Ready to wear on social networks by Agence Tesla

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The document discusses the benefits of exercise for mental health. Regular physical activity can help reduce anxiety and depression and improve mood and cognitive functioning. Exercise causes chemical changes in the brain that may help protect against mental illness and improve symptoms.

Ready to wear on social networks by Agence Tesla

Ready to wear on social networks by Agence Tesla

Ready to wear on social networks by Agence Tesla

Ready to wear on social networks by Agence Tesla

Ready to wear on social networks by Agence Tesla

Ready to wear on social networks by Agence Tesla

Ready to wear on social networks by Agence Tesla

Ready to wear on social networks by Agence Tesla

Ready to wear on social networks by Agence Tesla

Ready to wear on social networks by Agence Tesla

Ready to wear on social networks by Agence Tesla

Ready to wear on social networks by Agence Tesla

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This workshop will help any beginner with no HTML skills to build a company or personal website in less than 3 hours and for less than $100. We will show use the most popular CMS Wordpress and the very user-friendly Strikingly. 1) Before you start: hosting and domain names 2) We will accompany you in building your responsive website from A to Z: pick a theme, a domain, a plan, create your account, understand your dashboard, define your sitemap, choose between a multi-page or a single-page website, create your pages and sections, create your menu, customize your homepage, create your "about page and create a blog. 3) We will give you some tips to create impactful and SEO-friendly content (to make sure your website will be found in Google). 4) We will explain you how to read your website statistics, which are the important metrics to track and how to install Google Analytics on your webiste. Last but not least, we will list the grants that you can ask for a website design and development in Singapore. Let's start now!

Building a website in less than 3h and less than $100!

Building a website in less than 3h and less than $100!

Building a website in less than 3h and less than $100!

Contrôler et maîtriser l’usage des réseaux sociaux par vos salariés

Contrôler et maîtriser l’usage des réseaux sociaux par vos salariés

Contrôler et maîtriser l’usage des réseaux sociaux par vos salariés

Are you an entrepreneur, a startup or a SME looking for some visibility and leads online? Here are the slides of a talk we have delivered at the French Chamber of Commerce and Industry in Singapore, in April 2015, to an audience of Entrepreneurs and small business owners. After a few slides introducing what is the online world and how to make it understanble from a Digital, Social and Mobile perspective, we dive into how Marketing as a trade is being renewed in the digital age. Market Research is being replaced by Social media listenting. Traditional adversiting in the media is being replaced by online ads, more targeted and traceable. PR is being renewed thanks to new influencers (bloggers, twitter account, chatgroups) that can be identified in order to hit only people relevant to your business. You will find also a series of free or almost free to use tools to setup a website, create a visual charter and design, produce content and schedule it on social media. We finish this talk with a focus on Content Marketing, the key of any online strategy, and how your brand, whatever small it is, must act as a media and bring AMAZING content to attract crowds to your website. We are a social media agency based in Singapore and Paris, ping us at hello@agencetesla.com

Building your reputation as a small business or an entrepreneur on social med...

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Quite a huge 2014 year we saw for online marketing overall, and social media in particular. Politics have, again, played a huge rule (sometimes unwantonly) in creating new behaviors. In Asia in particular: Modi's election in India made him the second most followed politician on Facebook. With 27m fans, he's just behind Obama (The New York Times). The Hong Kong Protests, and fear of Chinese censorship or network surveillance, propelled a whole series of new behaviors and apps, such as FireChat, which does not require access to the 3G or 4G networks (check this superb webdocumentary). In Indonesia, the presidential election who made Jokowi the new leader of the 250m population country also showed how strong Twitter was there. Indonesia now makes more than 15% of ALL tweets globally. A lot of new features have popped-up on our top social media, and a few trends are emerging, such as: The rise of social commerce with Buy Buttons (Twitter, FB) and in-app shops (especially in messaging apps), and even Money transfer on Twitter and WeChat. YES, we may get close to a world with less banks... More self-destruct post features, following the success of Snapchat. Instagram has it with Bolt, Facebook adds it as a feature... Native advertising will, hopefully, help us get rid of banners and low-level ads. Did you know AdBlock is now used by 5% of the world's internet users (Monday Note)?

Social media: the best of 2014, and perspectives for 2015 - Social commerce, ...

Social media: the best of 2014, and perspectives for 2015 - Social commerce, ...

Social media: the best of 2014, and perspectives for 2015 - Social commerce, ...

This month on social media, quite a few new things to notice: Mobile apps usage increase again... Even though fewer apps are actually downloaded... In this "winner takes all" competition, early starters and branded apps can hope to make it. It remains difficult to market an app with traditional marketing. Facebook events for Pages will be promoted right into the Newsfeed... ...and not only on the right hand column. It's a very useful way to get people (your fans, or any other target on Facebook, even your own e-mail database) to get to know you hold an event. Once people are your shop, it's your turn to convert them ; ) Twitter tries to get into e-commerce After having shown the power of the Cards format, Twitter is now pairing with Amazon to allow Twitter users to save on their wishlist anything they will hashtag with #AmazonWishList Instagram launches new Business Tools Ads in self-service are not yet available, but until then, you can still practice your analytics skill with the new set of tools provided by Instagram. You will be able to see insights from the account (such as new followers or impressions) as well as for ads if you have some.

Patch october final version

Patch october final version

Patch october final version

Yes, you can innovate in Lebanon, despite the "turmoil", noisy neighbors and a territory you can cross by foot in a few days. As we explore emerging markets to detect how these countries innovate and foster entrepreneurship and tech ecosystems, we attended Arabnet conference 2014, a great place to collide with the local geeks and a broader generation of entrepreneurs from the Levant region. MENA is quite a huge place to explore, demographics is poised to increase, and they remain quite an untapped market. This is why we go there to see what happen and share these stories with you. What's the story behind Lebanon recent wave of innovative startups like Instabeat (connected swim goggles)? Did you know the Central Bank was betting as much as 1% of the local economy to the knowledge economy? And with 12M diasporans for 4M "homeland" citizens, there's quite a network of Lebanese you can leverage when thinking of scaling a startup. Come with us in this discovery of a tiny country with a giant heart and quite a will for innovation, and follow us on www.innovationiseverywhere.com, we've already been to Malaysia, Iran, Hong Kong, Kenya, and will go to Shenzhen, Nigeria, Chile, Israel... Because Innovation is Everywhere : )

Innovation is Everywhere - Lebanon innovation ecosystem

Innovation is Everywhere - Lebanon innovation ecosystem

Innovation is Everywhere - Lebanon innovation ecosystem

Hong Kong is a very particular place in China. After a long British rule, it's "Chinese" again, but keeps its identity as the financial hub of Asia. How Hong Kong is trying to become a startup Hub for both China and Asia? What are the best practices of the local tech ecosystem? What are the startups to remember? Mixing an analysis of the history of technological innovation, present-day trends and identifying both top connectors and good ideas to foster entrepreneurship, this report aims to give a broad overview of what's happening in Hong Kong right now in 2014. Innovation is Everywhere is a project where we visit one country per month to discover, explore and share stories on local innovation, startup, and the tech ecosystem. Follow us on www.innovationiseverywhere.com to get more reports, we also publish our news in tech blogs here and there.

Innovation is Everywhere - Hong Kong innovation ecosystem

Innovation is Everywhere - Hong Kong innovation ecosystem

Innovation is Everywhere - Hong Kong innovation ecosystem

SXSW is one of the biggest web technologies festival in the world, taking place in Austin, Texas, every March The Accelerator at SXSW is the official competition of the festival, with more than 500 startups applying, and about 50 having a chance to attend the finals in 6 categories this year: Enterprise and Big data, Entertainment and Content, Innovative World, Health Technologies, Social Technologies and Wearables. This review is part of Innovation is Everywhere, a project which explores startups in the world. The project is lead by Agence Tesla and supported by the Web School Factory and the Innovation Factory, a campus-cluster in Paris, France

Startups at SXSW Accelerator 2014

Startups at SXSW Accelerator 2014

Startups at SXSW Accelerator 2014

SXSW est l'un des plus grands festivals dédiés aux web-technologies. Chaque année, l'Accelerator est la compétition officielle qui fait et défait les tendances des startups : en 2007, Twitter avait su convaincre les early adopters du festival, puis en 2010, Foursquare. En 2014, près de 50 startups se battent dans 6 catégories: Enterprise et Big Data, Entertainement et Content, Health Technologies, Innovative World, Social Technologies et Wearables Cette revue fait partie du projet Innovation is Everywhere, une exploration du monde des startups piloté par Agence Tesla, soutenu par la Web School Factory et l'Innovation Factory

Startups SXSW 2014: Revue des finalistes de l'Accelerator officiel (8-9 mars ...

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Innovation has no place in a global world, it’s everywhere Innovation ecosystems can learn from one another Local context matters and should be a source for innovators This is why… We’re on a world tour of innovation ecosystems! This report talks about the Iran startup and innovation ecosystem as of 2013. We've already covered Malaysia, Kenya and Belgium in similar ways. Contact us for more info!

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African tech is big, and growing. Kenya, and capital city Nairobi, are one of the epicenter of tech and startups in Africa. After attending Afrikoin, a conference on mobile money and digital currencies, the Savannah Fund, an early stage VCs based in Nairobi, showcased 4 startups. Say hi to Zished (gifting for the diaspora, Ghana), Inforex (better forex information, Uganda), Instaid (Digitizing aid paper vouchers, Kenya) and Zatiti (mobile e-commerce websites for businesses, Kenya). We'll be publishing shortly our "Innovation Ecosystem" analysis of Kenya as well, and more is on martinpasquier.com blog

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In this end of year, social media networks keep innovating and differentiating to attract users and tempt advertisers to bet on their platforms. The "battle for the teens" we talked of last month keep raging, with Facebook admitting losses. As always, a few trends emerge from the mass of data we have compiled this month to make them more actionable. Google+ keeps improving a lot and becomes quite a good place for collaborative work and your office place. Seriously, stop thinking of followers or fans on Google+, it's just not about that. In addition to the quite cool Circles, Hangouts, Communities already there, Google+ adds this month Restricted Communities to make it your internal social network for employees. Hangouts too are becoming increasingly easy to use within a corporation. With Streak, a CRM tool integrated to Gmail (and Google Apps if you use them as a business), and Drive (Google's cloud, which integrates the best to date shared document system with Google Docs), Google becomes a one-stop-shop for the connected workplace. Yes, this is social media too, far from the Likes and campaigns we also practice, but ROI in terms of productivity, ease of use and price is very clear. This month also shows that money helps, if we had any doubt. Pinterest, after more than $200m of funding, is expanding both geographically (Nordic countries) and in terms of features. With "Place Pins", they transform visual curation and bookmarks into inspirational maps. The best thing? With a "booking" button to be integrated soon, it will confirm its position as a key driver for traffic and conversation. Advertising keeps maturating slowly but surely: Instagram ads reaches 3-5% conversion rates, Twitter intertwines TV and Twitter ads with great results, and even good old Facebook now allows for micro-targeted ads. How about a (social) offer for women actively buying women's accessories, or for auto intenders of the last Subaru? This is all possible now! We wish you a fruitful last month of 2013, and meet you again with The Patch early January. We will *not* make any predictions, forecast or bullshit for 2014, but we'll probably wrap-up the best of last year. Agence Tesla

The Patch, Dec. 2013: Google+ is your (workplace's) friend, Pinterest getting...

The Patch, Dec. 2013: Google+ is your (workplace's) friend, Pinterest getting...

The Patch, Dec. 2013: Google+ is your (workplace's) friend, Pinterest getting...

Innovation has no place in a global world, it’s everywhere Innovation ecosystems can learn from one another Local context matters and should be a source for innovators This is why… We’re on a world tour of innovation ecosystems! This report talks about the Iran startup and innovation ecosystem as of 2013. We've already covered Malaysia, Kenya and Belgium in similar ways. Contact us for more info!

Rock my Ecosystem - Iran innovation ecosystem

Rock my Ecosystem - Iran innovation ecosystem

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Les marques de prêt à porter féminin sur les réseaux sociaux

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The Patch, August 2013 - New features from social media

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The Patch, August 2013 - New features from social media

Healthcare in general, and pharmaceutical industry in particular, are both heavily regulated industries, prone to reputation exposure, and at the heart of web users conversations with more than 20% of topics related to this field. If "big pharma" is now efficient on social media in the West, it is still absent from Weibo, one of China's main social media platforms. Obstacles exist, but opportunities lie ahead of those able to have a clear strategy, tools such as guidelines, processes in case of a crisis, and the spirit of social media. Discover what is social media in China, who the Weibo users are, what are the main issues for pharma companies, and inspire from successful best practices of social media marketing and campaigns on this micro-blogging network.

Social media marketing for pharmaceutical companies on Weibo (China)

Social media marketing for pharmaceutical companies on Weibo (China)

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Over 2 Trillion searches are made per day in Google search, which means there are more than 2 Trillion visits happening across the websites of the world wide web. People search various questions, phrases or words. But some words and phrases are searched more often than others. For example, the words, ‘running shoes’ are searched more often than ‘best road running shoes for men’ These words or phrases which people use to search on Google are called Keywords. Some keywords are searched more often than others. Number of times a keyword is searched for in a month is called keyword volume. Some keywords have more relevant results than others. For the phrase “running shoes” we get more than 80M relevant results, whereas for “best road running shoes for men” we get only 8. The former keyword ‘running shoes’ has way more competition from popular websites to new and small blogs, whereas the latter keyword doesn’t have that much competition. This search competition for a keyword is called search difficulty of a keyword or keyword difficulty. In other words, if the keyword difficulty is ‘low’ or ‘easy’, there won’t be any competition and if you target such keywords on your site, you can easily rank on the front page of Google. Some keywords are searched for, just to know or to learn some information about something, that’s their search intention. For example, “What shoe size should I choose?” or “How to pick the right shoe size?” These keywords which are searched just to know about stuff are called informational keywords. Typically people who are searching this type of keywords are top of a Conversion funnel. Conversion funnel is the journey that search visitors go through on their way to an email subscription or a premium subscription to the services you offer or a purchase of products you sell or recommend using your referral link. For some buyers, research is the most important part when they have to buy a product. Depending on that, their journey either widens or narrows down. These types of buyers are Researchers and they spend more time with informational keywords. Conversion is the action you want from your search visitors. Number of conversions that you get for every 100 search visitors is called Conversion rate. People who are at different stages of a conversion funnel use different types of keywords.

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Unlocking Success: The Leading SEO Reseller Services in India

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SMM Cheap - No. 1 SMM panel in the world

SMM Cheap - No. 1 SMM panel in the world

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Liquid Staking: An Overview for Beginners in 2024

Liquid Staking: An Overview for Beginners in 2024

Digital platforms are constantly multiplying, and with that, user engagement is becoming more intricate and fragmented. So how do you effectively navigate distributing and tailoring your content across these various touchpoints? Watch this webinar as we dive into the evolving landscape of content strategy tailored for today's fragmented user journeys. Understanding how to deliver your content to your users is more crucial than ever, and we’ll provide actionable tips for navigating these intricate challenges. You’ll learn: - How today’s users engage with content across various channels and devices. - The latest methodologies for identifying and addressing content gaps to keep your content strategy proactive and relevant. - What digital shelf space is and how your content strategy needs to pivot. With Wayne Cichanski, we’ll explore innovative strategies to map out and meet the diverse needs of your audience, ensuring every piece of content resonates and connects, regardless of where or how it is consumed.

Mastering Multi-Touchpoint Content Strategy: Navigate Fragmented User Journeys

Mastering Multi-Touchpoint Content Strategy: Navigate Fragmented User Journeys

Mastering Multi-Touchpoint Content Strategy: Navigate Fragmented User Journeys

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