Etsy is an online marketplace that allows crafters, artists, and collectors to sell handmade and vintage goods. It was launched in 2005 by a small company as a place for unique items. Sellers can create shops to sell a variety of products for a fee of 3.5% per listing. Buyers can browse categories or search for items and add them to a cart for checkout. The site also allows users to personalize their experience by selecting interests and connect with others through following friends' accounts.
Etsy is an e-commerce website launched in 2005 that allows individuals to sell handmade or vintage items. It has over 14 million registered users and $314 million in revenue. Etsy's mission is to enable people to make a living making things and reconnect makers with buyers. It implements a peer production business model where thousands of small businesses collaborate on the site to reach Etsy's goals. Etsy connects buyers and sellers and takes a percentage of each sale as its main source of revenue.
The document outlines Etsy's operations plan and corporate strategy. It describes Etsy's mission to connect makers and buyers. The logistics of how sellers sign up, set up virtual shops, ship products, and how buyers search, purchase, and provide feedback are summarized. Key metrics on Etsy's revenue, customers, and growth rates from 2010 are provided. The CEO's vision is to "reinvent what commerce means as native to the web." Customer service, engagement, and differentiating the customer experience from competitors are strategic goals. Trends in online retail sales and Etsy's unique visitors over time are discussed. A SWOT analysis identifies strengths like market share leadership but also weaknesses around physical presence and competition
This document describes a case study done by Etsy to make it easier for sellers on their mobile app to take custom orders and for buyers to find sellers who do custom work. Currently, communicating customization requests between buyers and sellers can be time-consuming. The study involved interviewing buyers and sellers to understand their goals and needs. Buyers want efficient communication and delivery updates while sellers want to balance work and life while ensuring customer satisfaction. Proposed solutions include a messenger feature for direct communication, a "verified power seller" badge, and tools for visualizing customizations like sketches or 3D models. Usability testing of prototypes provided insights to improve the user experience and communication workflows between buyers and sellers on the app.
Etsy is an e-commerce website that connects thousands of small businesses and sellers worldwide to sell handmade, vintage and craft items. Sellers create their own shops on Etsy to offer unique products in niche markets. Etsy takes a small percentage of each sale as revenue while providing tools to help sellers promote their businesses and interact with buyers. This peer-to-peer marketplace model has experienced rapid growth, generating over $300 million in sales by 2010 through the collaborative efforts of its global community of users.
e-SWOT and e-TOWS analysis of Etsy.
Project for the course: "Digital Business Models and E-Commerce"
Instructor: Graham Merriman
Students:
• Roshani Thomas
• Eyba Orce
• Lara Zaccaria
• Sandeep Ravindran
• Chen Xu
UCD Michael Smurfit Graduate Business School, Dublin, IE.
This document provides an overview and analysis of Etsy, an online marketplace for handmade and vintage goods. It discusses Etsy's history, strengths, weaknesses, opportunities, threats, target market, competitors, goals, and objectives. An integrated marketing plan is then proposed to increase awareness of the Etsy brand among males and achieve objectives of growing visits, sales, and male sellers by the end of 2016. The plan incorporates advertising, promotions, digital marketing, publicity, public relations, and personal selling tactics such as sponsored ads, member discounts, pop-up shops, festival sponsorships, and educational conventions.
Pawsome.co.in Complete Pet Care DestinationHirosh Mulky
Pawsome is Pet E-Retail & trying to be true to our claim of being the complete pet care destination, we cater across the Pet World, making us the one stop solution provider from Product to Service Provider to Information which is currently the issue & is not been valued for its worth.
Etsy is an e-commerce website launched in 2005 that allows individuals to sell handmade or vintage items. It has over 14 million registered users and $314 million in revenue. Etsy's mission is to enable people to make a living making things and reconnect makers with buyers. It implements a peer production business model where thousands of small businesses collaborate on the site to reach Etsy's goals. Etsy connects buyers and sellers and takes a percentage of each sale as its main source of revenue.
The document outlines Etsy's operations plan and corporate strategy. It describes Etsy's mission to connect makers and buyers. The logistics of how sellers sign up, set up virtual shops, ship products, and how buyers search, purchase, and provide feedback are summarized. Key metrics on Etsy's revenue, customers, and growth rates from 2010 are provided. The CEO's vision is to "reinvent what commerce means as native to the web." Customer service, engagement, and differentiating the customer experience from competitors are strategic goals. Trends in online retail sales and Etsy's unique visitors over time are discussed. A SWOT analysis identifies strengths like market share leadership but also weaknesses around physical presence and competition
This document describes a case study done by Etsy to make it easier for sellers on their mobile app to take custom orders and for buyers to find sellers who do custom work. Currently, communicating customization requests between buyers and sellers can be time-consuming. The study involved interviewing buyers and sellers to understand their goals and needs. Buyers want efficient communication and delivery updates while sellers want to balance work and life while ensuring customer satisfaction. Proposed solutions include a messenger feature for direct communication, a "verified power seller" badge, and tools for visualizing customizations like sketches or 3D models. Usability testing of prototypes provided insights to improve the user experience and communication workflows between buyers and sellers on the app.
Etsy is an e-commerce website that connects thousands of small businesses and sellers worldwide to sell handmade, vintage and craft items. Sellers create their own shops on Etsy to offer unique products in niche markets. Etsy takes a small percentage of each sale as revenue while providing tools to help sellers promote their businesses and interact with buyers. This peer-to-peer marketplace model has experienced rapid growth, generating over $300 million in sales by 2010 through the collaborative efforts of its global community of users.
e-SWOT and e-TOWS analysis of Etsy.
Project for the course: "Digital Business Models and E-Commerce"
Instructor: Graham Merriman
Students:
• Roshani Thomas
• Eyba Orce
• Lara Zaccaria
• Sandeep Ravindran
• Chen Xu
UCD Michael Smurfit Graduate Business School, Dublin, IE.
This document provides an overview and analysis of Etsy, an online marketplace for handmade and vintage goods. It discusses Etsy's history, strengths, weaknesses, opportunities, threats, target market, competitors, goals, and objectives. An integrated marketing plan is then proposed to increase awareness of the Etsy brand among males and achieve objectives of growing visits, sales, and male sellers by the end of 2016. The plan incorporates advertising, promotions, digital marketing, publicity, public relations, and personal selling tactics such as sponsored ads, member discounts, pop-up shops, festival sponsorships, and educational conventions.
Pawsome.co.in Complete Pet Care DestinationHirosh Mulky
Pawsome is Pet E-Retail & trying to be true to our claim of being the complete pet care destination, we cater across the Pet World, making us the one stop solution provider from Product to Service Provider to Information which is currently the issue & is not been valued for its worth.
This document provides an overview of Fynd, an Indian startup that aims to integrate online, offline, logistics and data across the retail value chain. It summarizes Fynd's founders and investors, team size, key products and services including inventory aggregation, distribution channels, and fulfillment. It also outlines Fynd's goals, growth metrics, technology capabilities and organizational design.
From helping restaurants grow and run their businesses, to enabling diners to discover and book the perfect table every time they dine, OpenTable’s story is one of connection—among diners, restaurants, and their communities. Through its mobile app and online reservation system, each month Open Table manages an astounding 16 million reservations for 32,000 restaurants—generating over 450,000 customer reviews.
Join us to learn how Scott Jampol, SVP of Marketing, leverages Marketing Cloud to ensure an appetizing experience each and every time. You’ll hear how diner profiles and recommendations enable 1:1 personalization for emails, SMS, and push notifications, and how user generated content empowers social connections.
Two friends had a common vision to create an online furniture retailer for modern Indians. Pepperfry was launched in 2012 and has since grown to over 40 studios, 22 warehouses, and 1 office across India. It utilizes information technology like automated inventory management and a seller/franchisee dashboard. Products are sourced from over 10,000 sellers and distributed through Pepperfry's supply chain centers. While revenue has increased yearly, expenses exceeded income in recent years. Areas for improvement include increasing competition, high shipping costs, and customers' preference for offline shopping. Pepperfry is exploring augmented and virtual reality, as well as artificial intelligence, to enhance the customer experience and disrupt the furniture retail industry.
eBay was founded in 1995 and is headquartered in San Jose, California. It has nearly 30 million registered users and employs over 1,900 people. Pierre Omidyar founded eBay and currently serves as Chairman, while John Donahoe serves as President and CEO. eBay generates revenue primarily through insertion fees charged to sellers for listing items, as well as final value fees charged as a commission when items are sold. It has expanded through acquisitions of companies like PayPal and now offers various online marketplace and payment services.
IKEA is an international home products company known for its flat-pack furniture and accessories. It was founded in Sweden in 1943 and has since expanded globally. The document discusses IKEA's history, business model, marketing strategies, and expansion into international markets like India. IKEA keeps costs low by designing products to be affordable, easy to assemble, and ship in compact packages. It uses a multi-pronged approach including competitive pricing, wide selection, convenient shopping experiences, and environmental sustainability to attract customers.
This three part series provides a complete overview of End-to-End Customer Engagement and reveals the proven best-practices of In-Store Clienteling; Multi-Channel Campaign Management and Analytics; Ecommerce and Consumer-Facing Digital Technologies.
PART 1: In-Store Clienteling
The panel of industry experts offer an informative, in-depth look at In-Store Clienteling including:
• Clienteling defined: the trends and technologies of In-Store Clienteling
• Managing the shift in the retailer-customer relationship
• Culture change: techniques for creating a Clienteling culture
• Implementation: best-practices in capturing, converting and keeping customers
• Calculating the ROI: real-world examples
• Clienteling outlook: what the future has in store
Detailed Analysis of Bigbasket.com - by@MarketerRjRohit Jain
BigBasket.com is an online grocery store that sells over 10,000 products across various categories like fruits and vegetables, staples, dairy, beverages and more. It targets students, families, professionals and others. Customers can browse products, add them to their cart, select a delivery time slot and pay online or in cash. BigBasket delivers orders using its own fleet of GPS-enabled vans within 4 time slots per day. It aims for a 20-23% gross profit and 5-7% net profit through private labels, low costs and farm-to-home model. The presentation recommends expanding reach, improving user experience and increasing awareness through advertising.
eBay is an American multinational e-commerce corporation established in 1995 that operates online marketplaces where goods and services are bought and sold. It has over 300 million active buyers globally. eBay segments its markets geographically and demographically, with the majority of users being between 35-55 years old with an average income of $50k-$75k annually. eBay's business model involves sellers listing items for sale through auctions with buyers bidding, or through fixed-price listings. It generates revenue through insertion fees from sellers and a percentage of final sale prices. While eBay dominates the online auction market, it faces threats from increasing competition and potential issues with fraud and privacy that it works to address through security and dispute resolution programs
The Dollar Tree mission statement outlines their focus on operating profitably as a customer-oriented, value-driven variety store at a $1 price point, while empowering associates and dealing honestly with others. They seek controlled and profitable growth. Established in 1953, Dollar Tree has nearly 3,000 stores and $3.3 billion in revenue as of 2005, targeting low to middle income customers with convenience and variety at $1.
Ebay was founded in 1995 by Pierre Omidyar and was originally called AuctionWeb. It was renamed Ebay in 1997 and received $6.7 million in funding. Ebay connects consumers to buy and sell goods to each other on a global online marketplace. It generates revenue primarily through transaction fees charged to sellers. Ebay has over 100 million active users and competes with Amazon, Google, and Overstock.
My journey in amazon seller VA master classLaennec Abello
- The document discusses product research, supplier sourcing, and product listing for selling on Amazon.
- For product research, it recommends identifying in-demand products with low competition that meet criteria like a minimum price and sales/review numbers. Both manual and automated research methods are outlined.
- For supplier sourcing on Alibaba, it advises checking supplier verification, negotiating initial orders, and finalizing details like packaging and production timelines.
- Effective product listing involves keyword research using Helium 10 tools to identify high-performing keywords and phrases to target in the product title, bullet points, description, and search terms.
Project studying on the theme Luxury and clienteling, proposed by Alexandra Lion, Gloria Sadiki and Marine Laurenson. Within the framework of Brand Management's class taught by Audrey Kabla in Master 1 Luxury Brand Communication at Sup de Pub.
Discussion about E-bay in Paul Trott Book of Innovation management. Group members consist of Tumenast Erdenbold, Thint Khine and Riri Kusumarani. Course offered by Professor Munkee Choi in ITTP,KAIST
Amazon is considering launching a new grocery delivery service called Amazon Fresh. The key points from the document are:
1) The online grocery market is estimated to be $7 billion, but adoption rates are difficult to predict and will be the biggest challenge.
2) Profitability in online grocery is low due to intense competition and low grocery industry margins. Amazon Fresh would not be profitable for several years.
3) Top competitors include Walmart, Instacart, and traditional grocers moving online. Walmart and Instacart present the greatest threats due to price, delivery speed, and selection.
We were to create an IMC plan in order to execute our strategies for H&M. We created a new campaign with a "home sweet home" theme in order to expand their H&M Home line in other major cities. We also made recommendations for H&M in terms of PR, media, advertising, and etc. This is a PDF version of our IMC plan that also includes designs of our H&M Home Loyalty program cards, advertisement, and screenshot examples of social media. Template/designs by Savannah Kuang and loyalty program design by Mekynzi Sotello.
Apple provides an exemplary customer experience through their retail stores and employees. Their stores are highly profitable, generating $5,600 per square foot on average and attracting over 20,000 visitors per week. Apple customers are extremely loyal, even camping out for new product launches. Apple focuses on inspiring their employees to provide magical customer experiences through thorough hiring and training processes. Employees are taught to approach customers warmly, understand their needs, provide solutions, listen to concerns, and end interactions with a fond farewell. Apple also puts significant effort into thoughtfully designing their retail spaces to further enhance the customer experience.
Instacart began in 2012 by former Amazon engineer who realized there is a gap in the industry from what online ordering and delivery service was supposed to be and what he was experiencing from a grocery delivery service living in San Francisco.Read More...http://www.infigic.com/instacart-business-model-revenue-how-instacart-works/
This document provides a summary of IKEA, the international home furnishings retailer, in 3 paragraphs:
IKEA is a privately held Swedish company that sells affordable, self-assemble furniture and home accessories through its 265 stores worldwide. It aims to offer well-designed, functional products at low prices through a flat-packed assembly model. IKEA was founded in 1943 in Sweden and has grown to over 100,000 employees with $36 billion in annual revenue.
IKEA focuses on simplicity and cost-consciousness throughout its operations. It works closely with over 1,500 global suppliers, particularly in China, to ensure low prices while maintaining quality. IKEA is also committed to environmental sustainability and social responsibility.
IKE
Esta es la traducción al español de los valores y cultura vital que seguimos en Buffer. Puedes leer más acerca de nuestros valores y nuestro enfoque de negocio en http://open.bufferapp.com
This interactive workshop introduces participants to several key theories from social psychology and sociology in order to demonstrate how science can be used to design engaging social media applications and campaigns.
The content is presented in a simple format that makes key linkages between our daily social lives and the social world in social media. During the workshop, participants have a chance to learn a number of theories, see examples of how they play out online, and then join a group analysis on the social psychology employed by a number of social media sites and mobile apps.
Questions Answered:
1. What are some of the most popular theories from social psychology that I can leverage to build more persuasive social applications or run more engaging social media campaigns?
2. What’s social influence and how can it help me? How about six-degrees of separation? And what about the strengths of weak ties?
3. Where did all this hype about “influencers” come from and what’s up with the obsession over social metrics? Are they real or just marketing hype?
4. Is it true that all the top websites in the world are driven by social algorithms?
5. What’s the difference between interpersonal persuasion and social influence?
Based on this top paper from a world leading scientific journal: http://www.jmir.org/2011/1/e17/
This document provides an overview of Fynd, an Indian startup that aims to integrate online, offline, logistics and data across the retail value chain. It summarizes Fynd's founders and investors, team size, key products and services including inventory aggregation, distribution channels, and fulfillment. It also outlines Fynd's goals, growth metrics, technology capabilities and organizational design.
From helping restaurants grow and run their businesses, to enabling diners to discover and book the perfect table every time they dine, OpenTable’s story is one of connection—among diners, restaurants, and their communities. Through its mobile app and online reservation system, each month Open Table manages an astounding 16 million reservations for 32,000 restaurants—generating over 450,000 customer reviews.
Join us to learn how Scott Jampol, SVP of Marketing, leverages Marketing Cloud to ensure an appetizing experience each and every time. You’ll hear how diner profiles and recommendations enable 1:1 personalization for emails, SMS, and push notifications, and how user generated content empowers social connections.
Two friends had a common vision to create an online furniture retailer for modern Indians. Pepperfry was launched in 2012 and has since grown to over 40 studios, 22 warehouses, and 1 office across India. It utilizes information technology like automated inventory management and a seller/franchisee dashboard. Products are sourced from over 10,000 sellers and distributed through Pepperfry's supply chain centers. While revenue has increased yearly, expenses exceeded income in recent years. Areas for improvement include increasing competition, high shipping costs, and customers' preference for offline shopping. Pepperfry is exploring augmented and virtual reality, as well as artificial intelligence, to enhance the customer experience and disrupt the furniture retail industry.
eBay was founded in 1995 and is headquartered in San Jose, California. It has nearly 30 million registered users and employs over 1,900 people. Pierre Omidyar founded eBay and currently serves as Chairman, while John Donahoe serves as President and CEO. eBay generates revenue primarily through insertion fees charged to sellers for listing items, as well as final value fees charged as a commission when items are sold. It has expanded through acquisitions of companies like PayPal and now offers various online marketplace and payment services.
IKEA is an international home products company known for its flat-pack furniture and accessories. It was founded in Sweden in 1943 and has since expanded globally. The document discusses IKEA's history, business model, marketing strategies, and expansion into international markets like India. IKEA keeps costs low by designing products to be affordable, easy to assemble, and ship in compact packages. It uses a multi-pronged approach including competitive pricing, wide selection, convenient shopping experiences, and environmental sustainability to attract customers.
This three part series provides a complete overview of End-to-End Customer Engagement and reveals the proven best-practices of In-Store Clienteling; Multi-Channel Campaign Management and Analytics; Ecommerce and Consumer-Facing Digital Technologies.
PART 1: In-Store Clienteling
The panel of industry experts offer an informative, in-depth look at In-Store Clienteling including:
• Clienteling defined: the trends and technologies of In-Store Clienteling
• Managing the shift in the retailer-customer relationship
• Culture change: techniques for creating a Clienteling culture
• Implementation: best-practices in capturing, converting and keeping customers
• Calculating the ROI: real-world examples
• Clienteling outlook: what the future has in store
Detailed Analysis of Bigbasket.com - by@MarketerRjRohit Jain
BigBasket.com is an online grocery store that sells over 10,000 products across various categories like fruits and vegetables, staples, dairy, beverages and more. It targets students, families, professionals and others. Customers can browse products, add them to their cart, select a delivery time slot and pay online or in cash. BigBasket delivers orders using its own fleet of GPS-enabled vans within 4 time slots per day. It aims for a 20-23% gross profit and 5-7% net profit through private labels, low costs and farm-to-home model. The presentation recommends expanding reach, improving user experience and increasing awareness through advertising.
eBay is an American multinational e-commerce corporation established in 1995 that operates online marketplaces where goods and services are bought and sold. It has over 300 million active buyers globally. eBay segments its markets geographically and demographically, with the majority of users being between 35-55 years old with an average income of $50k-$75k annually. eBay's business model involves sellers listing items for sale through auctions with buyers bidding, or through fixed-price listings. It generates revenue through insertion fees from sellers and a percentage of final sale prices. While eBay dominates the online auction market, it faces threats from increasing competition and potential issues with fraud and privacy that it works to address through security and dispute resolution programs
The Dollar Tree mission statement outlines their focus on operating profitably as a customer-oriented, value-driven variety store at a $1 price point, while empowering associates and dealing honestly with others. They seek controlled and profitable growth. Established in 1953, Dollar Tree has nearly 3,000 stores and $3.3 billion in revenue as of 2005, targeting low to middle income customers with convenience and variety at $1.
Ebay was founded in 1995 by Pierre Omidyar and was originally called AuctionWeb. It was renamed Ebay in 1997 and received $6.7 million in funding. Ebay connects consumers to buy and sell goods to each other on a global online marketplace. It generates revenue primarily through transaction fees charged to sellers. Ebay has over 100 million active users and competes with Amazon, Google, and Overstock.
My journey in amazon seller VA master classLaennec Abello
- The document discusses product research, supplier sourcing, and product listing for selling on Amazon.
- For product research, it recommends identifying in-demand products with low competition that meet criteria like a minimum price and sales/review numbers. Both manual and automated research methods are outlined.
- For supplier sourcing on Alibaba, it advises checking supplier verification, negotiating initial orders, and finalizing details like packaging and production timelines.
- Effective product listing involves keyword research using Helium 10 tools to identify high-performing keywords and phrases to target in the product title, bullet points, description, and search terms.
Project studying on the theme Luxury and clienteling, proposed by Alexandra Lion, Gloria Sadiki and Marine Laurenson. Within the framework of Brand Management's class taught by Audrey Kabla in Master 1 Luxury Brand Communication at Sup de Pub.
Discussion about E-bay in Paul Trott Book of Innovation management. Group members consist of Tumenast Erdenbold, Thint Khine and Riri Kusumarani. Course offered by Professor Munkee Choi in ITTP,KAIST
Amazon is considering launching a new grocery delivery service called Amazon Fresh. The key points from the document are:
1) The online grocery market is estimated to be $7 billion, but adoption rates are difficult to predict and will be the biggest challenge.
2) Profitability in online grocery is low due to intense competition and low grocery industry margins. Amazon Fresh would not be profitable for several years.
3) Top competitors include Walmart, Instacart, and traditional grocers moving online. Walmart and Instacart present the greatest threats due to price, delivery speed, and selection.
We were to create an IMC plan in order to execute our strategies for H&M. We created a new campaign with a "home sweet home" theme in order to expand their H&M Home line in other major cities. We also made recommendations for H&M in terms of PR, media, advertising, and etc. This is a PDF version of our IMC plan that also includes designs of our H&M Home Loyalty program cards, advertisement, and screenshot examples of social media. Template/designs by Savannah Kuang and loyalty program design by Mekynzi Sotello.
Apple provides an exemplary customer experience through their retail stores and employees. Their stores are highly profitable, generating $5,600 per square foot on average and attracting over 20,000 visitors per week. Apple customers are extremely loyal, even camping out for new product launches. Apple focuses on inspiring their employees to provide magical customer experiences through thorough hiring and training processes. Employees are taught to approach customers warmly, understand their needs, provide solutions, listen to concerns, and end interactions with a fond farewell. Apple also puts significant effort into thoughtfully designing their retail spaces to further enhance the customer experience.
Instacart began in 2012 by former Amazon engineer who realized there is a gap in the industry from what online ordering and delivery service was supposed to be and what he was experiencing from a grocery delivery service living in San Francisco.Read More...http://www.infigic.com/instacart-business-model-revenue-how-instacart-works/
This document provides a summary of IKEA, the international home furnishings retailer, in 3 paragraphs:
IKEA is a privately held Swedish company that sells affordable, self-assemble furniture and home accessories through its 265 stores worldwide. It aims to offer well-designed, functional products at low prices through a flat-packed assembly model. IKEA was founded in 1943 in Sweden and has grown to over 100,000 employees with $36 billion in annual revenue.
IKEA focuses on simplicity and cost-consciousness throughout its operations. It works closely with over 1,500 global suppliers, particularly in China, to ensure low prices while maintaining quality. IKEA is also committed to environmental sustainability and social responsibility.
IKE
Esta es la traducción al español de los valores y cultura vital que seguimos en Buffer. Puedes leer más acerca de nuestros valores y nuestro enfoque de negocio en http://open.bufferapp.com
This interactive workshop introduces participants to several key theories from social psychology and sociology in order to demonstrate how science can be used to design engaging social media applications and campaigns.
The content is presented in a simple format that makes key linkages between our daily social lives and the social world in social media. During the workshop, participants have a chance to learn a number of theories, see examples of how they play out online, and then join a group analysis on the social psychology employed by a number of social media sites and mobile apps.
Questions Answered:
1. What are some of the most popular theories from social psychology that I can leverage to build more persuasive social applications or run more engaging social media campaigns?
2. What’s social influence and how can it help me? How about six-degrees of separation? And what about the strengths of weak ties?
3. Where did all this hype about “influencers” come from and what’s up with the obsession over social metrics? Are they real or just marketing hype?
4. Is it true that all the top websites in the world are driven by social algorithms?
5. What’s the difference between interpersonal persuasion and social influence?
Based on this top paper from a world leading scientific journal: http://www.jmir.org/2011/1/e17/
This is the 4th evolution of the cultural values we try to live to at Buffer.
Read more about our values and approach to business at http://open.bufferapp.com
At Asana, we put a lot of time, energy, money, and most importantly, heart, into our company culture. That's why we recently updated our 2014 Culture Code deck.
Everything We Wish We Knew About Twitter When We Started
A look at the basics of getting started with Twitter, how to grow your following and your engagement, and how to get the most value and fun out of a truly amazing network.
The Psychology of Social Media (Mozcon 2015)Buffer
Courtney Seiter dives into the science of why people post, share, and build relationships on social media and how to create an even more irresistible social media experience for your audience.
Buffer culture 0.6 (With a change to Be a No Ego Doer)Buffer
This is the 6th evolution of the cultural values we try to live to at Buffer. Read more about our values and approach to business at http://open.bufferapp.com
Social Media Strategy: How Much Time Does a Good Strategy Take?Buffer
The document discusses how much time people spend on social media. It reports that the average time spent is 12 hours per week. It also outlines a three part strategy for an effective social media presence: plan goals and metrics, implement a content creation schedule, and measure performance against objectives. The strategy advises planning for awareness, sales, or loyalty objectives, implementing engaging posts, and measuring key metrics like clicks, conversions, and engagement over time.
This document outlines Netflix's culture of freedom and responsibility. Some key points:
- Netflix focuses on attracting and retaining "stunning colleagues" through a high-performance culture rather than perks. Managers use a "Keeper Test" to determine which employees they would fight to keep.
- The culture emphasizes values over rules. Netflix aims to minimize complexity as it grows by increasing talent density rather than imposing processes. This allows the company to maintain flexibility.
- Employees are given significant responsibility and freedom in their roles, such as having no vacation tracking or expense policies beyond acting in the company's best interests. The goal is to avoid chaos through self-discipline rather than controls.
- Providing
(1888 PressRelease) What happens when you combine supply chain issues, inflation and holiday shopping? A headache. Traders Loan & Jewelry offers some smart shopping tips for holiday shoppers this season.
Talk about Etsy at the XOXO conference in Portland in September 2012. The talk was live-blogged by Anil Dash (thanks, Anil): http://dashes.com/anil/2012/09/xoxo-chad-dickerson---etsy.html
Liz James Designs - Marketing Campaign Book - Spring 2014Gabriel Chambers
Campaign proposal for Liz James Designs, a small jewelry store in Austin, TX. Our audience was not marketing executives, but a small business owner with only basic experience in advertising. Thus we developed and pitched our campaign that was simple and elegant, yet heavily digital and analytical.
The Expendables 3 Autographed Movie Posterlexypun9
Everymemorabilia.com is a provider of hand signed authentic memorabilia located in New York City that has been in business for over 12 years. The website www.everymemorabilia.com offers an autographed poster for The Expendables 3. The company takes pride in authenticating signatures and offers a lifetime guarantee of authenticity given some online auction sites contain a high percentage of forged items. Customers have left positive feedback praising the quality and shipping of items ordered from the site.
Coming up, for little babies, World Breastfeeding Day. For their dads, International Beer Day. And for the overworked mothers, Women’s Equality Day.
For the adrenaline junkies, will be served with a clatter, the mixed platter of Premier League, U.S open, Summer Olympics. And before the quieter ones, will be placed softly, Book Lover’s Day.
For the teenage girls seeking an opportunity, there will be Raksha Bandhan.
For the teenage boys seeking revenge, there will be Sister’s Day.
For the animal lovers, there will come Cat Day. For the human lovers, Friendship Day. For the divine lovers, Dahi Handi.
Feel free to have your fill this August. Because after all, it also brings Independence Day. Bon appetit.
Please view the PPT to explore opportunities to engage with your audience this August.
At Enjou, they offer monthly subscription boxes for children ages 3 to 10 that contain arts, crafts, gardening, baking, and STEM projects to enhance creativity and learning. The boxes include all necessary materials and easy instructions so that kids can complete projects independently or with guidance. Their monthly subscription service brings interesting hands-on creative activities directly to subscribers' homes.
At Enjou, they deliver monthly subscription boxes for kids ages 3 to 10 to enhance creativity and learning through arts & crafts, gardening, baking and STEM projects. The boxes include all needed materials and easy instructions so kids can do most activities independently or with guidance. They offer different themed monthly subscription plans and welcome inquiries about their creative children's activities and boxes.
Take a trip to the local mall and walk into any store that is specifically designed for kids. The store will be fun and bright and inviting to children, making them drag their parents right on in. Until, you are faced with the high prices. Retail stores know that by manipulating the kids, they can manipulate those dollars right out of your wallet. Most kids clothing stores that you find in any big mall are a huge rip-off.
As well as all the normal networking and the opportunity to shout-out about your business, at Creative Bedfordshire March Networking there will be a group discussion on the subject of trade shows with contributions from a number of Creative Bedfordshire businesses.
The document summarizes news about Lisa Robin Jewelry and their recognition as a Copper Circle Finalist in a national jewelry design competition. It also provides information about Warner Box & Display's online specials, upcoming trade shows and new products.
This document contains samples of work from Suzanne Maestri-Walters' design portfolio, including logos, flyers, t-shirts, email marketing, corporate materials, business cards, package design, magazine covers, web design, invitations, and trade show designs created between 2007-2010 for clients such as The Little Experience, World of Hurt, and Bloomin' Promotions. The designs cover a wide range of media and illustrate Maestri-Walters' skills in graphic and visual design across digital and print formats.
- The document describes plans to open a children's boutique called Frogs and Fairies in Wicker Park, Chicago that will sell clothing and accessories priced $20-$100.
- The boutique will be owned solely by the author and located in Wicker Park due to its trendy neighborhood, public transportation access, and target market of middle-to-upper class families.
- Detailed plans are provided for the boutique's merchandise, design, displays, and competition in the area. Job descriptions are also outlined for store manager, assistant manager, public relations associate, sales associates, and seamstress.
Ten very special things, The worlds' most interesting storeUllash Tiwari
Ten Very Special Things is an online store that sells collectibles and objects of obsession, with profits donated to charity. It allows people to convert possessions into donations for their favorite cause. Items for sale include limited editions, cult brands, and objects with notable histories or owners. Donors choose the charity that receives a portion of the sale price and get promotional benefits. The store aims to connect individuals, businesses and charities through ecommerce in a novel way.
19 oct sakura haruka shop online save time #pay_palBridget Kow
The document is a blog post promoting online shopping and PayPal as a payment method. It summarizes the conveniences of online shopping such as saving time by shopping from home or on mobile. It also notes the cost savings from not having to pay for parking or impulse purchases. The post advocates for using PayPal for its security and buyer protection features. It concludes by recommending several online boutiques that accept PayPal for holiday gift shopping.
This document outlines Esi Situmorang's marketing plan for her shoe brand. Her vision is to utilize her creative gifts to influence others and make the world a better place. The plan details her roles and values, a branding strategy called "CHIC", and 9 steps for developing a positive attitude including practicing excellence, never giving up, and relying on God. It projects her brand's success over 20 years and emphasizes maintaining focus through daily planning. The goal is to impact others with her passion and creativity.
This document provides money-saving tips from expats and locals living in Beijing. It discusses finding affordable housing outside of the city center, shopping second-hand for furniture, buying seasonal produce, and using sites like Taobao to find bargains. Specific tips included living an hour outside the city to save on rent, having furniture recovered instead of replacing it, making foods from scratch instead of buying pre-made, and setting a strict budget to save money each month. The goal is to help expat families live affordably in Beijing.
Spleving, Inc. is an online arts and crafts store aiming to increase brand awareness and customer traffic to boost sales. The target audience is women aged 18-70, especially stay-at-home mothers, who enjoy home goods and online shopping. The editorial calendar outlines social media campaigns including craft tutorials, interviews with media outlets, and promoting customer projects. Influencers will advertise Spleving's products through blogs and podcasts. The budget and advertising copy for Facebook and Pinterest are also included to promote DIY videos and products.
The document discusses proper methods for preserving antique collections. It recommends storing items in sturdy, solid displays away from areas with a lot of movement. It also stresses maintaining cool, dry conditions to control temperature and moisture, as artifacts can be damaged by humidity and heat. When cleaning is necessary, experts should be consulted to ensure the correct cleaning methods are used, as typical household cleaners may harm items that are centuries old. The document also provides information about Sadigh Gallery, an art gallery specializing in ancient artifacts and coins.
Miss A
Place of Birth: San Francisco,
USA
Date of Birth: 24/3/1994
Horoscope: Aries
Blood Type: A
Height: 168cm
Weight: 48kg
Weight: 75kg
Family members: Parents, younger sister.
Hobbies: Playing basketball, listening to music.
Family members: Parents, older sister Jessica.
Hobbies: Shopping, reading, playing with her dogs.
So in summary, these are some popular Korean celebrities that you should get to know more about! Their profiles provide a glimpse into their personal backgrounds and interests. Let me know if you need any other information!
Architectural and constructions management experience since 2003 including 18 years located in UAE.
Coordinate and oversee all technical activities relating to architectural and construction projects,
including directing the design team, reviewing drafts and computer models, and approving design
changes.
Organize and typically develop, and review building plans, ensuring that a project meets all safety and
environmental standards.
Prepare feasibility studies, construction contracts, and tender documents with specifications and
tender analyses.
Consulting with clients, work on formulating equipment and labor cost estimates, ensuring a project
meets environmental, safety, structural, zoning, and aesthetic standards.
Monitoring the progress of a project to assess whether or not it is in compliance with building plans
and project deadlines.
Attention to detail, exceptional time management, and strong problem-solving and communication
skills are required for this role.
PDF SubmissionDigital Marketing Institute in NoidaPoojaSaini954651
https://www.safalta.com/online-digital-marketing/advance-digital-marketing-training-in-noidaTop Digital Marketing Institute in Noida: Boost Your Career Fast
[3:29 am, 30/05/2024] +91 83818 43552: Safalta Digital Marketing Institute in Noida also provides advanced classes for individuals seeking to develop their expertise and skills in this field. These classes, led by industry experts with vast experience, focus on specific aspects of digital marketing such as advanced SEO strategies, sophisticated content creation techniques, and data-driven analytics.
Fonts play a crucial role in both User Interface (UI) and User Experience (UX) design. They affect readability, accessibility, aesthetics, and overall user perception.
EASY TUTORIAL OF HOW TO USE CAPCUT BY: FEBLESS HERNANEFebless Hernane
CapCut is an easy-to-use video editing app perfect for beginners. To start, download and open CapCut on your phone. Tap "New Project" and select the videos or photos you want to edit. You can trim clips by dragging the edges, add text by tapping "Text," and include music by selecting "Audio." Enhance your video with filters and effects from the "Effects" menu. When you're happy with your video, tap the export button to save and share it. CapCut makes video editing simple and fun for everyone!
Explore the essential graphic design tools and software that can elevate your creative projects. Discover industry favorites and innovative solutions for stunning design results.
Technoblade The Legacy of a Minecraft Legend.Techno Merch
Technoblade, born Alex on June 1, 1999, was a legendary Minecraft YouTuber known for his sharp wit and exceptional PvP skills. Starting his channel in 2013, he gained nearly 11 million subscribers. His private battle with metastatic sarcoma ended in June 2022, but his enduring legacy continues to inspire millions.
ARENA - Young adults in the workplace (Knight Moves).pdfKnight Moves
Presentations of Bavo Raeymaekers (Project lead youth unemployment at the City of Antwerp), Suzan Martens (Service designer at Knight Moves) and Adriaan De Keersmaeker (Community manager at Talk to C)
during the 'Arena • Young adults in the workplace' conference hosted by Knight Moves.
Maximize Your Content with Beautiful Assets : Content & Asset for Landing Page pmgdscunsri
Figma is a cloud-based design tool widely used by designers for prototyping, UI/UX design, and real-time collaboration. With features such as precision pen tools, grid system, and reusable components, Figma makes it easy for teams to work together on design projects. Its flexibility and accessibility make Figma a top choice in the digital age.
Connect Conference 2022: Passive House - Economic and Environmental Solution...TE Studio
Passive House: The Economic and Environmental Solution for Sustainable Real Estate. Lecture by Tim Eian of TE Studio Passive House Design in November 2022 in Minneapolis.
- The Built Environment
- Let's imagine the perfect building
- The Passive House standard
- Why Passive House targets
- Clean Energy Plans?!
- How does Passive House compare and fit in?
- The business case for Passive House real estate
- Tools to quantify the value of Passive House
- What can I do?
- Resources
International Upcycling Research Network advisory board meeting 4Kyungeun Sung
Slides used for the International Upcycling Research Network advisory board 4 (last one). The project is based at De Montfort University in Leicester, UK, and funded by the Arts and Humanities Research Council.
Practical eLearning Makeovers for EveryoneBianca Woods
Welcome to Practical eLearning Makeovers for Everyone. In this presentation, we’ll take a look at a bunch of easy-to-use visual design tips and tricks. And we’ll do this by using them to spruce up some eLearning screens that are in dire need of a new look.
4. Overview
What is Etsy?
Etsy is the world's most vibrant
marketplace. Etsy celebrates
individual creativity in design
and craftsmanship by connecting
unique people, stories, and items
in a playful and meaningful way.
Etsy provides a marketplace for
crafters, artists, and collectors to
sell their handmade creations,
vintage goods and crafting
supplies.
2Sunday, September 22, 13
5. Overview
What is Etsy?
Etsy is the world's most vibrant
marketplace. Etsy celebrates
individual creativity in design
and craftsmanship by connecting
unique people, stories, and items
in a playful and meaningful way.
Etsy provides a marketplace for
crafters, artists, and collectors to
sell their handmade creations,
vintage goods and crafting
supplies.
Mission Statement
“Etsy is the marketplace we make
together.”
Our mission is to reimagine
commerce in ways that build a
more fulfilling and lasting world.
• We are a mindful, transparent,
and humane business.
• We plan and build for the long
term.
• We value craftsmanship in all we
make.
• We believe fun should be part of
everything we do.
• We keep it real, always.
2Sunday, September 22, 13
6. Overview
What is Etsy?
Etsy is the world's most vibrant
marketplace. Etsy celebrates
individual creativity in design
and craftsmanship by connecting
unique people, stories, and items
in a playful and meaningful way.
Etsy provides a marketplace for
crafters, artists, and collectors to
sell their handmade creations,
vintage goods and crafting
supplies.
Mission Statement
“Etsy is the marketplace we make
together.”
Our mission is to reimagine
commerce in ways that build a
more fulfilling and lasting world.
• We are a mindful, transparent,
and humane business.
• We plan and build for the long
term.
• We value craftsmanship in all we
make.
• We believe fun should be part of
everything we do.
• We keep it real, always.
Competitors
DaWanda, based in Germany,
focuses on growing in European
countries.
Ezebee, based in Switzerland, is a
global competitor
Bonanza is based in the US and
focuses on clothing and fashion
Zibbet and MadeIt which are based
in Australia
iCraft, which is based in Canada
2Sunday, September 22, 13
13. Audience &Target
✤ Etsy is designed towards a range of people.
✤ Anywhere from children and tweens, to teens and young adults, to
adults, and grandparents.
✤ Each individual seller or “shop” are intended for different interests,
hobbies and activities.
4Sunday, September 22, 13
14. Audience &Target
✤ Etsy is designed towards a range of people.
✤ Anywhere from children and tweens, to teens and young adults, to
adults, and grandparents.
✤ Each individual seller or “shop” are intended for different interests,
hobbies and activities.
4Sunday, September 22, 13
17. About Etsy
✤ Etsy was launched June 18, 2005 by iospace, a small company of only
3 people.
5Sunday, September 22, 13
18. About Etsy
✤ Etsy was launched June 18, 2005 by iospace, a small company of only
3 people.
✤ The original version of Etsy took two and a half months to build.
5Sunday, September 22, 13
19. About Etsy
✤ Etsy was launched June 18, 2005 by iospace, a small company of only
3 people.
✤ The original version of Etsy took two and a half months to build.
✤ Two of the biggest investors are the founders of Flickr and Delicious.
5Sunday, September 22, 13
20. About Etsy
✤ Etsy was launched June 18, 2005 by iospace, a small company of only
3 people.
✤ The original version of Etsy took two and a half months to build.
✤ Two of the biggest investors are the founders of Flickr and Delicious.
✤ Kalin, the founder of Etsy, says he chose to name the site “Etsy”
becuase he wanted a nonsense word in order to build something from
scratch. In Italian ‘etsi’ means ‘oh, yes’ and in latin it means ‘and if.’
5Sunday, September 22, 13
23. Features
✤ Selling~ a large variety of products are sold on Etsy, including art
supplies, handmade products and vintage items. “Vintage” items can
only be listed if they are at least 20 years old.
6Sunday, September 22, 13
24. Features
✤ Selling~ a large variety of products are sold on Etsy, including art
supplies, handmade products and vintage items. “Vintage” items can
only be listed if they are at least 20 years old.
✤ In order to be able to sell items on etsy, users are required to make a
username and then are given the option to create a shop. Each listing
that is posted costs $0.20. All listings remain on the page for a
maximum of 4 months unless the product is sold sooner.
6Sunday, September 22, 13
25. Features
✤ Selling~ a large variety of products are sold on Etsy, including art
supplies, handmade products and vintage items. “Vintage” items can
only be listed if they are at least 20 years old.
✤ In order to be able to sell items on etsy, users are required to make a
username and then are given the option to create a shop. Each listing
that is posted costs $0.20. All listings remain on the page for a
maximum of 4 months unless the product is sold sooner.
✤ The shop owner determines the cost of each item. However, Etsy
claims 3.5% of the price of each listing. The shop owners receive a bill
at the end of each month for the fees they owe.
6Sunday, September 22, 13
28. Features continued
✤ Buying~ On the homepage, buyers can search for the product
description into the search bar or “browse” through a list of options
on the left side of the page including Art, Home & Living, Jewelry,
Women, Men, Kids, Vintage, Weddings, Craft Supplies, Trending
Items, Gift Ideas, Mobile Accessories, and more.
7Sunday, September 22, 13
29. Features continued
✤ Buying~ On the homepage, buyers can search for the product
description into the search bar or “browse” through a list of options
on the left side of the page including Art, Home & Living, Jewelry,
Women, Men, Kids, Vintage, Weddings, Craft Supplies, Trending
Items, Gift Ideas, Mobile Accessories, and more.
✤ When a buyer views a product they can view the positive and
negative feedback of each seller to determine the reliabiltiy of their
shop. Once a buyer has found a product they would like to buy, they
can click “Add to Cart” and that places it in their virtual “Shoppping
Cart”
7Sunday, September 22, 13
38. Supported Applications
✤ Etsy is a free account, and can be integrated with Facebook.
✤ The total of the item being purchased and shipping costs are shown
prior to payment. You can use credit or debit cards, and the
application “PayPal” is also supported.
9Sunday, September 22, 13
46. Personalization
✤ Once you have made your account,
you can personalize your channels
by selecting what you are interested
in shopping for.
11Sunday, September 22, 13
47. Personalization
✤ Once you have made your account,
you can personalize your channels
by selecting what you are interested
in shopping for.
✤ Some choices include but are not
limited to: Handpicked, Seasonal,
For Her, For Him, Gadgets, Home,
Kids, Art Supplies, etc.
11Sunday, September 22, 13
48. Personalization
✤ Once you have made your account,
you can personalize your channels
by selecting what you are interested
in shopping for.
✤ Some choices include but are not
limited to: Handpicked, Seasonal,
For Her, For Him, Gadgets, Home,
Kids, Art Supplies, etc.
11Sunday, September 22, 13
51. Connect with Friends
✤ Many people are using Etsy, and
some might want to connect with
their friends or family to see what
they are looking at and buying.
12Sunday, September 22, 13
52. Connect with Friends
✤ Many people are using Etsy, and
some might want to connect with
their friends or family to see what
they are looking at and buying.
✤ Simply type in their e-mail address,
or name to find their account and
follow them.
12Sunday, September 22, 13
53. Connect with Friends
✤ Many people are using Etsy, and
some might want to connect with
their friends or family to see what
they are looking at and buying.
✤ Simply type in their e-mail address,
or name to find their account and
follow them.
12Sunday, September 22, 13
60. Shops
✤ You can bookmark different shops
you like. Every time you find a
seller or store you like there is and
option to mark their store in order to
keep looking at what they are selling
when the seller adds more items.
14Sunday, September 22, 13
61. Shops
✤ You can bookmark different shops
you like. Every time you find a
seller or store you like there is and
option to mark their store in order to
keep looking at what they are selling
when the seller adds more items.
14Sunday, September 22, 13