ERC is a scientific and technical project promoting mobile robotics and educating staff for the high technology industry. Thanks to the project potential Partners can gain employer branding platform directed to the best engineering cadres, a place for business meetings - and establishing cooperation and/or promotion space for companies offering or seeking solutions based on new technologies.
Project's Website: www.eskillsmatch.eu
e-Skills Match project is co-funded by European Commission Directorate General for Communications Networks, Content & Technology (DG CONNECT), Unit for Inclusion, Skills and Youth, under the grant agreement no. ECOKT2014-7 (30-CE-0726730/00-60).
IoT: New business paradigm for SMEs? - IoTSWC side event
Professor Ernest Teniente
Session 2: Modelling and Simulation for Industry 4.0 - round table on opportunities and challenges in the new era of IoT
e-Skills Match Project Factsheet
e-Skills Match project is co-funded by European Commission Directorate General for Communications Networks, Content & Technology (DG CONNECT), Unit for Inclusion, Skills and Youth, under the grant agreement no. ECOKT2014-7 (30-CE-0726730/00-60).
Kęstutis Jasiūnas: Complex cooperation and Tower of BabelCUBCCE Conference
Main problems in communication between science, business and education are talking in different languages or having a different aspirations. Some examples from personal experience in facing this and solutions to avoid will be presented.
Milan Summer School on Cost Benefit Analysis offers an intensive and participative learning experience focused on the appraisal of major infrastructure projects, with a focus on those asking for co-financing under the European Structural and Investment Funds in the programming period 2014-2020.
Project's Website: www.eskillsmatch.eu
e-Skills Match project is co-funded by European Commission Directorate General for Communications Networks, Content & Technology (DG CONNECT), Unit for Inclusion, Skills and Youth, under the grant agreement no. ECOKT2014-7 (30-CE-0726730/00-60).
IoT: New business paradigm for SMEs? - IoTSWC side event
Professor Ernest Teniente
Session 2: Modelling and Simulation for Industry 4.0 - round table on opportunities and challenges in the new era of IoT
e-Skills Match Project Factsheet
e-Skills Match project is co-funded by European Commission Directorate General for Communications Networks, Content & Technology (DG CONNECT), Unit for Inclusion, Skills and Youth, under the grant agreement no. ECOKT2014-7 (30-CE-0726730/00-60).
Kęstutis Jasiūnas: Complex cooperation and Tower of BabelCUBCCE Conference
Main problems in communication between science, business and education are talking in different languages or having a different aspirations. Some examples from personal experience in facing this and solutions to avoid will be presented.
Milan Summer School on Cost Benefit Analysis offers an intensive and participative learning experience focused on the appraisal of major infrastructure projects, with a focus on those asking for co-financing under the European Structural and Investment Funds in the programming period 2014-2020.
Neven Vrček: Internship programme and students’ entrepreneurship as a hub be...CUBCCE Conference
University of Zagreb, Faculty of Organization (FOI) and Informatics launched an internship programme for students. The programme was very positively accepted by the business community. In short time we signed agreement with more than 350 companies indicating their willingness to accept students for internships. The experiences are very positive. One third of students remain employed by the companies after finishing internship. Additional befit of the programme is closer relationship with involved companies and exploration of new ways of cooperation on various projects. Recently Faculty launched startup@foi.hr programme. The idea is that all costs related to establishment and first year of operations, including location, is funded by Faculty. This form of pre-incubation attracted great attention across student community. It is interesting to notice that some of the companies accepted to cosponsor this programme in order to be close to innovative ideas. Such activities made FOI a strong regional hub for IT industry and meeting point for various projects.
The inLab FIB participate in the Brokerage Event MWC2014 explaining and showing technological capabilities and research companies and participating institutions. This is our presentation.
Lubomir Dimitrov: Good Practices in the cooperation of the university and bus...CUBCCE Conference
As the largest educational institution in technical area, the Technical University of Sofia has good experience in university and business cooperation both on national and international levels. TU-Sofia has the potential of an active cooperation with business: it has 13 faculties and 6 research laboratories at which more than 1200 professionals (professors, lecturers, and research staff) work in fields more or less related to business activities and needs. In the paper proposed, some of the collaborative international and national projects of our university will be presented. These projects include: proposals submitted to Horizon 2020 and experience in FP7; works done within the structural fund on the regional and international levels, Erasmus+ projects and experience within TEMPUS projects. Also, the paper discusses Bulgarian national higher education rating system which encourages relation and collaboration between business organizations and educational institutions. Further, the paper proposes new initiatives for university and business cooperation in Central Europe.
Department of Information and Communication Technologies. Univ. Pompeu Fabra,...Aurelio Ruiz Garcia
Slides introducing the Department of Information and Communication Technologies at Universitat Pompeu Fabra (DTIC-UPF) in Barcelona.
The activity of DTIC-UPF lies in the broad range of fields created around the convergence of ICT with biomedical and cognitive sciences, computation and networks.
The DTIC-UPF has since its beginnings emphasized scientific excellence and internationalization as core aspects of its activities.
Its community is composed by over 300 people from 58 nationalities. DTIC-UPF is the leading university department in Spain in participating in EU programmes (65 projects in FP7, including 9 prestigious ERC grants).
DTIC delivers both undergraduate and master training in its areas of interest of research (including brain and cognition, cognitive systems and interactive media, intelligent interactive sytems, music and sound computing, computer vision and an upcoming program in wireless communications) and professional activity (digital arts, animation, videogame creation, ICT strategic management, data visualisation, etc),
DTIC-UPF holds agreements with both leading international companies (including Yamaha, General Electric, Siemens, Philips, Telefónica, etc) and a rich ecosystem of local and international SMEs.
DTIC-UPF is also very active in its engagement with society in general, and students in particular, leading and participating regular activities in artistic centres, museums, schools and NGOs.
For more information please visit http://www.upf.edu/dtic/en/
Level up your career with a Post Master's Degree in C-ITS (Connected Vehicles)Caroline HANRAS
You are interested in the high tech field of Connected cars and wish to take your career to the next level? The Post Master's degree may be the right option for you!
EURECOM's Post Master's degree offers the necessary knowledge required by engineers and managers to design connected cars / connected mobility applications and the related mechanisms to understand the innovations and seize the unique opportunities of the booming Vehicular Communications industry.
ERC is the brightest space and robotics event in Europe that fosters future robotics and space engineers’ careers. It consists of two parts: Challenge Zone and Inspiration Zone. The first one is a unique robotics competition that goes beyond any textbook theory, allowing students to design, build and test the performance of their (fully) autonomous rovers and then compete against other teams from around the world. The tasks prepared for the teams are based on actual missions planned and executed by NASA or the European Space Agency. The Inspiration Zone consists of science and technology shows and presentations, both on-site and online.
If you are interested in:
-> Linking your brand to the themes like space and science, technology and robotics, future and human development.
-> Engaging with the ERC community to seek potential employees and top talents and make ERC part of your employer branding campaign.
-> Becoming a partner and/or speaker of international debates regarding innovations, trends, and future.
Please contact me via LinkedIn or at lukasz@spacefdn.com
Vilmos Beskid: University and business: a win-win gameCUBCCE Conference
Ericsson has the largest ICT R&D Center in Hungary, this intellectual center is active in the area of telecommunication and information technology research, software development, impacting the Hungarian ecosystem. The company committed to innovation and continuous learning and development, having more than 20 years of university cooperation and four active university labs.
Here we present some best practices, giving an insight to what we are doing and the aim why we are doing this, emphasizing why it is good for the company, for the universities and for the ecosystem.
European Rover Challenge is the biggest space – robotics, open-door event in Europe adressed to a wide audience, the new technology industry and the scientific and business world. We hosted the event for the first time in Poland in 2014 and since then ERC takes its place each year. ERC is organised at the initiative of the Polish branch of Mars Society.
European Rover Challenge is composed of three elements. The first part is an international Mars robots competition, in which compete students from technical universities from around the world. Second part is scientific and technological presentations for the wide audience. Third one is science and business part – the Conference and Mentoring Workshop.
European Rover Challenge along with University Rover Challenge is a part of Rover Challenge Series – the most prestigous robotics challenge league in the world, powered by The Mars Society.
Presentation of European Rover Challenge 2018 project. It's the fourth edition of the biggest open-air space and robotics event in Europe. 14-16th of September. More at www.roverchallenge.eu
Digital Outdoors - The Arts Catalyst ISAN 13 Nov 2014Jo Fells
Presentation given at the ISAN AGM 13 November 2014 about digital used to mobilise awareness of The Arts Catalyst's recent projects as case studies for performative visual arts outdoors.
Neven Vrček: Internship programme and students’ entrepreneurship as a hub be...CUBCCE Conference
University of Zagreb, Faculty of Organization (FOI) and Informatics launched an internship programme for students. The programme was very positively accepted by the business community. In short time we signed agreement with more than 350 companies indicating their willingness to accept students for internships. The experiences are very positive. One third of students remain employed by the companies after finishing internship. Additional befit of the programme is closer relationship with involved companies and exploration of new ways of cooperation on various projects. Recently Faculty launched startup@foi.hr programme. The idea is that all costs related to establishment and first year of operations, including location, is funded by Faculty. This form of pre-incubation attracted great attention across student community. It is interesting to notice that some of the companies accepted to cosponsor this programme in order to be close to innovative ideas. Such activities made FOI a strong regional hub for IT industry and meeting point for various projects.
The inLab FIB participate in the Brokerage Event MWC2014 explaining and showing technological capabilities and research companies and participating institutions. This is our presentation.
Lubomir Dimitrov: Good Practices in the cooperation of the university and bus...CUBCCE Conference
As the largest educational institution in technical area, the Technical University of Sofia has good experience in university and business cooperation both on national and international levels. TU-Sofia has the potential of an active cooperation with business: it has 13 faculties and 6 research laboratories at which more than 1200 professionals (professors, lecturers, and research staff) work in fields more or less related to business activities and needs. In the paper proposed, some of the collaborative international and national projects of our university will be presented. These projects include: proposals submitted to Horizon 2020 and experience in FP7; works done within the structural fund on the regional and international levels, Erasmus+ projects and experience within TEMPUS projects. Also, the paper discusses Bulgarian national higher education rating system which encourages relation and collaboration between business organizations and educational institutions. Further, the paper proposes new initiatives for university and business cooperation in Central Europe.
Department of Information and Communication Technologies. Univ. Pompeu Fabra,...Aurelio Ruiz Garcia
Slides introducing the Department of Information and Communication Technologies at Universitat Pompeu Fabra (DTIC-UPF) in Barcelona.
The activity of DTIC-UPF lies in the broad range of fields created around the convergence of ICT with biomedical and cognitive sciences, computation and networks.
The DTIC-UPF has since its beginnings emphasized scientific excellence and internationalization as core aspects of its activities.
Its community is composed by over 300 people from 58 nationalities. DTIC-UPF is the leading university department in Spain in participating in EU programmes (65 projects in FP7, including 9 prestigious ERC grants).
DTIC delivers both undergraduate and master training in its areas of interest of research (including brain and cognition, cognitive systems and interactive media, intelligent interactive sytems, music and sound computing, computer vision and an upcoming program in wireless communications) and professional activity (digital arts, animation, videogame creation, ICT strategic management, data visualisation, etc),
DTIC-UPF holds agreements with both leading international companies (including Yamaha, General Electric, Siemens, Philips, Telefónica, etc) and a rich ecosystem of local and international SMEs.
DTIC-UPF is also very active in its engagement with society in general, and students in particular, leading and participating regular activities in artistic centres, museums, schools and NGOs.
For more information please visit http://www.upf.edu/dtic/en/
Level up your career with a Post Master's Degree in C-ITS (Connected Vehicles)Caroline HANRAS
You are interested in the high tech field of Connected cars and wish to take your career to the next level? The Post Master's degree may be the right option for you!
EURECOM's Post Master's degree offers the necessary knowledge required by engineers and managers to design connected cars / connected mobility applications and the related mechanisms to understand the innovations and seize the unique opportunities of the booming Vehicular Communications industry.
ERC is the brightest space and robotics event in Europe that fosters future robotics and space engineers’ careers. It consists of two parts: Challenge Zone and Inspiration Zone. The first one is a unique robotics competition that goes beyond any textbook theory, allowing students to design, build and test the performance of their (fully) autonomous rovers and then compete against other teams from around the world. The tasks prepared for the teams are based on actual missions planned and executed by NASA or the European Space Agency. The Inspiration Zone consists of science and technology shows and presentations, both on-site and online.
If you are interested in:
-> Linking your brand to the themes like space and science, technology and robotics, future and human development.
-> Engaging with the ERC community to seek potential employees and top talents and make ERC part of your employer branding campaign.
-> Becoming a partner and/or speaker of international debates regarding innovations, trends, and future.
Please contact me via LinkedIn or at lukasz@spacefdn.com
Vilmos Beskid: University and business: a win-win gameCUBCCE Conference
Ericsson has the largest ICT R&D Center in Hungary, this intellectual center is active in the area of telecommunication and information technology research, software development, impacting the Hungarian ecosystem. The company committed to innovation and continuous learning and development, having more than 20 years of university cooperation and four active university labs.
Here we present some best practices, giving an insight to what we are doing and the aim why we are doing this, emphasizing why it is good for the company, for the universities and for the ecosystem.
European Rover Challenge is the biggest space – robotics, open-door event in Europe adressed to a wide audience, the new technology industry and the scientific and business world. We hosted the event for the first time in Poland in 2014 and since then ERC takes its place each year. ERC is organised at the initiative of the Polish branch of Mars Society.
European Rover Challenge is composed of three elements. The first part is an international Mars robots competition, in which compete students from technical universities from around the world. Second part is scientific and technological presentations for the wide audience. Third one is science and business part – the Conference and Mentoring Workshop.
European Rover Challenge along with University Rover Challenge is a part of Rover Challenge Series – the most prestigous robotics challenge league in the world, powered by The Mars Society.
Presentation of European Rover Challenge 2018 project. It's the fourth edition of the biggest open-air space and robotics event in Europe. 14-16th of September. More at www.roverchallenge.eu
Digital Outdoors - The Arts Catalyst ISAN 13 Nov 2014Jo Fells
Presentation given at the ISAN AGM 13 November 2014 about digital used to mobilise awareness of The Arts Catalyst's recent projects as case studies for performative visual arts outdoors.
Educating our Future Engineering Leaders: an Experiential Approach
Keynote from Manuel Castro, Ph.D., Professor, UNED (Spain) - INTERNATIONAL CONFERENCE ON PEDAGOGICAL INNOVATION July 20, 21 and 22 2022, in Sousse - Tunisia / https://ciip.ieee.tn/
39th World Conference on Applied Science, Engineering & Technologymahe1992
39th World Conference on Applied Science Engineering and Technology (39th - WCASET) is organized by IFERP on 24th & 25th November 2021 at Kuala Lumpur, Malaysia. WCASET will explore the new horizons of innovations from distinguished researchers, scientists, and eminent authors in academia and industry working for the advancements in Applied Science, Engineering, and Technology from all over the world.
40th World Conference on Applied Science Engineering and Technologymahe1992
40th World Conference on Applied Science Engineering and Technology (40th - WCASET) is organized by IFERP on 30th & 31st December 2021 at Goa. WCASET will explore the new horizons of innovations from distinguished researchers, scientists and eminent authors in academia and industry working for the advancements in Applied Science, Engineering and Technology from all over the world. 40th WCASET aims to bring together Academicians, Scientists, Research scholars and Students, to share and disseminate information on knowledge and scientific research works related to multidisciplinary topics and confers the practical challenges encountered and the solutions adopted.
https://wcasetgoa.com/
10 Video Ideas Any Business Can Make RIGHT NOW!
You'll never draw a blank again on what kind of video to make for your business. Go beyond the basic categories and truly reimagine a brand new advanced way to brainstorm video content creation. During this masterclass you'll be challenged to think creatively and outside of the box and view your videos through lenses you may have never thought of previously. It's guaranteed that you'll leave with more than 10 video ideas, but I like to under-promise and over-deliver. Don't miss this session.
Key Takeaways:
How to use the Video Matrix
How to use additional "Lenses"
Where to source original video ideas
In this presentation, Danny Leibrandt explains the impact of AI on SEO and what Google has been doing about it. Learn how to take your SEO game to the next level and win over Google with his new strategy anyone can use. Get actionable steps to rank your name, your business, and your clients on Google - the right way.
Key Takeaways:
1. Real content is king
2. Find ways to show EEAT
3. Repurpose across all platforms
Mastering Multi-Touchpoint Content Strategy: Navigate Fragmented User JourneysSearch Engine Journal
Digital platforms are constantly multiplying, and with that, user engagement is becoming more intricate and fragmented.
So how do you effectively navigate distributing and tailoring your content across these various touchpoints?
Watch this webinar as we dive into the evolving landscape of content strategy tailored for today's fragmented user journeys. Understanding how to deliver your content to your users is more crucial than ever, and we’ll provide actionable tips for navigating these intricate challenges.
You’ll learn:
- How today’s users engage with content across various channels and devices.
- The latest methodologies for identifying and addressing content gaps to keep your content strategy proactive and relevant.
- What digital shelf space is and how your content strategy needs to pivot.
With Wayne Cichanski, we’ll explore innovative strategies to map out and meet the diverse needs of your audience, ensuring every piece of content resonates and connects, regardless of where or how it is consumed.
Monthly Social Media News Update May 2024Andy Lambert
TL;DR. These are the three themes that stood out to us over the course of last month.
1️⃣ Social media is becoming increasingly significant for brand discovery. Marketers are now understanding the impact of social and budgets are shifting accordingly.
2️⃣ Instagram’s new algorithm and latest guidance will help us maintain organic growth. Instagram continues to evolve, but Reels remains the most crucial tool for growth.
3️⃣ Collaboration will help us unlock growth. Who we work with will define how fast we grow. Meta continues to evolve their Creator Marketplace and now TikTok are beginning to push ‘collabs’ more too.
The digital marketing industry is changing faster than ever and those who don’t adapt with the times are losing market share. Where should marketers be focusing their efforts? What strategies are the experts seeing get the best results? Get up-to-speed with the latest industry insights, trends and predictions for the future in this panel discussion with some leading digital marketing experts.
Core Web Vitals SEO Workshop - improve your performance [pdf]Peter Mead
Core Web Vitals to improve your website performance for better SEO results with CWV.
CWV Topics include:
- Understanding the latest Core Web Vitals including the significance of LCP, INP and CLS + their impact on SEO
- Optimisation techniques from our experts on how to improve your CWV on platforms like WordPress and WP Engine
- The impact of user experience and SEO
Most small businesses struggle to see marketing results. In this session, we will eliminate any confusion about what to do next, solving your marketing problems so your business can thrive. You’ll learn how to create a foundational marketing OS (operating system) based on neuroscience and backed by real-world results. You’ll be taught how to develop deep customer connections, and how to have your CRM dynamically segment and sell at any stage in the customer’s journey. By the end of the session, you’ll remove confusion and chaos and replace it with clarity and confidence for long-term marketing success.
Key Takeaways:
• Uncover the power of a foundational marketing system that dynamically communicates with prospects and customers on autopilot.
• Harness neuroscience and Tribal Alignment to transform your communication strategies, turning potential clients into fans and those fans into loyal customers.
• Discover the art of automated segmentation, pinpointing your most lucrative customers and identifying the optimal moments for successful conversions.
• Streamline your business with a content production plan that eliminates guesswork, wasted time, and money.
Digital Commerce Lecture for Advanced Digital & Social Media Strategy at UCLA...Valters Lauzums
E-commerce in 2024 is characterized by a dynamic blend of opportunities and significant challenges. Supply chain disruptions and inventory shortages are critical issues, leading to increased shipping delays and rising costs, which impact timely delivery and squeeze profit margins. Efficient logistics management is essential, yet it is often hampered by these external factors. Payment processing, while needing to ensure security and user convenience, grapples with preventing fraud and integrating diverse payment methods, adding another layer of complexity. Furthermore, fulfillment operations require a streamlined approach to handle volume spikes and maintain accuracy in order picking, packing, and shipping, all while meeting customers' heightened expectations for faster delivery times.
Amid these operational challenges, customer data has emerged as an important strategy. By focusing on personalization and enhancing customer experience from historical behavior, businesses can deliver improved website and brand experienced, better product recommendations, optimal promotions, and content to meet individual preferences. Better data analytics can also help in effectively creating marketing campaigns, improving customer retention, and driving product development and inventory management.
Innovative formats such as social commerce and live shopping are beginning to impact the digital commerce landscape, offering new ways to engage with customers and drive sales, and may provide opportunity for brands that have been priced out or seen a downturn with post-pandemic shopping behavior. Social commerce integrates shopping experiences directly into social media platforms, tapping into the massive user bases of these networks to increase reach and engagement. Live shopping, on the other hand, combines entertainment and real-time interaction, providing a dynamic platform for showcasing products and encouraging immediate purchases. These innovations not only enhance customer engagement but also provide valuable data for businesses to refine their strategies and deliver superior shopping experiences.
The e-commerce sector is evolving rapidly, and businesses that effectively manage operational challenges and implement innovative strategies are best positioned for long-term success.
Mastering Local SEO for Service Businesses in the AI Era is tailored specifically for local service providers like plumbers, dentists, and others seeking to dominate their local search landscape. This session delves into leveraging AI advancements to enhance your online visibility and search rankings through the Content Factory model, designed for creating high-impact, SEO-driven content. Discover the Dollar-a-Day advertising strategy, a cost-effective approach to boost your local SEO efforts and attract more customers with minimal investment. Gain practical insights on optimizing your online presence to meet the specific needs of local service seekers, ensuring your business not only appears but stands out in local searches. This concise, action-oriented workshop is your roadmap to navigating the complexities of digital marketing in the AI age, driving more leads, conversions, and ultimately, success for your local service business.
Key Takeaways:
Embrace AI for Local SEO: Learn to harness the power of AI technologies to optimize your website and content for local search. Understand the pivotal role AI plays in analyzing search trends and consumer behavior, enabling you to tailor your SEO strategies to meet the specific demands of your target local audience. Leverage the Content Factory Model: Discover the step-by-step process of creating SEO-optimized content at scale. This approach ensures a steady stream of high-quality content that engages local customers and boosts your search rankings. Get an action guide on implementing this model, complete with templates and scheduling strategies to maintain a consistent online presence. Maximize ROI with Dollar-a-Day Advertising: Dive into the cost-effective Dollar-a-Day advertising strategy that amplifies your visibility in local searches without breaking the bank. Learn how to strategically allocate your budget across platforms to target potential local customers effectively. The session includes an action guide on setting up, monitoring, and optimizing your ad campaigns to ensure maximum impact with minimal investment.
Unleash the power of UK SEO with Brand Highlighters! Our guide delves into the unique search landscape of Britain, equipping you with targeted strategies to dominate UK search engine results. Discover local SEO tactics, keyword magic for UK audiences, and mobile optimization secrets. Get your website seen by the right people and propel your brand to the top of UK searches.
To learn more: https://brandhighlighters.co.uk/blog/top-seo-agencies-uk/
Top 3 Ways to Align Sales and Marketing Teams for Rapid GrowthDemandbase
In this session, Demandbase’s Stephanie Quinn, Sr. Director of Integrated and Digital Marketing, Devin Rosenberg, Director of Sales, and Kevin Rooney, Senior Director of Sales Development will share how sales and marketing shapes their day-to-day and what key areas are needed for true alignment.
It's another new era of digital and marketers are faced with making big bets on their digital strategy. If you are looking at modernizing your tech stack to support your digital evolution, there are a few can't miss (often overlooked) areas that should be part of every conversation. We'll cover setting your vision, avoiding siloes, adding a democratized approach to data strategy, localization, creating critical governance requirements and more. Attendees will walk away with actions they can take into initiatives they are running today and consider for the future.
A.I. (artificial intelligence) platforms are popping up all the time, and many of them can and should be used to help grow your brand, increase your sales and decrease your marketing costs.In this presentation:We will review some of the best AI platforms that are available for you to use.We will interact with some of the platforms in real-time, so attendees can see how they work.We will also look at some current brands that are using AI to help them create marketing messages, saving them time and money in the process. Lastly, we will discuss the pros and cons of using AI in marketing & branding and have a lively conversation that includes comments from the audience.
Key Takeaways:
Attendees will learn about LLM platforms, like ChatGPT, and how they work, with preset examples and real time interactions with the platform. Attendees will learn about other AI platforms that are creating graphic design elements at the push of a button...pre-set examples and real-time interactions.Attendees will discuss the pros & cons of AI in marketing + branding and share their perspectives with one another. Attendees will learn about the cost savings and the time savings associated with using AI, should they choose to.
In this presentation, Danny Leibrandt explains the impact of AI on SEO and what Google has been doing about it. Learn how to take your SEO game to the next level and win over Google with his new strategy anyone can use. Get actionable steps to rank your name, your business, and your clients on Google - the right way.
Key Takeaways:
1. Real content is king
2. Find ways to show EEAT
3. Repurpose across all platforms
2. The European Rover Challenge is a scientific and
technical project promoting mobile robotics and
educating staff for the high technology industry
Competition of Martian university robots and
demonstrations of professional constructions
Business and Mentoring Conference
Exhibition and presentation area
- for the public
3. ERC competition
Several months elimination on the basis of submitted technical
documentation (PDR, CDR) and evaluation of professional judges
Three day finals of mobile robot competition on a specially prepared
track reminiscent of the Martian environment
4. Complicated field and handling competitions
Competition regulations based on guidelines:
Emotions and the climate of sporting
rivalry, which is the introduction - serious
technical solutions used in the space and
robotics industry
ERC competition
5. Business and mentoring conference
Meeting of professionals from technology industries (including space)
Participation in presentations and debates
Inspirations for the space and robotic sector
Network meetings, also in the formula of individual business meetings
Recruitment meetings with selected university teams - and professional ones
6. Exhibition zone
A zone of scientific and technical shows open to the public and the media
Robotic competition for the public
Technical demonstrations of companies, universities, schools, scientific institutions
Inspirational meetings with special guests
Lectures and presentations, multimedia seances
7. What will you gain thanks to the ERC
Employer Branding
employer branding platform
directed to the best
engineering cadres of the
cosmic-robotics sector
Networking
a place for business meetings -
and establishing cooperation
between companies, decision-
makers from public institutions
and universities around the world
Promotion
the promotion space for
companies offering or seeking
solutions based on new
technologies (including space and
robotics)
8. Employer Branding
Meetings with participants from university and professional teams that compete in
occupations with specializations especially desirable by employers:
mechatronics automation robotics
electronics computer science and programming
project management
Soft skills:
task work in an interdisciplinary team
solving complex problems under time pressure
project management and obtaining funds
9. • Posting recruitment ads in ERC communication channels - newsletter, Facebook
and LinkedIn, direct channel
• Knowledge about the competences of future engineering staff
• Access to the CV of the best students - knowledge of the competences of future
engineering staff
• Organization of workshops and training for students - presentation of companies
and competence needs, mentoring, business training
Benefits for the Partner
Employer Branding
10. Employer Branding
94%
teams entered into the ERC 2018 with innovative
space robot designs65
6%
Example structure of
a 10-person team:
Science mentor, PhD Eng.
Students of the last year
Students of the third year
Students of the first yearteam members
and among them specialists in: robotics, automation,
information technology, programming, mechatronics, marketing,
project management
400
11. Networking
Individual calendar of meetings with guests and other event partners
Managers and engineers
Representatives of government and self-government administration - Ministers,
Secretaries of State, policy makers from government and local government agencies
Managers and engineers of the R & D departments of the space and robotics sector
Researchers and university students involved in innovative projects
- cosmic and robotics
Assistance in individual contacts with experts
and specialists in the cosmo-robotics sector
12. Participation in presentations and debates during the conference
New knowledge about the directions of industry development and technology
- space and robotics
Exchange of industry design and business experiences
The possibility of preparing presentation materials, publications and multimedia
adapted to the recipient of the conference
Conference inspirations
Networking
14. Promotion
Building an image and brand recognition as part of ERC activities
Sponsorship of special events as part of ERC - conference, official opening gala? (Implemented in the
Philharmonic / theatre on the first day of the event)
Sponsorship of online broadcasts from the entire ERC, special events, interviews with guests
Founder of prizes or internships for winners and teams of competitions
A dinner host for special guests and VIPs
Sponsorship of an integration event for participants of the competition
Company or brand presentation in the show area
15. ERC in media
Promotion
viewers of online broadcast
75K
comments for broadcasts
and posts in social media
within 3 days of the ERC
finals
100K
50 media present during
the event
1000 media articles
Reaching approx. 16 million recipients
AVE level at app. 750K EUR
16. Recent edition in numbers
Promotion
of visitors
app. 30K
Visitors (core targets):
Fathers with sons up to the age of 16,
Families with children
Technology enthusiasts aged 14-35
42
exhibitors
Universities
scientific circles
Companies
Institutes
non-profit
organizations and
entities implementing
projects in the field of
new technologies,
robotics, engineering,
STEM and STEAM
18. Robert Zubrin
Founder of The Mars Society
In previous editions, we were visited by:
Prof. Scott Hubbard
Former NASA Ames chief
„In my opinion ERC is an amazing
development opportunity.”
Timothy Peake
Astronaut ESA
„The ERC attracts many young people who have a fresh
perspective on solving problems, and that's what makes
innovation come about - and that's what the space industry
needs.”
Harrison Schmitt
Astronaut NASA, Apollo 17
„You do a great job, give experience and
encourage people to take further action.”
Maria Antonietta Perino
Thales Alenia Space/IAF
Gianfranco Visentin
ESA
19. Chris Hadfield
Astronaut CSA
Guests invited to the ERC 2019
Michael Collins
Astronaut NASA, Apollo
11
Scott Kelly
Astronaut NASA
Samantha Cristoforetti
Astronaut ESA
20. Lucas Wilczynski
+48 516 036 036
lukasz@spacefdn.com
Maciej Iwankiewicz
+48 601 892 749
m.iwankiewicz@spacefdn.com
www.roverchallenge.eu