Utilizing the full potential of ePub 3.0 feature set. EPUB has been widely adopted as the format for digital books (eBooks), and these new specifications significantly increase the format's capabilities in order to better support a wider range of publication requirements, including complex layouts, rich media and interactivity, and global typography features. The expectation is that EPUB 3 will be utilized for a broad range of content, including books, magazines and educational, professional and scientific publications.

1. Utilizing the Full Potential of EPUB Feature Set
Perspectives by
Digital Publishing Solutions Group

2. Sendil Mourougane is Senior Manager of sales, account management and
new business development of digital publishing solutions group at
Datamatics. Sendil joined the company in 2010. Prior to joining Datamatics,
Sendil spent 10 years in the field of publishing services working with
several major Hi-Ed, School, STM and Trade publishers across the United
States. He is based out of India and travels often to the United States for
business. He has a B.Sc in Science and a MBA in international sales and
marketing.
Presenter
Sendil Mourougane
Senior Manager – Sales & BD
Digital Publishing Solutions Group
Datamatics Global Services Ltd

3. Feature set in ePub 3.0
Why you should go for ePub 3.0?
How to utilize the full potential of ePub 3.0?
How to convert your assets to ePub 3.0?
Synopsis

5. Book in digital form
Use on
Computers
Smart phones
Tablets…
Will only read text files
Static content…
What did we originally want from Digital Content?

6. Color
Graphics
Audio, Video
Interactivity
MathML
Semantics, Social…
And then we wanted more…

7. Formats...
ePDF
EPUB
Mobipocket
HTML
Palm…
Then there were many devices, platforms,
distribution channels.…
And more…

8. Market thoughts
2013 will be the year of enhanced eBook, with robust interactivity in areas like
test prep and other non-fiction categories
More devices and platforms will start supporting enhanced eBooks and
interactivity
More people will have the devices that make reading enhanced eBooks
pleasurable.
More children & students will have access to such devices…
My content is not suitable for Tablet / Readers…
Not enough devices or platforms to support my content..
Limited feature-set / functionality within standards..
I don’t have the needed skill set in-house….
Monetization…

11. EPUB 3.0 Features
Supports HTML 5 and CSS 3

12. Multicolumn using CSS3
Multicolumn display is now a reality
in EPUB3 by using CSS3

13. Animation using HTML5 and CSS3
Simple animations can be done for with the
support from HTML 5 and CSS 3

14. JavaScript
Java scripting in EPUB 3 provides
opportunities for user interactivity

15. MathML
Supports for rendering MathML markup

16. Language Support
Enhanced global language support
Enables vertical writing, or defining writing
directions

17. Semantic Tagging using HTML5
Supports semantic tagging, a feature introduced
in HTML5

18. Semantic Inflection
Enhance the reading experience for Users and
provide advantage of having improved
accessibility
epub:type=“this is a footnote”
epub:switch=“to MathML”
epub:trigger=“start Playing”

19. Audio / Video
Audio / Video can be synchronized with text using
Media Overlay specification

20. Fixed Layout
Fixed Layout EPUB renders design heavy books
look exactly like printed books

21. Comparison
EPUB 3.0
1. XHTML5
2. SVG appear in spine
3. Support for MathML
4. EPUB Navigation
5. Supports CSS 3
6. Scripting feature - interactivity
7. Audio - text synchronization
8. Multicolumn
9. Fixed Layout
EPUB 2.0.1
1. XHTML 1.1 and DTBook
2. SVG nested inside XHTML file
3. Replaced with images
4. NCX Navigation
5. CSS 2.1
6. No scripting support – no interactivity
7. No audio-text synchronization
8. No multicolumn support
9. No Fixed Layout

23. Thinking and Planning the EPUB3 way
JavaScript
Interactivity on textbook exercises
Interactive practical sessions
Interactive children books
Interactivity on STM content

26. Video and Audio

27. Thinking and Planning the EPUB3 way
Video and Audio
Cookbooks
for 'how to' learning guides
Subject lectures

28. Thinking and Planning the EPUB3 way
Synchronized Text and Audio
For rhymes
Children books
Learning languages

29. SVG & MathML

30. Foreign language support

31. Devices and User Agents on EPUB 3
Popular reading systems have gradually started
supporting EPUB3 but still more to come with
full feature set

32. Apple iBooks 3
Apple launched iBooks 3: focusing on textbooks
with enriched media in the formats

33. Kindle KF8 and EPUB 3
Kindle Fire supports KF8 format. The common
factor between KF8 and EPUB3 is that both
supports HTML5 and CSS3

34. Thinking and Planning the EPUB3 way
HTML 5 - CSS 3 - EPUB Navigation
EPUB for Educational textbooks with
semantic approach
Efficiency in handling layout and accessibility
Opportunities for broader range of interactive
products
Books, magazines, professional and
educational textbooks

35. Conclusion
EPUB3 standard is available
Content that we were not sure to be good for digital is now
the much needed content to be digitized!
Typesetting / composition workflows need to take into
account the new requirements
Back files can be new revenue generators
Add updated content
Enhance the content with video and audio components
Work with the service provider to unleash the full potential
of EPUB3

36. About Datamatics
Datamatics is a global Information Technology (IT) and
Knowledge Process Outsourcing (KPO) organization
Founded in 1975 by Dr. L. S. Kanodia, Ph.D. (MIT) often referred
as the Father and Architect of the Indian IT Industry
HQ in India with offices in the USA, UK, Germany, Asia and
Australia
Rich experience of 3 decades in End-to-end IT and BPO
services
First BPO company to be publicly traded on the Bombay Stock
Exchange
First BPO Company to provide 99.995% data accuracy in data
capture

37. About Datamatics
Specialist in Data and Content management
Next-generation end-to-end IT and KPO solutions
Cutting edge technology
Decades of global experience across 60 countries
Over 4500 employees
Preferred partner to several Fortune 500 clients
More than 300 active global clients
Group annual consolidated revenue of US$100 M

38. Vision & Mission

39. Services and solutions focusing
on the Online Platforms, including
Retail segment
Focuses on all digital services and
solutions that are offered post
publication
Focuses on all services and solutions
before a publication gets published
Digital Publishing Solutions
e-Publishing
Pre-Publishing
e-Retail
Solutions

40. Datamatics Business

41. Unstructured & Structured Data Management
• Portal Solutions
• Content Management
• Document Management
• Output Management
• Big Data & Data Warehousing
• Business Intelligence & Analytics
• Finance & Accounting Solutions
• Claims Processing
• Research Data Analysis
Entreprise Information
Management Solutions
• Workflow & BPM Solutions
• Social Media Solutions
• Enterprise Cloud Solutions
• Enterprise Application Services
Entreprise Information
Systems
Next Generation Enterprise Solutions
Entreprise Mobility
Solutions
Entreprise Information
Services
• Data Life Cycle Management
• Content Life Cycle Management
• Hand Held & Mobile Solutions
• Enterprise Mobility Platforms
Smart Device Solutions
• Fare Collection
• Billing Solutions
• Infotainment Solutions
• Self Service Terminal Solutions

42. Global Presence
Datamatics’ Footprint Across 9 Countries Through 22 Offices
Detroit
USA
New York
USA
Boston
USA
London
UK
Vorstadt
Switzerland
Frankfurt
Germany
Melbourne
Australia
Mumbai
India
Bangalore
India
Chennai
India
Nashik
India
Singapore
Stockholm
Sweden
Santa Clara
USA
Bosnia
Pondicherry
India
Denver
USA
Ahmedabad
India

43. EPUB2
EPUB3
Meet us at Booth #18
Q & A

44. Prashant Prabhu
Senior Vice President – Business Development
Datamatics Global Services Inc
Livonia, MI – 48150, USA
Mobile: +1-313-909-5172
email: prashant_prabhu@datamaticstech.com
LinkedIn: http://www.linkedin.com/pub/prashant-
prabhu/2/489/775
Web: http://www.datamatics.com
Thank You
Sendil Mourougane
Senior Manager – Business Development
Datamatics Global Services Limited
Chennai – 600 0034, INDIA
Phone: +91 (44) 6608 3056
Mobile: +91 96001 33229
email: sendil.mourougane@datamatics.com
LinkedIn: http://in.linkedin.com/in/sendilmourougane
Web: http://www.datamatics.com