Entrepreneurship

1. ENTERPRENEURSHIP
DEVELOPMENT

2. CHAPTERS
• Entrepreneur and Fundamentals of Entrepreneurship
• Micro, Small and mediumenterprises
• Project management
• Identification of Business Opportunities in the context of
Kerala

3. CHAPTER 1
• Entrepreneurial Competencies
• Factors affecting Entrepreneurial Growth
• Role of Entrepreneur in Economic Development
• Challenges of Women Entrepreneurs

4. INTRODUCTION
• ORGANISATION
• ORGANISER-BUSINESSMAN
• Innovation-Reduce risk-profit-Entrepreneur
• Entrepreneur- French verb - Enterprendre –
undertake risk
• A businessman brings together the three factors
of production-Enterpreneur
• Definition
According to J.B.Say-”An Entrepreneur is the
economic agent who combines three factors of
production land labour and capital and produces
socially valuable products.

5. Features of Entrepreneur
• Organizer
• Catalyst of change
• User friendly
• Thinker, Planner and Doer
• Creative and value addition
• Foresee the future
• Look for opportunities and profit
• Find resources and opportunities
• Benefit of stakeholders and protect his interests
• Born ;leader
• Risk taker not gambler
• To grow and grow

6. Entrepreneurial traits
• Drive and energy
• Self- confidence
• Long term involvement
• Problem solving
• Ability to set goals
• Constant information seeker
• Leadership qualities
• Concern for quality
• Try to be an innovator
• Ability to keep secrets
• Moderate risk taking
• Man of vision
• Social obligation
• Willingness to change
• Strategy formulation

7. Functions of Entrepreneurs
INNOVATION
• Introduction of new product
• Introduction of new method
• Developing a new market
• Finding raw materials
• Making changes in management
• Finding new organization
ASSUMPTION OF RISK
• Changing taste and attitude
• Cut throat competition
• Political unrest
• Change in Govt policies
• Natural calamities
ORGANISATION AND MANAGEMENT
• Select project
• Raise funds
• Plan production
• Manage enterprises
• Ensure growth by earning profits

8. Process or steps in Entrepreneurship
• Identification of business idea
• Planning the venture
• Organising the enterprise
• Running the enterprise
• Marketing the products
• Bearing risks
• Continuous evaluation

9. Entrepreneurial competencies
1. Decision making
• Conceiving and identifying
• Establishing
• Converting
2. Problem solving
• Study problem
• Number of solutions
• Choose the best and consider risk and return
• Not lose patience and presence of mind and must be calm
and peaceful
• Time
• Foresight and vision

10. RISK BEARING CAPACITY
• Personal risks
• Financial risks
• Know-how risks
• Production risks
• Business risks
• Political and social risk
• Management of risk
Leadership Competency
• Democratic leaders
• Autocratic leaders
• Intellectual leaders
• Laissez-faire leaders
• Creative leaders
• Persuasive leaders

11. Communication Competency
• Upward
• Downward
• Horizontal
Dealing with customers Competency
• Fair and friendly
• Give priority for customer needs
• Patience and politeness
• Win public support
Competency in Discharging social responsibilities
• Quality
• Avoidance of anti social and unfair trade practices
• Generation of employment
• Welfare of employees

12. Importance of Significance of
Entrepreneurs in the Economy
• Create new business
• Add National Income
• Entrepreneurs create social change
• Community development
• Other side of entrepreneurs
• Role of states