Implementation of an enterprise social networking platform to integrate social media and communications capabilities with business processes. This ambitious shift was supported by structured user-testing, persona modelling, and research into everyday work scenarios. The project has endeavored to anticipate the requirements of lawyers and staff to deliver the best legal services in and out of the office, through our new digital workplace.

1. Engaging lawyers
in a social intranet

2. KNOW YOURSELF

5. KNOW YOUR USERS

6. Information finds me.
Partner
When you need help with a
transaction, it is hard to find
out what colleagues have
worked on.
Lawyer
When faced with a complex
issue, I like to workshop
ideas and approaches with
colleagues.
Senior Associate
Documents aren’t worth
anything unless you have some
heritage information.
Partner
It’s easier for me to
phone an expert, rather
than trawl the intranet.
Shared Services
If you have only checked
CaseBase, you are likely to be
missing a big part of the picture.
Senior Associate
I don’t have a
one-stop-shop
for firm news.
Lawyer

7. I have my ear to the
ground.
Articled Clerk
I ask junior lawyers questions before I
ask senior lawyers, but I’d prefer not
having to ask at all.
Articled Clerk
After 7 years you know
who to put the call to.
Secretary
There seem to be so many systems to learn,
and I can’t see the value in some of them.
Secretary
Sometimes I
have to look in a
few places before
I find what I want.
New Starter
I’m still unsure
about how to use
all the research
tools I have access
to now.
New Starter

8. IDENTIFY PATTERNS
and
BEHAVIOURS

10. VISION

11. Source: IDEO.com

13. Implementing a social intranet
0
50
100
150
200
Dec-11
Mar-12
Jun-12
Sep-12
Dec-12
Mar-13
Jun-13
Sep-13
Dec-13
Mar-14
Jun-14
Sep-14
Dec-14
Number of communities
Quad launch
Major upgrades
Old intranet
switched off
Pilot of 5
communities

14. blogs iframes knowledge maps wikis
click-to-call instant messaging activity streams
apps searchrss feeds discussions faves
profilescommunities
videoslikes telepresence, database
integrationtransaction guides link manager

15. COMMUNITIES

19. NOTIFICATIONS

21. PROFILES

23. INSTANT MESSAGING
CLICK TO CALL

26. SOCIAL MEDIA
SKILLS

29. 0
50
100
150
200
250
300
Sydney Office Move Community
Blog post views

30. MOBILE

35. USER ADOPTION

36. “To be successful and truly
collaborative, knowledge-sharing
systems require intuitive tools
that connect people, reward
participation, and align well with
existing work and communication
patterns. ” - IDEO

37. “Quad is a central
point for our team to
access information
and documents that
are constantly
changing. It keeps us
all updated without
the need to contact
the co-ordinator of the
program”
Senior Associate
“Quad is an excellent
resource. It allows
me to customise
media, legislation
and case updates to
suit my particular
needs as an
environmental
lawyer. It is an
extremely powerful
tool which centralises
valuable information”
Associate
“Our Quad community
is so much more than
corporate news on a
homepage. Using a
mix of blogs, wikis,
posts, links and text, in
a variety of page
formats we have
created a living
neighbourhood for our
team”
Special Counsel

38. “Quad enables
collaboration across
all teams. Through
the use of our
document repository,
Quad helps our
national team to
share documents and
information”
Associate
“The training provided
made Quad so easy
to use. Quad has now
saved us a
considerable amount
of time”
People &
Development
Coordinator
“Quad has been
an invaluable
place to access
key advices
without having to
re-do the same
Filesite searches”
Senior Associate

39. “Quad has been invaluable in
helping to aggregate, organise
and systematise our diverse
resources – be they precedents,
advices, transaction guides,
wikis, newsletters, newsfeeds or
legal reporters. It has become
the go-to platform for all of our
practitioners”
Partner
“Prior to Quad, our weekly current
events newsletter required us to
use 3 different platforms, involved
duplicating data and resulted in a
static, unchangeable newsletter.
By transitioning our newsletter to
Quad, the process has been
streamlined and simplified by
several hours. We also have a
much more interactive newsletter”
Intranet and Content Librarian

40. Vanessa Toholka
Knowledge Management Consultant
& Team Leader International
MinterEllison
au.linkedin.com/in/vanessatoholka