What is engagement, why it's important and how to increase it at your events

1. Engagement Tools
Rosa Garriga Mora - Communications & Marketing, myQaa
5 November 2015

2. Most events are
boring (and,
therefore, not
effective)

3. Source: www.c-mw.net/newsdetails/4236/82-of-delegates-fail-to-fully-engage-with-event-content-according-to-s
“82% of delegates fail to fully engage
with event content”*

4. 42% write shopping lists instead of
taking notes

5. 18% fake urgent
phone calls

6. 23% take longer bathroom breaks
to help pass the time

7. “Only 18% view events as an
opportunity to learn”*
*Source: Mediamaker http://www.c-mw.net/newsdetails/4236/82-of-delegates-fail-to-fully-engage-with-event-content-according-to-s

8. “48% are too shy
to ask questions”*
*Source: Mediamaker http://www.c-mw.net/newsdetails/4236/82-of-delegates-fail-to-fully-engage-with-event-content-according-to-s

9. “To increase engagement is a
priority for 90% of event
planners”

10. An event is effective
when participants
do something, after the event,
which creates value for the stakeholders

11. The focus should be both on
Engagement and Education

12. Choose an unusual venue

13. Or take your event outdoors

14. Capture the audience’s attention
every 10 minutes

15. Add movement

16. Include Games

17. “The audience’s engagement
increases by 33% with mobile
technology”*
*Source: Frost & Sullivan http://www.prnewswire.com/news-releases/frost--sullivan-technology-key-in-transforming-meetings-and-
events-232840181.html

18. What new information
have you learned that you can
apply in your job?

19. ¿Questions?
rosa.garriga@myqaa.com
More ideas:
http://www.myqaa.com
http://www.meetingsupport.org/
http://eventmanagerblog.com/