The document appears to be notes from a student, Lanjing Zhu, for a class project on embedded media design. It outlines the stages of research and development for a speculative concept about protecting privacy while using smart devices in public. The stages include coming up with an initial concept, conducting ethnographic research by observing public smart device use, developing an interim proposal to integrate optics and ergonomics into a screen protection device, establishing a brand identity including potential names like "Provis", and exploring soundscapes. The document provides updates and links to research at various stages of the project.

1. Lanjing Zhu | Embedded Media Design Fall 2014 | Professor Tom Klinkowstein
Kurzweil’s Blog Post
“Intel’s high-fashion smart bracelet displays text
messages”
Concept | Ethnographic Research | Interim Proposal | Brand | Soundscape | Motion Identity | Mobile App

2. Lanjing Zhu | Embedded Media Design Fall 2014 | Professor Tom Klinkowstein
Speculative Concept
Smart product and privacy in public.
Concept | Ethnographic Research | Interim Proposal | Brand | Soundscape | Motion Identity | Mobile App

3. Lanjing Zhu | Embedded Media Design Fall 2014 | Professor Tom Klinkowstein
Ethnographic Research
Observe people use smart products in different
public spaces
Concept | Ethnographic Research | Interim Proposal | Brand | Soundscape | Motion Identity | Mobile App

4. Lanjing Zhu | Embedded Media Design Fall 2014 | Professor Tom Klinkowstein
Ethnographic Research
On subway platform
Concept | Ethnographic Research | Interim Proposal | Brand | Soundscape | Motion Identity | Mobile App

5. Lanjing Zhu | Embedded Media Design Fall 2014 | Professor Tom Klinkowstein
Ethnographic Research
On subway
http://youtu.be/Kt6CDcSHLjk
Concept | Ethnographic Research | Interim Proposal | Brand | Soundscape | Motion Identity | Mobile App

6. Lanjing Zhu | Embedded Media Design Fall 2014 | Professor Tom Klinkowstein
Ethnographic Research
In café
Concept | Ethnographic Research | Interim Proposal | Brand | Soundscape | Motion Identity | Mobile App

7. Lanjing Zhu | Embedded Media Design Fall 2014 | Professor Tom Klinkowstein
Ethnographic Research
In coffee shops
http://youtu.be/m3AyDTXneAs
Concept | Ethnographic Research | Interim Proposal | Brand | Soundscape | Motion Identity | Mobile App

8. Lanjing Zhu | Embedded Media Design Fall 2014 | Professor Tom Klinkowstein
Ethnographic Research
In a boutique
Concept | Ethnographic Research | Interim Proposal | Brand | Soundscape | Motion Identity | Mobile App

9. Lanjing Zhu | Embedded Media Design Fall 2014 | Professor Tom Klinkowstein
Ethnographic Research
When waiting for a restroom
http://youtu.be/tYCPSXRy3-I
Concept | Ethnographic Research | Interim Proposal | Brand | Soundscape | Motion Identity | Mobile App

10. Lanjing Zhu | Embedded Media Design Fall 2014 | Professor Tom Klinkowstein
Ethnographic Research
On street
Concept | Ethnographic Research | Interim Proposal | Brand | Soundscape | Motion Identity | Mobile App

11. Lanjing Zhu | Embedded Media Design Fall 2014 | Professor Tom Klinkowstein
Ethnographic Research
Unmet needs 1
A product that can prevent strangers from
seeing information from long distance or
different angles.
Concept | Ethnographic Research | Interim Proposal | Brand | Soundscape | Motion Identity | Mobile App

12. Lanjing Zhu | Embedded Media Design Fall 2014 | Professor Tom Klinkowstein
Ethnographic Research
Unmet needs 2
A system improvement that allows people to
know how many strangers are around them
without looking around.
Concept | Ethnographic Research | Interim Proposal | Brand | Soundscape | Motion Identity | Mobile App

13. Lanjing Zhu | Embedded Media Design Fall 2014 | Professor Tom Klinkowstein
Interim Proposal
Integrate optical principles and ergonomics in
the design of the screen protection device.
Concept | Ethnographic Research | Interim Proposal | Brand | Soundscape | Motion Identity | Mobile App

14. Lanjing Zhu | Embedded Media Design Fall 2014 | Professor Tom Klinkowstein
Interim Proposal
Product is adaptable to all smart mobile devices
on the market. It eliminates sights from all
angles except front.
Concept | Ethnographic Research | Interim Proposal | Brand | Soundscape | Motion Identity | Mobile App

15. Lanjing Zhu | Embedded Media Design Fall 2014 | Professor Tom Klinkowstein
Interim Proposal
Application includes an instant map and
notification feature. Display shows real time
location of nearby users within a certain radius.
Concept | Ethnographic Research | Interim Proposal | Brand | Soundscape | Motion Identity | Mobile App

16. Lanjing Zhu | Embedded Media Design Fall 2014 | Professor Tom Klinkowstein
Brand Name Development
Kurzweil’s Blog Post &
Ethnographic Research
Further
Development Combination Brand Name
Social
Privacy
Display
Information
Public
Unaware
Sight
Socio
Info
Vision
Eliminate
Protect
Moneo
Ubivis
Profo
Elimivis
Vismo
Sociomoneo
Sociovis
Ubivismo
Proivis
Concept | Ethnographic Research | Interim Proposal | Brand | Soundscape | Motion Identity | Mobile App

17. Lanjing Zhu | Embedded Media Design Fall 2014 | Professor Tom Klinkowstein
Brand Character Diagram
Tone
Helpful
Calm
Secure
PROVIS
Persona
Protective
Safe
Vigilant
Language
Passionate
Simple
Serious
Purpose
Protect
Enable
Sell
Concept | Ethnographic Research | Interim Proposal | Brand | Soundscape | Motion Identity | Mobile App

18. Soundscape
Lanjing Zhu | Embedded Media Design Fall 2014 | Professor Tom Klinkowstein
Concept | Ethnographic Research | Interim Proposal | Brand | Soundscape | Motion Identity | Mobile App