Effective Website is essentially for success of any business. Website thats works helps you to Attract people to your physical shop, Sale things online, Your website to be a source of information, Build relationships with your customers.
8 essential metrics every business owner must track. Knowing about your customer is life of any business. More you know about customer better you can sales them and care for them.
Successful Website Checklist by Lauren Marx and Jen RoederConvergeSouth
The document provides a checklist for having a successful website, outlining 10 key areas to focus on which include making the site mobile friendly, having consistent branding, an easy to remember domain name, contact information, user-friendly navigation, keeping content updated and relevant, showcasing best work, optimizing for search engines, an engaging about page, and integrating social media. It also describes PhotoBiz as a company that offers managed website solutions for photographers and small businesses.
SEO in 2017: It's The Same (But It's Not)Beau Pedraza
Presented by Beau Pedraza at AMA Houston Academy, April 7, 2017. Learn how SEO, Paid Search, Marketing Analytics, and the marketing engine that drives leads, conversions, and revenue are blurring daily. By getting to basics and using R & RStudio to accelerate SEO planning, Beau Pedraza of Forthea Interactive Marketing in Houston makes a case for integration across data science and knowing who one's people are.
Webinar: Creating a Customer-Centric Content StrategyCasie Gillette
In today's world of mass content, creating content your customers care about is imperative. Learn about the new customer experience, see how to choose the correct keyword phrases for search, and find existing gaps in your content marketing strategy.
Rethinking the Buyer's Journey - In-House Content StrategiesKeith Goode
Delivered on October 9th, 2019 at Pubcon Pro Las Vegas, this presentation discusses two journeys - Joseph Campbell's Monomyth and the Buyer's Journey - and why rethinking each journey can present a boon to humanity and to your relationship with your users. By expanding past the "Buy Wall" in your content strategy, you'll uncover new opportunities to serve your user's needs.
The document discusses developing a smart strategy for a website. It recommends asking 5 questions: 1) What do you want to accomplish? 2) How will you reach your goals? 3) Who is your target audience? 4) What will you communicate to them? 5) What will motivate them to visit the site? Answering these questions involves determining the website purpose, desired results, audience profile, key messages, and incentives. Developing a site map and considering user experience are also important to creating an effective website strategy.
8 essential metrics every business owner must track. Knowing about your customer is life of any business. More you know about customer better you can sales them and care for them.
Successful Website Checklist by Lauren Marx and Jen RoederConvergeSouth
The document provides a checklist for having a successful website, outlining 10 key areas to focus on which include making the site mobile friendly, having consistent branding, an easy to remember domain name, contact information, user-friendly navigation, keeping content updated and relevant, showcasing best work, optimizing for search engines, an engaging about page, and integrating social media. It also describes PhotoBiz as a company that offers managed website solutions for photographers and small businesses.
SEO in 2017: It's The Same (But It's Not)Beau Pedraza
Presented by Beau Pedraza at AMA Houston Academy, April 7, 2017. Learn how SEO, Paid Search, Marketing Analytics, and the marketing engine that drives leads, conversions, and revenue are blurring daily. By getting to basics and using R & RStudio to accelerate SEO planning, Beau Pedraza of Forthea Interactive Marketing in Houston makes a case for integration across data science and knowing who one's people are.
Webinar: Creating a Customer-Centric Content StrategyCasie Gillette
In today's world of mass content, creating content your customers care about is imperative. Learn about the new customer experience, see how to choose the correct keyword phrases for search, and find existing gaps in your content marketing strategy.
Rethinking the Buyer's Journey - In-House Content StrategiesKeith Goode
Delivered on October 9th, 2019 at Pubcon Pro Las Vegas, this presentation discusses two journeys - Joseph Campbell's Monomyth and the Buyer's Journey - and why rethinking each journey can present a boon to humanity and to your relationship with your users. By expanding past the "Buy Wall" in your content strategy, you'll uncover new opportunities to serve your user's needs.
The document discusses developing a smart strategy for a website. It recommends asking 5 questions: 1) What do you want to accomplish? 2) How will you reach your goals? 3) Who is your target audience? 4) What will you communicate to them? 5) What will motivate them to visit the site? Answering these questions involves determining the website purpose, desired results, audience profile, key messages, and incentives. Developing a site map and considering user experience are also important to creating an effective website strategy.
Promotional product distributors face a challenge. Selling the same products at the same price as your competitors means you're reliant on delivering exceptional customer service to retain customers. But as everyone knows, companies change, your contact leaves - so it's essential to have a steady stream of new business coming through the doors.
These slides accompanied a webinar that took place on November 17, 2015, where we explored how distributors can win new business from the internet by finding a profitable niche.
We look at how to create search engine optimized pages to target those niches, and how to promote your website with well targeted email marketing campaigns.
We also review analytics - how to measure what's working and what's not, and do more of the same.
Regardless of your website provider, there are hints and tips in here to help any promotional product distributor get better results from their website.
The document discusses B2B marketing tactics for AIESEC including events, alliances, social media, referrals, and endorsements. It provides examples of how each tactic can be implemented, such as attending industry events to connect with target audiences and gain insights. The document emphasizes tracking results from each tactic to leads and internships to ensure the tactics are effective. It also discusses how B2B marketing and sales can work together, with sales providing clear goals and leads for marketing to generate, and marketing providing tactics and educating sales on converting leads.
5 foundations of great nonprofit websites mike farag - fervor marketingMike Farag
Great nonprofit websites are not reserved for just a chosen few, they are possible for every nonprofit.
Start with 5 key foundations that every website or organization needs to have as foundations in order to grow their mission.
FOR MORE: Visit www.createfervor.com
5 Foundations of Great Nonprofit Websites - Mike Marag - Fervor MarketingMike Farag
Great nonprofit websites are not reserved for just a chosen few, they are possible for every nonprofit.
Start with 5 key foundations that every website or organization needs to have as foundations in order to grow their mission.
5 Foundations of Great Nonprofit Websites - Mike Farag - Fervor MarketingMike Farag
Great nonprofit websites are not reserved for just a chosen few, they are possible for every nonprofit.
Start with 5 key foundations that every website or organization needs to have as foundations in order to grow their mission.
FOR MORE: Visit www.createfervor.com
All things LinkedIn advertising by Robert BradyIWMM
Watch the video: http://iwmm.org/all-things-linkedin-advertising-by-robert-brady/
This was presented at a IWMM.org meeting. Robert Brady founder of Righteous Marketing has moved to our parts. He's presented at well known conferences like HeroConf and now he will be presenting hist best LinkedIn advertising tips, tricks and ninja stuff. Robert believes LinkedIn is the most under-appreciated marketing platform. Come learn why.
The Moneyball Effect: Win the Size War with Effective Online MarketingMojenta
This document summarizes a presentation about using data-driven online marketing strategies to achieve success with a small budget, similar to the 2002 Oakland A's baseball team. The presentation outlines challenges small businesses face from larger competitors and offers tips to assemble a winning marketing team by understanding prospects, crafting the right message and image, optimizing a website, creating relevant content, targeting keywords, and building social media relationships. Attendees are encouraged to complete worksheets to analyze their prospects and marketing strategies.
This document outlines Gary Matthews' presentation on using LinkedIn effectively. The presentation covers: creating a compelling profile with a photo, headline, and summary that highlights one's value proposition; growing one's network strategically by searching for prospects, personalizing connection invitations, and nurturing relationships; and becoming a thought leader by sharing content. The goal is to use LinkedIn for prospecting, building relationships, and generating leads.
Cut Your Advertising With Content MarketingPaul Barron
The document discusses content marketing strategies for cutting advertising costs. It recommends creating an affiliate program with 0% transaction fees to reward and track affiliates. It also recommends using transparency and sharing personal information in content, being consistent across different media types, and guiding the customer experience with personalized retargeting and content. Charts show increasing B2B content marketing budgets and a shift to using more video and podcast content. The document promotes visiting paulbarrongroup.com for content marketing strategy, execution, and results.
Striving for Success in 2017 for Remodeling Businesses with Mark RichardsonSurefire Local
Mark Richardson shows you the 3 key ingredients for success, how to position your business for future success, where most businesses fail and how to avoid the same mistakes, and how your business can plan for a prosperous 2017. This is one video you won't want to lose!
This document provides tips for pay-per-click (PPC) advertising, including conducting keyword research, analyzing landing pages, building advertising campaigns, and communicating with clients. It recommends expanding on top-performing keywords and competitors' terms, using the LIFT model to evaluate landing pages, organizing campaigns by theme and ad groups by sub-theme, and establishing goals and timelines for clients. Resources on match types, single keyword ad groups, and analytics tools are also included.
The document discusses conversion architecture and strategies for improving conversion rates. It emphasizes clarifying target outcomes, profiling target markets, reducing friction for visitors, and optimizing landing pages. Key points include spending the first 13 seconds convincing visitors they are on the right site, sending traffic to targeted landing pages rather than homepages, using strong calls to action, and continuously testing pages through tools like Google Website Optimizer to improve conversion rates.
Ori Lavie - Dynamic Yield (All Things Data 2015)Shuki Mann
This document discusses how to deliver powerful personalized experiences through real-time personalization and automated optimization. It covers collecting data on website visitors, segmenting visitors based on behaviors and attributes, implementing personalized content for different visitor types, and optimizing experiences through automated testing of content variations. The key steps involve understanding visitor data, identifying meaningful segments, targeting personalized content to segments, and continually improving experiences through testing and optimization.
This is a talk presented by Dhawal Shah, Technical Director at 2Stallions Digital Marketing Agency, at Startup & SME Academy on 19th Jan 2017 on the topic of 'Features Of a Good Business Website'. He discusses WHAT makes a website good from a business perspective, and then discusses the features needed to achieve these business goals.
The document provides tips and strategies for small businesses to effectively market themselves and attract new clients without spending large amounts. It recommends identifying target markets and their interests. Suggested tactics include developing online and print materials, attending trade shows, writing articles, and networking. The document also stresses relationship building, asking existing clients for referrals, and developing a consistent long-term marketing plan and game plan. The overall message is that small businesses can succeed in marketing by knowing their customers and implementing low-cost personalized strategies.
Content Marketing Strategy - Using Data Mining to Discover Buying ObjectionsErudite
This document discusses using content marketing to address buying objections and help move customers through the sales process. It recommends using informational, transactional, and navigational content at the early "research" and "consider" stages to help prospects understand problems and present solutions. Specific content types and formats are suggested, such as blog posts, FAQs, games, tools and infographics. Historical keyword data, on-site search logs, forums and QA sites should be utilized to identify relevant topics. The overall message is that creating useful content can help sell by informing strategy and addressing objections.
This document provides an overview of SEO basics for realtors. It discusses how Google accounts for 85% of web traffic and how content and calls to action are important. It also covers topics like crawling and indexing, meta data, URL structure, inbound links, site marketing, and using tools like Google Analytics. The document emphasizes that an online strategy is crucial for real estate agents in today's digital landscape.
Thinq a guide to growing your business onlineTHINQ, Inc.
A comprehensive guide for small business entrepreneurs to grow their business through online marketing solutions. THINQ covers a wide-spread approach to leveraging all available online marketing resources to get your brand and message to new prospective buyers. Low cost, low management, with a measurable results to evaluate how effective your marketing dollars are producing sales. Learn how more online marketing as traditional marketing channels, such as print ads, direct mail, cold calling, tv, and billboard ads are becoming outdated and ineffective.
This presentation was given during the workshop organized by Al-Iktissad Wal-Aamal group for students from the Lebanese University, Faculty of Business.
Creating a High Performing Law Firm WebsiteDan Toombs
It goes without saying that central to your firm’s marketing strategy is your website and my team and I often lament that not enough law firms take it seriously
Promotional product distributors face a challenge. Selling the same products at the same price as your competitors means you're reliant on delivering exceptional customer service to retain customers. But as everyone knows, companies change, your contact leaves - so it's essential to have a steady stream of new business coming through the doors.
These slides accompanied a webinar that took place on November 17, 2015, where we explored how distributors can win new business from the internet by finding a profitable niche.
We look at how to create search engine optimized pages to target those niches, and how to promote your website with well targeted email marketing campaigns.
We also review analytics - how to measure what's working and what's not, and do more of the same.
Regardless of your website provider, there are hints and tips in here to help any promotional product distributor get better results from their website.
The document discusses B2B marketing tactics for AIESEC including events, alliances, social media, referrals, and endorsements. It provides examples of how each tactic can be implemented, such as attending industry events to connect with target audiences and gain insights. The document emphasizes tracking results from each tactic to leads and internships to ensure the tactics are effective. It also discusses how B2B marketing and sales can work together, with sales providing clear goals and leads for marketing to generate, and marketing providing tactics and educating sales on converting leads.
5 foundations of great nonprofit websites mike farag - fervor marketingMike Farag
Great nonprofit websites are not reserved for just a chosen few, they are possible for every nonprofit.
Start with 5 key foundations that every website or organization needs to have as foundations in order to grow their mission.
FOR MORE: Visit www.createfervor.com
5 Foundations of Great Nonprofit Websites - Mike Marag - Fervor MarketingMike Farag
Great nonprofit websites are not reserved for just a chosen few, they are possible for every nonprofit.
Start with 5 key foundations that every website or organization needs to have as foundations in order to grow their mission.
5 Foundations of Great Nonprofit Websites - Mike Farag - Fervor MarketingMike Farag
Great nonprofit websites are not reserved for just a chosen few, they are possible for every nonprofit.
Start with 5 key foundations that every website or organization needs to have as foundations in order to grow their mission.
FOR MORE: Visit www.createfervor.com
All things LinkedIn advertising by Robert BradyIWMM
Watch the video: http://iwmm.org/all-things-linkedin-advertising-by-robert-brady/
This was presented at a IWMM.org meeting. Robert Brady founder of Righteous Marketing has moved to our parts. He's presented at well known conferences like HeroConf and now he will be presenting hist best LinkedIn advertising tips, tricks and ninja stuff. Robert believes LinkedIn is the most under-appreciated marketing platform. Come learn why.
The Moneyball Effect: Win the Size War with Effective Online MarketingMojenta
This document summarizes a presentation about using data-driven online marketing strategies to achieve success with a small budget, similar to the 2002 Oakland A's baseball team. The presentation outlines challenges small businesses face from larger competitors and offers tips to assemble a winning marketing team by understanding prospects, crafting the right message and image, optimizing a website, creating relevant content, targeting keywords, and building social media relationships. Attendees are encouraged to complete worksheets to analyze their prospects and marketing strategies.
This document outlines Gary Matthews' presentation on using LinkedIn effectively. The presentation covers: creating a compelling profile with a photo, headline, and summary that highlights one's value proposition; growing one's network strategically by searching for prospects, personalizing connection invitations, and nurturing relationships; and becoming a thought leader by sharing content. The goal is to use LinkedIn for prospecting, building relationships, and generating leads.
Cut Your Advertising With Content MarketingPaul Barron
The document discusses content marketing strategies for cutting advertising costs. It recommends creating an affiliate program with 0% transaction fees to reward and track affiliates. It also recommends using transparency and sharing personal information in content, being consistent across different media types, and guiding the customer experience with personalized retargeting and content. Charts show increasing B2B content marketing budgets and a shift to using more video and podcast content. The document promotes visiting paulbarrongroup.com for content marketing strategy, execution, and results.
Striving for Success in 2017 for Remodeling Businesses with Mark RichardsonSurefire Local
Mark Richardson shows you the 3 key ingredients for success, how to position your business for future success, where most businesses fail and how to avoid the same mistakes, and how your business can plan for a prosperous 2017. This is one video you won't want to lose!
This document provides tips for pay-per-click (PPC) advertising, including conducting keyword research, analyzing landing pages, building advertising campaigns, and communicating with clients. It recommends expanding on top-performing keywords and competitors' terms, using the LIFT model to evaluate landing pages, organizing campaigns by theme and ad groups by sub-theme, and establishing goals and timelines for clients. Resources on match types, single keyword ad groups, and analytics tools are also included.
The document discusses conversion architecture and strategies for improving conversion rates. It emphasizes clarifying target outcomes, profiling target markets, reducing friction for visitors, and optimizing landing pages. Key points include spending the first 13 seconds convincing visitors they are on the right site, sending traffic to targeted landing pages rather than homepages, using strong calls to action, and continuously testing pages through tools like Google Website Optimizer to improve conversion rates.
Ori Lavie - Dynamic Yield (All Things Data 2015)Shuki Mann
This document discusses how to deliver powerful personalized experiences through real-time personalization and automated optimization. It covers collecting data on website visitors, segmenting visitors based on behaviors and attributes, implementing personalized content for different visitor types, and optimizing experiences through automated testing of content variations. The key steps involve understanding visitor data, identifying meaningful segments, targeting personalized content to segments, and continually improving experiences through testing and optimization.
This is a talk presented by Dhawal Shah, Technical Director at 2Stallions Digital Marketing Agency, at Startup & SME Academy on 19th Jan 2017 on the topic of 'Features Of a Good Business Website'. He discusses WHAT makes a website good from a business perspective, and then discusses the features needed to achieve these business goals.
The document provides tips and strategies for small businesses to effectively market themselves and attract new clients without spending large amounts. It recommends identifying target markets and their interests. Suggested tactics include developing online and print materials, attending trade shows, writing articles, and networking. The document also stresses relationship building, asking existing clients for referrals, and developing a consistent long-term marketing plan and game plan. The overall message is that small businesses can succeed in marketing by knowing their customers and implementing low-cost personalized strategies.
Content Marketing Strategy - Using Data Mining to Discover Buying ObjectionsErudite
This document discusses using content marketing to address buying objections and help move customers through the sales process. It recommends using informational, transactional, and navigational content at the early "research" and "consider" stages to help prospects understand problems and present solutions. Specific content types and formats are suggested, such as blog posts, FAQs, games, tools and infographics. Historical keyword data, on-site search logs, forums and QA sites should be utilized to identify relevant topics. The overall message is that creating useful content can help sell by informing strategy and addressing objections.
This document provides an overview of SEO basics for realtors. It discusses how Google accounts for 85% of web traffic and how content and calls to action are important. It also covers topics like crawling and indexing, meta data, URL structure, inbound links, site marketing, and using tools like Google Analytics. The document emphasizes that an online strategy is crucial for real estate agents in today's digital landscape.
Thinq a guide to growing your business onlineTHINQ, Inc.
A comprehensive guide for small business entrepreneurs to grow their business through online marketing solutions. THINQ covers a wide-spread approach to leveraging all available online marketing resources to get your brand and message to new prospective buyers. Low cost, low management, with a measurable results to evaluate how effective your marketing dollars are producing sales. Learn how more online marketing as traditional marketing channels, such as print ads, direct mail, cold calling, tv, and billboard ads are becoming outdated and ineffective.
This presentation was given during the workshop organized by Al-Iktissad Wal-Aamal group for students from the Lebanese University, Faculty of Business.
Creating a High Performing Law Firm WebsiteDan Toombs
It goes without saying that central to your firm’s marketing strategy is your website and my team and I often lament that not enough law firms take it seriously
National Safe Place: Participating in Online ConversationsNational Safe Place
This document outlines Jason Falls' presentation on using social media for business. It discusses listening to conversations about your brand, participating meaningfully, and creating engaging content for your website. Falls emphasizes that content is key, as it energizes fans and drives conversations. He provides tips on finding relevant conversations, monitoring versus measuring impact, and using paid search to promote content and jumpstart traffic. The overall message is that businesses should listen to what people say online, participate to build trust, and create valuable content to engage audiences.
Digital Download - TCC - Graduate Preso - 23rd Jan 2014WiTH Collective
Presentation given to TCC Graduate Class of 2014 focuses on digital marketing and the most important things to know. Key topics covered include: Social marketing, mobile marketing, search engine marketing (SEM), search engine optimisation (SEO), free tools available to help being insightful and general digital marketing stats.
This document provides tips on improving website visibility through search engine optimization (SEO) and conversion rate optimization (CRO). It discusses how search engines work and key aspects of on-site and off-site SEO, including internal links, backlinks, social media, reviews and technical foundations. Five specific tips are given: gather data and act on it; build authority with links; gather reviews and improve listings; give value and be an expert; and lay technical foundations. The document then covers CRO principles like removing barriers, providing transparency and focus, and testing with analytics to improve conversions. The overall message is that additional traffic is only valuable if the website works well and converts visitors into actions.
This document discusses strategies for successful digital marketing and search engine optimization (SEO) that goes beyond basic SEO and search engine marketing (SEM). It emphasizes the importance of real content strategies (RCS) that focus on things like persuasive copy, engaging images and videos. The core principles for RCS SEO success outlined are to innovate, dedicate efforts to understanding audiences, educate audiences with high-quality content, and accommodate audiences' needs.
Building an Internet Strategy for Business in the Digital AgeMediaSauce
This is the presentation from the 1st Quarter of the ISBDC Business in the Digital Age Series. It covers Google Rules, formulating a strategy for business online, and more...
This document provides guidance on creating an effective website. It discusses that a great website should be goal-oriented, intuitive, organized, useful, functional, and search-friendly. Each of these qualities is then expanded on, with tips provided. Goal-orientation means having a clear purpose that aligns with business goals. Intuitiveness requires easy navigation and usability across devices. Organization relies on a well-planned information architecture. Usefulness is achieved through useful and engaging content. Functionality allows users to perform actions like searching or making purchases. And search-friendliness ensures the site can be discovered by search engines.
This document discusses how businesses can leverage front page search rankings and online reviews/social proof to gain more customers. It recommends overhauling a company website to be mobile-friendly and optimized for local search terms. It also suggests claiming profiles on Google, Yahoo, Yelp and other sites and focusing on getting positive reviews, especially on Google. Regularly obtaining new, quality backlinks from local sources is also presented as important for search engine optimization. The goal is to have more reviews and rankings than competitors for key search phrases to attract customers with purchase intent.
5 ways to optimise your website to achieve stronger enquiriesXpand Marketing
Are you looking to create a website or update your current one so you can generate more enquiries?
A well designed website with the right anatomy can drive targeted traffic, increase conversions and ultimately help your business grow.
Your website is your online storefront, so making sure it’s optimised to attract the right buyers, is key.
It can help improve your brand image, increase visibility, provide a better user experience, as well as be a cost effective marketing channel, due to its 24/7 availability.
So the question is, does your website attract and retain your prospects, or is it making them go to your competitors?
When assessing websites for clients, we regularly come across elements that are often overlooked. It’s these elements that help decide whether the website needs a simple refresh or a full redesign.
In this webinar attendees learned about the 5 ways to optimise their website to achieve stronger enquiries.
We covered:
- Knowing the journey you should take your website user through before they make that all important next step of contacting you.
- Having your audience personas in place in order to make sure your website is speaking to each one of them.
- Making sure your website has content that caters for different user habits.
- Making use of the right kind of imagery
- Building credibility through testimonials and reviews.
In the 15+ years, we’ve worked with business owners, designing and building websites that pack a punch.
And we shared some of our insights and experience in this webinar.
The complete guide to a high converting website copypasteads.comjackpot201
This document outlines strategies for building a high-converting website. It begins by debunking common myths, including that building a site alone will attract customers and that all visitors can be converted. It emphasizes the importance of understanding target customers, defining conversion goals for each page, and testing and optimizing the site ongoing. The document provides a checklist of 47 strategies organized into chapters on planning, basics, design, SEO, and trust signals. It stresses starting with the right keywords, simplifying the user experience, optimizing for mobile, and maintaining consistency across the site.
This document provides a guide to building a high-converting website. It begins by debunking some common myths, including that visitors will automatically come without marketing efforts. It emphasizes that the goal is to convert the "undecided" visitors. The guide covers planning topics like understanding customers, defining goals and conversions. It then covers basic design principles like simplicity, mobility, consistency and speed. It stresses the importance of attractive offers to entice visitors to take action. Overall, the document provides a checklist of 47 points to optimize websites for higher conversion rates.
Supercharge & Make Your Business Searchable on Google.pptxIMSeoKing.com
This document provides an overview of search engine optimization (SEO) strategies and techniques. It begins with an introduction to SEO and discusses how search engines like Google work. It then presents a case study of a business that achieved the first page of Google search results. The document outlines specific steps businesses can take to make themselves more searchable, such as optimizing website content, building backlinks, prioritizing user experience, and ensuring the business is searchable across different content formats. It warns against misleading SEO practices and predicts emerging SEO trends like voice search, chatbots, and analytics. The overall message is that SEO requires an in-depth understanding of search engines and implementation of both on-page and off-
Similar to Effective Web Presence - That works for your business (20)
Abasse Twalal Harouna: The Maestro of Digital Marketing - His Journey and Ach...Abasse Twalal Harouna
Abasse Twalal Harouna, a name synonymous with innovation and excellence in the digital marketing industry, has made significant strides in empowering small and medium-sized businesses (SMBs) to achieve remarkable growth. With a career marked by numerous accolades and a trail of success stories, Harouna's journey from a passionate student of marketing to a renowned digital marketing expert is both inspiring and instructive.
Abasse Twalal Harouna’s early life laid a strong foundation for his future success. Born and raised in a family that highly valued education and innovation, Harouna was encouraged to pursue his interests from a young age. This supportive environment fueled his passion for technology and business, leading him to pursue higher education in Business Administration with a focus on Marketing at a prestigious Canadian university. His academic background provided him with a comprehensive understanding of business principles and marketing strategies, setting the stage for his remarkable career.
Upon completing his degree, Abasse Twalal Harouna quickly recognized the transformative potential of digital marketing. He understood that the digital landscape was rapidly evolving and that businesses needed to adapt to remain competitive. With a clear vision, Harouna entered the digital marketing field, driven by a desire to help businesses grow through innovative online strategies. His early career was marked by hands-on experience with various digital marketing agencies, where he honed his skills in SEO, content marketing, social media marketing, and PPC advertising.
Abasse Twalal Harouna’s expertise spans multiple facets of digital marketing, making him a versatile and highly effective strategist. One of his key areas of specialization is Search Engine Optimization (SEO). Harouna understands that SEO is crucial for enhancing online visibility and driving organic traffic to websites. By employing advanced SEO techniques, such as thorough keyword research, on-page optimization, and building high-quality backlinks, Harouna ensures that his clients' websites rank high on search engine results pages (SERPs). This not only attracts more visitors but also improves the overall online presence of the businesses he works with.
Content marketing is another domain where Abasse Twalal Harouna excels. He firmly believes that content is king in the digital world and leverages it to create compelling, value-driven content that resonates with target audiences. From blog posts and articles to videos and infographics, Harouna’s content marketing strategies are designed to engage and educate potential customers. This approach not only drives brand awareness but also fosters customer loyalty, contributing to long-term business success.
In today’s connected world, social media marketing is vital for brand promotion, and Abasse Twalal Harouna has mastered this art. He crafts tailored social media campaigns that enhance brand visibility and foster engagement.
Explore the key differences between silicone sponge rubber and foam rubber in this comprehensive presentation. Learn about their unique properties, manufacturing processes, and applications across various industries. Discover how each material performs in terms of temperature resistance, chemical resistance, and cost-effectiveness. Gain insights from real-world case studies and make informed decisions for your projects.
11. WHAT IS PURPOSE OF YOUR WEBSITE?
➤ Attract people to your physical shop
12. WHAT IS PURPOSE OF YOUR WEBSITE?
➤ Attract people to your physical shop
➤ Sale things online
13. WHAT IS PURPOSE OF YOUR WEBSITE?
➤ Attract people to your physical shop
➤ Sale things online
➤ Your website to be a source of information
14. WHAT IS PURPOSE OF YOUR WEBSITE?
➤ Attract people to your physical shop
➤ Sale things online
➤ Your website to be a source of information
➤ Build relationships with your customers
15. WHAT IS PURPOSE OF YOUR WEBSITE?
➤ Attract people to your physical shop
➤ Sale things online
➤ Your website to be a source of information
➤ Build relationships with your customers
➤ All of them
24. ESSENTIAL CHARACTERISTICS
1. Clear Navigation
2. Simplicity
3. Great Contents
4. A Call To Action (CTA)
5. Credibility
6. Security
7. Social Media Integration
25. ESSENTIAL CHARACTERISTICS
1. Clear Navigation
2. Simplicity
3. Great Contents
4. A Call To Action (CTA)
5. Credibility
6. Security
7. Social Media Integration
8. Mobile Ready
26. ESSENTIAL CHARACTERISTICS
1. Clear Navigation
2. Simplicity
3. Great Contents
4. A Call To Action (CTA)
5. Credibility
6. Security
7. Social Media Integration
8. Mobile Ready
9. FAQ Page
27. ESSENTIAL CHARACTERISTICS
1. Clear Navigation
2. Simplicity
3. Great Contents
4. A Call To Action (CTA)
5. Credibility
6. Security
7. Social Media Integration
8. Mobile Ready
9. FAQ Page
10.Good Domain Name and Hosting
43. IMPROVE YOUR SEARCH RANKING
1. Easy Navigation
2. Sitemap
3. Crawl Friendly Visual Content
4. SEO Friendly URLs
44. IMPROVE YOUR SEARCH RANKING
1. Easy Navigation
2. Sitemap
3. Crawl Friendly Visual Content
4. SEO Friendly URLs
5. Social Sharing
45. IMPROVE YOUR SEARCH RANKING
1. Easy Navigation
2. Sitemap
3. Crawl Friendly Visual Content
4. SEO Friendly URLs
5. Social Sharing
6. Titles and Meta Tags
46. IMPROVE YOUR SEARCH RANKING
1. Easy Navigation
2. Sitemap
3. Crawl Friendly Visual Content
4. SEO Friendly URLs
5. Social Sharing
6. Titles and Meta Tags
7. Contacts
47. IMPROVE YOUR SEARCH RANKING
1. Easy Navigation
2. Sitemap
3. Crawl Friendly Visual Content
4. SEO Friendly URLs
5. Social Sharing
6. Titles and Meta Tags
7. Contacts
8. Mobile Optimised Website
48. IMPROVE YOUR SEARCH RANKING
1. Easy Navigation
2. Sitemap
3. Crawl Friendly Visual Content
4. SEO Friendly URLs
5. Social Sharing
6. Titles and Meta Tags
7. Contacts
8. Mobile Optimised Website
9. Content Is King
49. IMPROVE YOUR SEARCH RANKING
1. Easy Navigation
2. Sitemap
3. Crawl Friendly Visual Content
4. SEO Friendly URLs
5. Social Sharing
6. Titles and Meta Tags
7. Contacts
8. Mobile Optimised Website
9. Content Is King
10.Natural Language
54. SOCIAL MEDIA MARKETING
➤ Select Platforms (FB, Twitter, Instagram etc)
➤ Understand the nature
➤ First Engage
55. SOCIAL MEDIA MARKETING
➤ Select Platforms (FB, Twitter, Instagram etc)
➤ Understand the nature
➤ First Engage
➤ Post Meaningful
56. SOCIAL MEDIA MARKETING
➤ Select Platforms (FB, Twitter, Instagram etc)
➤ Understand the nature
➤ First Engage
➤ Post Meaningful
➤ Be Consistent
57. SOCIAL MEDIA MARKETING
➤ Select Platforms (FB, Twitter, Instagram etc)
➤ Understand the nature
➤ First Engage
➤ Post Meaningful
➤ Be Consistent
➤ Be Responsive
58. SOCIAL MEDIA MARKETING
➤ Select Platforms (FB, Twitter, Instagram etc)
➤ Understand the nature
➤ First Engage
➤ Post Meaningful
➤ Be Consistent
➤ Be Responsive
➤ Enjoy!