SlideShare a Scribd company logo
Johnny Young (jzyoung)
It takes too long to buy a house.
Quicken Loans is a market leader.
Quicken Loans is not a bank.
$
Payment
Time
Quicken Loans is not a bank.
$
Payment
Time
Principal
Interest
Quicken Loans is not a bank.
$
Payment
Time
Principal
Interest
Servicing Fee
Quicken Loans is consistent.
Quicken Loans is consistent.
1985
Dan Gilbert founds
Rock Financial
Quicken Loans is consistent.
1999
Rockloans.com
launches
1985
Dan Gilbert founds
Rock Financial
Quicken Loans is consistent.
1999
Rockloans.com
launches
2008
Mortgage industry
crash
1985
Dan Gilbert founds
Rock Financial
* Timeline not to scale
Quicken Loans is consistent.
1999
Rockloans.com
launches
2008
Mortgage industry
crash
2010
Relocation to
Detroit
1985
Dan Gilbert founds
Rock Financial
* Timeline not to scale
Quicken Loans is consistent.
1999
Rockloans.com
launches
2008
Mortgage industry
crash 2010
First J.D. Power
award
2010
Relocation to
Detroit
1985
Dan Gilbert founds
Rock Financial
* Timeline not to scale
Quicken Loans is consistent.
1999
Rockloans.com
launches
2008
Mortgage industry
crash 2010
First J.D. Power
award
2010
Relocation to
Detroit
1985
Dan Gilbert founds
Rock Financial
2015
Rocket Mortgage
launches
* Timeline not to scale
Quicken Loans is consistent.
2008
Mortgage industry
crash
2017
Largest residential
mortgage lender
1985
Dan Gilbert founds
Rock Financial
2010
Relocation to
Detroit
1999
Rockloans.com
launches
2010
First J.D. Power
award
2015
Rocket Mortgage
launches
* Timeline not to scale
Quicken Loans fosters a culture of innovation.
Quicken Loans fosters a culture of innovation.
Quicken Loans competes on customer service.
Offers
mortgage
products
Quicken Loans competes on customer service.
Offers
mortgage
products
Online &
Accessible
Quicken Loans competes on customer service.
Offers
mortgage
products
Online &
Accessible
Fast &
Seamless
Quicken Loans competes on customer service.
Offers
mortgage
products
Online &
Accessible
Fast &
Seamless
Customer
Service
Quicken Loans competes on customer service.
Quicken Loans will drive change.
Quicken Loans will drive change.
Questions?
References & Image Sources
§ https://www.crainsdetroit.com/article/20180201/news/651886/quicken-loans-overtakes-wells-fargo-as-largest-mortgage-lender-in-q4
§ https://www.quickenloans.com/press-room/fast-facts
§ https://www.quickenloans.com/press-room/multimedia/branding-logos/
§ https://quickenloanscareers.com/about-us/culture/
§ https://www.forbes.com/sites/samanthasharf/2018/02/05/quicken-loans-overtakes-wells-fargo-as-americas-largest-mortgage-lender/#68ed27e1264f
§ https://www.nationalmortgagenews.com/news/residential-mortgage-originations-plummet-as-refis-drop-by-34
§ https://www.owler.com/company/quickenloans
§ http://www.hoovers.com/company-information/cs/company-profile.quicken_loans_inc.e2a2ebee277f86d8.html
§ https://www.nytimes.com/2017/01/21/business/dealbook/quicken-loans-dan-gilbert-mortgage-lender.html
§ https://www.investopedia.com/terms/s/servicing_fee.asp
§ https://www.jdpower.com/Cars/Ratings
§ https://www.quickenloans.com/press-room/fast-facts/
§ https://www.jdpower.com/business/press-releases/jd-power-2016-us-primary-mortgage-origination-satisfaction-study
§ https://www.nerdwallet.com/blog/mortgages/for-rocket-and-its-rivals-mortgage-advice-is-next/
§ http://rismedia.com/2018/05/03/quicken-loans-originates-20-5-billion-q1-2018/
§ https://www.housingwire.com/articles/39505-heres-how-much-rocket-mortgage-helped-quicken-loans-in-2016

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EECS441 Company Preso

  • 2. It takes too long to buy a house.
  • 3. Quicken Loans is a market leader.
  • 4. Quicken Loans is not a bank. $ Payment Time
  • 5. Quicken Loans is not a bank. $ Payment Time Principal Interest
  • 6. Quicken Loans is not a bank. $ Payment Time Principal Interest Servicing Fee
  • 7. Quicken Loans is consistent.
  • 8. Quicken Loans is consistent. 1985 Dan Gilbert founds Rock Financial
  • 9. Quicken Loans is consistent. 1999 Rockloans.com launches 1985 Dan Gilbert founds Rock Financial
  • 10. Quicken Loans is consistent. 1999 Rockloans.com launches 2008 Mortgage industry crash 1985 Dan Gilbert founds Rock Financial * Timeline not to scale
  • 11. Quicken Loans is consistent. 1999 Rockloans.com launches 2008 Mortgage industry crash 2010 Relocation to Detroit 1985 Dan Gilbert founds Rock Financial * Timeline not to scale
  • 12. Quicken Loans is consistent. 1999 Rockloans.com launches 2008 Mortgage industry crash 2010 First J.D. Power award 2010 Relocation to Detroit 1985 Dan Gilbert founds Rock Financial * Timeline not to scale
  • 13. Quicken Loans is consistent. 1999 Rockloans.com launches 2008 Mortgage industry crash 2010 First J.D. Power award 2010 Relocation to Detroit 1985 Dan Gilbert founds Rock Financial 2015 Rocket Mortgage launches * Timeline not to scale
  • 14. Quicken Loans is consistent. 2008 Mortgage industry crash 2017 Largest residential mortgage lender 1985 Dan Gilbert founds Rock Financial 2010 Relocation to Detroit 1999 Rockloans.com launches 2010 First J.D. Power award 2015 Rocket Mortgage launches * Timeline not to scale
  • 15. Quicken Loans fosters a culture of innovation.
  • 16. Quicken Loans fosters a culture of innovation.
  • 17. Quicken Loans competes on customer service. Offers mortgage products
  • 18. Quicken Loans competes on customer service. Offers mortgage products Online & Accessible
  • 19. Quicken Loans competes on customer service. Offers mortgage products Online & Accessible Fast & Seamless
  • 20. Quicken Loans competes on customer service. Offers mortgage products Online & Accessible Fast & Seamless Customer Service
  • 21. Quicken Loans competes on customer service.
  • 22. Quicken Loans will drive change.
  • 23. Quicken Loans will drive change.
  • 25. References & Image Sources § https://www.crainsdetroit.com/article/20180201/news/651886/quicken-loans-overtakes-wells-fargo-as-largest-mortgage-lender-in-q4 § https://www.quickenloans.com/press-room/fast-facts § https://www.quickenloans.com/press-room/multimedia/branding-logos/ § https://quickenloanscareers.com/about-us/culture/ § https://www.forbes.com/sites/samanthasharf/2018/02/05/quicken-loans-overtakes-wells-fargo-as-americas-largest-mortgage-lender/#68ed27e1264f § https://www.nationalmortgagenews.com/news/residential-mortgage-originations-plummet-as-refis-drop-by-34 § https://www.owler.com/company/quickenloans § http://www.hoovers.com/company-information/cs/company-profile.quicken_loans_inc.e2a2ebee277f86d8.html § https://www.nytimes.com/2017/01/21/business/dealbook/quicken-loans-dan-gilbert-mortgage-lender.html § https://www.investopedia.com/terms/s/servicing_fee.asp § https://www.jdpower.com/Cars/Ratings § https://www.quickenloans.com/press-room/fast-facts/ § https://www.jdpower.com/business/press-releases/jd-power-2016-us-primary-mortgage-origination-satisfaction-study § https://www.nerdwallet.com/blog/mortgages/for-rocket-and-its-rivals-mortgage-advice-is-next/ § http://rismedia.com/2018/05/03/quicken-loans-originates-20-5-billion-q1-2018/ § https://www.housingwire.com/articles/39505-heres-how-much-rocket-mortgage-helped-quicken-loans-in-2016