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Lesson 4
Editorial and
OP-ED Writing
Exploring issues using the
process writing approach
The Editorial Page
 The editorial page of any
newspaper is the VOICE of
the editorial staff and the
readers.
 It expresses the opinion of
whatever the management
of the publication feels in
relation to the present
occasion.
What is Editorial?
 Informed opinion on an issue
 Writers build on an argument and try to
persuade readers to think the same way
they do
 Editorials are meant to influence public
opinion, promote critical thinking, and
sometimes cause people to take action
on an issue.
Objectives of an Editorial
 To explain and interpret the news, to put it
in on its proper perspective, to analyze it,
to draw conclusions from that analysis and
 To persuade the readers to follow a
course of action that the newspaper
believes is for the public good regardless
of party interests involved
Functions of an Editorial Writer
 Explaining the news
 Filling the background
 Forecasting the future
 Passing moral judgment
Types of Editorial
Informative – are those which just give information,
review, or announce certain facts or events.
Example: The Need for Population Education
Poverty, high cost of living, school crisis, lack of job opportunities confront common
people. Millions of children are victims of under-nourishment and deficiency diseases that
shorten their life and harm their mental development. Due to the failure of parents to send all
their children to school, illiteracy rates are high and are still increasing.
Many of us have these problems. But very few are aware that excessive population
growth is responsible for these pressures as well as for the lowering of the quality of human
resources and development, especially as regards educational standards.
The inclusion of Population Education in the school curriculum is then the answer to the
need of the younger crop who are bound to face the reality of parenthood in the near future.
Basic cultural values concerning the individual, his family, the society, and the nation can
be effectively brought in to the extent desired through population education.
Finally, creating an awareness about population is a challenge that Philippine education
has to face right now. For time is against us. And time-wasting is resource-wasting.
This idea will help in adopting a small family norm and will insure good health for the
mother, better welfare of the children, economic stability of the family, and a bright future for the
continuing generations.
Example: Attitude Towards Study
We are in school because we want to learn. Our study is for our own
benefit and not to accommodate someone else. As such we have to relate it
to our own aims or ambitions in life.
We should not think of study merely in terms of quizzes, recitations,
homework, term papers and reports. Putting a valuation upon it in terms of
five, ten or twenty years from now will give it more meaning to us.
The facts, ideas, and principles we acquire now are the stuff with which
we will do our thinking in the future.
Let’s remember, too, that how we learn is sometimes more important
than what we learn. An efficient working method will serve us throughout life,
but many of the things we learn will just be forgotten. Being systematic about
study will do a lot. Habit then comes to our aid.
With just a few weeks to go before classes end, we hope these few
reminders will result to a better attitude towards study.
Interpretative – those which explain or bring out the
significance of an event, situation, or idea
Editorials of crusade and reform – those which criticize
certain conditions, then suggest a solution or change;
or which just give a message of reform without
necessarily pointing out a problem or a bad condition
Example: The Way of Most Desks
Student-judges who inspected every room in connection with
“Operation Cleanliness” found out that most of the desks had scratches
and/or ink spots. One can hardly write on them without a thick sheet of
paper for a pad.
Outside the classrooms, some desks are placed for the students to
sit on. Students really take advantage of them. They sit on top of the
desks and place their muddy shoes on the seats instead.
When the 220 new desks for Pasig Line will be made available for
the students’ use, will they end up the way most desks go?
Editorials on special occasions – those which are written
to give meaning to occasions such as Christmas,
labor day, heroes’ birthday, and other significant
events.
Example: New Year Thoughts
New year is the finale of the Yuletide Season which is accompanied by the spirit of
joy and goodwill that can only be understood, never fully explained. It is enough to feel the
spirit of it - that which illumines our souls – the spirit that transforms into reality that
Christmas message “Peace on earth to men of goodwill.”
When Jesus was sent to redeem mankind, the three kings offered Him the choicest
gifts of their kingdoms and since that time, the Season has been the time to give, to
receive. And man has since felt what pleasure it is to give and what joy to receive.
New Year is an occasion and reason for showing the fine sentiments that we feel. It
is the time for renewal of friendships, for making bonds of kinship stronger and firmer.
New Year's time is the most fitting time to bury all grudges. Between friends,
neighbors, classmates, relatives, co-workers, it is the time to forget all wrongs suffered
and all injuries received, to let bygones be bygones.
This constitutes the real essence of the Season. Love, the greatest and finest of
man’s sentiments must reign in all hearts.
Editorials that praise or commend – those that express
appreciation for a worthy action
Example: Commitment
Determination, self-confidence and the desire to seek the truth guided our
struggle to restore the campus paper.
The Josephine Journal is our victory – a product of the concerted effort of the
CAS-Wall Journal (CWJ) staffers and the whole CAS studentry amidst tremendous
hardships we encountered along the way.
We rejoice with the studentry in having a paper we have been working towards
since last year and a paper we have been longing for since the CAS-JO Chronicle
ceased publication. We are hoping that this paper will serve as our voice in upholding
the students’ interests which shall be guided by the principles of truth, justice,
freedom and democracy.
Together, we have won a venue to voice out our grievances, victories, opinions
and ideas. Together we will uphold the freedom of speech in strengthening the unity
of the studentry in responding to the call of our times. Together we will protect the
rights we have acquired through our struggle.
This is the commitment of the Josephine Journal.
- Josephine Journal
St. Joseph’s College
Editorials that offer entertainment – those which are
written to give in a light vein, primarily to entertain
readers.
Example: First Day in School
The first day in high school for pupils who have been used to having
all their classes in a single room is rather like their first day in a big city crowded
with different kinds of people. There is confusion and a bewildered cry never
heard of before.
On our own first day in high school, we were elbowed about from one
room to another, usually losing our way and arriving late.
Then we were told that the section in which we had finally found our
way was too large, that we must find another room on a different floor.
When we got on the wrong stairway, the older pupils laughed. When
bells rang for classes to begin, we would stand still; and when they rang for
dismissal, we would sit still.
By the end of the first day we had decided that higher learning was no
good and we might as well quit.
Yet, as you see, we are still here; so we must have changed our
minds.
Editorials of tribute
Example: Dr. Estrada
Dr. Januario Estrada, 78, considered the dean of Filipino surgeons, died
yesterday,leaving behind an outstanding record of service in Philippine
Medicine.
Since obtaining his medical degree in 1918, Dr. Estrada had been with
the Philippine General Hospital and the University of the Philippines College of
Medicine throughout his career. Until his death, he remained an active
member of various medical organizations, the same groups which he at one
time or another helped organize or headed as president.
For his services, Dr. Estrada received many awards, topped off by his
having been chosen the most outstanding medical alumnus of the state
university in 1955. During his lifetime, he also authored scientific papers that
brought new light to the practice of medicine and, more particularly, surgery.
His death is a heavy loss to the medical profession.
Editorial liners – short, witty paragraphs, either serious
or light.
Example: Love is…
Love is looking up to find comfort in mother’s smile.It’s running
and kissing father’s hands to deserve his package. It’s thinking and dreaming
about a loved one day and night. It’s doing things to please the other. It’s
answering and writing love letters on perfumed paper. It’s crying and brooding
over careless words. It’s rejoicing and walking on clouds on hearing sweet
things. It’s loving happily day by day.
Why Wait?
“If we suddenly discovered,” the late Christopher Morley once
observed, “that we had only five minutes left to say all we wanted to say, every
telephone booth would be occupied by people trying to call up other people to
stammer that they loved them.”
Why wait until the last five minutes?
 Editorial of Criticism – can be positive or
negative, yet it does not particularly attack
the person/s involved.
 Editorial of Reputation – response to
editorials of other papers contradicting their
expressed opinions.
 Editorial of Argumentation – present both
sides of an issue or may cling to one side
then proves its stand.
 Picture Editorial – consist of pictures that
exposes a wrongdoing and how it can be
made right.
 Pooled Editorial – a common editorial
published by different papers which comes
from a single course.
 Editorial Column – a personalized
editorial since it is by-lined by the
columnist.
 Editorial cartoon – a caricature, sketch,
or a drawing that portrays a message,
usually commenting on, reacting to, or
even predicting some incidents of
wide interest.
 Editorial of Analogy – analyses a situation
and compares it with something else.
NOTE:
Some editorials defy classification.
Principles of
Editorial Writing
The code of principles emphasizes the scientific
method in arriving at and presenting the TRUTH.
 The editorial writer should present facts honestly
and fully.
 The editorial writer should draw objective
conclusions from the stated facts, basing them
upon the weight of evidence and upon his
considered concept of the greatest good.
 The editorial writer should never be motivated by
personal interest, nor use his influence to seek
special favors for himself or for others.
 The editorial writer should realize that he is not
infallible.
 The editorial writer should regularly review his own
conclusions in the light of all obtainable information.
 The editorial writer should have the courage of well-
founded conviction and democratic philosophy of
life.
 The editorial writer should support his colleagues
in their adherence to highest standards
of profession integrity.
How to write?
Understanding the Writing
Process
Prewriting: Planning what to write
 Choose a topic. You can choose to tackle any of the
issues, events, faces appearing in the news but try
as much as possible to make the editorial acquire
the following values:
Current and timely
Substantive
Offers insight
Free of conflict of interest
 Obtain background material and information about your
topic. Observe, read, interview.
 Identify your purpose and audience – will it merely
inform? Or do you want to interpret, criticize, suggest
reforms, urge readers to action?
 Explain or interpret the way the newspaper covered a
sensitive or controversial subject
 Criticize constructively actions, decisions or situations
 Praise to commend people or organizations for a job well
done
 Persuade to get readers immediately see the solution
and not the problem
 Brainstorm Ideas
 Finding ideas: free writing, clustering
 Reading, journal writing
 Organize Information – briefly outline your facts
logically before writing the piece.
 Choosing details
 Ordering details
Writing the first draft…
Editorials usually
have three parts:
The beginning
The body and
The conclusion
The Beginning: Editorial Lead
 The editorial lead, like in the news story, is the
showcase of the write-up. However, it is not
considered the heart of the story unlike in the news.
 The heart could be in the middle or at the end,
depending upon the whims and style of the editorial
writer.
 Remember that it must contain enough “sparks” to
urge the readers to read the whole article. A flat, dull
and dragging lead will readily turn readers away.
 It does not have to follow the traditional five W’s and
one H.
 The editorial writer has more freedom to display his
creativity than the news writer in the writing of the
lead.
The opening statement must be brief. It may consist
only of the news on which the editorial is based, or
the topic or problem to be taken up. It may be:
 Emphatic statement or maxim
 ex. The law might be harsh, but it is the law.
 A striking statement about the topic.
 ex. Patriot, orator, lawyer, martyr – that was Jose
Abad Santos.
 A quotation
 ex. “Time is gold,” so the saying goes.
“Education is the best provision for old
age.” Such were the words of Greek
Philosopher Aristotle.
Opening statements…
 Narration
ex. October saw a long and heated debate
in the Constitutional Convention Hall which
resulted in the passing of a resolution
lowering the voting age from 21 to 18.
 An order
ex. Go out and vote.
 A question
ex. Remember the legend of the poinsettia
and the story of the sanctuary bells?
 Poetic
 ex. In the darks depths of man’s labyrinth of fears
may lie hidden a ray of hope which man, in his
despair over other problems, may have overlooked.
 Prophecy
 ex. If nothing is done, we will wake up one day to
find that there are not enough schools for our
children.
 Reaction
 ex. Never has the government been so concerned
with labor as it is now.
 Mixture of facts and opinion
 ex. It is encouraging to note that students would
rather take active part in school affairs than
remain onlookers.
 A news peg
 ex. This year’s NCEE results in VHS need looking
into.
 Note: The exact type of lead to use depends upon the
nature and purpose of the editorial. Usually it is best to
state briefly the situation that stimulates the editorial
The Body
The body should
include the editorial’s
basic facts, the
causes and effects
behind incidents,
situations,
illustrations and
arguments.
Writing the BODY
When writing the body,
remember to:
Keep an eye on the list of
points you intend to
discuss.
Write without worrying
whether the wording of
each sentence is perfect
and
Leave plenty of room for
rewriting
The Conclusion
The last part drives
home the final
important thought or
direction. This
conclusion may be in
the form of advice,
challenge, command
or just a rounding out
or a simple summary.
Writing the CONCLUSION
 If the editorial must have an
impelling lead paragraph, it
follows that it must also have a
good ending - one that could
literally clinch the “ballgame.”
 The writer must remember that
the most emphatic positions
are the beginning and the end.
Here are some typical last paragraphs:
 Proverb
 ex. Savage sentences ought to be deplored. But
there is only safe rule to follow when travelling
abroad. When in Rome, do as the Romans do.
 Quotations
 ex. A book by Dennise and Ching Ping Bloodworth
offers us an insight into the ways of statecraft. We
think this quotation from the book a timely reminder:
“…A country or a party should form a vertical
‘united front’ with enemies who can be liquidated
later, in order to be able to destroy the enemy who
must be liquidated now.”
 Advice
 ex. We must always be on the guard against these
lawless elements.
 Comparison
 ex. Other countries were able to save their forests by
buying our exported logs. For a few thousand
dollars, we are practically selling them the environs
of future generations of Filipinos.
 Contrast
 ex. Societal reforms cannot, indeed, make headway
if more privileges are piled up for a few while the
great majority of the population become mere
onlookers.
 Crusading
 ex. Get out and vote!
 Argumentative
 ex. We therefore urge the police, the local
governments, the BAI, and the courts to crack down
hard on dog thieves. In the old American West,
horse thieves are lynched. We are not advocating
the same punishment for dog thieves but they
should be treated as criminals, not as mere
pranksters. If we don’t, our moral values will certainly
go to the dogs.
 Formal and the standard form
ex. We hope it is not too late. It is about time
the proper steps are taken.
 Conclusion
ex. With these improvement programs, the
people of Manila and suburbs are assured of
good water supply and efficient service.
Tips for writers
Simple style
 Avoid high fallutin’
words
 Learn to develop a
simple, clear, direct
and vigorous style of
writing
 Choose your words
that will accurately
describe or explain a
point or issue
Sound reasoning
 Support arguments
with the right facts
 Logical thinking
shows the writer’s
competence
 Cluttered ideas and
unsubstantiated
arguments shoo
readers away
Brief, exact & concise
 150 to 200 words
 Complex sentences and
long paragraphs are
wearisome and dull the
senses
 See to it that every word
used counts and serves
its purpose
One-editorial, one-point rule
 Focus on a theme
 Always have one
point to convey to the
readers
 Several points
confuse the readers
Be specific
 Use concrete facts
and figures not
general ideas, terms
or statements
 Hazy and broad
generalizations do not
impress
Writing
What is OP-ED ?
 It is a signed article expressing the author’s
point of view.
 It should be based on reporting
 It should be written in the voice of an
individual.
 It can reflect the writer’s personality, quirks
and biases
Note:
Don’t be coy with the readers, you’ll lose them: Make
sure your bottom line is clearly stated near the top.
Tips…
I. Lead with an Objective Explanation
of the Issue/Controversy
Include the five W’s and H.
Pull in facts and quotations from the
sources which are relevant.
Additional research may be necessary
II. Present Your Opposition First
Identify the people
Use facts and quotations to state objectively
their opinions.
Give a strong position of the opposition. You
gain nothing in refuting a weak position.
III. Directly Refute the Opposition’s
Beliefs
 You can begin your article with transition.
 Pull in other facts and quotations from
people who support your position.
 Concede a valid point of the opposition
which will make you appear rational, one
who has considered all the options
IV. Give other, Original
Reasons/Analogies
In defence of your position, give
reasons from strong to strongest order
Use a literary or cultural allusion that
lends to your credibility and perceived
intelligence
V. Conclude With Some Punch
Give solutions to the problem or
challenge the reader to be informed
 A quotation can be effective, especially if
from a respected source
A rhetorical question can be effective
concluder as well
END..


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Editorial Writing Explained

  • 1. Lesson 4 Editorial and OP-ED Writing Exploring issues using the process writing approach
  • 2. The Editorial Page  The editorial page of any newspaper is the VOICE of the editorial staff and the readers.  It expresses the opinion of whatever the management of the publication feels in relation to the present occasion.
  • 3. What is Editorial?  Informed opinion on an issue  Writers build on an argument and try to persuade readers to think the same way they do  Editorials are meant to influence public opinion, promote critical thinking, and sometimes cause people to take action on an issue.
  • 4. Objectives of an Editorial  To explain and interpret the news, to put it in on its proper perspective, to analyze it, to draw conclusions from that analysis and  To persuade the readers to follow a course of action that the newspaper believes is for the public good regardless of party interests involved
  • 5. Functions of an Editorial Writer  Explaining the news  Filling the background  Forecasting the future  Passing moral judgment
  • 7. Informative – are those which just give information, review, or announce certain facts or events. Example: The Need for Population Education Poverty, high cost of living, school crisis, lack of job opportunities confront common people. Millions of children are victims of under-nourishment and deficiency diseases that shorten their life and harm their mental development. Due to the failure of parents to send all their children to school, illiteracy rates are high and are still increasing. Many of us have these problems. But very few are aware that excessive population growth is responsible for these pressures as well as for the lowering of the quality of human resources and development, especially as regards educational standards. The inclusion of Population Education in the school curriculum is then the answer to the need of the younger crop who are bound to face the reality of parenthood in the near future. Basic cultural values concerning the individual, his family, the society, and the nation can be effectively brought in to the extent desired through population education. Finally, creating an awareness about population is a challenge that Philippine education has to face right now. For time is against us. And time-wasting is resource-wasting. This idea will help in adopting a small family norm and will insure good health for the mother, better welfare of the children, economic stability of the family, and a bright future for the continuing generations.
  • 8. Example: Attitude Towards Study We are in school because we want to learn. Our study is for our own benefit and not to accommodate someone else. As such we have to relate it to our own aims or ambitions in life. We should not think of study merely in terms of quizzes, recitations, homework, term papers and reports. Putting a valuation upon it in terms of five, ten or twenty years from now will give it more meaning to us. The facts, ideas, and principles we acquire now are the stuff with which we will do our thinking in the future. Let’s remember, too, that how we learn is sometimes more important than what we learn. An efficient working method will serve us throughout life, but many of the things we learn will just be forgotten. Being systematic about study will do a lot. Habit then comes to our aid. With just a few weeks to go before classes end, we hope these few reminders will result to a better attitude towards study. Interpretative – those which explain or bring out the significance of an event, situation, or idea
  • 9. Editorials of crusade and reform – those which criticize certain conditions, then suggest a solution or change; or which just give a message of reform without necessarily pointing out a problem or a bad condition Example: The Way of Most Desks Student-judges who inspected every room in connection with “Operation Cleanliness” found out that most of the desks had scratches and/or ink spots. One can hardly write on them without a thick sheet of paper for a pad. Outside the classrooms, some desks are placed for the students to sit on. Students really take advantage of them. They sit on top of the desks and place their muddy shoes on the seats instead. When the 220 new desks for Pasig Line will be made available for the students’ use, will they end up the way most desks go?
  • 10. Editorials on special occasions – those which are written to give meaning to occasions such as Christmas, labor day, heroes’ birthday, and other significant events. Example: New Year Thoughts New year is the finale of the Yuletide Season which is accompanied by the spirit of joy and goodwill that can only be understood, never fully explained. It is enough to feel the spirit of it - that which illumines our souls – the spirit that transforms into reality that Christmas message “Peace on earth to men of goodwill.” When Jesus was sent to redeem mankind, the three kings offered Him the choicest gifts of their kingdoms and since that time, the Season has been the time to give, to receive. And man has since felt what pleasure it is to give and what joy to receive. New Year is an occasion and reason for showing the fine sentiments that we feel. It is the time for renewal of friendships, for making bonds of kinship stronger and firmer. New Year's time is the most fitting time to bury all grudges. Between friends, neighbors, classmates, relatives, co-workers, it is the time to forget all wrongs suffered and all injuries received, to let bygones be bygones. This constitutes the real essence of the Season. Love, the greatest and finest of man’s sentiments must reign in all hearts.
  • 11. Editorials that praise or commend – those that express appreciation for a worthy action Example: Commitment Determination, self-confidence and the desire to seek the truth guided our struggle to restore the campus paper. The Josephine Journal is our victory – a product of the concerted effort of the CAS-Wall Journal (CWJ) staffers and the whole CAS studentry amidst tremendous hardships we encountered along the way. We rejoice with the studentry in having a paper we have been working towards since last year and a paper we have been longing for since the CAS-JO Chronicle ceased publication. We are hoping that this paper will serve as our voice in upholding the students’ interests which shall be guided by the principles of truth, justice, freedom and democracy. Together, we have won a venue to voice out our grievances, victories, opinions and ideas. Together we will uphold the freedom of speech in strengthening the unity of the studentry in responding to the call of our times. Together we will protect the rights we have acquired through our struggle. This is the commitment of the Josephine Journal. - Josephine Journal St. Joseph’s College
  • 12. Editorials that offer entertainment – those which are written to give in a light vein, primarily to entertain readers. Example: First Day in School The first day in high school for pupils who have been used to having all their classes in a single room is rather like their first day in a big city crowded with different kinds of people. There is confusion and a bewildered cry never heard of before. On our own first day in high school, we were elbowed about from one room to another, usually losing our way and arriving late. Then we were told that the section in which we had finally found our way was too large, that we must find another room on a different floor. When we got on the wrong stairway, the older pupils laughed. When bells rang for classes to begin, we would stand still; and when they rang for dismissal, we would sit still. By the end of the first day we had decided that higher learning was no good and we might as well quit. Yet, as you see, we are still here; so we must have changed our minds.
  • 13. Editorials of tribute Example: Dr. Estrada Dr. Januario Estrada, 78, considered the dean of Filipino surgeons, died yesterday,leaving behind an outstanding record of service in Philippine Medicine. Since obtaining his medical degree in 1918, Dr. Estrada had been with the Philippine General Hospital and the University of the Philippines College of Medicine throughout his career. Until his death, he remained an active member of various medical organizations, the same groups which he at one time or another helped organize or headed as president. For his services, Dr. Estrada received many awards, topped off by his having been chosen the most outstanding medical alumnus of the state university in 1955. During his lifetime, he also authored scientific papers that brought new light to the practice of medicine and, more particularly, surgery. His death is a heavy loss to the medical profession.
  • 14. Editorial liners – short, witty paragraphs, either serious or light. Example: Love is… Love is looking up to find comfort in mother’s smile.It’s running and kissing father’s hands to deserve his package. It’s thinking and dreaming about a loved one day and night. It’s doing things to please the other. It’s answering and writing love letters on perfumed paper. It’s crying and brooding over careless words. It’s rejoicing and walking on clouds on hearing sweet things. It’s loving happily day by day. Why Wait? “If we suddenly discovered,” the late Christopher Morley once observed, “that we had only five minutes left to say all we wanted to say, every telephone booth would be occupied by people trying to call up other people to stammer that they loved them.” Why wait until the last five minutes?
  • 15.  Editorial of Criticism – can be positive or negative, yet it does not particularly attack the person/s involved.  Editorial of Reputation – response to editorials of other papers contradicting their expressed opinions.  Editorial of Argumentation – present both sides of an issue or may cling to one side then proves its stand.
  • 16.  Picture Editorial – consist of pictures that exposes a wrongdoing and how it can be made right.  Pooled Editorial – a common editorial published by different papers which comes from a single course.  Editorial Column – a personalized editorial since it is by-lined by the columnist.
  • 17.  Editorial cartoon – a caricature, sketch, or a drawing that portrays a message, usually commenting on, reacting to, or even predicting some incidents of wide interest.  Editorial of Analogy – analyses a situation and compares it with something else. NOTE: Some editorials defy classification.
  • 19. The code of principles emphasizes the scientific method in arriving at and presenting the TRUTH.  The editorial writer should present facts honestly and fully.  The editorial writer should draw objective conclusions from the stated facts, basing them upon the weight of evidence and upon his considered concept of the greatest good.  The editorial writer should never be motivated by personal interest, nor use his influence to seek special favors for himself or for others.
  • 20.  The editorial writer should realize that he is not infallible.  The editorial writer should regularly review his own conclusions in the light of all obtainable information.  The editorial writer should have the courage of well- founded conviction and democratic philosophy of life.  The editorial writer should support his colleagues in their adherence to highest standards of profession integrity.
  • 21. How to write? Understanding the Writing Process
  • 22. Prewriting: Planning what to write  Choose a topic. You can choose to tackle any of the issues, events, faces appearing in the news but try as much as possible to make the editorial acquire the following values: Current and timely Substantive Offers insight Free of conflict of interest
  • 23.  Obtain background material and information about your topic. Observe, read, interview.  Identify your purpose and audience – will it merely inform? Or do you want to interpret, criticize, suggest reforms, urge readers to action?  Explain or interpret the way the newspaper covered a sensitive or controversial subject  Criticize constructively actions, decisions or situations  Praise to commend people or organizations for a job well done  Persuade to get readers immediately see the solution and not the problem
  • 24.  Brainstorm Ideas  Finding ideas: free writing, clustering  Reading, journal writing  Organize Information – briefly outline your facts logically before writing the piece.  Choosing details  Ordering details
  • 25. Writing the first draft… Editorials usually have three parts: The beginning The body and The conclusion
  • 26.
  • 27. The Beginning: Editorial Lead  The editorial lead, like in the news story, is the showcase of the write-up. However, it is not considered the heart of the story unlike in the news.  The heart could be in the middle or at the end, depending upon the whims and style of the editorial writer.  Remember that it must contain enough “sparks” to urge the readers to read the whole article. A flat, dull and dragging lead will readily turn readers away.  It does not have to follow the traditional five W’s and one H.  The editorial writer has more freedom to display his creativity than the news writer in the writing of the lead.
  • 28. The opening statement must be brief. It may consist only of the news on which the editorial is based, or the topic or problem to be taken up. It may be:  Emphatic statement or maxim  ex. The law might be harsh, but it is the law.  A striking statement about the topic.  ex. Patriot, orator, lawyer, martyr – that was Jose Abad Santos.  A quotation  ex. “Time is gold,” so the saying goes. “Education is the best provision for old age.” Such were the words of Greek Philosopher Aristotle.
  • 29. Opening statements…  Narration ex. October saw a long and heated debate in the Constitutional Convention Hall which resulted in the passing of a resolution lowering the voting age from 21 to 18.  An order ex. Go out and vote.  A question ex. Remember the legend of the poinsettia and the story of the sanctuary bells?
  • 30.  Poetic  ex. In the darks depths of man’s labyrinth of fears may lie hidden a ray of hope which man, in his despair over other problems, may have overlooked.  Prophecy  ex. If nothing is done, we will wake up one day to find that there are not enough schools for our children.  Reaction  ex. Never has the government been so concerned with labor as it is now.
  • 31.  Mixture of facts and opinion  ex. It is encouraging to note that students would rather take active part in school affairs than remain onlookers.  A news peg  ex. This year’s NCEE results in VHS need looking into.  Note: The exact type of lead to use depends upon the nature and purpose of the editorial. Usually it is best to state briefly the situation that stimulates the editorial
  • 32. The Body The body should include the editorial’s basic facts, the causes and effects behind incidents, situations, illustrations and arguments.
  • 33. Writing the BODY When writing the body, remember to: Keep an eye on the list of points you intend to discuss. Write without worrying whether the wording of each sentence is perfect and Leave plenty of room for rewriting
  • 34. The Conclusion The last part drives home the final important thought or direction. This conclusion may be in the form of advice, challenge, command or just a rounding out or a simple summary.
  • 35. Writing the CONCLUSION  If the editorial must have an impelling lead paragraph, it follows that it must also have a good ending - one that could literally clinch the “ballgame.”  The writer must remember that the most emphatic positions are the beginning and the end.
  • 36. Here are some typical last paragraphs:  Proverb  ex. Savage sentences ought to be deplored. But there is only safe rule to follow when travelling abroad. When in Rome, do as the Romans do.  Quotations  ex. A book by Dennise and Ching Ping Bloodworth offers us an insight into the ways of statecraft. We think this quotation from the book a timely reminder: “…A country or a party should form a vertical ‘united front’ with enemies who can be liquidated later, in order to be able to destroy the enemy who must be liquidated now.”
  • 37.  Advice  ex. We must always be on the guard against these lawless elements.  Comparison  ex. Other countries were able to save their forests by buying our exported logs. For a few thousand dollars, we are practically selling them the environs of future generations of Filipinos.  Contrast  ex. Societal reforms cannot, indeed, make headway if more privileges are piled up for a few while the great majority of the population become mere onlookers.
  • 38.  Crusading  ex. Get out and vote!  Argumentative  ex. We therefore urge the police, the local governments, the BAI, and the courts to crack down hard on dog thieves. In the old American West, horse thieves are lynched. We are not advocating the same punishment for dog thieves but they should be treated as criminals, not as mere pranksters. If we don’t, our moral values will certainly go to the dogs.
  • 39.  Formal and the standard form ex. We hope it is not too late. It is about time the proper steps are taken.  Conclusion ex. With these improvement programs, the people of Manila and suburbs are assured of good water supply and efficient service.
  • 41. Simple style  Avoid high fallutin’ words  Learn to develop a simple, clear, direct and vigorous style of writing  Choose your words that will accurately describe or explain a point or issue
  • 42. Sound reasoning  Support arguments with the right facts  Logical thinking shows the writer’s competence  Cluttered ideas and unsubstantiated arguments shoo readers away
  • 43. Brief, exact & concise  150 to 200 words  Complex sentences and long paragraphs are wearisome and dull the senses  See to it that every word used counts and serves its purpose
  • 44. One-editorial, one-point rule  Focus on a theme  Always have one point to convey to the readers  Several points confuse the readers
  • 45. Be specific  Use concrete facts and figures not general ideas, terms or statements  Hazy and broad generalizations do not impress
  • 47. What is OP-ED ?  It is a signed article expressing the author’s point of view.  It should be based on reporting  It should be written in the voice of an individual.  It can reflect the writer’s personality, quirks and biases Note: Don’t be coy with the readers, you’ll lose them: Make sure your bottom line is clearly stated near the top.
  • 48. Tips… I. Lead with an Objective Explanation of the Issue/Controversy Include the five W’s and H. Pull in facts and quotations from the sources which are relevant. Additional research may be necessary
  • 49. II. Present Your Opposition First Identify the people Use facts and quotations to state objectively their opinions. Give a strong position of the opposition. You gain nothing in refuting a weak position.
  • 50. III. Directly Refute the Opposition’s Beliefs  You can begin your article with transition.  Pull in other facts and quotations from people who support your position.  Concede a valid point of the opposition which will make you appear rational, one who has considered all the options
  • 51. IV. Give other, Original Reasons/Analogies In defence of your position, give reasons from strong to strongest order Use a literary or cultural allusion that lends to your credibility and perceived intelligence
  • 52. V. Conclude With Some Punch Give solutions to the problem or challenge the reader to be informed  A quotation can be effective, especially if from a respected source A rhetorical question can be effective concluder as well