ECommerce Data Management

•

0 likes•1,151 views

This document is a presentation about optimizing e-commerce data management for maximum SEO impact. It discusses implementing microdata markup and rich snippets to provide structured data that allows search engines to display rich snippets and better understand content. It also addresses issues like duplicate product content that can hurt SEO. The presentation demonstrates tools for implementing microdata, testing rich snippets, checking for duplicate content, and using key features of Google Webmaster Tools.

Technology Business

E-COMMERCE
DATA MANAGEMENT
FOR MAXIMUM
SEO IMPACT
PRESENTED BY JEREMY LOPATIN
FOR ECOMMERCE ANN ARBOR
AUGUST 20, 2012
© 2012 Pure Visibility, Inc.

A LITTLE ABOUT ME
Ann Arbor born and raised
Co-owner of Arbor Teas (www.arborteas.com)
SEO Manager at Pure Visibility, Inc.
© 2012 Pure Visibility, Inc.

A LITTLE ABOUT YOU
You’re into e-Commerce
You care about the success of your business
You didn’t have anything else to do on a Monday night
© 2012 Pure Visibility, Inc.

MY COMMITMENT TO YOU
Real stuff
Specific examples
Actionable takeaways
Lots of time for Q&A
© 2012 Pure Visibility, Inc.

WHAT THIS PRESENTATION
WAS SUPPOSED TO BE ABOUT
Google Merchant Center feed optimization
Microdata markup & rich snippets
Miscellaneous bits and parts
© 2012 Pure Visibility, Inc.

WHAT THIS PRESENTATION
IS GOING TO BE ABOUT
Google Merchant Center feed optimization
Microdata markup & rich snippets
Miscellaneous bits and parts
BONUS: Walkthrough of Google Webmaster Tools
(as/if time permits)
© 2012 Pure Visibility, Inc.

QUICK NOTE ABOUT GOOGLE
PRODUCT LISTING ADS
Google Merchant Center feed is still important
Google Product Search still transitioning to Product Listing Ads
© 2012 Pure Visibility, Inc.
©2012PureVisibility,Inc.

MICRODATA
AND RICH
SNIPPETS
PART 1
© 2012 Pure Visibility, Inc.

WHAT IS MICRODATA
MARKUP?
Semantic markup of information on your pages
Allows search engines to process information more
“intelligently”
Schema.org established in June 2011 by Google, Yahoo and
Bing – this is where you should focus
© 2012 Pure Visibility, Inc.

WHY MICRODATA
MARKUP?
Structured data allows search engines to display rich
snippets
Structured data is a “trust thing”
Events &
Locations
People
Recipes
©2012PureVisibility,Inc.

WHY RICH SNIPPETS?
Better user experience in the search engines
Not a ranking factor, per se
Improved organic CTR (as much as 20-30%!)
More qualified visitors
Which would
you click?
© 2012 Pure Visibility, Inc.

RICH SNIPPETS RELEVANT
TO ECOMMERCE
Key Product Data (schema.org/Product)
•  Ratings
•  Number of reviews
•  Price
•  Availability
© 2012 Pure Visibility, Inc.

WHAT THIS ALL
LOOKS LIKE
Source: schema.org© 2012 Pure Visibility, Inc.

WHAT THIS ALL
LOOKS LIKE
©2012PureVisibility,Inc.

DON’T FORGET
ABOUT THESE, TOO
Breadcrumb
Video
Authorship (rel=author)
©2012PureVisibility,Inc.

TESTING YOUR
RICH SNIPPETS
© 2012 Pure Visibility, Inc.

TESTING YOUR
RICH SNIPPETS
From the Rich Snippet Testing Tool:
From the Actual Search Results:
© 2012 Pure Visibility, Inc.

OPTIONS FOR
IMPLEMENTATION
Customize your existing page templates
Go with a CMS that uses schema.org by default
© 2012 Pure Visibility, Inc.

CAVEATS/CAUTION
RE: RICH SNIPPETS
The devil’s in the details – invest the time/resources to
implement this right
No guarantee they’ll be displayed in Google
Might need to prod Google to let them know it’s there
Take solace knowing it’s there for the future
© 2012 Pure Visibility, Inc.

NUDGING GOOGLE
ABOUT RICH SNIPPETS
© 2012 Pure Visibility, Inc.

RICH SNIPPETS
RESOURCES
Schema.org
Google:
http://support.google.com/webmasters/bin/answer.py?
hl=en&answer=99170
http://support.google.com/webmasters/bin/answer.py?
hl=en&answer=146750
http://www.google.com/webmasters/tools/richsnippets
http://support.google.com/webmasters/bin/request.py?
contact_type=rich_snippets_feedback
SEOmoz:
http://www.seomoz.org/blog/a-visual-guide-to-rich-snippets
Others:
http://sem-seo-resources.com/?p=210
http://www.searchmarketingstandard.com/rich-snippets-5-tools-to-
make-them-easy-as-pie
©2012PureVisibility,Inc.

PRODUCT
DESCRIPTIONS
PART 2
© 2012 Pure Visibility, Inc.

DUPLICATE CONTENT IN
PRODUCT DESCRIPTIONS
A very common issue with product data on e-commerce sites
•  Internal duplicate content (similar/related products)
•  External duplicate content (manufacturers, affiliates,
plagiarists, etc.)
More important than ever given the focus of Google’s Panda
algorithm updates
Product descriptions need to be unique, well-optimized
© 2012 Pure Visibility, Inc.

WHAT DUPLICATE PRODUCT
DESCRIPTIONS CAN DO…
Panda 1.0 Panda 2.0
© 2012 Pure Visibility, Inc.

CHECKING FOR
DUPLICATE CONTENT
© 2012 Pure Visibility, Inc.

GOOGLE
WEBMASTER
TOOLS
PART 3
© 2012 Pure Visibility, Inc.

GOOGLE WEBMASTER
TOOLS OVERVIEW
© 2012 Pure Visibility, Inc.

MY FAVORITE PARTS OF
GOOGLE WEBMASTER TOOLS
©2012PureVisibility,Inc.

THANK YOU!
Any more questions?
Please contact me at:
Jeremy Lopatin
SEO Manager
Pure Visibility, Inc.
jlopatin@purevisibility.com
© 2012 Pure Visibility, Inc.

This document describes website design and hosting services offered by a company called Butterfly Effect. They provide custom website design solutions for businesses and non-profits across the United States. Their services include one-time custom websites, monthly website builder plans starting at $99 per month, website hosting, domain management, and mobile-friendly design. They also offer add-on services like basic SEO updates.

Genesis word press child themes

Elsner Technologies pvt ltd.

The document discusses Genesis WordPress child themes. Genesis is a popular WordPress theme framework used by bloggers and development companies. Child themes add extra functionality and design changes for Genesis. Some of the best Genesis child themes discussed are Ansel for photography websites, Foodie Pro for food blogs, Author for writer websites, Altitude Pro for professional sites, WhiteSpace for minimalist designs, and AgentPress Pro for real estate agents. Each theme is described in one sentence regarding its design and purpose.

3 step you tube ranking plan

Damon Verial

This is not your typical video ranking program. Are you ready for a major breakthrough in SEO? It takes only 10 minutes and $10 to get your YouTube video to page 1 of Google. This system is designed to help you dramatically improve the ranking of any YouTube video. Videos keep getting stuck on page 2? Time break through to the next level and get to page 1 by following this comprehensive system.

20201218 you mewe_finale

kasper747

The document discusses a new video communication platform called YouMeWe that aims to address challenges to mental wellness from increased video meetings during the pandemic. It does this through video touch technology that allows users to reach through the screen and interact with others, like catching a virtual object. The platform is proposed as a plugin for Google Meet and is seeking $1 million in funding from Google and MongoDB in exchange for developing tools to increase meeting efficiency and 10% equity in the new company.

Question 7

naomi_pierce

The document discusses what was learned from the preliminary task to the full product. It was noted that planning was poor for the preliminary task, which made it challenging and required changing ideas halfway. This highlighted the importance of thorough planning. Other lessons included utilizing foley sounds to add realism, and gaining more experience with cameras and editing software to implement more advanced titles, transitions, and shot types in the full product. Overall, mistakes from the preliminary task helped inform what was needed to progress to a higher quality final project.

Media question 2

ellnug

The student created three media products - a music video, DigiPak, and advertisement - to promote a song. The music video had an abstract, colorful style using different lighting and colors. This theme of color was carried into the lilac and white DigiPak. The advertisement used the middle panel of the DigiPak for consistency. Classmates provided feedback that the products worked well together, with the video having a dark theme and DigiPak/ad having a light theme. For improvement, the student would make all three products consistently dark or light. Overall, the projects achieved the goal of being cohesive within the time limit.

Consolidation of global retail operations

Retail Pro International, LLC

The website for Brooks Brothers, the company that invented the ready-to-wear concept during the Gold Rush era, is creating an online gold mine has employed website by using analytics from Adobe to increase revenue by millions of dollars by implementing a data-driven customer experience. The company’s testing and web analytics strategies with a direct feedback loop has enabled Brooks Brothers to capture and analyze online activities, and take profitable action on that information. In this presentation, Cindy Lincks of Brooks Brothers and Aseem Chandra of Adobe (who powers Brooks Brothers’ analytics) will shared insights and strategies on how to sort through vast amounts of data to uncover hidden behavioral patterns that help to determine the best action to achieve business goals. This presentation was presented by Aseem Chandra of Adobe and Cindy Lincks of Brooks Brothers This presentation was given at Internet Retailer Conference and Exhibition in Chicago on June 6, 2013.

The Right Ingredients for Building an Effective Customer Profile

Demandbase

The document discusses building effective B2B customer profiles. It notes that potential customers are "on-the-go" and access information across multiple channels. The document advocates creating persistent visitor profiles that apply across channels by augmenting data with information from various sources through APIs. It also discusses how to personalize customer experiences in real-time by delivering optimized digital assets to customers based on their profiles and predicted actions.

Adobe Career

Priti kumari

The document discusses Adobe's hiring needs and career opportunities for development engineers. It is looking for candidates with 1-12 years of experience in areas like C/C++/Java and cloud technologies. The responsibilities of development engineers include contributing to software releases, evaluating new features, and providing strategic direction. The career path shows potential progression from member of technical staff to senior computer scientist and manager roles. The document also summarizes Adobe's business including its Creative Cloud, Document Cloud, and Marketing Cloud products and platforms.

Unleash your potential final

Vineet Sood

The document discusses strategies for partners of Adobe to achieve profitable growth, including leveraging Adobe's infrastructure, carefully balancing business mix, and surgically targeting customer clusters. It provides examples of champions who increased their revenue and recommendations for maximizing opportunities in each fiscal quarter, particularly the last few weeks before quarter end. The goal is to help partners move with alertness and agility to drive momentum and hit targets.

Adobe Summit 2012 - London leveraging paid and organic search

Antoine Leven

Searchmetrics + SearchCenter Adobe Summit London 2012

Antoine Leven

Godt innhold eller god synlighet? Ja takk – begge deler!

Kim Nygaard

Track B-2: Advancing Collaboration & eLearning to Achieve Mission Goals, ...

scoopnewsgroup

This document summarizes a presentation about Adobe Connect for government use. It discusses how government agencies are using Adobe Connect for online training and collaboration. It also outlines Adobe's plans to support HTML5 to allow access without Flash and achieve FedRAMP compliance. The presentation demonstrates current HTML5 capabilities and indicates Adobe is working to fully deliver Adobe Connect via HTML5 as browsers progress.

Adobe: The Wonderful World of Web Analytics

Online Marketing Institute

This document discusses how to create an effective marketing measurement strategy. It recommends understanding why marketers are often data rich but insight poor, selecting objectives that are doable, understandable, manageable and beneficial, using appropriate key performance indicators, understanding the organization's analytics sophistication, effectively presenting findings to stakeholders, and implementing a measurement framework with business objectives, goals, KPIs, targets and segments. The overall goal is to provide a framework that drives insights to improve the online customer experience and business outcomes.

Using Analytics to Make Revenue More “Real”

Utah Digital Marketing Collective

This document discusses strategies for using analytics to more accurately measure revenue by accounting for returns, cancellations, and exchanges. It presents three strategies: 1) applying an overall adjustment factor to reported revenue to account for the average return rate, 2) recording the marketing channel for each sale and analyzing return rates by channel, and 3) uploading return/cancellation/exchange data to analytics software to track return rates for specific campaigns, products, and landing pages. The aim is to measure "real" revenue that accounts for post-purchase adjustments in order to evaluate profitability and identify opportunities to improve campaigns, products, or the customer experience.

When Content Meets Data, Big Things Happen - Peter Krmpotic, Adobe

NewsCred

The document discusses Adobe's content marketing solution. It describes how content explosion has created challenges for marketers. Adobe's solution addresses these challenges through a comprehensive content marketing process that includes audience segmentation, content strategy, curation, composition, delivery, and amplification across channels. It leverages Adobe Experience Manager for content optimization and integration with the Adobe Marketing Cloud.

Go daddy.com Cloud Storage Solution (Adam Knapp)

Ontico

The document discusses GoDaddy's cloud storage solution and how it has evolved over time using Kanban principles. It began as a small team in 2008 and has since expanded its technologies, team size, and global presence while focusing on quality, reducing work-in-progress, delivering often to customers, and continually improving its processes through measurement and adapting to change. The solution aims to provide reliable, scalable, high-performance storage that is affordable.

Branding for Business Growth

topromote

The document discusses how branding can help businesses get more clients. It provides an agenda for a presentation on branding that includes defining the company's current state, ideal brand, and steps for beginning to build the brand through marketing collateral, logo and website design, and promotional items. The presentation emphasizes establishing principles, goals, priorities, and a system to effectively manage time and make branding efforts happen. It encourages maintaining the right mindset and perspective to successfully implement a branding strategy.

EHampshire Presenation 2009

Adido

The document discusses search engine optimization (SEO) and how to improve a website's organic rankings. It provides an overview of SEO, the importance of organic listings over paid listings, and tips for optimization, including doing keyword research, updating content regularly, getting relevant links, optimizing on-page elements like titles and descriptions, and using analytics to monitor performance. The presentation was given by Adido Solutions, an SEO agency, to educate businesses on SEO basics and best practices.

Adobe: Real-time Marketing Optimization

Day Software

Real-Time Marketing Optimization Your customers and prospects expect rewarding and relevant experiences with your brand regardless of the channel, device, or time of day. Add to that the fact that your customers are distinct individuals with unique interests and those interests are constantly changing and you have a serious need for real-time optimization. This session will highlight how the Adobe Online Marketing Suite can provide you the insight and technology you need to kick-start a real-time marketing optimization program and keep it on course once you’re underway. Adam Justis, Omniture

Getting SEO & Social Media Alignment Inside Your Organization by Warren Lee

Search Marketing Expo - SMX

Swb intro-feb25

SamBealandAssociates

This document outlines Sam Beal & Associates' expertise in web marketing, inbound marketing, business intelligence, and web technology. It discusses inbound marketing strategies like search engine optimization, search engine marketing, landing pages, and content marketing. It also covers using business intelligence metrics like traffic sources, conversions, cost per lead, and cost per action to optimize marketing campaigns. The presentation recommends a two-phase approach including analysis, recommendations, and more detailed work on optimization.

LVIMA DPD 2015 - Adobe

Chris Evans

The document outlines Adobe's Digital Planning Day presentation which discusses how marketing has changed in recent years and the need for personalized, relevant, and real-time marketing across channels to meet business and customer expectations. It introduces the Adobe Marketing Cloud and its capabilities for analytics, content management, personalization, and how core services allow for integrated data, profiles, audiences and more to deliver coordinated experiences across solutions.

The Team Workshop Method

JD Graffam

By opening up the creative process to stakeholders and product managers, teams can improve the speed and quality of brainstorming through collaborative idea generation and low-fidelity iteration. In this creative workshop, JD introduces participants to the creative process used at Simple Focus. In this highly interactive workshop, participants will be asked to sketch, brainstorm and iterate on their ideas, then share their thinking in groups. Participants will leave with simple methods to use the next time they're faced with a business problem that requires strategic thinking and an open mind.

Create a Winning Mobile Analytics Practice in Retail

Adobe Experience Cloud

The document discusses keys to accelerating mobile analytics in retail. It recommends: 1) Evaluating mobile platforms at the user level and using different metrics than desktop; 2) Controlling mobile analytics from acquisition to retention by understanding how customers were acquired and their value; and 3) Finding "aha" moments that drive retention and a mobile 80/20 rule to focus on the most important features. The document provides tips for mobile metrics and analytics that can help retailers improve customer acquisition, retention, and value.

How to Interpret Trends in the Kalyan Rajdhani Mix Chart.pdf

Chart Kalyan

National Security Agency - NSA mobile device best practices

Quotidiano Piemontese

Similar to ECommerce Data Management

From Gold Rush to Online Gold Mine: How Brooks Brothers Used Analytics to Dri...

Adobe

The Right Ingredients for Building an Effective Customer Profile

Demandbase

Adobe Career

Priti kumari

Unleash your potential final

Vineet Sood

Adobe Summit 2012 - London leveraging paid and organic search

Antoine Leven

Searchmetrics + SearchCenter Adobe Summit London 2012

Antoine Leven

Godt innhold eller god synlighet? Ja takk – begge deler!

Kim Nygaard

Track B-2: Advancing Collaboration & eLearning to Achieve Mission Goals, ...

scoopnewsgroup

Adobe: The Wonderful World of Web Analytics

Online Marketing Institute

Using Analytics to Make Revenue More “Real”

Utah Digital Marketing Collective

When Content Meets Data, Big Things Happen - Peter Krmpotic, Adobe

NewsCred

Go daddy.com Cloud Storage Solution (Adam Knapp)

Ontico

Branding for Business Growth

topromote

EHampshire Presenation 2009

Adido

Adobe: Real-time Marketing Optimization

Day Software

Getting SEO & Social Media Alignment Inside Your Organization by Warren Lee

Search Marketing Expo - SMX

Swb intro-feb25

SamBealandAssociates

LVIMA DPD 2015 - Adobe

Chris Evans

The Team Workshop Method

JD Graffam

Create a Winning Mobile Analytics Practice in Retail

Adobe Experience Cloud

Similar to ECommerce Data Management (20)

From Gold Rush to Online Gold Mine: How Brooks Brothers Used Analytics to Dri...

The Right Ingredients for Building an Effective Customer Profile

Adobe Career

Unleash your potential final

Adobe Summit 2012 - London leveraging paid and organic search

Searchmetrics + SearchCenter Adobe Summit London 2012

Godt innhold eller god synlighet? Ja takk – begge deler!

Track B-2: Advancing Collaboration & eLearning to Achieve Mission Goals, ...

Adobe: The Wonderful World of Web Analytics

Using Analytics to Make Revenue More “Real”

When Content Meets Data, Big Things Happen - Peter Krmpotic, Adobe

Go daddy.com Cloud Storage Solution (Adam Knapp)

Branding for Business Growth

EHampshire Presenation 2009

Adobe: Real-time Marketing Optimization

Getting SEO & Social Media Alignment Inside Your Organization by Warren Lee

Swb intro-feb25

LVIMA DPD 2015 - Adobe

The Team Workshop Method

Create a Winning Mobile Analytics Practice in Retail

Recently uploaded

How to Interpret Trends in the Kalyan Rajdhani Mix Chart.pdf

Chart Kalyan

National Security Agency - NSA mobile device best practices

Quotidiano Piemontese

みなさんこんにちはこれ何文字まで入るの？40文字以下不可とか本当に意味わからないけどこれ限界文字数書いてないからマジでやばい文字数いけるんじゃないの？えこ...

名前です男

5th LF Energy Power Grid Model Meet-up Slides

DanBrown980551

5th Power Grid Model Meet-up It is with great pleasure that we extend to you an invitation to the 5th Power Grid Model Meet-up, scheduled for 6th June 2024. This event will adopt a hybrid format, allowing participants to join us either through an online Mircosoft Teams session or in person at TU/e located at Den Dolech 2, Eindhoven, Netherlands. The meet-up will be hosted by Eindhoven University of Technology (TU/e), a research university specializing in engineering science & technology. Power Grid Model The global energy transition is placing new and unprecedented demands on Distribution System Operators (DSOs). Alongside upgrades to grid capacity, processes such as digitization, capacity optimization, and congestion management are becoming vital for delivering reliable services. Power Grid Model is an open source project from Linux Foundation Energy and provides a calculation engine that is increasingly essential for DSOs. It offers a standards-based foundation enabling real-time power systems analysis, simulations of electrical power grids, and sophisticated what-if analysis. In addition, it enables in-depth studies and analysis of the electrical power grid’s behavior and performance. This comprehensive model incorporates essential factors such as power generation capacity, electrical losses, voltage levels, power flows, and system stability. Power Grid Model is currently being applied in a wide variety of use cases, including grid planning, expansion, reliability, and congestion studies. It can also help in analyzing the impact of renewable energy integration, assessing the effects of disturbances or faults, and developing strategies for grid control and optimization. What to expect For the upcoming meetup we are organizing, we have an exciting lineup of activities planned: -Insightful presentations covering two practical applications of the Power Grid Model. -An update on the latest advancements in Power Grid -Model technology during the first and second quarters of 2024. -An interactive brainstorming session to discuss and propose new feature requests. -An opportunity to connect with fellow Power Grid Model enthusiasts and users.

Building Production Ready Search Pipelines with Spark and Milvus

Zilliz

Columbus Data & Analytics Wednesdays - June 2024

Jason Packer

Driving Business Innovation: Latest Generative AI Advancements & Success Story

Safe Software

Are you ready to revolutionize how you handle data? Join us for a webinar where we’ll bring you up to speed with the latest advancements in Generative AI technology and discover how leveraging FME with tools from giants like Google Gemini, Amazon, and Microsoft OpenAI can supercharge your workflow efficiency. During the hour, we’ll take you through: Guest Speaker Segment with Hannah Barrington: Dive into the world of dynamic real estate marketing with Hannah, the Marketing Manager at Workspace Group. Hear firsthand how their team generates engaging descriptions for thousands of office units by integrating diverse data sources—from PDF floorplans to web pages—using FME transformers, like OpenAIVisionConnector and AnthropicVisionConnector. This use case will show you how GenAI can streamline content creation for marketing across the board. Ollama Use Case: Learn how Scenario Specialist Dmitri Bagh has utilized Ollama within FME to input data, create custom models, and enhance security protocols. This segment will include demos to illustrate the full capabilities of FME in AI-driven processes. Custom AI Models: Discover how to leverage FME to build personalized AI models using your data. Whether it’s populating a model with local data for added security or integrating public AI tools, find out how FME facilitates a versatile and secure approach to AI. We’ll wrap up with a live Q&A session where you can engage with our experts on your specific use cases, and learn more about optimizing your data workflows with AI. This webinar is ideal for professionals seeking to harness the power of AI within their data management systems while ensuring high levels of customization and security. Whether you're a novice or an expert, gain actionable insights and strategies to elevate your data processes. Join us to see how FME and AI can revolutionize how you work with data!

Monitoring and Managing Anomaly Detection on OpenShift.pdf

Tosin Akinosho

Monitoring and Managing Anomaly Detection on OpenShift Overview Dive into the world of anomaly detection on edge devices with our comprehensive hands-on tutorial. This SlideShare presentation will guide you through the entire process, from data collection and model training to edge deployment and real-time monitoring. Perfect for those looking to implement robust anomaly detection systems on resource-constrained IoT/edge devices. Key Topics Covered 1. Introduction to Anomaly Detection - Understand the fundamentals of anomaly detection and its importance in identifying unusual behavior or failures in systems. 2. Understanding Edge (IoT) - Learn about edge computing and IoT, and how they enable real-time data processing and decision-making at the source. 3. What is ArgoCD? - Discover ArgoCD, a declarative, GitOps continuous delivery tool for Kubernetes, and its role in deploying applications on edge devices. 4. Deployment Using ArgoCD for Edge Devices - Step-by-step guide on deploying anomaly detection models on edge devices using ArgoCD. 5. Introduction to Apache Kafka and S3 - Explore Apache Kafka for real-time data streaming and Amazon S3 for scalable storage solutions. 6. Viewing Kafka Messages in the Data Lake - Learn how to view and analyze Kafka messages stored in a data lake for better insights. 7. What is Prometheus? - Get to know Prometheus, an open-source monitoring and alerting toolkit, and its application in monitoring edge devices. 8. Monitoring Application Metrics with Prometheus - Detailed instructions on setting up Prometheus to monitor the performance and health of your anomaly detection system. 9. What is Camel K? - Introduction to Camel K, a lightweight integration framework built on Apache Camel, designed for Kubernetes. 10. Configuring Camel K Integrations for Data Pipelines - Learn how to configure Camel K for seamless data pipeline integrations in your anomaly detection workflow. 11. What is a Jupyter Notebook? - Overview of Jupyter Notebooks, an open-source web application for creating and sharing documents with live code, equations, visualizations, and narrative text. 12. Jupyter Notebooks with Code Examples - Hands-on examples and code snippets in Jupyter Notebooks to help you implement and test anomaly detection models.

GenAI Pilot Implementation in the organizations

kumardaparthi1024

Programming Foundation Models with DSPy - Meetup Slides

Zilliz

How to use Firebase Data Connect For Flutter

Daiki Mogmet Ito

Generating privacy-protected synthetic data using Secludy and Milvus

Zilliz

During this demo, the founders of Secludy will demonstrate how their system utilizes Milvus to store and manipulate embeddings for generating privacy-protected synthetic data. Their approach not only maintains the confidentiality of the original data but also enhances the utility and scalability of LLMs under privacy constraints. Attendees, including machine learning engineers, data scientists, and data managers, will witness first-hand how Secludy's integration with Milvus empowers organizations to harness the power of LLMs securely and efficiently.

Recommendation System using RAG Architecture

fredae14

TrustArc Webinar - 2024 Global Privacy Survey

TrustArc

How does your privacy program stack up against your peers? What challenges are privacy teams tackling and prioritizing in 2024? In the fifth annual Global Privacy Benchmarks Survey, we asked over 1,800 global privacy professionals and business executives to share their perspectives on the current state of privacy inside and outside of their organizations. This year’s report focused on emerging areas of importance for privacy and compliance professionals, including considerations and implications of Artificial Intelligence (AI) technologies, building brand trust, and different approaches for achieving higher privacy competence scores. See how organizational priorities and strategic approaches to data security and privacy are evolving around the globe. This webinar will review: - The top 10 privacy insights from the fifth annual Global Privacy Benchmarks Survey - The top challenges for privacy leaders, practitioners, and organizations in 2024 - Key themes to consider in developing and maintaining your privacy program

Project Management Semester Long Project - Acuity

jpupo2018

Acuity is an innovative learning app designed to transform the way you engage with knowledge. Powered by AI technology, Acuity takes complex topics and distills them into concise, interactive summaries that are easy to read & understand. Whether you're exploring the depths of quantum mechanics or seeking insight into historical events, Acuity provides the key information you need without the burden of lengthy texts.

UiPath Test Automation using UiPath Test Suite series, part 6

DianaGray10

Welcome to UiPath Test Automation using UiPath Test Suite series part 6. In this session, we will cover Test Automation with generative AI and Open AI. UiPath Test Automation with generative AI and Open AI webinar offers an in-depth exploration of leveraging cutting-edge technologies for test automation within the UiPath platform. Attendees will delve into the integration of generative AI, a test automation solution, with Open AI advanced natural language processing capabilities. Throughout the session, participants will discover how this synergy empowers testers to automate repetitive tasks, enhance testing accuracy, and expedite the software testing life cycle. Topics covered include the seamless integration process, practical use cases, and the benefits of harnessing AI-driven automation for UiPath testing initiatives. By attending this webinar, testers, and automation professionals can gain valuable insights into harnessing the power of AI to optimize their test automation workflows within the UiPath ecosystem, ultimately driving efficiency and quality in software development processes. What will you get from this session? 1. Insights into integrating generative AI. 2. Understanding how this integration enhances test automation within the UiPath platform 3. Practical demonstrations 4. Exploration of real-world use cases illustrating the benefits of AI-driven test automation for UiPath Topics covered: What is generative AI Test Automation with generative AI and Open AI. UiPath integration with generative AI Speaker: Deepak Rai, Automation Practice Lead, Boundaryless Group and UiPath MVP

Introduction of Cybersecurity with OSS at Code Europe 2024

Hiroshi SHIBATA

I develop the Ruby programming language, RubyGems, and Bundler, which are package managers for Ruby. Today, I will introduce how to enhance the security of your application using open-source software (OSS) examples from Ruby and RubyGems. The first topic is CVE (Common Vulnerabilities and Exposures). I have published CVEs many times. But what exactly is a CVE? I'll provide a basic understanding of CVEs and explain how to detect and handle vulnerabilities in OSS. Next, let's discuss package managers. Package managers play a critical role in the OSS ecosystem. I'll explain how to manage library dependencies in your application. I'll share insights into how the Ruby and RubyGems core team works to keep our ecosystem safe. By the end of this talk, you'll have a better understanding of how to safeguard your code.

Nordic Marketo Engage User Group_June 13_ 2024.pptx

MichaelKnudsen27

GraphRAG for Life Science to increase LLM accuracy

Tomaz Bratanic

Presentation of the OECD Artificial Intelligence Review of Germany

innovationoecd

Recently uploaded (20)

How to Interpret Trends in the Kalyan Rajdhani Mix Chart.pdf

National Security Agency - NSA mobile device best practices

5th LF Energy Power Grid Model Meet-up Slides

Building Production Ready Search Pipelines with Spark and Milvus

Columbus Data & Analytics Wednesdays - June 2024

Driving Business Innovation: Latest Generative AI Advancements & Success Story

Monitoring and Managing Anomaly Detection on OpenShift.pdf

GenAI Pilot Implementation in the organizations

Programming Foundation Models with DSPy - Meetup Slides

How to use Firebase Data Connect For Flutter

Generating privacy-protected synthetic data using Secludy and Milvus

Recommendation System using RAG Architecture

TrustArc Webinar - 2024 Global Privacy Survey

Project Management Semester Long Project - Acuity

UiPath Test Automation using UiPath Test Suite series, part 6

Introduction of Cybersecurity with OSS at Code Europe 2024

Nordic Marketo Engage User Group_June 13_ 2024.pptx

GraphRAG for Life Science to increase LLM accuracy

Presentation of the OECD Artificial Intelligence Review of Germany

ECommerce Data Management

6. WHAT THIS PRESENTATION IS GOING TO BE ABOUT Google Merchant Center feed optimization Microdata markup & rich snippets Miscellaneous bits and parts BONUS: Walkthrough of Google Webmaster Tools (as/if time permits) © 2012 Pure Visibility, Inc.

7. QUICK NOTE ABOUT GOOGLE PRODUCT LISTING ADS Google Merchant Center feed is still important Google Product Search still transitioning to Product Listing Ads © 2012 Pure Visibility, Inc. ©2012PureVisibility,Inc.

9. WHAT IS MICRODATA MARKUP? Semantic markup of information on your pages Allows search engines to process information more “intelligently” Schema.org established in June 2011 by Google, Yahoo and Bing – this is where you should focus © 2012 Pure Visibility, Inc.

11. WHY RICH SNIPPETS? Better user experience in the search engines Not a ranking factor, per se Improved organic CTR (as much as 20-30%!) More qualified visitors Which would you click? © 2012 Pure Visibility, Inc.

22. CAVEATS/CAUTION RE: RICH SNIPPETS The devil’s in the details – invest the time/resources to implement this right No guarantee they’ll be displayed in Google Might need to prod Google to let them know it’s there Take solace knowing it’s there for the future © 2012 Pure Visibility, Inc.

24. RICH SNIPPETS RESOURCES Schema.org Google: http://support.google.com/webmasters/bin/answer.py? hl=en&answer=99170 http://support.google.com/webmasters/bin/answer.py? hl=en&answer=146750 http://www.google.com/webmasters/tools/richsnippets http://support.google.com/webmasters/bin/request.py? contact_type=rich_snippets_feedback SEOmoz: http://www.seomoz.org/blog/a-visual-guide-to-rich-snippets Others: http://sem-seo-resources.com/?p=210 http://www.searchmarketingstandard.com/rich-snippets-5-tools-to- make-them-easy-as-pie ©2012PureVisibility,Inc.

26. DUPLICATE CONTENT IN PRODUCT DESCRIPTIONS A very common issue with product data on e-commerce sites •  Internal duplicate content (similar/related products) •  External duplicate content (manufacturers, affiliates, plagiarists, etc.) More important than ever given the focus of Google’s Panda algorithm updates Product descriptions need to be unique, well-optimized © 2012 Pure Visibility, Inc.

ECommerce Data Management

Recommended

Recommended

More Related Content

Similar to ECommerce Data Management

Similar to ECommerce Data Management (20)

Recently uploaded

Recently uploaded (20)

ECommerce Data Management