Global online auction leader eBay India partnered with Sokrati to increase relevant traffic and sales on its website through Google Shopping Campaigns. Sokrati helped address challenges like suboptimal product images and text, lower margins on high selling products, and advertising out of stock products. This resulted in a 6x increase in product coverage, 173% increase in transactions, and 81% reduction in cost per transaction. eBay India plans to continue growing transactions by implementing campaigns on mobile.