eZdia was founded by seasoned executives from the eCommerce and technology sectors. See what we’re up to, how we do it all and who’s on the team!

1. company overview
Who is eZdia
see what we’re up to, how we do it all and who’s on the team!
Now Serving
70% of Internet
Retailer’s Top 10
eZdia was founded by seasoned executives from
the eCommerce and technology sectors.
Headquartered in the Silicon Valley of California, our
management team came from companies like
Walmart, Yahoo!, eBay, Sun Microsystems, Intel,
Oracle and more.
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2. company overview
Content Marketing Benchmarks
2014 industry report from CMI
34%
of marketers believe
they are effective at
content marketing
57%
of marketers claim lack of
time is biggest challenge in
content marketing
63%
of B2C marketers outsource
writing functions and 41%
outsource design.
02
“Marketers who blog
are 13x more likely to
drive positive ROI
than those who
don’t.”
- www.stateofinbound.com
Of the active content marketers
in 2014, only 39% have a
documented strategy—and
only 65% have an assigned
resource to oversee the
channel.
Content marketing is no longer
just the darling of the industry.
It’s the pivotal marketing
channel that requires strategy,
budget & resources.

3. company overview
Our Mission
about our company
90% of digital marketers
are using content marketing.
We’ve built eZdia on a simple premise—Pair our own
cutting edge technology with the passions, skills and
resources of our expertly curated and trained team of
writers, researchers and editors.
More than just a content churning.
only 34% consider themselves
effective in content marketing.
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4. company overview
Who We Are
our team
Deepak Goyal
Co-CEO, CTO
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Alok Jain
Co-CEO, CMO
Rahul Shah
VP of Technology
Brad Curtis
Director of Sales
Ryan Walton
Customer Experience
Sulabh Jain
Delivery
Amanda Frazier
Marketing
Wendy Lincoln
Project Manager

5. Let's Talk
About
Creating
Content
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6. company overview
Content = Fuel
your marketing initiatives can’t go anywhere without great content
Reach targeted prospects and customers
using unique content, timely info and
strong call-to-actions.
Advertising: Retargeting, PPC,
Native & beyond…
Customers find you .. and what they’re
looking for via search. It only works with
great content using relevant information.
Search: on-site and off
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Land in your customers inbox with great
content and a compelling message to
engage customers.
eMail Marketing
Engage your customer
experience with personalization.
Site Personalization

7. company overview
1) measure &
strategize
Our customers use
these tools to
create the content
strategy.
3) Publish
Once content is
created & approved it
can be published
anywhere.
2) Create & Build
Content
Customers use content
production platforms
like eZdia to create the
content they need to
support the strategy.
measure. source. publish.
Content Infrastructure
eZdia’s solution
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8. company overview
Content Management Systems
CMS = CDA + CMA
CDA
content delivery application
+
Content Delivery
Best tool to deliver content to the end user,
anywhere and anytime.
Customizable
and configurable at all levels.
Reliable
leverage our infrastructure instead of
adding to yours.
Collaborative
with internal and external teams.
Best Content Creation Experience
workflows include plagiarism checks,
translation, analytics, and more.
Track and Manage Team Velocity
real-time project racking to measure
productivity, efficiencies and team size.
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CMA
content management application

9. company overview
Human Powered
tap into the power of our expert network
Leverage the power of
our teams to accomplish
big things.
eZdia’s expert network integrates internal and
external resources, on one tool.
Our extended network of content creators
supports your team’s ability to create content,
organize data and manage projects.
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Assigned Team: Cooking
Assigned Team: Fashion
Assigned Team: Travel
Assigned Team: Hardware

10. company overview
Configuration is Key
configure your workflow based on project requirements
STEP 04
PUBLISH
STEP 03
SOURCE
STEP 02
MANAGE
STEP 01
BUILD
Projects often require unique teams and customized workflows
Workflows can be simple and
include a 4 step-process or 7
steps. When projects have
unique requirements, eZdia’s
platform configures easily,
allowing your team to stack up
perfectly with the assigned
workflow.
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STEP 07
amplify
STEP 06
translate
STEP 05
publish
STEP 04
enrich
STEP 03
source
STEP 02
manage
STEP 01
build
Our configurable
workflow can
support up to 15
steps. Easily add
roles where required
to support your
team set up.
STEP 06
publish
STEP 05
client
approval
STEP 04
legal
review
STEP 03
multi step
editing
STEP 02
build
content
STEP 01
keyword
research

11. company overview
sales@eZdia.com
contact us for a live demo!
Don't spend time beating
on a wall, hoping to
transform it into a door.
Strategize
leverage keyword research and gap analysis to fuel
your strategy.
Source & Create
finalize the specs, assign creators, and set the team
in motion.
Share & Collaborate
encourage team collaboration and quick approval
through the editing process.
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Publish & Distribute
publish and set distribution for approved content
directly from the item page or in bulk.
Build
Strategy
request new
items, build
Manage
Projects
sort, search and
get a quick view
of project status
Manage Items
customize workflow,
tag, assign to a
campaign.
Quick Actions
share, assign,
translate, send
back, publish