The document discusses the history and relaunch of pagers. It notes that pagers were first launched in the 1950s and became popular for communication in the 1960s and 1970s before being replaced by cell phones in the 1990s. The document then discusses plans to relaunch pagers under the name "beeper." It outlines several beeper models with different features and prices targeting students, professionals, and businesses. Marketing strategies are proposed including TV commercials, print ads, and sponsorships to promote beepers.