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ON TAP | MARCH 2010 | www.ontaponline.com!!
SPOTLIGHT
O
ften reputed to be the
maker of the“best burger
ever,” Good Stuff Eatery
Chef Spike Mendelsohn’s stardom
doesn’t sit solely between two
buns. This crafty culinarian is
parlaying his prowess in American
beefy eats to pizza—and, he’s
paying it forward.
While the 29-year-old chef may
seem green for icon status, this
big-deal dough puncher’s been
around the chopping block.
Immersed in the restaurant
business since pre-pubescence,
his first master stroke came at
13 in his family’s St. Petersburg
Pepin Restaurant. He worked
there mostly as a dish/busboy,
and when a sauté-cook failed to
show for a shift, Spike was put on
the line. “That day is still vivid to
me,”he recalls.“They threw me in
the weeds, and I just went at it.
It was an early glimpse.”
But the sneak career peek
wasn’t immediately appealing to
Spike; having been raised in the
family food business, he wanted
to be anything but a foodie
himself. “At that age, I wanted
to do everything but be in the
kitchen or the family business,”
he recalls. “I was fighting for my
own voice. My friends were on the
beach, and I was washing dishes
— not a glorious thing.” But at
19, when his parents sojourned
to Canada for a year to tend to
an ailing granddad, Spike took
the restaurant’s reins, and it all
started to jell.
Since then, Culinary Institute
of America-schooled Chef Spike
has garnered quite the résumé,
including a student externship in
France under Chef Gerard Boyer
in Michelin Three-Star restaurant,
Les Crayères. He also traveled on
aVietnam tour with Chefs Michael
Pardus and Michael Bao Huynh —
whichledtoapartnershipwiththe
latter to openVietnamese-French
fusion Mai House in Manhattan.
Coupled with his mess-hall and
menu moxie has been a seemingly
speedy shot to celebrity, from
his oft-cited spot on Bravo’s“Top
Chef” [2008] to his new gig on
Food Network Food2’s “Kelsey &
Spike Cook” (www.food2.com).
And busting out of the reality-
fame box, he’s now buttressing
his boob-tube berth with his
Good Stuff Cookbook, available
for pre-sale now at Amazon.com.
But perhaps the most defining
dollop of wisdom that hailed from
these experiences started with
that first stop-off in Reims, where
he fostered his fascination with
how people eat. “In France [the
ingredients for] a simple dinner
all comes from within 25 miles of
each other,”he says.“Cheese from
next door, wine from the winery
down the road — there’s a real
appreciation for getting the local
to the table that really affected
my appreciation for ingredients.”
For starters, that inspiration
arguably resulted in the best
burger joint DC’s ever seen — but
it’s not a journey he undertook
alone, nor one for which he’ll take
sole credit. From the star-studded
kitchen — Good Stuff is also
headed by Chefs Michael Colletti
and Brian Lacayo and Food/
BeverageDirectorNicGeorgeades
—to sisterMicheline’sPR-prowess
and cousin Bess Pappas’ mod
design, not to mention the 70+
combined years of know-how his
parents Harvey and Cathy bring
to the table as GSE owners —
Spike’s giving credit to just about
everyone but himself. “I’m not a
one-man show by any means.
With my family and Brian, Nic and
Mike — they’re the driving force
behind me. It’s a collaborative
effort.” Whatever it is, it works.
But what’s more fascinating?What
Spike has in the works.
Beyond the burger brouhaha is
the reality of what’s happening
in the kitchen — and outside of
it. There’s always been a sort of
moral (and culinary) bankruptcy
attached to burgers and pizzas
— like if they’re good enough
for the Hamburglar and sloppy
kiosks at sporting events, they
can’t possibly be posh, much less
healthy. But for Spike, it’s really
simple: “A burger’s not bad for
you unless it’s fast food. We’re not
really getting away with anything
by selling people burgers. We’re
bringing farm-fresh food to the
table, with no preservatives or
additives whatsoever. And that’s
good for you.”
And what’s good for you isn’t
just the food. Spike’s ability to
!"#$%&'%&()*+,,-&./&
0#1,-2
Standard Fare Gets a Splash of Starpower
With a Booming Burger Business Under His Belt, Chef Spike Sets His Sights on Slices
PHOTOS BY JOE SHYMANSKI
!"www.ontaponline.com | MARCH 2010 | ON TAP
transcend the blubber barrier
and sell burgers (and soon pizza)
to a weight-conscious nation is
worth noting. It may just be his
legacy — around far longer than
the crumbs on the kitchen floor
and the snippets from his “Top
Chef” rise to reality-TV fame.
Active with DC Central Kitchen
and Horton’s Kids, Spike’s latest
venture is in the school cafeteria.
He is working with Anacostia’s
Kipp Charter School in an effort
to advance Michelle Obama’s
recently launched Let’s Move
initiative (www.letsmove.gov).
Theprogramaimstoreformschool
lunches and reduce childhood
obesity. From the ground up —
or the roof down, since there
have even been talks of a rooftop
garden — Spike hopes to educate
kids on everything from packing a
healthylunchtomakingmenuson
food stamps. “Not everyone can
afford organics at Whole Foods,
and we have to show them how
they can eat right. I really want to
reach out to parents and let them
know how kids can eat healthier,
which will stream down to the
kids, and so on.” Talk about a
revolution — then again, for this
self-proclaimed rebel, maybe it’s
apropos.
But believe it or not, beyond all
the crafty cookery and gracious
giving, he is really a charming,
humble guy. When I asked him if
he considered himself a celebrity
he, of course, said no. “I want to
have a lot more under my belt and
contribute to many more charities
before I could even begin to think
of myself as a celebrity. I’m a guy
who’s been on ‘Top Chef’ that’s
running a kick-ass restaurant in
DC. That’s hardly worth being
called celebrity, but (laughing)
I’ll take it.” And so will we.
So, for the chef du jour, who’s
even been approached to open
bi-continental Good Stuffs, what’s
stopping him from riding the
hype? The biz-savvy bon vivant
intends to make sure he makes
all the right moves, the next of
which is the long-awaited We,
The Pizza. Opening next door to
Good Stuff with Spike and Mike
at the helm, the bangin’ burger
boys will be dishing thick (and
healthy) slices as early as the
end of March.
And why pizza?“Because pizza
is the number-one selling thing
in the U.S., and because there’s
something really hip about pizza,
and because… It’s we, the peeps,
you know. We, the pizza. We’re
speaking out as a new generation
to make food better and healthier
for you.” And as people who eat
food, we thank him.
To learn more about Chef
Spike, visit his website at www.
spikethechef.com and watch him
March 7 at 9 p.m. on Iron Chef
America on the Food Network.
G o o d S t u f f E a t e r y : 3 0 3
Pennsylvania Ave., SE, DC; 202-543-
8222; www.goodstuffeatery.com.
We, The Pizza: Opening in April
2010,nextdoorat305Pennsylvania
Ave., SE, DC.
SPOT LIGHT
540.253.5456
6483 Main Street
The Plains, VA 20198
www.forlanosmarket.com
Sandwiches & Picnics to Go
Dine in for Lunch or Dinner
Minutes to Miracle Valley,
Three Fox & Barrel Oak Wineries
Wednesday Wine Tastings
Catering & Cooking Classes

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dSpike Mendelsohn feature-On Tap Magazine

  • 1. ON TAP | MARCH 2010 | www.ontaponline.com!! SPOTLIGHT O ften reputed to be the maker of the“best burger ever,” Good Stuff Eatery Chef Spike Mendelsohn’s stardom doesn’t sit solely between two buns. This crafty culinarian is parlaying his prowess in American beefy eats to pizza—and, he’s paying it forward. While the 29-year-old chef may seem green for icon status, this big-deal dough puncher’s been around the chopping block. Immersed in the restaurant business since pre-pubescence, his first master stroke came at 13 in his family’s St. Petersburg Pepin Restaurant. He worked there mostly as a dish/busboy, and when a sauté-cook failed to show for a shift, Spike was put on the line. “That day is still vivid to me,”he recalls.“They threw me in the weeds, and I just went at it. It was an early glimpse.” But the sneak career peek wasn’t immediately appealing to Spike; having been raised in the family food business, he wanted to be anything but a foodie himself. “At that age, I wanted to do everything but be in the kitchen or the family business,” he recalls. “I was fighting for my own voice. My friends were on the beach, and I was washing dishes — not a glorious thing.” But at 19, when his parents sojourned to Canada for a year to tend to an ailing granddad, Spike took the restaurant’s reins, and it all started to jell. Since then, Culinary Institute of America-schooled Chef Spike has garnered quite the résumé, including a student externship in France under Chef Gerard Boyer in Michelin Three-Star restaurant, Les Crayères. He also traveled on aVietnam tour with Chefs Michael Pardus and Michael Bao Huynh — whichledtoapartnershipwiththe latter to openVietnamese-French fusion Mai House in Manhattan. Coupled with his mess-hall and menu moxie has been a seemingly speedy shot to celebrity, from his oft-cited spot on Bravo’s“Top Chef” [2008] to his new gig on Food Network Food2’s “Kelsey & Spike Cook” (www.food2.com). And busting out of the reality- fame box, he’s now buttressing his boob-tube berth with his Good Stuff Cookbook, available for pre-sale now at Amazon.com. But perhaps the most defining dollop of wisdom that hailed from these experiences started with that first stop-off in Reims, where he fostered his fascination with how people eat. “In France [the ingredients for] a simple dinner all comes from within 25 miles of each other,”he says.“Cheese from next door, wine from the winery down the road — there’s a real appreciation for getting the local to the table that really affected my appreciation for ingredients.” For starters, that inspiration arguably resulted in the best burger joint DC’s ever seen — but it’s not a journey he undertook alone, nor one for which he’ll take sole credit. From the star-studded kitchen — Good Stuff is also headed by Chefs Michael Colletti and Brian Lacayo and Food/ BeverageDirectorNicGeorgeades —to sisterMicheline’sPR-prowess and cousin Bess Pappas’ mod design, not to mention the 70+ combined years of know-how his parents Harvey and Cathy bring to the table as GSE owners — Spike’s giving credit to just about everyone but himself. “I’m not a one-man show by any means. With my family and Brian, Nic and Mike — they’re the driving force behind me. It’s a collaborative effort.” Whatever it is, it works. But what’s more fascinating?What Spike has in the works. Beyond the burger brouhaha is the reality of what’s happening in the kitchen — and outside of it. There’s always been a sort of moral (and culinary) bankruptcy attached to burgers and pizzas — like if they’re good enough for the Hamburglar and sloppy kiosks at sporting events, they can’t possibly be posh, much less healthy. But for Spike, it’s really simple: “A burger’s not bad for you unless it’s fast food. We’re not really getting away with anything by selling people burgers. We’re bringing farm-fresh food to the table, with no preservatives or additives whatsoever. And that’s good for you.” And what’s good for you isn’t just the food. Spike’s ability to !"#$%&'%&()*+,,-&./& 0#1,-2 Standard Fare Gets a Splash of Starpower With a Booming Burger Business Under His Belt, Chef Spike Sets His Sights on Slices PHOTOS BY JOE SHYMANSKI
  • 2. !"www.ontaponline.com | MARCH 2010 | ON TAP transcend the blubber barrier and sell burgers (and soon pizza) to a weight-conscious nation is worth noting. It may just be his legacy — around far longer than the crumbs on the kitchen floor and the snippets from his “Top Chef” rise to reality-TV fame. Active with DC Central Kitchen and Horton’s Kids, Spike’s latest venture is in the school cafeteria. He is working with Anacostia’s Kipp Charter School in an effort to advance Michelle Obama’s recently launched Let’s Move initiative (www.letsmove.gov). Theprogramaimstoreformschool lunches and reduce childhood obesity. From the ground up — or the roof down, since there have even been talks of a rooftop garden — Spike hopes to educate kids on everything from packing a healthylunchtomakingmenuson food stamps. “Not everyone can afford organics at Whole Foods, and we have to show them how they can eat right. I really want to reach out to parents and let them know how kids can eat healthier, which will stream down to the kids, and so on.” Talk about a revolution — then again, for this self-proclaimed rebel, maybe it’s apropos. But believe it or not, beyond all the crafty cookery and gracious giving, he is really a charming, humble guy. When I asked him if he considered himself a celebrity he, of course, said no. “I want to have a lot more under my belt and contribute to many more charities before I could even begin to think of myself as a celebrity. I’m a guy who’s been on ‘Top Chef’ that’s running a kick-ass restaurant in DC. That’s hardly worth being called celebrity, but (laughing) I’ll take it.” And so will we. So, for the chef du jour, who’s even been approached to open bi-continental Good Stuffs, what’s stopping him from riding the hype? The biz-savvy bon vivant intends to make sure he makes all the right moves, the next of which is the long-awaited We, The Pizza. Opening next door to Good Stuff with Spike and Mike at the helm, the bangin’ burger boys will be dishing thick (and healthy) slices as early as the end of March. And why pizza?“Because pizza is the number-one selling thing in the U.S., and because there’s something really hip about pizza, and because… It’s we, the peeps, you know. We, the pizza. We’re speaking out as a new generation to make food better and healthier for you.” And as people who eat food, we thank him. To learn more about Chef Spike, visit his website at www. spikethechef.com and watch him March 7 at 9 p.m. on Iron Chef America on the Food Network. G o o d S t u f f E a t e r y : 3 0 3 Pennsylvania Ave., SE, DC; 202-543- 8222; www.goodstuffeatery.com. We, The Pizza: Opening in April 2010,nextdoorat305Pennsylvania Ave., SE, DC. SPOT LIGHT 540.253.5456 6483 Main Street The Plains, VA 20198 www.forlanosmarket.com Sandwiches & Picnics to Go Dine in for Lunch or Dinner Minutes to Miracle Valley, Three Fox & Barrel Oak Wineries Wednesday Wine Tastings Catering & Cooking Classes