This document discusses using online tools and Drupal to build a movement to end the genocide in Darfur. It outlines services from Agentic Communications to help progressive organizations with web development and strategic planning. Some key tools mentioned for online campaigns include content management systems, email lists, social media, donations, and advocacy toolkits. The ongoing genocide in Darfur launched by the Sudanese government is briefly described. An example project called StandNow that was built with Drupal is provided as well.

1. Drupal & Darfur: Building a Movement to End Genocide Phillip Djwa, Agentic Communications August 26 th , 2008

2. Agentic Communications Agentic Communications Incorporated has the skills, tools, experience, and service excellence to assist progressive organizations to better serve their communities, constituents, and customers online. Services include web development and strategic planning

3. Phillip Djwa Phillip, as a career-long social entrepreneur, has more than 15 years experience in the high-technology industry. Worked on a wide range of technology and web-integrated communications projects for Fortune 500, high-tech start-up, and not-for-profit organizations. Phillip has a BA from Simon Fraser University in Fine Arts with a concentration in electronic music, and an MFA in Electronic Arts from Rensselaer Polytechnic Institute

4. What can be done online Audiences (expand sphere of influence and engage existing audience) Engage them into taking specific action ( mobilize ) You can organize (volunteers, movement) Inform audience about the issue ( education ) You can develop campaigns

5. Movement VS Campaign A movement has many campaigns i.e. the movement is to prevent genocide, but the specific campaign is Darfur The web is good at supporting campaigns as it is an excellent tactical arena

6. Campaign Tools Content Management System Newsletters/Email Listservs E-cards Donations Advocacy Toolkits Petitions/Letters to the Editor/ Pledges Conference Support Membership/Customer Relationship Mgmt/Databases Facebook/ Myspace/ Flickr/ Youtube Widgets/ Banners

7. Genocide in Darfur Ongoing genocide launched by the Sudanese government more than four years ago. Hundreds of thousands have been killed and more than 2.5 million have been displaced. 250,000 were displaced in 2007 alone. Ongoing bombing and burning villages, looting economic resources, and committing crimes against humanity, such as the murder, rape, and torture of innocent civilians.

8. StandNow Built in DRUPAL 5.9 Google Mapping Organic Groups Panels/View FCK Editor CCK http://StandNow.org

9. Thank you! Questions, please contact Phillip Djwa [email_address] Phone 604-255-2131 Creative Commons Photo Credits: Kris Krug http://flickr.com/photos/hdptcar/788600770/ http://flickr.com/photos/wickenden/2069581821/