Every business wants to extract maximum benefit from the social web but it’s easier said than done. When you have multiple Twitter accounts to manage while keeping track of your Facebook, LinkedIn, Pinterest and Google Plus pages, there’s often a mismatch between expectations and actual results.

1. Drumming Up Your Social Media Series
Social Media Managers'
Top 5 Pain Points
http://drumup.io/

2. 1. Creating Content for Different Platforms is
Time-Consuming
Popular Social Media Platforms:
cial media managers have to brainstorm ideas, create,
d curate content for each platform
97%
81% 60%
51%
50% Facebook
Twitter
YouTube
Google+
Blogging

3. 2. Curating Engaging Content All the Time is Not
Easy

52% of consumers stop
following a business'
page when they find it
repetitive

Finding new and fresh
content to share is not
only time-consuming but
also difficult
Image By Martouf

4. 3. Distributing and Scheduling Posts throughout
the Day is Important, which Means Covering a
Large Part of the Day – Not Humanly Possible!

Social media engagement
rates are 18% higher on
Thursdays and Fridays

Social media engagement
rates dip 3.5% below
average on Mondays

The time/day associated
with social media
engagement rates vary
based on the industry

Social media audience is
active over the weekend too
Image Source:
http://freeforcommercialuse.org/

5. 4. Multiple Account Management can be Tedious

Social media managers
have to juggle between
multiple accounts and
platforms

Quality/
frequency/effectiveness of
social media efforts may
take a beating in the
processImage By Paola peralta

6. 5. Keeping Social Media Active While Out On a
Holiday Becomes a Nuisance

Businesses cannot pause
their social media efforts
during a holiday break

6.85% of customers expect
businesses to be active on
social media during off
days.

59% of social media users
think that companies who
use or are active on social
media seem more
approachable
Photo By Ryan McGuire via:
freeforcommercialuse.org

7. DrumUp Can Help!
1) Discovers and queues great
content for Facebook and
Twitter
2) Schedules your posts at the
'right times'
3) Cuts down social media
content management by
upto 90%
4) Keeps your social media
active on vacation
Image By:
Sam Ballard

8. Is your business ready to DrumUp?
Try the app for FREE on http://drumup.io/ or download the
Android App on Google Play!