Drake's music video for "Headlines" portrays his rise to fame and lifestyle changes through fast-paced editing and scenes that match the song's lyrics about money, success, and an uncontrolled life. The video follows Drake throughout various darkly lit settings as the focal point, showcasing his star image and the wealth referenced in the rap song's lyrics about fame and its consequences.

2. Lyrics-
• The lyrics in Drake- headlines have
relevance to the visual on screen. Drake
who sings the song is the one in the video.
The song is about drakes rise to fame and
his money and success. This is shown in the
lyrics “I be yellin' out, "Money over
everything! Money on my mind”the lyrics in
the song also tell the story about how his
life is crazy and out of control since his
became famous I might be too strung out
on compliments Overdosed on confidence
Started not to give a fu*k and stopped
fearin' the consequence
Drinkin' every night because we drink to my
accomplishments
Faded way too long, I'm floatin' in and out
of consciousness” this is matched by the on
screen acting of drake getting drunk and a
party lifestyle.

3. Genre
• The genre of drakes song headline is hip-pop but more specifically rap.
This is a typical genre for the artist with a lot of the motive being
revolved about money, power and girls.
• The rap industry is mainly dominated by males which matches this song
as in the video only males are seen.

4. Camera work
• Drake motivates the cuts throughout the video as the camera follows
him throughout. Therefore he gains prevalence over the other
characters. The camera work is very basic through with the same
shots however the editing makes it more complex. There is a lot of
the same close ups and long shots. There is also establishing shots to
see the setting

5. Editing
•The editing used in drakes headlines is very fast and rapid editing is used
throughout to create the comparison to drakes fast paced life. The whole video
consists of around 10 location setting however they cut back and forward from
each other.
• Drake is always the main focus as he is centre screen of the frame. He also takes
most of the screen up showing he has prevalence.
•A key editing technique used is focus pull and shallow focusing, this is used to
draw attention to drake and make him stand out.

6. Narrative/performance
• There is no clear narrative to Headlines by Drake. In the song he
speaks of the consequences of fame and how this has impacted his
life through factors such as money and relationships. The song
suggests how he battles with controlling this as fame has left him no
longer in control with a fast paced and ever changing lifestyle he
must upkeep.

7. mise en scene
• The lighting in the video is quite dark and is
low key lighting throughout this is matched
with the props as well for example the
clothes worn are all dark and mainly black.
The color black represents strength,
seriousness, power, and authority which is
equivalent to drakes personal life due to
the success from his music.
• The settings vary some are related to him
and others seem to be random for example
one of the setting is the stadium of the
baseball team he supports.

8. Star image/Brand
• The star image and brand in this
video is drake. He is the main star
and takes lead character. This
makes sense due to the song
being about drakes personal life
therefore it's right for him to star
in the video
• The use of props and costume in
the video are very purposefully
used as they show wealth which
relates back to the lyrics in the
song.