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Group Members
• Grace Mc Intyre: C11309761
• Shannon Reilly: C12358741
• Olivia Whelan: D14128844
• Rebecca Corley: D14128837
• Natalia Karpman: D14128191
Topics
• Research
• Strategy
• Social Media Optimization
• Recommendations
Research
Age Categories
Likeability
Familiarity
Strategy
Social Media Optimisation
• Put yourself on the social map “Check-in”
• Optimise use of #Hashtags
ie: #LovinDublin #FoodPorn #DublinFood #Foodphotography
• Be selective but constant with content you post.
• Know your individual audience - Give the people what they want.
Promotion & Awareness
• Think virally and incentivise
• Competitions through shares, retweets and re-grams
• Use capitalising content rather than dull competition information
• Share experiences along with content.
Recommendations
Food Presentation
BYOB
Samples
Media Intern
THANK YOU!

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