This document discusses the importance of being well-rounded or "alright at everything" as a digital marketer. It notes that siloing of knowledge between departments should be avoided. Being a "jack of all trades" with a T-shaped skill set allows one to take a holistic approach. Knowledge in various areas is important for a digital marketer.

2. You can only
be a DM
Superhero if
you are alright
at everything!
@diddleyays

3. ChillWinston!
http://www.bbc.co.uk/newsround/31043477

4. https://www.slideshare.net/ZakEdward
s
@diddleyays

5. Why so important
to just be
‘alright’?
@diddleyays

6. Let me tell you a
story…

7. @diddleyays

8. Winging it

11. Roll in the
orders
@diddleyays

12. @diddleyays http://www.walletwrecker.com/one-jar-of-absolutely-nothing/

13. WildWest
https://fictionmachine.com/2015/12/26/its-a-science-experiment-back-to-the-future-part-iii-1

14. Had no choice other
than to be alright at
everything!
@diddleyays

15. On to 2017http://wallpaper-gallery.net/single/back-to-the-future-wallpaper/back-to-the-future-wallpaper-13.html

16. So now I’m an eggspert at DM
right?
https://effreality.com/2016/10/19/grief-creates-superheroes/

17. Nope!
@diddleyays

18. @diddleyays

19. So why is it so important to
be
a ‘Jack of allTrades’?
@diddleyays

20. http://worldversus.com/Yoda-vs-DarthVader
Knowledge must you
have DM to be!

21. T-Shaped
https://www.v9seo.com/blog/2014/08/19/t-shaped-marketer-seo/@diddleyays

22. Holistic Approach

23. Why is this so
important?
@diddleyays

24. Google Training Seminar November2016@diddleyays

26. @diddleyays http://ecolonomics.org/wp-content/uploads/2015/03/billboard-555597_1280.jpg

27. @diddleyays https://plus.google.com/116118106680817376650

28. WTF!

29. @diddleyays

30. Silo
Avoidance

31. Silo mentality occurs
when several
departments will not
share information or
knowledge with others@diddleyays

32. Sound familiar?
@diddleyays

33. The
Darkside
@diddleyays https://www.benzinga.com/news/16/06/8140909/rouge-one-will-feature-darth-vader

34. Horror
Storie
s
@diddleyays

35. @diddleyays http://engageinteractive.co.uk/blog/5-off-the-rails-social-fails

36. http://www.huffingtonpost.co.uk/2014/10/19/susan-boyle-adopt-child-motherhood_n_6010090.html

37. Tech!
@diddleyays

38. EEEE
K!

39. Employing
@diddleyays https://www.linkedin.com/pulse/paradox-meritocracy-miriam-grobman

40. How!
@diddleyays

41. @diddleyays
Researchhttp://www.thestudentpocketguide.com/2016/01/entertainment/tv/10-tv-shows-need-watch

42. Keep it
https://theholbornmag.com/2013/03/02/5-best-spring-wet-weather-jackets/

43. Done
!
@diddleyays
Be alright at
everything!
https://www.slideshare.net/ZakEdwards