Healthcare in emerging markets will face increasing demand pressures as populations age and consumer expectations rise, putting tension on financing. Healthcare is likely to become a greater part of the global economy in the next 10-20 years. Organizations that adapt their strategies and have a strong sense of purpose, such as being patient-centric, will succeed. Emerging markets like China and India are becoming increasingly important globally as their economies grow. Partnerships will be key to addressing chronic disease burdens in developing areas and ensuring sustainable, locally-tailored healthcare solutions.

1. Healthcare &
Emerging Markets
INSEAD Healthcare
Alumni Summit 2010
Paris – October 8, 2010
Roch Doliveux, CEO
Lakeisha,
living with epilepsy

2. Emerging country? Emerged country?
Developing Country? 2
Source: BBC news
Source: bbc news

3. The Healthcare Century
3
! Healthcare demand will be solid
• Ageing
• New technologies (Genomics/Genetics/Information/mobile)
• Consumer expectations
! More tension vs. healthcare financing
• More mix model public/private
• Risk of disruptive reforms
! Healthcare likely to be greater part of global
economy in 10 – 20 years

4. Adaptability is key to Success
4
“It is not the strongest of the species that
survives, nor the most intelligent that survives.
It is the one that is the most adaptable to
change”
Charles Darwin

5. Who will succeed?
5
! Organizations that have:
• Adaptive strategy
• Sense of purpose

6. What is Our Focus? Sense of Purpose?
Patients
Performance
People

7. One
Patients in mind
Patients at the heart

8. UCB Vision
8
“We aspire to be the Patient-Centric
global biopharmaceutical leader
transforming the lives of people
with severe diseases”

9. Emerging Markets
9
October 8, 10

10. Healthy people make productive citizens
10
October 8, 10

11. E7 are new G7
11
World GDP contribution
October 8, 10

12. Globalization of Chronic Diseases
12
• 30% of over all deaths are caused by CV
• 85% of those are in developing countries
Gaziano, T. A. Circulation 2005;112:3547-3553

13. Some Sobering Statistics from WHO
13
! Deaths in Child birth:> 500,000 women/year, one every
minute,
• Almost exclusively in the developing world,
• Almost always preventable
! ~11 million children under the age of 5 die /year :
• Malnutrition
• preventable diseases
! 12% of deaths are related to neurological disorders
! 50 million people of all ages worldwide suffer from epilepsy
• ~90% of the people with epilepsy are found in developing
regions
October 8, 10

14. Did you know that…..
14
! Even today, people with epilepsy:
• Reduced access to health and life insurance/drivers Licesnse
• Barriers to enter particular occupations
! In China and India:
• Epilepsy is commonly a reason for prohibiting/annulling
marriages
! In the United Kingdom:
• Law forbidding people with epilepsy to marry was repealed only
in 1970
! In the United States, until the 1970s, it was legal to deny
people with seizures access to:
• Restaurants, theatres, recreational centres and other public
buildings

15. Sustainable Development
15
Hand Out Hand up

16. Problem is multidimensional…..
So should be solutions!! 16
Policy! Relevant !
Pharmaceuticals!
Distribution!
Education and awareness!
Networks!
Health care!
Prevention!
and diagnosis! Diagnostics and Devices!
Emerging!
markets!
Local Solution! Healthcare!
Micro financing!
Outreach to Doctors!
NGO!
and Patients!
October 8, 10

17. So where do we stand…….
17
! Future of Healthcare and its impacts is bright
! Adaptability and sense of purpose for every organization
! Famous “Emerging Markets” have “Emerged”
! Partnerships of new kind are going to emerge
What is our long lasting impact ?

18. Thank you
Questions?