SlideShare a Scribd company logo
Digital Strategy: 24/7 Library Services
David W. Singleton
Director of Libraries
Growing Digital Services
• Local historical and genealogical collections from
the Robinson-Spangler Carolina Room, including:
•The Charlotte-Mecklenburg Story
•Historical Map Archive
•Growing online collections
•Online Services including Reader’s Advisory, Chat-Enabled
Reference, Customer Account Self Service, and Online
Tutoring /Homework Help
• Online Resources include a wide variety of e-books, e-
magazines, videos, downloadable audiobooks, research
databases, and access to a wide variety of classes and training
Innovative New Digital Services
Demand is strong for new digital services that provide more options for
library users, including:
Stream thousands of movies, TV, music and
audiobooks from any device.
Design and develop websites and mobile applications using this
Interactive Learning Platform.
Download up to 3 songs per week from Sony’s vast
catalog of current and legendary artists.
View digital magazines online from any device.
Use of digital resources has
doubled annually for the
past 2 years and has
increased 65% in the past
year alone
Our Digital Strategy
•Not a computer lab.
•Not a bookless library.
• Not an updated website (by itself).
Our Digital Strategy
A digital platform for our community that is
personal, easy to use, and efficient, while
removing barriers and allowing customers
unlimited access to materials and services,
anywhere.
One login.
One interface.
One platform.
Access to everything, anywhere.
An online community of library users.
Why Do We Need a Digital Strategy?
Currently the library’s traditional web-presence does not meet the
demands of information access in the 21st century.
The growth of mobile devices as portals to information means the
Library must take a new approach to providing access for County
residents.
Why Do We Need a Digital Strategy?
Changing Demand – Demand for digital content
continues to grow but is not yet reducing traditional
usage.
Physical A/V
Streaming
Media
Print E-Content
Customer
Each vendor
has different
requirements
for customers
to login and
access content.
Why Do We Need a Digital
Strategy?
There is a better way to
distribute digital content.
A team of 70 library staff were
tasked to develop strategies
for a customer-focused
approach to digital services.
CML needs to invest in a uniform
platform to bridge the gaps in
service our customers are
experiencing with our digital
content.
Customers should gain access to
everything the library offers with
only one login.
Customer content should be
instantly available, mobile
friendly, and “device agnostic.”
A few ideas from the
Digital Strategy Teams:
Real World Example
Steam – A digital distributor of PC games owned by the Valve
corporation. Check them out at store.steampowered.com
Revitalized the stagnating market of PC games by releasing a
digital distribution platform for games.
In 2013, Steam includes about 70% of all games distributed
digitally.
How does this apply to libraries?
One login.
One interface.
One platform.
Access to
everything,
anywhere.
What Will a Dedicated Digital
Platform mean for CML?
An always open, 24/7 digital library
experience for our customers, accessible
anywhere and anytime, regardless of
device, including
• responsive online customer service
• educational webcasts and storytimes
• online book clubs and discussions
• interactive community meetings with
real-time feedback from residents
What Will a Dedicated Digital
Platform mean for CML?
•Expanded offerings of e-books, online
learning, and other digital materials.
•Better access to local history from the
Robinson-Spangler Carolina Room.
•Nimble and responsive library customer
experiences in the ever-evolving digital
landscape.
Investments needed:
How Do We Get There?
• Content and systems integration that
is seamless for customers
• Digitization: showcasing history/
materials not “born digital”
• Infrastructure for online programming
for children, teens, and adults
• Upgrades to the library database/ILS :
including SMS, user analytics, and user
registration anywhere
• Mobile Application Development for
all formats
Investments needed:
• Enterprise Architect / Digital Strategy Manager to
ensure the Strategy is implemented systemwide
with flexible technology for today and the future.
• User Experience Librarian to ensure that the
customer experience is the highest priority.
• Collaboration and support from Mecklenburg
County
• Industry expertise in the first year to build the
framework and begin implementation
How Do We Get There?
What will Success Look Like?
• Expanded digital library services
delivered at times and places
convenient for customers.
• Opportunity for all in our
community to be informed,
competitive, and digitally literate.
• Lifelong learning accessible to
every citizen--anywhere, anytime.
• By 2018, at least 20% of all
customer transactions will be
through the digital platform.
Questions?

More Related Content

Similar to Digital Strategy Presentation

'Doing Digital' in Brighton
'Doing Digital' in Brighton'Doing Digital' in Brighton
'Doing Digital' in Brighton
fauxtoegrafik
 
Digital Offer Seminar
Digital Offer SeminarDigital Offer Seminar
Digital Offer Seminar
bournemouthlibrary
 
So da report class 5
So da report class 5So da report class 5
So da report class 5
Viviana Ramirez
 
So da report class 5
So da report class 5So da report class 5
So da report class 5
Viviana Ramirez
 
Keep Calm and Make It Real
Keep Calm and Make It RealKeep Calm and Make It Real
Keep Calm and Make It Real
WiLS
 
Digital Strategy
Digital StrategyDigital Strategy
Digital Strategy
Chantez Neymoss
 
American Libraries Live: 12 Keys to Successful Digital Content Promotion (Apr...
American Libraries Live: 12 Keys to Successful Digital Content Promotion (Apr...American Libraries Live: 12 Keys to Successful Digital Content Promotion (Apr...
American Libraries Live: 12 Keys to Successful Digital Content Promotion (Apr...
ALATechSource
 
Digital Lifestyles Presentation-NCLA 2015
Digital Lifestyles Presentation-NCLA 2015Digital Lifestyles Presentation-NCLA 2015
Digital Lifestyles Presentation-NCLA 2015
Library Nerds
 
Digital Strategy
Digital StrategyDigital Strategy
Digital Strategy
Chantez Neymoss
 
Digital Strategy
Digital StrategyDigital Strategy
Digital Strategy
Chantez Neymoss
 
Family Attraction, Entertainment and Amusement Parks
Family Attraction, Entertainment and Amusement Parks Family Attraction, Entertainment and Amusement Parks
Family Attraction, Entertainment and Amusement Parks
Yoeri Gabriel Callebaut
 
Beyond digital
Beyond digitalBeyond digital
Beyond digital
Kasper Risbjerg
 
The IMLS National Digital Platform & Your Library: Tools You Can Use
The IMLS National Digital Platform & Your Library: Tools You Can UseThe IMLS National Digital Platform & Your Library: Tools You Can Use
The IMLS National Digital Platform & Your Library: Tools You Can Use
Trevor Owens
 
Platformfor participationandinnovation
Platformfor participationandinnovationPlatformfor participationandinnovation
Platformfor participationandinnovation
Smart Chicago Collaborative
 
The number in my pocket: the power of mobile technology for the exchange of i...
The number in my pocket: the power of mobile technology for the exchange of i...The number in my pocket: the power of mobile technology for the exchange of i...
The number in my pocket: the power of mobile technology for the exchange of i...
McNulty Consulting
 
Libmark 2016 Marketing & Advertising For Libraries
Libmark 2016   Marketing & Advertising For LibrariesLibmark 2016   Marketing & Advertising For Libraries
Libmark 2016 Marketing & Advertising For Libraries
Coco Griffiths
 
talk for HK SME center about web3.0 , AI, mobile apps
talk for HK SME center about web3.0 , AI, mobile appstalk for HK SME center about web3.0 , AI, mobile apps
talk for HK SME center about web3.0 , AI, mobile apps
Alex Hung
 
Ayub Khan, Digital Lead, SCL
Ayub Khan, Digital Lead, SCLAyub Khan, Digital Lead, SCL
Ayub Khan, Digital Lead, SCL
Boilerhouse Communications
 
Operationalising AI at a national library
Operationalising AI at a national libraryOperationalising AI at a national library
Operationalising AI at a national library
Mia
 
630 A1 presentation
630 A1 presentation630 A1 presentation
630 A1 presentation
Ciara Meeks
 

Similar to Digital Strategy Presentation (20)

'Doing Digital' in Brighton
'Doing Digital' in Brighton'Doing Digital' in Brighton
'Doing Digital' in Brighton
 
Digital Offer Seminar
Digital Offer SeminarDigital Offer Seminar
Digital Offer Seminar
 
So da report class 5
So da report class 5So da report class 5
So da report class 5
 
So da report class 5
So da report class 5So da report class 5
So da report class 5
 
Keep Calm and Make It Real
Keep Calm and Make It RealKeep Calm and Make It Real
Keep Calm and Make It Real
 
Digital Strategy
Digital StrategyDigital Strategy
Digital Strategy
 
American Libraries Live: 12 Keys to Successful Digital Content Promotion (Apr...
American Libraries Live: 12 Keys to Successful Digital Content Promotion (Apr...American Libraries Live: 12 Keys to Successful Digital Content Promotion (Apr...
American Libraries Live: 12 Keys to Successful Digital Content Promotion (Apr...
 
Digital Lifestyles Presentation-NCLA 2015
Digital Lifestyles Presentation-NCLA 2015Digital Lifestyles Presentation-NCLA 2015
Digital Lifestyles Presentation-NCLA 2015
 
Digital Strategy
Digital StrategyDigital Strategy
Digital Strategy
 
Digital Strategy
Digital StrategyDigital Strategy
Digital Strategy
 
Family Attraction, Entertainment and Amusement Parks
Family Attraction, Entertainment and Amusement Parks Family Attraction, Entertainment and Amusement Parks
Family Attraction, Entertainment and Amusement Parks
 
Beyond digital
Beyond digitalBeyond digital
Beyond digital
 
The IMLS National Digital Platform & Your Library: Tools You Can Use
The IMLS National Digital Platform & Your Library: Tools You Can UseThe IMLS National Digital Platform & Your Library: Tools You Can Use
The IMLS National Digital Platform & Your Library: Tools You Can Use
 
Platformfor participationandinnovation
Platformfor participationandinnovationPlatformfor participationandinnovation
Platformfor participationandinnovation
 
The number in my pocket: the power of mobile technology for the exchange of i...
The number in my pocket: the power of mobile technology for the exchange of i...The number in my pocket: the power of mobile technology for the exchange of i...
The number in my pocket: the power of mobile technology for the exchange of i...
 
Libmark 2016 Marketing & Advertising For Libraries
Libmark 2016   Marketing & Advertising For LibrariesLibmark 2016   Marketing & Advertising For Libraries
Libmark 2016 Marketing & Advertising For Libraries
 
talk for HK SME center about web3.0 , AI, mobile apps
talk for HK SME center about web3.0 , AI, mobile appstalk for HK SME center about web3.0 , AI, mobile apps
talk for HK SME center about web3.0 , AI, mobile apps
 
Ayub Khan, Digital Lead, SCL
Ayub Khan, Digital Lead, SCLAyub Khan, Digital Lead, SCL
Ayub Khan, Digital Lead, SCL
 
Operationalising AI at a national library
Operationalising AI at a national libraryOperationalising AI at a national library
Operationalising AI at a national library
 
630 A1 presentation
630 A1 presentation630 A1 presentation
630 A1 presentation
 

Recently uploaded

Letter and Document Automation for Bonterra Impact Management (fka Social Sol...
Letter and Document Automation for Bonterra Impact Management (fka Social Sol...Letter and Document Automation for Bonterra Impact Management (fka Social Sol...
Letter and Document Automation for Bonterra Impact Management (fka Social Sol...
Jeffrey Haguewood
 
dbms calicut university B. sc Cs 4th sem.pdf
dbms  calicut university B. sc Cs 4th sem.pdfdbms  calicut university B. sc Cs 4th sem.pdf
dbms calicut university B. sc Cs 4th sem.pdf
Shinana2
 
Salesforce Integration for Bonterra Impact Management (fka Social Solutions A...
Salesforce Integration for Bonterra Impact Management (fka Social Solutions A...Salesforce Integration for Bonterra Impact Management (fka Social Solutions A...
Salesforce Integration for Bonterra Impact Management (fka Social Solutions A...
Jeffrey Haguewood
 
How to Interpret Trends in the Kalyan Rajdhani Mix Chart.pdf
How to Interpret Trends in the Kalyan Rajdhani Mix Chart.pdfHow to Interpret Trends in the Kalyan Rajdhani Mix Chart.pdf
How to Interpret Trends in the Kalyan Rajdhani Mix Chart.pdf
Chart Kalyan
 
AWS Cloud Cost Optimization Presentation.pptx
AWS Cloud Cost Optimization Presentation.pptxAWS Cloud Cost Optimization Presentation.pptx
AWS Cloud Cost Optimization Presentation.pptx
HarisZaheer8
 
Skybuffer AI: Advanced Conversational and Generative AI Solution on SAP Busin...
Skybuffer AI: Advanced Conversational and Generative AI Solution on SAP Busin...Skybuffer AI: Advanced Conversational and Generative AI Solution on SAP Busin...
Skybuffer AI: Advanced Conversational and Generative AI Solution on SAP Busin...
Tatiana Kojar
 
Nordic Marketo Engage User Group_June 13_ 2024.pptx
Nordic Marketo Engage User Group_June 13_ 2024.pptxNordic Marketo Engage User Group_June 13_ 2024.pptx
Nordic Marketo Engage User Group_June 13_ 2024.pptx
MichaelKnudsen27
 
Programming Foundation Models with DSPy - Meetup Slides
Programming Foundation Models with DSPy - Meetup SlidesProgramming Foundation Models with DSPy - Meetup Slides
Programming Foundation Models with DSPy - Meetup Slides
Zilliz
 
Let's Integrate MuleSoft RPA, COMPOSER, APM with AWS IDP along with Slack
Let's Integrate MuleSoft RPA, COMPOSER, APM with AWS IDP along with SlackLet's Integrate MuleSoft RPA, COMPOSER, APM with AWS IDP along with Slack
Let's Integrate MuleSoft RPA, COMPOSER, APM with AWS IDP along with Slack
shyamraj55
 
Deep Dive: Getting Funded with Jason Jason Lemkin Founder & CEO @ SaaStr
Deep Dive: Getting Funded with Jason Jason Lemkin Founder & CEO @ SaaStrDeep Dive: Getting Funded with Jason Jason Lemkin Founder & CEO @ SaaStr
Deep Dive: Getting Funded with Jason Jason Lemkin Founder & CEO @ SaaStr
saastr
 
5th LF Energy Power Grid Model Meet-up Slides
5th LF Energy Power Grid Model Meet-up Slides5th LF Energy Power Grid Model Meet-up Slides
5th LF Energy Power Grid Model Meet-up Slides
DanBrown980551
 
Taking AI to the Next Level in Manufacturing.pdf
Taking AI to the Next Level in Manufacturing.pdfTaking AI to the Next Level in Manufacturing.pdf
Taking AI to the Next Level in Manufacturing.pdf
ssuserfac0301
 
Best 20 SEO Techniques To Improve Website Visibility In SERP
Best 20 SEO Techniques To Improve Website Visibility In SERPBest 20 SEO Techniques To Improve Website Visibility In SERP
Best 20 SEO Techniques To Improve Website Visibility In SERP
Pixlogix Infotech
 
Recommendation System using RAG Architecture
Recommendation System using RAG ArchitectureRecommendation System using RAG Architecture
Recommendation System using RAG Architecture
fredae14
 
Building Production Ready Search Pipelines with Spark and Milvus
Building Production Ready Search Pipelines with Spark and MilvusBuilding Production Ready Search Pipelines with Spark and Milvus
Building Production Ready Search Pipelines with Spark and Milvus
Zilliz
 
Monitoring and Managing Anomaly Detection on OpenShift.pdf
Monitoring and Managing Anomaly Detection on OpenShift.pdfMonitoring and Managing Anomaly Detection on OpenShift.pdf
Monitoring and Managing Anomaly Detection on OpenShift.pdf
Tosin Akinosho
 
HCL Notes and Domino License Cost Reduction in the World of DLAU
HCL Notes and Domino License Cost Reduction in the World of DLAUHCL Notes and Domino License Cost Reduction in the World of DLAU
HCL Notes and Domino License Cost Reduction in the World of DLAU
panagenda
 
Trusted Execution Environment for Decentralized Process Mining
Trusted Execution Environment for Decentralized Process MiningTrusted Execution Environment for Decentralized Process Mining
Trusted Execution Environment for Decentralized Process Mining
LucaBarbaro3
 
A Comprehensive Guide to DeFi Development Services in 2024
A Comprehensive Guide to DeFi Development Services in 2024A Comprehensive Guide to DeFi Development Services in 2024
A Comprehensive Guide to DeFi Development Services in 2024
Intelisync
 
Artificial Intelligence for XMLDevelopment
Artificial Intelligence for XMLDevelopmentArtificial Intelligence for XMLDevelopment
Artificial Intelligence for XMLDevelopment
Octavian Nadolu
 

Recently uploaded (20)

Letter and Document Automation for Bonterra Impact Management (fka Social Sol...
Letter and Document Automation for Bonterra Impact Management (fka Social Sol...Letter and Document Automation for Bonterra Impact Management (fka Social Sol...
Letter and Document Automation for Bonterra Impact Management (fka Social Sol...
 
dbms calicut university B. sc Cs 4th sem.pdf
dbms  calicut university B. sc Cs 4th sem.pdfdbms  calicut university B. sc Cs 4th sem.pdf
dbms calicut university B. sc Cs 4th sem.pdf
 
Salesforce Integration for Bonterra Impact Management (fka Social Solutions A...
Salesforce Integration for Bonterra Impact Management (fka Social Solutions A...Salesforce Integration for Bonterra Impact Management (fka Social Solutions A...
Salesforce Integration for Bonterra Impact Management (fka Social Solutions A...
 
How to Interpret Trends in the Kalyan Rajdhani Mix Chart.pdf
How to Interpret Trends in the Kalyan Rajdhani Mix Chart.pdfHow to Interpret Trends in the Kalyan Rajdhani Mix Chart.pdf
How to Interpret Trends in the Kalyan Rajdhani Mix Chart.pdf
 
AWS Cloud Cost Optimization Presentation.pptx
AWS Cloud Cost Optimization Presentation.pptxAWS Cloud Cost Optimization Presentation.pptx
AWS Cloud Cost Optimization Presentation.pptx
 
Skybuffer AI: Advanced Conversational and Generative AI Solution on SAP Busin...
Skybuffer AI: Advanced Conversational and Generative AI Solution on SAP Busin...Skybuffer AI: Advanced Conversational and Generative AI Solution on SAP Busin...
Skybuffer AI: Advanced Conversational and Generative AI Solution on SAP Busin...
 
Nordic Marketo Engage User Group_June 13_ 2024.pptx
Nordic Marketo Engage User Group_June 13_ 2024.pptxNordic Marketo Engage User Group_June 13_ 2024.pptx
Nordic Marketo Engage User Group_June 13_ 2024.pptx
 
Programming Foundation Models with DSPy - Meetup Slides
Programming Foundation Models with DSPy - Meetup SlidesProgramming Foundation Models with DSPy - Meetup Slides
Programming Foundation Models with DSPy - Meetup Slides
 
Let's Integrate MuleSoft RPA, COMPOSER, APM with AWS IDP along with Slack
Let's Integrate MuleSoft RPA, COMPOSER, APM with AWS IDP along with SlackLet's Integrate MuleSoft RPA, COMPOSER, APM with AWS IDP along with Slack
Let's Integrate MuleSoft RPA, COMPOSER, APM with AWS IDP along with Slack
 
Deep Dive: Getting Funded with Jason Jason Lemkin Founder & CEO @ SaaStr
Deep Dive: Getting Funded with Jason Jason Lemkin Founder & CEO @ SaaStrDeep Dive: Getting Funded with Jason Jason Lemkin Founder & CEO @ SaaStr
Deep Dive: Getting Funded with Jason Jason Lemkin Founder & CEO @ SaaStr
 
5th LF Energy Power Grid Model Meet-up Slides
5th LF Energy Power Grid Model Meet-up Slides5th LF Energy Power Grid Model Meet-up Slides
5th LF Energy Power Grid Model Meet-up Slides
 
Taking AI to the Next Level in Manufacturing.pdf
Taking AI to the Next Level in Manufacturing.pdfTaking AI to the Next Level in Manufacturing.pdf
Taking AI to the Next Level in Manufacturing.pdf
 
Best 20 SEO Techniques To Improve Website Visibility In SERP
Best 20 SEO Techniques To Improve Website Visibility In SERPBest 20 SEO Techniques To Improve Website Visibility In SERP
Best 20 SEO Techniques To Improve Website Visibility In SERP
 
Recommendation System using RAG Architecture
Recommendation System using RAG ArchitectureRecommendation System using RAG Architecture
Recommendation System using RAG Architecture
 
Building Production Ready Search Pipelines with Spark and Milvus
Building Production Ready Search Pipelines with Spark and MilvusBuilding Production Ready Search Pipelines with Spark and Milvus
Building Production Ready Search Pipelines with Spark and Milvus
 
Monitoring and Managing Anomaly Detection on OpenShift.pdf
Monitoring and Managing Anomaly Detection on OpenShift.pdfMonitoring and Managing Anomaly Detection on OpenShift.pdf
Monitoring and Managing Anomaly Detection on OpenShift.pdf
 
HCL Notes and Domino License Cost Reduction in the World of DLAU
HCL Notes and Domino License Cost Reduction in the World of DLAUHCL Notes and Domino License Cost Reduction in the World of DLAU
HCL Notes and Domino License Cost Reduction in the World of DLAU
 
Trusted Execution Environment for Decentralized Process Mining
Trusted Execution Environment for Decentralized Process MiningTrusted Execution Environment for Decentralized Process Mining
Trusted Execution Environment for Decentralized Process Mining
 
A Comprehensive Guide to DeFi Development Services in 2024
A Comprehensive Guide to DeFi Development Services in 2024A Comprehensive Guide to DeFi Development Services in 2024
A Comprehensive Guide to DeFi Development Services in 2024
 
Artificial Intelligence for XMLDevelopment
Artificial Intelligence for XMLDevelopmentArtificial Intelligence for XMLDevelopment
Artificial Intelligence for XMLDevelopment
 

Digital Strategy Presentation

  • 1. Digital Strategy: 24/7 Library Services David W. Singleton Director of Libraries
  • 2. Growing Digital Services • Local historical and genealogical collections from the Robinson-Spangler Carolina Room, including: •The Charlotte-Mecklenburg Story •Historical Map Archive •Growing online collections •Online Services including Reader’s Advisory, Chat-Enabled Reference, Customer Account Self Service, and Online Tutoring /Homework Help • Online Resources include a wide variety of e-books, e- magazines, videos, downloadable audiobooks, research databases, and access to a wide variety of classes and training
  • 3. Innovative New Digital Services Demand is strong for new digital services that provide more options for library users, including: Stream thousands of movies, TV, music and audiobooks from any device. Design and develop websites and mobile applications using this Interactive Learning Platform. Download up to 3 songs per week from Sony’s vast catalog of current and legendary artists. View digital magazines online from any device.
  • 4. Use of digital resources has doubled annually for the past 2 years and has increased 65% in the past year alone
  • 5. Our Digital Strategy •Not a computer lab. •Not a bookless library. • Not an updated website (by itself).
  • 6. Our Digital Strategy A digital platform for our community that is personal, easy to use, and efficient, while removing barriers and allowing customers unlimited access to materials and services, anywhere. One login. One interface. One platform. Access to everything, anywhere. An online community of library users.
  • 7. Why Do We Need a Digital Strategy? Currently the library’s traditional web-presence does not meet the demands of information access in the 21st century. The growth of mobile devices as portals to information means the Library must take a new approach to providing access for County residents.
  • 8. Why Do We Need a Digital Strategy? Changing Demand – Demand for digital content continues to grow but is not yet reducing traditional usage. Physical A/V Streaming Media Print E-Content
  • 9. Customer Each vendor has different requirements for customers to login and access content.
  • 10. Why Do We Need a Digital Strategy? There is a better way to distribute digital content. A team of 70 library staff were tasked to develop strategies for a customer-focused approach to digital services.
  • 11.
  • 12. CML needs to invest in a uniform platform to bridge the gaps in service our customers are experiencing with our digital content. Customers should gain access to everything the library offers with only one login. Customer content should be instantly available, mobile friendly, and “device agnostic.” A few ideas from the Digital Strategy Teams:
  • 13. Real World Example Steam – A digital distributor of PC games owned by the Valve corporation. Check them out at store.steampowered.com Revitalized the stagnating market of PC games by releasing a digital distribution platform for games. In 2013, Steam includes about 70% of all games distributed digitally. How does this apply to libraries?
  • 14. One login. One interface. One platform. Access to everything, anywhere.
  • 15. What Will a Dedicated Digital Platform mean for CML? An always open, 24/7 digital library experience for our customers, accessible anywhere and anytime, regardless of device, including • responsive online customer service • educational webcasts and storytimes • online book clubs and discussions • interactive community meetings with real-time feedback from residents
  • 16. What Will a Dedicated Digital Platform mean for CML? •Expanded offerings of e-books, online learning, and other digital materials. •Better access to local history from the Robinson-Spangler Carolina Room. •Nimble and responsive library customer experiences in the ever-evolving digital landscape.
  • 17. Investments needed: How Do We Get There? • Content and systems integration that is seamless for customers • Digitization: showcasing history/ materials not “born digital” • Infrastructure for online programming for children, teens, and adults • Upgrades to the library database/ILS : including SMS, user analytics, and user registration anywhere • Mobile Application Development for all formats
  • 18. Investments needed: • Enterprise Architect / Digital Strategy Manager to ensure the Strategy is implemented systemwide with flexible technology for today and the future. • User Experience Librarian to ensure that the customer experience is the highest priority. • Collaboration and support from Mecklenburg County • Industry expertise in the first year to build the framework and begin implementation How Do We Get There?
  • 19. What will Success Look Like? • Expanded digital library services delivered at times and places convenient for customers. • Opportunity for all in our community to be informed, competitive, and digitally literate. • Lifelong learning accessible to every citizen--anywhere, anytime. • By 2018, at least 20% of all customer transactions will be through the digital platform.