SOURCE: https://www.learningspiral.co.in/digital-overview/

1. DIGITAL
MARKETING
MISTAKES
TO AVOID IN 2019
PRESENTLY, BRANDS AND BUSINESSES NEED TO BE MORE
FOCUSED UPON THEIR DIGITAL MARKETING STRATEGIES
If you do not do this then the chances are, you might never be able to generate
enough attention to rank higher on the search engine results pages of Google while
you can’t control everything, there are many common digital marketing mistakes one
should positively avoid.
MISTAKE 1:
NOT HAVING GOALS
If you don’t have a goal or strategy planned, it can
be almost impossible for you to market your
website and rank higher on Google. Having clear
goals is crucial to figuring out how to advertise to
your target audience and how you can get more
people to join your business.
MISTAKE 2:
NOT ENGAGING ON SOCIAL MEDIA
In this digital world, if you still haven’t created
profiles or engaged with your consumers social
media, it would probably be considered as
sacrilege. Social media marketing is crucial to your
digital marketing strategy & helps you in
communicating & engaging personally with your
target audience.
MISTAKE 3:
NOT PROPERLY UNDERSTANDING
THE USE OF SEO
SEO plays an important role in digital marketing and
If you don’t understand its purpose, you are on the
wrong path. It is an essential step to hire an SEO
agency, as they will perform the necessary tasks for
helping your website rank better.
MISTAKE 4:
NOT PROMOTING YOUR CONTENT
You spend hours creating good content that your
target audience will love., You post then wonder
why your posts got only a couple of readers, likes or
shares. This brings us to another common digital
marketing mistake many new companies make: not
promoting your content.
MISTAKE 5:
NOT GIVING YOUR MARKETING
STRATEGIES ENOUGH TIME
Sometimes business owners assume that because
digital technology fast that digital marketing is
meant to deliver results almost immediately. And
when they don’t see fast or immediate results, they
pull out themselves from marketing while the digital
world does move fast, the audience you're targeting
is human & people take time to become truly
engaged.
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