Panel on digital transformation led by Jeanette Cajide of Dialexa with Amanda Gosling of IBM, Giovanni Crispino of Salesforce, David Henche of Leaseplan and Liam McDwyer of Microsoft. #DES2016 #Madrid
Graphic Design Services in San Diego| Storm BrainStorm Brain
Storm Brain is a San Diego Graphic Design Company recommends the latter option, and we happen to have a team of incredibly gifted graphic designers on call to develop logos, brochures, ads, and all the other marketing pieces your business needs to succeed.
https://www.stormbrain.us/capabilities/design/graphic-design/
4 Ways to Help Reps Sell Socially and Prospect at ScaleKnowledgeTree Inc.
Look at 4 best practices that sales enablement and sales-focused marketers can leverage to help their sales teams effectively generate demand at scale. This quick-hitting session will give you tips you can put in place today to help your whole team drive demand.
PREMO allows online campaign planning, building, managing and results analysing in one place.
Select from a range of promotional campaigns – Cashback, Sweepstake, Warranty, Money Back Guarantee, Product Registration and more.
Register for early access and you can win a full year free PREMO Bronze subscription plan. No purchase is required for registration or participation.
Graphic Design Services in San Diego| Storm BrainStorm Brain
Storm Brain is a San Diego Graphic Design Company recommends the latter option, and we happen to have a team of incredibly gifted graphic designers on call to develop logos, brochures, ads, and all the other marketing pieces your business needs to succeed.
https://www.stormbrain.us/capabilities/design/graphic-design/
4 Ways to Help Reps Sell Socially and Prospect at ScaleKnowledgeTree Inc.
Look at 4 best practices that sales enablement and sales-focused marketers can leverage to help their sales teams effectively generate demand at scale. This quick-hitting session will give you tips you can put in place today to help your whole team drive demand.
PREMO allows online campaign planning, building, managing and results analysing in one place.
Select from a range of promotional campaigns – Cashback, Sweepstake, Warranty, Money Back Guarantee, Product Registration and more.
Register for early access and you can win a full year free PREMO Bronze subscription plan. No purchase is required for registration or participation.
Getting more and qualified leads is a challenge for many companies. The way towards success is not a straight line but a combination of many small and bigger actions.
Fliptop - NewVoiceMedia Looks to Predictive Marketing to Meet Aggressive Grow...Fliptop
NewVoiceMedia, a cloud-based contact solutions company, had aggressive targets growth and revenue targets. Looking to grow more than 100% year on year—all without adding headcount and or drastically increasing marketing budget—they devised a strategic marketing plan, heavily supported by new and emerging marketing technologies. In building their advanced marketing technology stack, NewVoiceMedia was able to increase Sales and Marketing efficiency and drive predictable revenue growth.
In this session, we’ll examine how NewVoiceMedia used Fliptop’s predictive lead scoring to gain greater visibility into their pipeline, improve funnel velocity and conversion rates, and meet lofty sales goals. Attendees will also learn how to determine whether predictive marketing is right for your business, and the critical considerations when selecting a predictive lead scoring solution.
Fliptop Customer Showcase Webinar - How InsideView Doubled Their Lead to MQL ...Fliptop
InsideView is part of a new wave of innovative companies using Fliptop's predictive lead scoring to meet aggressive revenue goals.
InsideView looked to Fliptop to help remove the guesswork from their lead qualification process and improve conversion rates to book more meetings.
InsideView integrated Fliptop into their sales and marketing process to:
Increased lead-to-MQL conversion rate by 2.1x
Reduced time for leads to qualify by 3x
Achieved 200% of opportunity creation goal
In this webinar you will learn how to connect the dots from Fliptop predictive scores to Facebook and LinkedIn Marketing to build predictive digital advertising. Leveraging predictive analytics you can advertise to the leads that matter to your business
Modern Day Marketing- St. Leo/ American Marketing Association PresentationChristopher Giarratana
In a recent presentation to seniors at St. Leo University, I showed how to get ahead in the digital marketing world. This presentation was made for marketing majors, but it shows how anyone can build authority and leadership in various digital marketing channels like PPC, Email Marketing, and Web Development.
GrowCommerce 2016 — How Fast-Growing E-Commerce Brands Are Driving Sales with...Grow.co
GrowCommerce 2016
Keynote — 11:20am - 11:35am
Ecommerce marketers are constantly experimenting with a wide variety of new and maturing marketing tactics. But in doing so, you’re creating mountains of data in effort to accelerate advertising efforts and pump insights back into the business. When you’re under enormous pressure to make it all pay off, how do you map out the most sophisticated acquisition strategy for your brand? In this session, we’ll discuss strategies to drive maximum ROI with efficient and personalized campaigns. You’ll also learn the most realistic way of addressing measurement challenges when segmenting your efforts across audiences, channels, and devices.
Neal Boornazian, Executive Vice President @ OrionCKB
Stephanie Heffernan, Sr. Ecommerce Marketing Manager @ ThinkGeek
Testimonials from Clients About Johnson Direct's Workdenisehearden
Johnson Direct's clients are enthusiastic about the passion, quality and results they get from this full service, multichannel marketing agency. You'll see real quotes from actual clients in this brief show. For Marketing that's Measurable, contact Johnson Direct at www.JohnsonDirect.com.
Getting more and qualified leads is a challenge for many companies. The way towards success is not a straight line but a combination of many small and bigger actions.
Fliptop - NewVoiceMedia Looks to Predictive Marketing to Meet Aggressive Grow...Fliptop
NewVoiceMedia, a cloud-based contact solutions company, had aggressive targets growth and revenue targets. Looking to grow more than 100% year on year—all without adding headcount and or drastically increasing marketing budget—they devised a strategic marketing plan, heavily supported by new and emerging marketing technologies. In building their advanced marketing technology stack, NewVoiceMedia was able to increase Sales and Marketing efficiency and drive predictable revenue growth.
In this session, we’ll examine how NewVoiceMedia used Fliptop’s predictive lead scoring to gain greater visibility into their pipeline, improve funnel velocity and conversion rates, and meet lofty sales goals. Attendees will also learn how to determine whether predictive marketing is right for your business, and the critical considerations when selecting a predictive lead scoring solution.
Fliptop Customer Showcase Webinar - How InsideView Doubled Their Lead to MQL ...Fliptop
InsideView is part of a new wave of innovative companies using Fliptop's predictive lead scoring to meet aggressive revenue goals.
InsideView looked to Fliptop to help remove the guesswork from their lead qualification process and improve conversion rates to book more meetings.
InsideView integrated Fliptop into their sales and marketing process to:
Increased lead-to-MQL conversion rate by 2.1x
Reduced time for leads to qualify by 3x
Achieved 200% of opportunity creation goal
In this webinar you will learn how to connect the dots from Fliptop predictive scores to Facebook and LinkedIn Marketing to build predictive digital advertising. Leveraging predictive analytics you can advertise to the leads that matter to your business
Modern Day Marketing- St. Leo/ American Marketing Association PresentationChristopher Giarratana
In a recent presentation to seniors at St. Leo University, I showed how to get ahead in the digital marketing world. This presentation was made for marketing majors, but it shows how anyone can build authority and leadership in various digital marketing channels like PPC, Email Marketing, and Web Development.
GrowCommerce 2016 — How Fast-Growing E-Commerce Brands Are Driving Sales with...Grow.co
GrowCommerce 2016
Keynote — 11:20am - 11:35am
Ecommerce marketers are constantly experimenting with a wide variety of new and maturing marketing tactics. But in doing so, you’re creating mountains of data in effort to accelerate advertising efforts and pump insights back into the business. When you’re under enormous pressure to make it all pay off, how do you map out the most sophisticated acquisition strategy for your brand? In this session, we’ll discuss strategies to drive maximum ROI with efficient and personalized campaigns. You’ll also learn the most realistic way of addressing measurement challenges when segmenting your efforts across audiences, channels, and devices.
Neal Boornazian, Executive Vice President @ OrionCKB
Stephanie Heffernan, Sr. Ecommerce Marketing Manager @ ThinkGeek
Testimonials from Clients About Johnson Direct's Workdenisehearden
Johnson Direct's clients are enthusiastic about the passion, quality and results they get from this full service, multichannel marketing agency. You'll see real quotes from actual clients in this brief show. For Marketing that's Measurable, contact Johnson Direct at www.JohnsonDirect.com.
What’s gone wrong with Content Marketing?
Remember when everyone was excited by content marketing? It feels like such a long time ago. We were young. We were naïve. We had better hair.
That’s not to say everyone’s stopped content marketing. In fact, there’s more of it than ever before. The problem is: while lots of people are doing it, not many are doing it well.
Are you?
In this presentation, we will cover topics such as:
• Discovering the seven deadly sins of content marketing
• Learn how to avoid them
Marketing Analytics is critical to all marketing activities:
--- Challenge: Difficult to setup and measure
--- Solution: Measure what matters
--- Implementation: Tie marketing analytics back to your business goals
2013 Digital Marketing in Canada Research ReportDigital Giants
In 2013 Vireo Research conducted a survey in partnership with Digital Giants, among 340 Canadian professionals, from both B2B and B2C companies.
The Great (Dis)connect: A Digital “State of the Nation” for Canadian Companies
Canada is one of the most socially connected nations in the world. Then you would assume that Canadian companies are all over social media and seizing every opportunity to engage with B2B and B2C consumers.
Here at Digital Giants, we’re an inquisitive bunch and we wanted some hard data to prove this assumption. So we teamed up with Vireo Research and did a survey of 340 Canadian senior-level marketing professionals to test the “state of the digital nation” in Canada. It turns out our assumptions were wrong. Canadian companies are not keeping up with socially connected consumers, and this reality is putting them at risk of losing business to their competitors.
Here’s a little snapshot of the survey results:
Only 36% of Canadian companies have embraced social media
Only 20% have a digital marketing strategy
86% admitted to at least one internal barrier to digital marketing
Vireo Research + Digital Giants - Digital Marketing in CanadaCaroline Wilson
For the last few years, there has been no shortage of research to show that Canada is one of the most socially connected and digitally engaged nations in the world. If you don’t believe us, just Google it.
So you would likely assume that Canadian companies are all over social media and seizing every opportunity to engage with both B2B and B2C consumers. But we wanted some hard data to prove this, so Vireo Research and Digital Giants teamed up to do a cross Canada survey. We went out to 340 Canadian senior-level marketing professionals to test the “state of the digital nation” in Canada.
It turns out our assumptions were wrong. Canadian companies are not keeping up with socially connected consumers. In fact, only one-third (36%) of Canadian companies have embraced social media and only one-fifth (20%) have a digital marketing strategy.
I reached out to eight CMO’s, VP’s and Marketing Directors and asked them ten questions to help Marketing Leaders shape your department, to help you to consider what training will be needed for you and your team and what skills and developmental areas are going to be so important to make 2022 successful.
The questions asked:
What was your biggest Marketing lesson from 2021?
What are the most important skills to have for Marketing leaders to succeed in 2022?
Which skills are you looking for your team members to improve in 2022?
What three skills are you going to personally improve in 2022?
Which channel(s) do you expect to explode in popularity and must be used in 2022?
Which brands really impressed you in 2021 and why?
What are your three big Marketing predictions for 2022?
How would you recommend Marketing leaders keep their company up to date with important industry shifts and performance changes?
What is your best piece of advice for Marketing Leaders managing their fellow management team members?
Do you have two pieces of advice that will help Marketing leaders to thrive in 2022?
A huge thanks to John Oberlin-Harris, Sophie Collins, Paul Lewis, Lorna Perrin, Charlotte Rush, Harry Lang, Jess Hall, Nick Bottai
Thanks for reading,
Danny Denhard
MISSION IMPOSSIBLE? WHAT AGENCY HEADS WANT FROM PLANNERSAndreas Krasser
Creatives want planners to give them inspiring insights, single-minded propositions, and clear problem statements. Clients want frameworks, effectiveness, a bit of retro-engineering every now and then, and lately also crisis management advice. Planning heads want gut, empathy, curiosity, and interesting methods to unearth human truths. Suits usually want pretty PowerPoint decks. But what about agency heads? Do they even care?
This talk aims at giving a (slightly biased) perspective on agency leaders’ expectations for strategists. It will answer questions such as ‘what’s the value of strategy from an agency leadership perspective’ or ‘how do planners fit into the company’s overall growth agenda’. The topics covered also provide a blueprint for convincing agency leaders of strategy’s worth in case they’re too short-sighted to see it.
How big corporations finally become successful in social media by working wit...webZunder
Presentation by Dirk Spannaus at dmexco 2016
Social Media is made for people. It took, and still takes, lots of effort for big brands to become successful in Social Media. And consumers are fed up with marketing. That's why the focus should be on a more personal approach to communication. What can large companies do to be successful now and in the future?
Their partners in the sales and distribution channels are key!
Webinar: The Best of LinkedIn: How Brands Are Using the Platform to WinLinkedIn
Everyone knows a great case study or example can do wonders for your marketing strategy inspiration – which is why we have curated a trove of them to share with you.
Join LinkedIn’s content marketing expert, Deanna Lazzaroni, and LinkedIn Senior Insights Analyst, Nick Mangum as they dive in and dissect how top brands are using the platform to achieve marketing goals.
Take a look at this webinar deck to learn:
- What the 10 Most Influential Global Brands on LinkedIn are doing differently – and how to apply what’s working for them to your efforts
- How LinkedIn’s Content Marketing Score (CMS) tool can help you measure the effectiveness of your content efforts on LinkedIn
- Examples of brands effectively using LinkedIn Company Pages and LinkedIn Sponsored Updates
Covering the 5 pillars for future success in marketing based on a research report from HubSpot and Smart Insights - https://offers.hubspot.com/the-future-of-marketing-2019
A webinar from Dave Chaffey for the Smart Insights 2020 Digital Priorities
A real brand dives deep into the soul with a BOLD & POLISHED experience that communicates, “I’m worth it.”
This success is founded on sound BUSINESS strategies. It’s the head and heart of marketing to the common.
It’s what sets us apart.
WE DON’T SELL PRODUCTS. WE MAKE ICONIC BRANDS.
For the last eight years brands have invested billions into social media programs and now many are scratching their heads… “What's the ROI of this content?”
In this webinar we break it down for you.
G/O Sales Summit: Selling Home Services to Consumers in the Digital SpaceGODigitalMarketing
G/O Digital's home services expert explains the differences of the consumer buying cycle and decision journey of online users who are purchasing a service rather than a physical product, and how a service business can position and market themselves online.
Shag Infotech is a digital marketing company with a strong track record of success. The company provides comprehensive services to help businesses reach their digital marketing goals. Shag Infotech offers the knowledge and experience to offer the best digital marketing solutions for companies of all sizes, from building websites to producing content, SEO, and social media marketing. Shag Infotech provides a range of services, including social media marketing, website design, content creation, search engine optimization, and online advertising. The team at Shag Infotech has extensive experience in all areas of digital marketing, ensuring that businesses can reach their target audiences and maximize their return on investment. The team is also committed to providing the highest levels of customer service, ensuring that each client receives the best possible results. Shag Infotech provides a comprehensive suite of digital marketing services tailored to each business's needs. With regards to everything from website design and development to content creation, search engine optimization, and social media marketing, the team at Shag Infotech provides the best solutions for businesses of all sizes.
Visit : https://shaginfotech.com/
Kindly go through the Brand Consultancy Presentation. It takes you through our entire portfolio which includes brand consultancy, research and design.
It also has some Case-Studies for some projects handled by us.
Similar to Digital Enterprise Show: Transforming The Marketing Organization in the Digital Era (20)
Smart Transportation Is All About the Data - Insights from Vinli CEO, Mark Ha...Dialexa
For the average citizen, smart transportation might be synonymous with self-driving cars. With companies like Uber, Google, Tesla and more competing for autonomous vehicles, it seems like we’re on a collision course with that level of smart transportation.
But there’s more to smart transportation than just self-driving cars. In the smart city model, the value of connected vehicles is the feedback loop created by all the data collected from vehicles.
Full write-up: https://by.dialexa.com/smart-transportation-is-all-about-the-data
Persona development, user interviews and contextual inquiry are all important tools to help you understand users' wants, needs and the context in which they will be using your product, but they're only as useful as the user stories they inform.
User stories are the first step in converting the ideas of Discovery into functionality, and doing them well is critical to the success of your product. In this post I'll walk you step-by-step through our approach to developing user stories, and provide an example of what they might look like for a well-known social media application.
Full write-up: https://by.dialexa.com/approach-to-developing-user-stories
As virtual and augmented reality (VR and AR) continue to emerge as leading technologies for the next wave of digital disruption, we have to think about how to adapt beyond just hardware and software functionality.
Full write-up: https://by.dialexa.com/evolution-ux-virtual-reality
33 Software Development Tools that Drive Dialexa’s SuccessDialexa
It would be helpful if there was a definitive list of software development tools that could lead any team to successful execution. But when you work at a services company, every project is different and requires a slightly different set of tools.
The following tools may not definitively be “the best” options collectively, but each plays a critical role across multiple teams and projects within our organization.
Full write-up: http://by.dialexa.com/33-software-development-tools-that-drive-dialexas-success
Platforms and Microservices - Is There a Middle Ground for Engineers and Tech...Dialexa
Your technology strategy is the key to executing successful digital transformation. But if you talk to engineers and strategists, there are opposing views on the best way to leverage technology.
While engineers might push for a pure microservices architecture, strategists may take a step back and consider the long-term implications of that decision on the enterprise. Is there a middle ground?
Our own VP of Engineering, Samer Fallouh, and Head of Technology Strategy, Russell Villemez, discussed this topic to see if there was some middle ground to drive innovation more effectively.
Full write-up: https://by.dialexa.com/platforms-and-microservices-is-there-a-middle-ground-for-engineers-and-tech-strategists
Balancing Human-Centered Design with Business Outcomes (Part 2: Shift from De...Dialexa
The role of a design team isn’t just to conduct research or add aesthetics to a finished product. Design teams play a critical role in synthesizing research into tangible outcomes for a product and transitioning to the build phase.
Full write-up: https://by.dialexa.com/balancing-human-centered-design-business-outcomes-shift-design-build
FAA Drone Regulations - Your Part 107 Cheat SheetDialexa
If you’re starting to think about how you can apply drone technology to your business, it is important to read the entire 600+ page FAA publication. But to make things a little easier, we’ve compiled a cheat sheet with the 6 key takeaways from Part 107.
Full write-up: https://by.dialexa.com/new-faa-drone-regulations-loosen-restrictions-your-cheat-sheet-to-part-107
The Four Pillars of PCB Design for Creating a Successful IoT ProductDialexa
From AltiumLive 2017
Hieu Duong, Head of Dialexa’s Hardware Department, presents on "The Four Pillars of PCB Design for Creating a Successful IoT Product"
The Next Step to Build Better APIs — Consistent Data StructureDialexa
You don’t build good APIs through coding alone. Like any other part of your business, APIs are best when they are developed as part of a detailed, end-to-end strategy. However, there are multiple parts of a comprehensive strategy and understanding each piece is essential to building better APIs.
Full write-up: http://by.dialexa.com/consistent-data-structures-the-next-step-to-building-an-api
Tools and Resources for New Product Development: The Discovery PhaseDialexa
There is no shortage of information about new product development process for software on the Internet - and while it's great to have access to so much information, it can also be overwhelming - especially when you're new to the subject matter.
With that in mind, we thought it would be helpful to provide links to some of the tools and resources that we use or have used to inform our process. So without further ado, let's start at the beginning with the tools and resources we use in the discovery phase.
Full write-up: https://by.dialexa.com/tools-and-resources-for-new-product-developmentdiscovery-phase
You can't go a day without reading an article about Machine Learning - "Facebook AI created its own language". That's easy! we did that last weekend. The Dialexa team are known for clearing away the hype and getting down to real-world applications of emerging technologies, and in this session they are going to be tackling Machine Learning: what really is Machine Learning, where is it being applied, and how has Dialexa worked with this technology.
Find out more about Dialexa: https://www.dialexa.com/
It’s About More than Pixels: Redefining "Designer"Dialexa
Business professionals of a “certain vintage” have a tendency to misunderstand the role of design. They’ve looked at designers as disposable or simply nice to have.
But now, digital transformation is pushing us into a brave new business frontier—one where product expectations, unique business needs, and advancements in technology require a new way of thinking.
Full write-up: https://by.dialexa.com/more-than-pixels-redefining-designer
4 External Forces Accelerating the Smart City ModelDialexa
Smart cities may seem like a novel idea for now, but they’re becoming more of a necessity than people might think. For companies looking to capture the potential of the IoT market, it’s essential to understand the forces driving the need for smart cities as well as the trends that will give rise to new market leaders.
Urbanization trends have created a ripple effect of external forces that will affect businesses moving forward. The following 4 external forces that will create tangible opportunities for smart city innovation in the coming years.
Full write-up: https://by.dialexa.com/4-external-forces-accelerating-smart-city-model
Your Big Idea: Creating Products for B2B DisruptionDialexa
Success in the digital age is about creating a bigger value chain for your existing business by modifying and adapting business models accordingly. Let’s find out how to make this B2B disruption happen the next time you have a big idea.
Full write-up: https://by.dialexa.com/your-b2b-disruption-digital-product-idea
Organizational Challenges CIOs Face as Companies Change Rapidly—And What to D...Dialexa
Building innovative new products and services are a necessity, but CIOs have more to worry about than product development as their companies change rapidly. Whether your company is entrepreneurial at heart or an incumbent enterprise adapting to external forces, one thing is universal—digital transformation and faster tech innovation cycles are pushing companies to change faster than ever before.
Get the full write up here: https://by.dialexa.com/challenges-cios-face-as-companies-change-rapidly-and-what-to-do-about-them
Does Your Technology Roadmap Have a Financial Roadmap?Dialexa
Technology lifecycles are getting shorter and shorter, pushing CIOs to innovate faster to help their companies keep up with competition.
As the second wave of digital transformation rises, it’s easy for companies to become enamored by the prospects of adding virtual/augmented reality, Internet of Things, machine learning and more to their technology roadmaps.
But there’s an important question to ask when considering all this new technology—does your technology roadmap have a financial roadmap?
https://by.dialexa.com/technology-roadmap-financial-roadmap
Current State Analysis—More Important than You Think for Building a Technolog...Dialexa
A common strategy framework used by management consultants is the familiar three-phase project approach—current state analysis, future state design, followed by the gap plan/roadmap. Some will de-emphasize the current state analysis because they are all about the “visioning” exercise. And clients often buy into this approach, because, after all, who’s interested in figuring out how we got here, when it’s more interesting to talk about the future?
Get the full write up here: https://by.dialexa.com/current-state-analysis-building-technology-roadmap
Lean Design Research - Why There’s No Excuse Wasting Money on Bad Products A...Dialexa
In the age of the consumer and consumerism of IT, there’s no question that design thinking is critical to new product success. The importance of design thinking has become so clear that there has been a surge in demand for design at the executive table.
http://by.dialexa.com/lean-design-research-no-excuse-wasting-money-on-bad-products
Minimum Testable Features—A Different Approach to Agile Software DevelopmentDialexa
Go deeper than MVP/MLP and shape your agile software development around minimum testable features. To succeed with digital transformation, business leaders need to get past the mindset that you need a perfect product to go to market. There’s still a place for waterfall processes, but the benefits of agile development are becoming more of a necessity than an option.
http://by.dialexa.com/minimum-testable-features-a-different-approach-to-agile-software-development
Minimum Viable Bureaucracy- A Practical Approach to Scaling Agile Project Man...Dialexa
When it comes to scaling agile project management, businesses should consider Minimum Viable Bureaucracy in addition to Minimum Viable Products (MVP). When you are planning your next software (and perhaps hardware) platform or product, make sure you ask your team or company "how do we maintain efficiency and consistency at scale without hindering creativity?"
http://by.dialexa.com/minimum-viable-bureaucracy-a-practical-approach-to-scaling-agile-project-management
Unlocking Productivity: Leveraging the Potential of Copilot in Microsoft 365, a presentation by Christoforos Vlachos, Senior Solutions Manager – Modern Workplace, Uni Systems
GraphSummit Singapore | The Future of Agility: Supercharging Digital Transfor...Neo4j
Leonard Jayamohan, Partner & Generative AI Lead, Deloitte
This keynote will reveal how Deloitte leverages Neo4j’s graph power for groundbreaking digital twin solutions, achieving a staggering 100x performance boost. Discover the essential role knowledge graphs play in successful generative AI implementations. Plus, get an exclusive look at an innovative Neo4j + Generative AI solution Deloitte is developing in-house.
GraphRAG is All You need? LLM & Knowledge GraphGuy Korland
Guy Korland, CEO and Co-founder of FalkorDB, will review two articles on the integration of language models with knowledge graphs.
1. Unifying Large Language Models and Knowledge Graphs: A Roadmap.
https://arxiv.org/abs/2306.08302
2. Microsoft Research's GraphRAG paper and a review paper on various uses of knowledge graphs:
https://www.microsoft.com/en-us/research/blog/graphrag-unlocking-llm-discovery-on-narrative-private-data/
LF Energy Webinar: Electrical Grid Modelling and Simulation Through PowSyBl -...DanBrown980551
Do you want to learn how to model and simulate an electrical network from scratch in under an hour?
Then welcome to this PowSyBl workshop, hosted by Rte, the French Transmission System Operator (TSO)!
During the webinar, you will discover the PowSyBl ecosystem as well as handle and study an electrical network through an interactive Python notebook.
PowSyBl is an open source project hosted by LF Energy, which offers a comprehensive set of features for electrical grid modelling and simulation. Among other advanced features, PowSyBl provides:
- A fully editable and extendable library for grid component modelling;
- Visualization tools to display your network;
- Grid simulation tools, such as power flows, security analyses (with or without remedial actions) and sensitivity analyses;
The framework is mostly written in Java, with a Python binding so that Python developers can access PowSyBl functionalities as well.
What you will learn during the webinar:
- For beginners: discover PowSyBl's functionalities through a quick general presentation and the notebook, without needing any expert coding skills;
- For advanced developers: master the skills to efficiently apply PowSyBl functionalities to your real-world scenarios.
Generative AI Deep Dive: Advancing from Proof of Concept to ProductionAggregage
Join Maher Hanafi, VP of Engineering at Betterworks, in this new session where he'll share a practical framework to transform Gen AI prototypes into impactful products! He'll delve into the complexities of data collection and management, model selection and optimization, and ensuring security, scalability, and responsible use.
Goodbye Windows 11: Make Way for Nitrux Linux 3.5.0!SOFTTECHHUB
As the digital landscape continually evolves, operating systems play a critical role in shaping user experiences and productivity. The launch of Nitrux Linux 3.5.0 marks a significant milestone, offering a robust alternative to traditional systems such as Windows 11. This article delves into the essence of Nitrux Linux 3.5.0, exploring its unique features, advantages, and how it stands as a compelling choice for both casual users and tech enthusiasts.
Essentials of Automations: The Art of Triggers and Actions in FMESafe Software
In this second installment of our Essentials of Automations webinar series, we’ll explore the landscape of triggers and actions, guiding you through the nuances of authoring and adapting workspaces for seamless automations. Gain an understanding of the full spectrum of triggers and actions available in FME, empowering you to enhance your workspaces for efficient automation.
We’ll kick things off by showcasing the most commonly used event-based triggers, introducing you to various automation workflows like manual triggers, schedules, directory watchers, and more. Plus, see how these elements play out in real scenarios.
Whether you’re tweaking your current setup or building from the ground up, this session will arm you with the tools and insights needed to transform your FME usage into a powerhouse of productivity. Join us to discover effective strategies that simplify complex processes, enhancing your productivity and transforming your data management practices with FME. Let’s turn complexity into clarity and make your workspaces work wonders!
Pushing the limits of ePRTC: 100ns holdover for 100 daysAdtran
At WSTS 2024, Alon Stern explored the topic of parametric holdover and explained how recent research findings can be implemented in real-world PNT networks to achieve 100 nanoseconds of accuracy for up to 100 days.
Alt. GDG Cloud Southlake #33: Boule & Rebala: Effective AppSec in SDLC using ...James Anderson
Effective Application Security in Software Delivery lifecycle using Deployment Firewall and DBOM
The modern software delivery process (or the CI/CD process) includes many tools, distributed teams, open-source code, and cloud platforms. Constant focus on speed to release software to market, along with the traditional slow and manual security checks has caused gaps in continuous security as an important piece in the software supply chain. Today organizations feel more susceptible to external and internal cyber threats due to the vast attack surface in their applications supply chain and the lack of end-to-end governance and risk management.
The software team must secure its software delivery process to avoid vulnerability and security breaches. This needs to be achieved with existing tool chains and without extensive rework of the delivery processes. This talk will present strategies and techniques for providing visibility into the true risk of the existing vulnerabilities, preventing the introduction of security issues in the software, resolving vulnerabilities in production environments quickly, and capturing the deployment bill of materials (DBOM).
Speakers:
Bob Boule
Robert Boule is a technology enthusiast with PASSION for technology and making things work along with a knack for helping others understand how things work. He comes with around 20 years of solution engineering experience in application security, software continuous delivery, and SaaS platforms. He is known for his dynamic presentations in CI/CD and application security integrated in software delivery lifecycle.
Gopinath Rebala
Gopinath Rebala is the CTO of OpsMx, where he has overall responsibility for the machine learning and data processing architectures for Secure Software Delivery. Gopi also has a strong connection with our customers, leading design and architecture for strategic implementations. Gopi is a frequent speaker and well-known leader in continuous delivery and integrating security into software delivery.
Encryption in Microsoft 365 - ExpertsLive Netherlands 2024Albert Hoitingh
In this session I delve into the encryption technology used in Microsoft 365 and Microsoft Purview. Including the concepts of Customer Key and Double Key Encryption.
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Amanda Gosling Giovanni Crispino David Henche Liam McDwyer
Sales Director
Southern Europe
Area Business Lead
Dynamics CRM
Jeane;e Cajide
VP of Corporate
Development
Global Partner: IBM
Interac0ve Experience.
Area Manager Marke0ng &
Communica0ons
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Four Clear Messages Stand Out
• Companies need to think more broadly about experience
• The world will be radically different in 12 months
• What you don’t measure, you won’t get
• You need to build an ecosystem of talent
@amandamgosling @IBM
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Focusing on the Customer
• The customer journey strategy
• How the customer experience will impact your business
• Leverage technology to know your customer iden0ty
@gcrispino @salesforce
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Building Blocks of a CRM Project
Strategic Vision
Customer Knowledge
Tactical Vision
Value Proposition
and relationship model
Operational Vision
Automation and Feedback
DATAMART
@leaseplan
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Customer Service – the new marketing
of consumers use web self-
service to find answers
76%
Customers are
57%
through the buying process
before they
talk to the supplier
@lmcdwyer @Microsoftirl
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Where is it all going?
chatbot - a computer program
designed to simulate conversation
with human users, especially over
the Internet.
machine learning allows computers
to learn and find hidden insights
without being explicitly programmed
where to look
@lmcdwyer @Microsoftirl
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• Innova0on will happen outside your box: API’s & SDK’s
• The future belongs to the fast
• The role of the CMO and CIO will become blurred
Innovate or Be Out-Innovated
@jeanettec007 @dialexa