This document provides a summary of Sanjeev Khindaria's professional experience and qualifications. Khindaria has over 11 years of experience in digital marketing, including web management, search engine optimization, social media, product launches, and strategic planning. He holds a Post Graduate Diploma in Business Management and a B.Sc. in Mechanical Engineering. Khindaria has worked in marketing roles at companies such as VisualSonics Inc., Globeways Canada, and Avery Dennison. He demonstrates strong analytical and people skills as well as experience with project management, budgeting, and multimedia tools.

1. Sanjeev
Khindaria
Profile
Email : khindaria@bell.net
Location : Greater Toronto Area

2. Digital Marketing Professional with over
11 years experience launching products,
brand management, market analysis, search
engine optimization, budgeting and P&L
responsibilities.
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3. Digital Marketing (Web Management, SEO, Social Media)
Product Development / Launch
Strong Analytical Skills
Excellent People Skills
Strategic Forward-Thinking
Excellent Project Management
Desktop Publishing (Mac & PC)
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4. VisualSonics Inc.
• Sr. Marketing Coordinator
2008 to 2012
Globeways Canada
• Consultant
2007 – 2008
Avery Dennison • Product Manager
• Sr. Marketing Coordinator
2000 - 2007 • Sales & Marketing Coordinator
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5. Lead Generation Search Engine Optimization
Achieved 28% increase in inbound Within 2 months, brought organic
lead generation over prior year as a search results for chosen keywords
result of launching a new company to 1st page from beyond 10th page,
website. working with an SEO agency.
Website Management Webinar Project Management
Achieved 20% greater web traffic by Successfully managed webinars using
merging customer & distributor sites multimedia content, with global
and adding significant new content. audiences generating 100s of leads.
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6. Video Conferences Training Videos
Successfully managed conferences Shot videos & screen captures,
with many hospitals & universities in recorded audio and merged 3 video
US, saving in excess of $50,000. streams and audio for upload to
customer site and YouTube.
Desktop Publishing
Saved $100,000 in collateral & trade …trade show booth skins, banners,
show development costs by etc.
designing posters, brochure inserts..
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8. Achieved Plan (Sales of US$ 16 million) for one product line and 6.0% over Plan for 2nd product line
(Sales > US$ 3 million).
Reduced cost by US$400,000 (33% of budget), by qualifying and integrating new vendor as part of a
Six-Sigma Project. Concurrently, increased product line margin by 10%.
Developed and implemented a cost matrix for custom products, reducing price quote lead time for
customers from 2 weeks to same day.
Devised a new process to realize price increases immediately as opposed to 3 months. Credited by
management for stemming over US$ 200,000 of lost revenue in the former process.
Re-launched a product with technical improvements, increasing product category sales by 43% and
maintaining the same profitability.
Brought to market a new product (80% margin) using high heat resistant polymer, satisfying
customer need & thereby building brand equity.
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9. Successfully reversed sales erosion
trend (average 6 -7% p.a.) of
previous 5 consecutive years and
grew sales by 3%, within 6 months
of taking responsibility for the
product line.
Converted 2 major customers using
aggressive marketing programs,
within first 3 months of launching a
new product range, a US$150,000
annual addition to company’s top
line.
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Images from Microsoft clipart

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11. Post Graduate
Diploma in • Institute of Management
Business
Management Technology, India (1991)
(Marketing)
B.Sc. Engineering • A.M.University, India
(Mechanical) (1989)
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12. PC
Office 2010 (2007, 2003) , Windows 7 (Vista, XP), Lotus Notes, Outlook
Google Analytics, Google AdWords
Photoshop CS5.5, Illustrator CS5.5, InDesign CS5.5, Flash CS5.5, Acrobat X Pro
Melon CMS, MSCRM, Siebel CRM, WordPress, HTML, WebEx, ExactTarget
iSpring Pro 3, Super v2009, VirtualDub 1.9.7, Audacity 1.3.9, SnagIt 8, FileZilla
3.3.1, Movi Client, Corel VideoStudio Pro X4, Corel MotionStudio 3D
MAC
Photoshop CS2, Illustrator CS2, QuarkXPress 7.01, Streamline, BarCode Pro
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13. WordPress Website
http://sanjeevcv.wordpress.com/
Video – Resume
http://www.youtube.com/watch?v=UgkF3ZOna3Y
Video – Skill’s Summary
http://www.youtube.com/watch?v=wr3emVOYZ_o
PowerPoint Presentation
http://www.slideshare.net/khindaria
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14. Photoshop CS5
Seminar 2010
Expert MS Member
Access, Expert National
MS Front Page Association of
& Advanced Photoshop
Internet Professionals
2000 2003-2005
Training
How to Design
Eye Catching
Photoshop 6.0 Brochures,
Seminar 2001 Newsletters,
Ads, Reports
2002
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15. •English
Fluent •Hindi
in •Punjabi
•Russian
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