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POSTCARDS FROM 2019 DECEMBER 2019
POSTCARDSFROM2019
POSTCARDS FROM 2019 DECEMBER 2019
LET’S SEE HOW THE YEAR WENT
POSTCARDS FROM 2019 DECEMBER 2019
AUCKLAND TOURISM, EVENTS AND ECONOMIC DEVELOPMENT
Content storybook, Road to 2021 events strategy, brand narrative
POSTCARDS FROM 2019 DECEMBER 2019
BERMUDA TOURISM AUTHORITY
Always-on social media, targeted content hub, campaigns
POSTCARDS FROM 2019 DECEMBER 2019
CITY OF AIKEN PARKS, RECREATION AND TOURISM DEPARTMENT
Agency of record, annual planning, always-on social media, campaigns
POSTCARDS FROM 2019 DECEMBER 2019
CITY OF LAUNCESTON
Place DNA™, brand framework
POSTCARDS FROM 2019 DECEMBER 2019
COLORADO TOURISM OFFICE
Regional strategies
POSTCARDS FROM 2019 DECEMBER 2019
DESTINATION BRITISH COLUMBIA
Strategic counsel, Japan and Germany community management, sentiment analysis
POSTCARDS FROM 2019 DECEMBER 2019
DESTINATION CAMPBELL RIVER
Campaigns, destination development, stakeholder engagement and workshops, economic development, 5-year strategy, coaching
POSTCARDS FROM 2019 DECEMBER 2019
DESTINATION GREATER VICTORIA
Campaigns, annual planning
POSTCARDS FROM 2019 DECEMBER 2019
DUBLIN, OHIO CVB
Place DNA™, campaigns
POSTCARDS FROM 2019 DECEMBER 2019
ELKHART COUNTY CONVENTION AND VISITORS BUREAU
Niche development and rollout plan, brand identity
POSTCARDS FROM 2019 DECEMBER 2019
OTTAWA TOURISM and CITY OF OTTAWA
Place DNA™ rollout
POSTCARDS FROM 2019 DECEMBER 2019
TOURISM BAY OF PLENTY
Destination development plan, passionography, brand storybook, strategy development
(Connecting with Residents and Tourism with Purpose), strategic coaching
POSTCARDS FROM 2019 DECEMBER 2019
TOURISM CALGARY
Passionography, niche development and strategy
POSTCARDS FROM 2019 DECEMBER 2019
TOURISM KAMLOOPS
Visitor centre strategy
POSTCARDS FROM 2019 DECEMBER 2019
TOURISM KELOWNA
Destination development strategy
POSTCARDS FROM 2019 DECEMBER 2019
TOURISM SASKATCHEWAN
Destination assessment, campaign, coaching
POSTCARDS FROM 2019 DECEMBER 2019
TOURISM VERNON
Campaigns, coaching, always-on social media
POSTCARDS FROM 2019 DECEMBER 2019
TOURISM WHITSUNDAYS
Place DNA™, brand development, marketing plan
POSTCARDS FROM 2019 DECEMBER 2019
VISIT CALIFORNIA
Always-on social media, social strategy
POSTCARDS FROM 2019 DECEMBER 2019
VISIT FLANDERS
Always-on social media
POSTCARDS FROM 2019 DECEMBER 2019
VISIT VICTORIA
EU always-on social media, US campaign
POSTCARDS FROM 2019 DECEMBER 2019
All photos used in this presentation have been granted permission for use.
PHOTO CREDITS
Aiken: Adam Nagy
Auckland: Samuel Ferrara, Unsplash
Bermuda: Meredith Andrews
Calgary: Kyler Nixon, Unsplash
California: Viviana Riche, Unsplash
Campbell River: Tina Antrobus
Colorado: Mike Scheid, Unsplash
Dublin: Ohio, Arcade Motion
Flanders: Last Post Association leper, Flickr
Kamloops: Geoff Brooks
Launceston: Matt Chen, Unsplash
Ottawa: Clem Sim, Unsplash
Saskatchewan: Tyler Cave
Vernon: Thomas Bullock, Unsplash
LET’S MOVE THE WORLD

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Destination Think!: Postcards from 2019

  • 1. POSTCARDS FROM 2019 DECEMBER 2019 POSTCARDSFROM2019
  • 2. POSTCARDS FROM 2019 DECEMBER 2019 LET’S SEE HOW THE YEAR WENT
  • 3. POSTCARDS FROM 2019 DECEMBER 2019 AUCKLAND TOURISM, EVENTS AND ECONOMIC DEVELOPMENT Content storybook, Road to 2021 events strategy, brand narrative
  • 4. POSTCARDS FROM 2019 DECEMBER 2019 BERMUDA TOURISM AUTHORITY Always-on social media, targeted content hub, campaigns
  • 5. POSTCARDS FROM 2019 DECEMBER 2019 CITY OF AIKEN PARKS, RECREATION AND TOURISM DEPARTMENT Agency of record, annual planning, always-on social media, campaigns
  • 6. POSTCARDS FROM 2019 DECEMBER 2019 CITY OF LAUNCESTON Place DNA™, brand framework
  • 7. POSTCARDS FROM 2019 DECEMBER 2019 COLORADO TOURISM OFFICE Regional strategies
  • 8. POSTCARDS FROM 2019 DECEMBER 2019 DESTINATION BRITISH COLUMBIA Strategic counsel, Japan and Germany community management, sentiment analysis
  • 9. POSTCARDS FROM 2019 DECEMBER 2019 DESTINATION CAMPBELL RIVER Campaigns, destination development, stakeholder engagement and workshops, economic development, 5-year strategy, coaching
  • 10. POSTCARDS FROM 2019 DECEMBER 2019 DESTINATION GREATER VICTORIA Campaigns, annual planning
  • 11. POSTCARDS FROM 2019 DECEMBER 2019 DUBLIN, OHIO CVB Place DNA™, campaigns
  • 12. POSTCARDS FROM 2019 DECEMBER 2019 ELKHART COUNTY CONVENTION AND VISITORS BUREAU Niche development and rollout plan, brand identity
  • 13. POSTCARDS FROM 2019 DECEMBER 2019 OTTAWA TOURISM and CITY OF OTTAWA Place DNA™ rollout
  • 14. POSTCARDS FROM 2019 DECEMBER 2019 TOURISM BAY OF PLENTY Destination development plan, passionography, brand storybook, strategy development (Connecting with Residents and Tourism with Purpose), strategic coaching
  • 15. POSTCARDS FROM 2019 DECEMBER 2019 TOURISM CALGARY Passionography, niche development and strategy
  • 16. POSTCARDS FROM 2019 DECEMBER 2019 TOURISM KAMLOOPS Visitor centre strategy
  • 17. POSTCARDS FROM 2019 DECEMBER 2019 TOURISM KELOWNA Destination development strategy
  • 18. POSTCARDS FROM 2019 DECEMBER 2019 TOURISM SASKATCHEWAN Destination assessment, campaign, coaching
  • 19. POSTCARDS FROM 2019 DECEMBER 2019 TOURISM VERNON Campaigns, coaching, always-on social media
  • 20. POSTCARDS FROM 2019 DECEMBER 2019 TOURISM WHITSUNDAYS Place DNA™, brand development, marketing plan
  • 21. POSTCARDS FROM 2019 DECEMBER 2019 VISIT CALIFORNIA Always-on social media, social strategy
  • 22. POSTCARDS FROM 2019 DECEMBER 2019 VISIT FLANDERS Always-on social media
  • 23. POSTCARDS FROM 2019 DECEMBER 2019 VISIT VICTORIA EU always-on social media, US campaign
  • 24. POSTCARDS FROM 2019 DECEMBER 2019 All photos used in this presentation have been granted permission for use. PHOTO CREDITS Aiken: Adam Nagy Auckland: Samuel Ferrara, Unsplash Bermuda: Meredith Andrews Calgary: Kyler Nixon, Unsplash California: Viviana Riche, Unsplash Campbell River: Tina Antrobus Colorado: Mike Scheid, Unsplash Dublin: Ohio, Arcade Motion Flanders: Last Post Association leper, Flickr Kamloops: Geoff Brooks Launceston: Matt Chen, Unsplash Ottawa: Clem Sim, Unsplash Saskatchewan: Tyler Cave Vernon: Thomas Bullock, Unsplash LET’S MOVE THE WORLD