Victoria's Keynote presentation: Creators need to remember there are many types of audiences that will impact the kind of content you create. It's not simply one singular audience to consider. In this presentation, Victoria will share some high level content strategies to improve and deliver quality results. EDMONTON - AMPIA’s 3rd Annual Professional Development Day was held at the Shaw Theatre on Saturday March 19 from 9am – 6:30pm. March Madness is one-day industry workshop where participants from all over the province gather to meet with local representatives from Alberta’s unions, guilds, funding agencies and keynote speakers making a big impact in the industry.