The document discusses the roles involved in user experience (UX) design and their responsibilities. It lists common UX roles like user researcher, information architect, interaction designer, visual designer, prototyper, and usability expert. For each role, it provides examples of typical activities, focal questions, and deliverables. The document also includes sections on UX maturity models, the author's skill levels in different UX roles, and common UX design tools.

2. Who is the user ? What is the user environment?
How the user searches and finds the Information ?
How the user moves through the product ?
What is visually appealing to the users ?
How is design is brought to life ?
Is the product easy to use ?
Is the product speaking the language spoken by the users?

3. User Researcher
Information
Architect
Interaction
Designer
Visual Designer
Prototyper
Usability Expert
Content Strategist
Who is the user ? What is the user environment?
How the user searches and finds the Information ?
How the user moves through the product ?
What is visually appealing to the users ?
How is design is brought to life ?
Is the product easy to use ?
Is the product speaking the language spoken by the users?

4. User Researcher
Information
Architect
Interaction
Designer
Visual Designer
Prototyper
Usability Expert
Content Strategist
Who is the user ? What is the user environment?
How the user searches and finds the Information ?
How the user moves through the product ?
What is visually appealing to the users ?
How is design is brought to life ?
Is the product easy to use ?
Is the product speaking the language spoken by the users?
UX Design

5. User Researcher
Information
Architect
Interaction
Designer
Visual Designer
Prototyper
Usability Expert
Content Strategist
Who is the user ? What is the user environment?
How the user searches and finds the Information ?
How the user moves through the product ?
What is visually appealing to the users ?
How is design is brought to life ?
Is the product easy to use ?
Is the product speaking the language spoken by the users?
sign
Personas / Process Life cycle / User Journeys /
Contextual observations / Analytical statistics
Information Chunking / Card Sorting / Information
hierarchy / Sitemaps
Workflows / Wireframes / Whiteboard sessions /
Animations / Effects
Overall Layout / Typography / Patterns /
Iconography / Micro interactions / Color palette /
Information Visualization
Clickable workflows / Interactive Animations /
HTML CSS Javascript
Test Plans / POC / Testing debriefs / Road testing /
AB testing
Content Modelling / Tone / Voice / Guidelines /
Copywriting

6. User Researcher
Information
Architect
Interaction
Designer
Visual Designer
Prototyper
Usability Expert
Content Strategist
Who is the user ? What is the user environment?
How the user searches and finds the Information ?
How the user moves through the product ?
What is visually appealing to the users ?
How is design is brought to life ?
Is the product easy to use ?
Is the product speaking the language spoken by the users?
sign
Personas / Process Life cycle / User Journeys /
Contextual observations / Analytical statistics
Information Chunking / Card Sorting / Information
hierarchy / Sitemaps
Workflows / Wireframes / Whiteboard sessions /
Animations / Effects
Overall Layout / Typography / Patterns /
Iconography / Micro interactions / Color palette /
Information Visualization
Clickable workflows / Interactive Animations /
HTML CSS Javascript
Test Plans / POC / Testing debriefs / Road testing /
AB testing
Content Modelling / Tone / Voice / Guidelines /
Copywriting
Roles Focal Question Deliverables

7. User Researcher
Information
Architect
Interaction
Designer
Visual Designer
Prototyper
Usability Expert
Content Strategist
Who is the user ? What is the user environment?
How the user searches and finds the Information ?
How the user moves through the product ?
What is visually appealing to the users ?
How is design is brought to life ?
Is the product easy to use ?
Is the product speaking the language spoken by the users?
sign
Personas / Process Life cycle / User Journeys /
Contextual observations / Analytical statistics
Information Chunking / Card Sorting /
Information hierarchy / Sitemaps
Workflows / Wireframes / Whiteboard
sessions / Animations / Effects
Overall Layout / Typography / Patterns /
Iconography / Micro interactions / Color
palette / Information Visualization
Clickable workflows / Interactive Animations
/ HTML CSS Javascript
Test Plans / POC / Testing debriefs / Road testing /
AB testing
Tone / Voice / Content Modelling / Guidelines /
Copywriting
Roles Focal Question Deliverables

8. User Researcher
Information
Architect
Interaction
Designer
Visual Designer
Prototyper
Usability Expert
Content Strategist
Who is the user ? What is the user environment?
How the user searches and finds the Information ?
How the user moves through the product ?
What is visually appealing to the users ?
How is design is brought to life ?
Is the product easy to use ?
Is the product speaking the language spoken by the users?
sign
Personas / Process Life cycle / User Journeys /
Contextual observations / Analytical statistics
Information Chunking / Card Sorting /
Information hierarchy / Sitemaps
Workflows / Wireframes / Whiteboard
sessions / Animations / Effects
Overall Layout / Typography / Patterns /
Iconography / Micro interactions / Color
palette / Information Visualization
Clickable workflows / Interactive Animations
/ HTML CSS Javascript
Test Plans / POC / Testing debriefs / Road testing /
AB testing
Tone / Voice / Content Modelling / Guidelines /
Copywriting
Roles Focal Question Deliverables

9. User Researcher
Information
Architect
Interaction
Designer
Visual Designer
Prototyper
Usability Expert
Content Strategist
Who is the user ? What is the user environment?
How the user searches and finds the Information ?
How the user moves through the product ?
What is visually appealing to the users ?
How is design is brought to life ?
Is the product easy to use ?
Is the product speaking the language spoken by the users?
sign
Personas / Process Life cycle / User Journeys /
Contextual observations / Analytical statistics
Information Chunking / Card Sorting /
Information hierarchy / Sitemaps
Workflows / Wireframes / Whiteboard
sessions / Animations / Effects
Overall Layout / Typography / Patterns /
Iconography / Micro interactions / Color
palette / Information Visualization
Clickable workflows / Interactive Animations /
HTML CSS Javascript
Test Plans / POC / Testing debriefs / Road testing /
AB testing
Tone / Voice / Content Modelling / Guidelines /
Copywriting
Roles Focal Question Deliverables

10. User Researcher
Information
Architect
Interaction
Designer
Visual Designer
Prototyper
Usability Expert
Content Strategist
Who is the user ? What is the user environment?
How the user searches and finds the Information ?
How the user moves through the product ?
What is visually appealing to the users ?
How is design is brought to life ?
Is the product easy to use ?
Is the product speaking the language spoken by the users?
UX Design
Personas / Pr
Contextual obs
Information
Information
Workflows
sessions / Ani
Overall Layo
Iconograph
palette / Inf
Clickable w
/ HTML CSS Ja
Test Plans / P
AB testing
Tone / Voice
Copywritin
DRoles Focal QuestionDiscipline

11. UX Design

12. Information
architecture Usability
UX Design

13. 9/10
7/10
9/10
8/1010/10
6/10
8/10
Visual Design
User Research
Content Strategy
Interaction Design
Usability
Information Architecture
Prototype
UX Design

14. 9/10
7/10
9/10
8/1010/10
6/10
8/10
Visual Design
User Research
Content Strategy
Interaction Design
Usability
Information Architecture
Prototype
UX Design
My Skill level in each roles

15. Developer Centric
Skunkworks UX
Managed Usability
Systematic UCD
User Driven Co.
Integrated UCD
Dedicated UX
Hostile to UX
Jacob Nielsen

16. Developer Centric
Skunkworks UX
Managed Usability
Systematic UCD
User Driven Co.
Integrated UCD
Dedicated UX
Hostile to UX
Jacob Nielsen

17. Developer Centric
Skunkworks UX
Managed Usability
Systematic UCD
User Driven Co.
Integrated UCD
Dedicated UX
Hostile to UX
Till now
Current (striving for)
Targeting
Jacob Nielsen

18. YET ANOTHER UX MATURITY MODEL

19. Current (striving for)
Target
Till now
YET ANOTHER UX MATURITY MODEL

20. Design

21. Design
QA CE Product Dev

22. Design
QA CE Product Dev
UI Dev API Dev
Sales
Pre-Sales
DB

23. CE +
QA
ProductUI Dev
Product
CE + Product

24. CE +
QA
ProductUI Dev
Product
CE + Product

25. Design
QA
CE
Product
Dev
UI Dev
API Dev
clients

26. Design
QA
CE
Product
Dev
UI Dev
API Dev
clients

27. draw.io balsamiq
Adobe XD
Sketch
Adobe Photoshop
Zeplin
workflows mocks design delivery