Jamie Brotherton, Regional Manager —IBM COS

1. Building Cloud Object
Storage Infrastructure
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Jamie Brotherton, Regional Manager — IBM COS
brothert@us.ibm.com

2. What is Cloud Object Storage?
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Large
multimedia
files Video,
Audio, Images
Store
telemetric,
instrumentatio
n and sensor
data
Web generated
and social
media data
Backup, Active
archive, DR,
inactive and
compliance
data
Security
audits, Log
files and
Analytics
Collaboration
and content
distribution
Global file
services,
mobile access,
and StaaS
Genomics,
HPC, Geo-
spatiial
8
7
6
5
4
1
2
3
Cleversafe, Inc. All rights reserved.

3. Permanently archiving all of “life’s joy”
3
50 Billion Images and Counting Case Study

4. Shutterfly & ICOS — Unlimited Storage,
Forever Design Criteria:
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• 24x7 Operation — No downtime during software upgrades, hardware refreshes, and in the
face of disk, node, and site failures.
• Security — Default encryption, no single disk, node or site contains enough information to
constitute a data breach. Zero-touch management.
• Scalability — Scale performance and/or capacity at any time with no downtime to operations
• Efficiency — Less raw storage means less power, cooling and floors pace resulting in low TCO
• Manageability — No RAID sets or replication schemes to manage. Manage upwards of
25PBs with a single Full Time Employee.

5. Shutterfly & ICOS — Unlimited Storage,
Forever Results:
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• 70% reduction in Storage costs
• Lower personnel costs
• Eliminate risk of data loss
• Guaranteed security
• Agility — On Demand Provisioning
• Zero downtime data center moves

6. A new storage architecture designed to meet
your changing needs
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7. Learn More
• IBM Cloud Object Storage
Offer Page
• http://www.cleversafe.com/
• CONTINUE THE DISCUSSION — JOIN ME
at the DESIGN roundtable: “IBM COS”
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8. Session Break
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