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Customer
Lifecycle
Yo u r C o m p a n y N a m e
7 Steps for Customer Lifecycle Management2
2. Customer
• Convert maximum leads to
customers.
• Text here
3. Repeat Purchase
• More lifetime value when customer
keeps repeating purchases.
• Text here
4. Up Trading
• Multiple product portfolio to
boost sales.
• Text here
5. Dissatisfaction
• When customers complaints of
company’s products and services.
• Text here
6. Dormancy
• When customer stop buying the
product from the company.
• Text here
7. Revival
• Revival of dormant and customers
buying from competitors.
• Text here
1. Enquiry
• More leads means more
potential customers.
• Text here
This slide is 100% editable. Adapt it to your needs and capture your audience's attention.
3
Loss/Churn
• Inevitably in time a company may lose a
customer.
• Text here
Marketing
• Messages are sent to the target market
to attract prospect customers.
• Text here
Customer Acquisition
• Prospects become customers when they
place an order.
• Text here
Relationship Management
• Resell processes increase the value of
existing customers.
• Text here
Customer Lifecycle
Process with Acquisition
Text Here
Retention
AwarenessResearch
Engagement
Purchase
This slide is 100% editable. Adapt it to your needs and capture your audience's attention.
4
Customer Lifecycle Stages in Business Management
RETENTION
LOYALTY
ADVOCACY
Engagement
• Provide customer service
through social media.
• Text here
Awareness
• Make customers aware of
the existing brand, product
and services.
• Text here
Evaluation
• Customer prefers to evaluate
products and services.
• Text here
Purchase
• Customers make their final
decision and consider to
purchase the product.
• Text here
Bonding
• Create and emotional bond
with the customer and nurture
the connection.
• Text here
*One bad experience
can lose a customer
*Brand advocates can help
attract new customers
*Optional
This slide is 100% editable. Adapt it to your needs and capture your audience's attention.
5
Customer Lifecycle with Awareness and Experience
6
Customer Acquisition
• Prospects become customers when they
place an order.
• Text here
Relationship Management
• Resell processes increase the value of
existing customers.
• Text here
Loss/Churn
• Inevitably in time a company may lose
a customer.
• Text here
Marketing
• Messages are sent to the target market
to attract prospect customers.
• Text here
This slide is 100% editable. Adapt it to your needs and capture your audience's attention.
Customers Effective Journey in Lifecycle Management
Customers Lifecycle Phases with Retention7
1. Reach
• It develops awareness right away.
• Text here
2. Acquire
• Ecommerce acquisition is
very important.
• Text here
4. Retention
• Send relevant and meaningful
messaging to a customer.
• Text here
3. Develop/Nurture
• Keep in contact with the customer
• Text here
5. Advocacy
• Recommend products or
services to friends and family.
• Text here
This slide is 100% editable. Adapt it to your needs and capture your audience's attention.
Effective Customer Lifecycle with Conversion8
1. Reach
• Contact the potential
customer.
• Text here
2. Acquisition
• Convert the customer
into a subscriber and
make leads.
• Text here
3. Conversion
• Make lead to paying
customer and build a
relationship with them.
• Text here
4. Loyalty
• Ultimate goal of a
lifecycle.
• Text here
5. Retention
• Plan to maintain the
relationship and keep
them as recurring
customer.
• Text here
This slide is 100% editable. Adapt it to your needs and capture your audience's attention.
Graph Showing Various Stages in Customer Lifecycle9
Reach
• Contact the potential
customer.
• Text here
Conversion
• Make lead to paying
customer and build a
relationship with them.
• Text here
Retention
• Plan to maintain the
relationship and keep them
as recurring customer.
• Text here
Loyalty
• Ultimate goal of a lifecycle.
• Text here
Acquisition
• Convert the customer into
a subscriber and make
leads.
• Text here
CustomerEngagement
Time
This slide is 100% editable. Adapt it to your needs and capture your audience's attention.
Phases of Customer Lifecycle with Reach and Acquire10
Advocacy
• Recommend products or
services to friends and family.
• Text here
Retention
• Send relevant and meaningful
messaging to a customer.
• Text hereReach
• It develops awareness right away.
• Text here
Acquire
• Ecommerce acquisition is
very important.
• Text here
Develop/Nurture
• Keep in contact with
the customer.
• Text here
03
04
05
02
01
This slide is 100% editable. Adapt it to your needs and capture your audience's attention.
Stages of Successful Customers Lifecycle11
01 Enquiry
• More leads means more
potential customers.
• Text here
02 Customer
• Convert maximum leads to customers.
• Text here
03 Repeat Purchase
• More lifetime value when customer
keeps repeating purchases.
• Text here
04 Up Trading
• Multiple product portfolio to
boost sales.
• Text here
05 Dissatisfaction
• When customers complaints of
company’s products and services.
• Text here
06 Dormancy
• When customer stop buying
the product from the company.
• Text here
07 Revival
• Revival of dormant and customers
buying from competitors.
• Text here
This slide is 100% editable. Adapt it to your needs and capture your audience's attention.
Contact Numbers
0123456789
Address
# street number, city, state
Email Address
emailaddress123@gmail.com
12
Thank
You

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Customer Lifecycle Acquisition Repeat Purchase Customer Acquisition Marketing Engagement

  • 1. Customer Lifecycle Yo u r C o m p a n y N a m e
  • 2. 7 Steps for Customer Lifecycle Management2 2. Customer • Convert maximum leads to customers. • Text here 3. Repeat Purchase • More lifetime value when customer keeps repeating purchases. • Text here 4. Up Trading • Multiple product portfolio to boost sales. • Text here 5. Dissatisfaction • When customers complaints of company’s products and services. • Text here 6. Dormancy • When customer stop buying the product from the company. • Text here 7. Revival • Revival of dormant and customers buying from competitors. • Text here 1. Enquiry • More leads means more potential customers. • Text here This slide is 100% editable. Adapt it to your needs and capture your audience's attention.
  • 3. 3 Loss/Churn • Inevitably in time a company may lose a customer. • Text here Marketing • Messages are sent to the target market to attract prospect customers. • Text here Customer Acquisition • Prospects become customers when they place an order. • Text here Relationship Management • Resell processes increase the value of existing customers. • Text here Customer Lifecycle Process with Acquisition
  • 4. Text Here Retention AwarenessResearch Engagement Purchase This slide is 100% editable. Adapt it to your needs and capture your audience's attention. 4 Customer Lifecycle Stages in Business Management
  • 5. RETENTION LOYALTY ADVOCACY Engagement • Provide customer service through social media. • Text here Awareness • Make customers aware of the existing brand, product and services. • Text here Evaluation • Customer prefers to evaluate products and services. • Text here Purchase • Customers make their final decision and consider to purchase the product. • Text here Bonding • Create and emotional bond with the customer and nurture the connection. • Text here *One bad experience can lose a customer *Brand advocates can help attract new customers *Optional This slide is 100% editable. Adapt it to your needs and capture your audience's attention. 5 Customer Lifecycle with Awareness and Experience
  • 6. 6 Customer Acquisition • Prospects become customers when they place an order. • Text here Relationship Management • Resell processes increase the value of existing customers. • Text here Loss/Churn • Inevitably in time a company may lose a customer. • Text here Marketing • Messages are sent to the target market to attract prospect customers. • Text here This slide is 100% editable. Adapt it to your needs and capture your audience's attention. Customers Effective Journey in Lifecycle Management
  • 7. Customers Lifecycle Phases with Retention7 1. Reach • It develops awareness right away. • Text here 2. Acquire • Ecommerce acquisition is very important. • Text here 4. Retention • Send relevant and meaningful messaging to a customer. • Text here 3. Develop/Nurture • Keep in contact with the customer • Text here 5. Advocacy • Recommend products or services to friends and family. • Text here This slide is 100% editable. Adapt it to your needs and capture your audience's attention.
  • 8. Effective Customer Lifecycle with Conversion8 1. Reach • Contact the potential customer. • Text here 2. Acquisition • Convert the customer into a subscriber and make leads. • Text here 3. Conversion • Make lead to paying customer and build a relationship with them. • Text here 4. Loyalty • Ultimate goal of a lifecycle. • Text here 5. Retention • Plan to maintain the relationship and keep them as recurring customer. • Text here This slide is 100% editable. Adapt it to your needs and capture your audience's attention.
  • 9. Graph Showing Various Stages in Customer Lifecycle9 Reach • Contact the potential customer. • Text here Conversion • Make lead to paying customer and build a relationship with them. • Text here Retention • Plan to maintain the relationship and keep them as recurring customer. • Text here Loyalty • Ultimate goal of a lifecycle. • Text here Acquisition • Convert the customer into a subscriber and make leads. • Text here CustomerEngagement Time This slide is 100% editable. Adapt it to your needs and capture your audience's attention.
  • 10. Phases of Customer Lifecycle with Reach and Acquire10 Advocacy • Recommend products or services to friends and family. • Text here Retention • Send relevant and meaningful messaging to a customer. • Text hereReach • It develops awareness right away. • Text here Acquire • Ecommerce acquisition is very important. • Text here Develop/Nurture • Keep in contact with the customer. • Text here 03 04 05 02 01 This slide is 100% editable. Adapt it to your needs and capture your audience's attention.
  • 11. Stages of Successful Customers Lifecycle11 01 Enquiry • More leads means more potential customers. • Text here 02 Customer • Convert maximum leads to customers. • Text here 03 Repeat Purchase • More lifetime value when customer keeps repeating purchases. • Text here 04 Up Trading • Multiple product portfolio to boost sales. • Text here 05 Dissatisfaction • When customers complaints of company’s products and services. • Text here 06 Dormancy • When customer stop buying the product from the company. • Text here 07 Revival • Revival of dormant and customers buying from competitors. • Text here This slide is 100% editable. Adapt it to your needs and capture your audience's attention.
  • 12. Contact Numbers 0123456789 Address # street number, city, state Email Address emailaddress123@gmail.com 12 Thank You