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Retail Marketing Strategy retail rajnish kumar itc

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Retail Marketing Strategy Rajnish Kumar
DETERMINING THE COMPETITORS
I. POSITIONING: SHOPPERS’ STOP
 
Westside
 
END OF SEASON SALE depicted on a bright red background along with the sale period duration as well as maintaining its position of being a fashionable store.. IV. PROMOTION: LIFESTYLE
[object Object],[object Object],[object Object]
[object Object],[object Object]
Key elements … ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Marketing Plan ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Market Research ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Setting Your Marketing Goals ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Marketing Strategies… ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Monitor and Control ,[object Object],[object Object],[object Object]
Winning at Retail ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

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