Cultural tourism is an important part of India's tourism industry due to its rich history and culture. Cultural attractions that draw tourists include historical and archaeological monuments, diverse festivals, music and dances, arts and crafts, pilgrimage sites, cuisines, and traditional attires. Popular states for cultural tourism are Rajasthan, Punjab, Kerala, Tamil Nadu, and Uttar Pradesh. While cultural tourism preserves heritage and traditional arts, it can also lead to commercialization and loss of authenticity if not managed properly.

1. CULTURAL
TOURISM

2. WHAT IS TOURISM
Tourism is the activities of people traveling to and staying in places outside their
usual environment for leisure, business or other purposes for not more than one
consecutive year

3. Culture has been defined as the whole complex of distinctive spiritual,
intellectual, and emotional features that characterize a society or social group
It includes not only the art and letters, but also modes of life , the fundamental
rights of a human being, value system, traditional and beliefs

4. INTRODUCTION
The name India comes from the word Indus ,which has been derived from the
Persian word for Hindu , from Sanskrit word “Sindhu”
India is popularly known as “Bharat” and also “Hindustan”
India has been ruled by numbers of rulers including Rajput, Mughals, English,
Portuguese etc
Major religions which were found in India include Hinduism, Muslim, Buddhism,
Sikhism and Jainism
Since ancient times , India has been known for its culture, heritage, and tradition

5. CULTURAL TOURISM IN INDIA

6. CULTURAL TOURISM IN INDIA
Cultural Tourism has a special place in India because of its past civilization as
India has been considered the land of ancient history, heritage , and culture
Historical and archaeological monuments continue to be the biggest draw in
attracting international tourists
The government of India has set up the Ministry of Tourism and Culture to boost
the Cultural tourism in India

7. POPULAR STATES IN INDIA FOR CULTURAL TOURISM
Rajasthan
Punjab
Kerala
Tamilnadu
Uttar Pradesh

8. CULTURAL ATTRACTION IN INDIA

9. Diwali
Holi
Eid ul –Fitr
Christmas
Ganesh Chaturthi
Buddha jayanti
FESTIVALS

10. Folk songs
Classical music
Bihu dance
Bhangra
Singhi chham
Ghoomer
Bharatnatyam
Kathak
MUSIC AND DANCE

11. ARTS AND CRAFTS
Indian arts and crafts includes
Bidri – Karnataka
Punjabi Phulkari – Punjab
Warli Painting – Maharashtra
Chikankari – Uttar Pradesh

12. India is a place of diverse pilgrimage centers directed towards various religions
Hinduism
Muslim
Buddhism
Christianity
Sikhism
PILGRIMAGE

13. The cuisine in India is classified into three major categories
SATVA, RAJAS and TAMAS
SATVA which stands for balance, RAJAS stand for passion
and TAMAS stand for indulgence
Famous cuisines of India are Besan masala roti, aloo
paratha, sell roti, panipuri, etc
Traditional attire is also one of the major attraction of the
Indian cultural tourism
Famous traditional attire are Salwar Kameez, Choli, Dhoti,
Lungi, Puan, etc
CUISINE AND CLOTHES

14. POSITIVE
• Preservation and restoration of
cultural heritage
• Revival of traditional arts and crafts
• Cultivation of cultural pride
• Cross – culture exchange
NEGATIVE
• Loss of cultural characters
• Loss of authenticity and meaning of
arts and crafts
• Commercialization of human
relationship
• Potential misunderstandings and
conflicts between residents and
tourists
IMPACT OF CULTURAL TOURISM