ITC Ltd was established in 1910 as Imperial Tobacco Company of India and has since diversified into five business segments: FMCG, hotels, paperboards & packaging, agriculture, and IT. It employs over 25,000 people across 60+ locations in India. The company has had significant growth, reaching an annual turnover of $8.31 billion in 2012-2013. ITC is actively engaged in corporate social responsibility initiatives focused on national development and empowering rural communities through education, healthcare, and livelihood programs.

2.  Established in 1910 as Imperial Tobacco Company of India ltd, the company
was renamed as Indian tobacco ltd in 1970 and further I.T.C ltd in 1974.
 Its diversified business includes five segments: FMCG, Hotels,Paperboards
& Packaging, Agriculture business & Information technology.
 The company completed 100 years in 2010 and as of 2012- 2013, had an
annual turnover of US$8.31 billion and a market capitalization of US$45
billion.
 Its employs over 25,000 people at more than 60 locations across India and
is part of Forbes 2000 list.

3.  On 24th August 1910 the company was incorporated as a
private company under the name, Imperial Tobacco Co. ltd.
 On 27th October 1954 ,the company was converted into a
Public Limited Company.
Imperial Tobacco Company of India Limited
(27th October 1954)
India Tobacco co. Ltd(may 1970)
I.T.C LIMITED (1974)
 On October 1972 company entered into hotel business.
 On 2000 company launched a project “E choupal” in Bhopal to
web-enable farmers to make a beginning in agricultural e-
trade.
 During the same year ITC has launched Wills Sport ,a full
range of internationally styled premium wear for men &
women.

4. 5

5. 6

6. ORGANIZATIONAL STRUCTURE
Chairman-
Sanjiv Puri
Executive
Director-Sumant
Bhargavan
Finance
Head-Rajiv
Tandon

7. STRATEGIC LEADER
“Behind every successful company there lies a success
strategy-
There is a strategic leader behind every success strategy”
Padmashree Y C DEVESHWAR, the present chairman joined ITC in
1996
He was the longest serving CEO of any Indian company.

8. Corporate Social
Responsibility
.

9. Corporate social responsibility
(CSR) is a self-regulating
business model that helps a
company be socially
accountable—to itself, its
stakeholders, and the public.
Companies can be conscious of
the kind of impact they are
having on all aspects of society,
including economic, social, and
environmental.

10. BENEFITS OF CSR
POSITIVE BUSINESS REPUTATION
ORGANIZATIONAL GROWTH
BETTER FINANCIAL PERFORMANCE
INCREASED SALES AND CUSTOMER LOYALTY
GREATER ABILITY TO ATTRACT TALENT AND RETAIN STAFF
 EASIER ACCESS TO CAPITAL.

11. ISSUES AND CHALLENGES
FACED BY CSR
THE SHRINKING ROLE OF GOVERNMENT
DEMANDS FOR GREATER DISCLOSURE
INCREASED CUSTOMER INTEREST
GROWING INVESTOR PRESSURE
COMPETITIVE LABOUR MARKET
SUPPLIER RELATION
LACK OF COMMUNITY PARTICIPATION IN CSR ACTIVITIES

13.  ITC being a very large company and working across different sectors
of business is actively engaged in CSR activities having a vision .
 National Purpose of Nation building through core values so that
every part of society have the change and the accessibility to basic
needs which the rural India doesn’t have through imparting assistance
and education to uplift them from poverty and misery these people
have been facing from a very long time.
 It is ITC's belief that a company's performance must be measured by
its Triple Bottom Line contribution to building economic, social and
environmental capital towards enhancing societal sustainability.

14. THANK YOU