Crowdupping is a portal that connects founders with ideas to human and material resources by allowing them to share their projects and search for team members and resources. Users can post their projects in exchange for shares, utilities, or services. This creates a partnership where founders find needed skills and resources to develop their ideas. The business model involves posting fees, premium accounts, and incubating high quality ideas in exchange for equity. The goal is to support 50 projects in the first year and 250 projects in the second year through an initial beta launch and expanding the API.