SlideShare a Scribd company logo
A CreativeAgency
offering a portfolio of services
for the digital business needs
of brands
We provide clients with creative,
fresh, contemporary
& innovative
solutions to
business problems
As Design Thinkers
we offer a humanized approach
as we build strategies that speak
innovation
Our human-centered approach,
helps clients to develop
products, services, processes
& strategies that are
desirable from a
human point of view
aboutus
Creativity, fresh, contemporary and innovative solutions defines Creative
Orange – A Branding and Digital Company. With the thought of providing
creative solutions and process, Creative Orange was founded in 2010 in the
economic capital of India, Mumbai.
Today, with an energetic team, minds fuelled with creativity, ideas and fresh
thinking we plan, strategize and design services to best suit our client needs.
We have created some of the best web innovations for which we have
received rewards and recognition over the years.
aboutus
We help clients to solve problems and give quick fixes with beneficial results
and out of box the solutions. Our mission is to provides 360-degree portfolio of
services for the digital business needs of brand through continuous innovation
to ensure that our clients are able to distinguish itself from its competitors.
With the growing need for brands to create their identity and distinguish itself
from its competitors we listen to our clients, study and analyse to understand
their needs and then build their brand story with a humanised approach.
A 360 degree
Portfolio of Services
Brand Identity, Brand Strategy, Human
Centric Design Approach, Social Media
Marketing, Website Design & Development,
Applications (Mobile), SEO,
2D Video Production,
and Events (Setup &
Collateral Design)
A
selected
list of
Clients
INBOX PICTURES ROMEDY NOW
ANUSHA DANDEKAR VODAFONE
UTV NEW MEDIA ZOOM TV MTV
VH1 MTS MOBILE NICKELODEON
ST. LUCIA STARS - CPL
ZEE ENTERTAINMENT
ET NOW
TAG HEUR PFIZER INDIA AIRTEL
NOKIA MONEY LODHA GROUP
SOULESENCE
WIZCRAFT ENTERTAINMENT
CURIO COTTAGE
MYDREAM HOLIDAY ATTANO
INDIAN SOCIETY OF ADVERTISERS
we are only good
as the company we keep
OUR
WORK
WEB DESIGN &
DEVELOPMENT
www.fudpro.com
www.inboxpictures.com
www.soulesence.com
www.prognosys.in
Case Study (E-Commerce Web Design & Development)
WWW.SOULESENCE.COM – MOBILE RESPONSIVE WEBSITE
A Responsive, Social Media oriented Redesign for an E-Commerce website
that showcases modern Indian craft by local artists and curators.
SERVICES PROVIDED :
UI & UX
DESIGN
BE SPOKE DEVELOPMENT
Case Study (E-Commerce Web Design & Development)
WWW.SOULESENCE.COM – MOBILE RESPONSIVE WEBSITE
OBJECTIVE:
We undertook the challenge of serving enormous amounts of data in a structured and logical
way across multitude of platforms for redesign and rebuilding the E-Commerce Website.
OUR APPROACH :
Soulesence, new website works seamlessly across all mobile platforms in order to meet the
changing needs of their user, and the design reflects the vibrancy and youthfulness of the
products created by the independent artists and curators. It was also very important that social
media be fully integrated within the site environment.
The key feature on the website is the search filter that allows users to quickly search for the
desired products in 3 clicks based on various occasions that they would like to
make a purchase. The new responsive site meets the changing needs of the users while the
design reflects the ease of navigation for users on all devices.
MOBILE
APPLICATION
UI, UX, DESIGN & HYBRID
DEVELOPMENT
TSEC COLLEGE - STUDENT APP
FUDPRO - FOOD APP
SOCIAL MEDIA
MARKETING
Case Study ( Currio Cottage - Social Media Management)
WWW.FACEBOOK.COM/CURIOCOTTAGE/
Being in the category of semi-precious jewellery the online marketing
strategy consisted of creating awareness about the timeless, stylish jewellery
WWW.FACEBOOK.COM/CURIOCOTTAGE/
OBJECTIVE:
Being in the category of semi-precious jewellery the online marketing strategy consisted of
creating awareness about the timeless, stylish jewellery that is in the affordable segment while
evoking the feeling of joy and pride in its owner.
OUR STRATEGY :
As fashion is ever evolving, consumers are looking out for products that’s are not only
conventional but also stylish and elegant.
On the contrary to conventional thinking in the fashion accessories segment, Curio Cottage is
uniquely positioned as Jewellery that ‘Celebrates a Woman’ that talks about the emotions that
expressed in celebrating being a woman and not that of doubt and apprehension. Curio
Cottage is about experiencing the joy and celebration of being a woman.
Case Study (Currio Cottage - Social Media Management)
WWW.FACEBOOK.COM/CURIOCOTTAGE/
OUR STRATEGY :
As part of the social media brand page management, we curated content on the basis of the
product, style tips by young fashion stylists, Celebrity styling at TV Shows and Events,
customer testimonials, Quotes and stories of the women who wear them. This strategy evoked
the feeling of joy and pride for the owners each piece of jewellery. Since the product
experience is more about invoking the feeling of joy, the communication and strategy brought
alive the message of ‘Celebrate being a Woman’ around it.
Case Study (Currio Cottage - Social Media Management)
ONLINE WEB
INNOVATIONS
MTV Woodland Ecolution
A CSR initiative by which users could plant virtual trees on Facebook.
Partnered with Give India who planted actual trees in the leading cities
zoOmit!
A Facebook application that allows users to dedicate Bollywood songs to
family and friends which will be aired on the TV show zoOmit
iifa – Voting Engine
Voting engine created for Bollywood fans to caste vote in various categories like
Best, Actor, Best Director, Movie of the Year, etc.
GIMA – Voting Engine
Voting engine created for Bollywood Music Industry to submit their nominations.
The Voting engine opened up to Bollywood Music fans too, to cast their vote.
Vodafone Know Your Game
A fun app launched for Vodafone during the T20 to engage users of Vodafone.
Case Study (zoOmit! – FACEBOOK APPLICAITON)
Being an entertainment channel, zoOm TV came up with a show called
zoOmit! wherein views dedicate songs through the use of social media.
SERVICES PROVIDED :
UI, UX, Design and
Development of
Facebook Application
Case Study (zoOmit! – FACEBOOK APPLICAITON)
CHALLENGE :
- To create an facebook application with works keeping in mind user behaviour on Facebook.
- To get gen-z to login to their facebook account and dedicate songs to their family and
friends
OUR APPROACH :
With gen-z ever evolving on social media platform like Facebook it was imperative to leverage
the reach of Facebook to not only create a community but to also get this TG to engage on the
Facebook application to dedicate songs to their loved ones which would then be aired on
television. As fashion is ever evolving, consumers are looking out for products that’s are not only
conventional but also stylish and elegant.
On the contrary to conventional thinking and processes in Television of viewers either calling in or
sending an SMS to request songs the Facebook application served as a “Web Innovation” to use
the power of social media to leverage and engage users on television.
Case Study (zoOmit! – FACEBOOK APPLICAITON)
OUR APPROACH :
Listening, from TG helped sketched out the UI & UX in a way that they would interact. The
designs created was vibrant with use of the brand colors. Customized development was done
to build the application. Unique features like search for songs, request for addition of song,
dedication of song with message, wall notification to ‘Dedicated to’ and ‘Dedicated by’ besides
many other features like share, invite, etc. As an additional feature video dedications were
allowed to users which increased the usage of the app.
RESULTS ACHIEVED :
Use of social media to drive traffic to the TV Show generated a huge positive response.
Songs Uploaded: 30,000
Average No. of Daily Requests: 237
Average monthly requests: 7293
Total No. of Requests: 194701
ONLINE
MARKETING
COLLATERALS
ST. LUCIA STAR
TEAM MARKETING
PROMOTION
POSTER &
E-MAILER
FB VISUALS
UTV NEW MEDIA
E-MAILER CAMPAIGN
E-MAILER
E-MAILER
NOKIA MONEY
CAMPAIGN
WEBSITE
WEBSITE
WEBSITE
APP DESIGN
LANDING
PAGE
E-MAILER
VIACOM 18
E-MAILER CAMPAIGN
E-MAILER
ZERO2SIXTY
E-COMMERCE SERVICE
SOLUTION E-MAILERS
E-MAILER
E-MAILER
PFIZER
E-MAILER PROMOTION
E-MAILER
2D VIDEO
PRODUCTION
COMPANY SHOWREEL
https://bit.ly/2HUzKlo
(CREATIVE ORANGE SHOWREEL)SWACHH BHARAT – STOP SPITTING
https://bit.ly/2rp829t
WORLD HEART DAY
https://bit.ly/2HTylzF
ENJOY THE POWER OF FREEDOM
https://bit.ly/2HZukWp
EVENT
COLLATERALS
DESIGN & SETUP
MARITIME INDIA SUMMIT - IMS SHIPPING SETUP
awards & accolades
2011
MTV Woodland Ecolution - Bronze Award – Indian
Media Digital Awards – Best Website/Microsite – Public
Service/Cause
2011
MTV Woodland Ecolution – Nominee –
Yahoo Big Chair Idea Awards – Best Use of
Social Media
2012
MTV Woodland Ecolution (Facebook Application) –
Gold Award – WAT Awards – Social Application of the
Year
2013
www.iffa.com – Nominee
WAT Awards – Website of the Year
www.furtadosonline.com – Nominee
WAT Awards – Best E-Commerce Site
theteam
theteam
SKILLED CONTENT WRITERS
Great content is the engine that makes everyone run. Your website, sales material, email blasts,
social media posts, etc. – all need great content writing.
DIGITAL MARKETING STRATEGISTS
Amazing results start with amazing strategies. We’ve worked with the top companies in the world.
Many of them use us specifically for strategy.
EXPERT RESPONSIVE WEB DESIGNERS & DEVELOPERS
The web is the hub of your digital presence. We are able to deploy awesome solutions because
we have awesome web guys.
theteam
TALENTED GRAPHIC ARTISTS
Great looking assets are a must! From Web pages to E-Mail blasts to Social Media posts,
everything must look great! We make it happen.
SEO EXPERTS
Ranking at the top of Google requires skill and persistence. Our team does that for you.
SOCIAL MEDIA EXPERTS
Growing your social footprint and creating engaging followers is an art and a science. You need a
talented team leading the charge.
ourclients
contactus
Office No. 90, First Floor, D Wing, Elco Arcade Business Centre,
Off Hill Road, Bandra West, Mumbai – 400050. MH. India
+91-98670 44318 / contactus@creativeorange.in
+91-91676 37162 / namarata@creativeorange.in
LINKEDINFACEBOOK | TWITTER | INSTAGRAM
/company/creativeoraange/CreativeOraange
“CREATIVITY IS
INTELLIGENCE
HAVING FUN”
- ALBERT EINSTEIN

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Creative Orange, 360 degree Digital Marketing Agency in Mumbai

  • 1.
  • 2. A CreativeAgency offering a portfolio of services for the digital business needs of brands We provide clients with creative, fresh, contemporary & innovative solutions to business problems
  • 3. As Design Thinkers we offer a humanized approach as we build strategies that speak innovation Our human-centered approach, helps clients to develop products, services, processes & strategies that are desirable from a human point of view
  • 4. aboutus Creativity, fresh, contemporary and innovative solutions defines Creative Orange – A Branding and Digital Company. With the thought of providing creative solutions and process, Creative Orange was founded in 2010 in the economic capital of India, Mumbai. Today, with an energetic team, minds fuelled with creativity, ideas and fresh thinking we plan, strategize and design services to best suit our client needs. We have created some of the best web innovations for which we have received rewards and recognition over the years.
  • 5. aboutus We help clients to solve problems and give quick fixes with beneficial results and out of box the solutions. Our mission is to provides 360-degree portfolio of services for the digital business needs of brand through continuous innovation to ensure that our clients are able to distinguish itself from its competitors. With the growing need for brands to create their identity and distinguish itself from its competitors we listen to our clients, study and analyse to understand their needs and then build their brand story with a humanised approach.
  • 6. A 360 degree Portfolio of Services Brand Identity, Brand Strategy, Human Centric Design Approach, Social Media Marketing, Website Design & Development, Applications (Mobile), SEO, 2D Video Production, and Events (Setup & Collateral Design)
  • 8. INBOX PICTURES ROMEDY NOW ANUSHA DANDEKAR VODAFONE UTV NEW MEDIA ZOOM TV MTV VH1 MTS MOBILE NICKELODEON
  • 9. ST. LUCIA STARS - CPL ZEE ENTERTAINMENT ET NOW TAG HEUR PFIZER INDIA AIRTEL NOKIA MONEY LODHA GROUP
  • 10. SOULESENCE WIZCRAFT ENTERTAINMENT CURIO COTTAGE MYDREAM HOLIDAY ATTANO INDIAN SOCIETY OF ADVERTISERS
  • 11. we are only good as the company we keep
  • 15.
  • 17.
  • 19.
  • 21.
  • 22. Case Study (E-Commerce Web Design & Development) WWW.SOULESENCE.COM – MOBILE RESPONSIVE WEBSITE A Responsive, Social Media oriented Redesign for an E-Commerce website that showcases modern Indian craft by local artists and curators. SERVICES PROVIDED : UI & UX DESIGN BE SPOKE DEVELOPMENT
  • 23. Case Study (E-Commerce Web Design & Development) WWW.SOULESENCE.COM – MOBILE RESPONSIVE WEBSITE OBJECTIVE: We undertook the challenge of serving enormous amounts of data in a structured and logical way across multitude of platforms for redesign and rebuilding the E-Commerce Website. OUR APPROACH : Soulesence, new website works seamlessly across all mobile platforms in order to meet the changing needs of their user, and the design reflects the vibrancy and youthfulness of the products created by the independent artists and curators. It was also very important that social media be fully integrated within the site environment. The key feature on the website is the search filter that allows users to quickly search for the desired products in 3 clicks based on various occasions that they would like to make a purchase. The new responsive site meets the changing needs of the users while the design reflects the ease of navigation for users on all devices.
  • 24. MOBILE APPLICATION UI, UX, DESIGN & HYBRID DEVELOPMENT
  • 25. TSEC COLLEGE - STUDENT APP
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  • 34. Case Study ( Currio Cottage - Social Media Management) WWW.FACEBOOK.COM/CURIOCOTTAGE/ Being in the category of semi-precious jewellery the online marketing strategy consisted of creating awareness about the timeless, stylish jewellery
  • 35. WWW.FACEBOOK.COM/CURIOCOTTAGE/ OBJECTIVE: Being in the category of semi-precious jewellery the online marketing strategy consisted of creating awareness about the timeless, stylish jewellery that is in the affordable segment while evoking the feeling of joy and pride in its owner. OUR STRATEGY : As fashion is ever evolving, consumers are looking out for products that’s are not only conventional but also stylish and elegant. On the contrary to conventional thinking in the fashion accessories segment, Curio Cottage is uniquely positioned as Jewellery that ‘Celebrates a Woman’ that talks about the emotions that expressed in celebrating being a woman and not that of doubt and apprehension. Curio Cottage is about experiencing the joy and celebration of being a woman. Case Study (Currio Cottage - Social Media Management)
  • 36. WWW.FACEBOOK.COM/CURIOCOTTAGE/ OUR STRATEGY : As part of the social media brand page management, we curated content on the basis of the product, style tips by young fashion stylists, Celebrity styling at TV Shows and Events, customer testimonials, Quotes and stories of the women who wear them. This strategy evoked the feeling of joy and pride for the owners each piece of jewellery. Since the product experience is more about invoking the feeling of joy, the communication and strategy brought alive the message of ‘Celebrate being a Woman’ around it. Case Study (Currio Cottage - Social Media Management)
  • 38. MTV Woodland Ecolution A CSR initiative by which users could plant virtual trees on Facebook. Partnered with Give India who planted actual trees in the leading cities
  • 39. zoOmit! A Facebook application that allows users to dedicate Bollywood songs to family and friends which will be aired on the TV show zoOmit
  • 40. iifa – Voting Engine Voting engine created for Bollywood fans to caste vote in various categories like Best, Actor, Best Director, Movie of the Year, etc.
  • 41. GIMA – Voting Engine Voting engine created for Bollywood Music Industry to submit their nominations. The Voting engine opened up to Bollywood Music fans too, to cast their vote.
  • 42. Vodafone Know Your Game A fun app launched for Vodafone during the T20 to engage users of Vodafone.
  • 43. Case Study (zoOmit! – FACEBOOK APPLICAITON) Being an entertainment channel, zoOm TV came up with a show called zoOmit! wherein views dedicate songs through the use of social media. SERVICES PROVIDED : UI, UX, Design and Development of Facebook Application
  • 44. Case Study (zoOmit! – FACEBOOK APPLICAITON) CHALLENGE : - To create an facebook application with works keeping in mind user behaviour on Facebook. - To get gen-z to login to their facebook account and dedicate songs to their family and friends OUR APPROACH : With gen-z ever evolving on social media platform like Facebook it was imperative to leverage the reach of Facebook to not only create a community but to also get this TG to engage on the Facebook application to dedicate songs to their loved ones which would then be aired on television. As fashion is ever evolving, consumers are looking out for products that’s are not only conventional but also stylish and elegant. On the contrary to conventional thinking and processes in Television of viewers either calling in or sending an SMS to request songs the Facebook application served as a “Web Innovation” to use the power of social media to leverage and engage users on television.
  • 45. Case Study (zoOmit! – FACEBOOK APPLICAITON) OUR APPROACH : Listening, from TG helped sketched out the UI & UX in a way that they would interact. The designs created was vibrant with use of the brand colors. Customized development was done to build the application. Unique features like search for songs, request for addition of song, dedication of song with message, wall notification to ‘Dedicated to’ and ‘Dedicated by’ besides many other features like share, invite, etc. As an additional feature video dedications were allowed to users which increased the usage of the app. RESULTS ACHIEVED : Use of social media to drive traffic to the TV Show generated a huge positive response. Songs Uploaded: 30,000 Average No. of Daily Requests: 237 Average monthly requests: 7293 Total No. of Requests: 194701
  • 47. ST. LUCIA STAR TEAM MARKETING PROMOTION
  • 69. (CREATIVE ORANGE SHOWREEL)SWACHH BHARAT – STOP SPITTING https://bit.ly/2rp829t
  • 71. ENJOY THE POWER OF FREEDOM https://bit.ly/2HZukWp
  • 73. MARITIME INDIA SUMMIT - IMS SHIPPING SETUP
  • 75. 2011 MTV Woodland Ecolution - Bronze Award – Indian Media Digital Awards – Best Website/Microsite – Public Service/Cause 2011 MTV Woodland Ecolution – Nominee – Yahoo Big Chair Idea Awards – Best Use of Social Media
  • 76. 2012 MTV Woodland Ecolution (Facebook Application) – Gold Award – WAT Awards – Social Application of the Year 2013 www.iffa.com – Nominee WAT Awards – Website of the Year www.furtadosonline.com – Nominee WAT Awards – Best E-Commerce Site
  • 78. theteam SKILLED CONTENT WRITERS Great content is the engine that makes everyone run. Your website, sales material, email blasts, social media posts, etc. – all need great content writing. DIGITAL MARKETING STRATEGISTS Amazing results start with amazing strategies. We’ve worked with the top companies in the world. Many of them use us specifically for strategy. EXPERT RESPONSIVE WEB DESIGNERS & DEVELOPERS The web is the hub of your digital presence. We are able to deploy awesome solutions because we have awesome web guys.
  • 79. theteam TALENTED GRAPHIC ARTISTS Great looking assets are a must! From Web pages to E-Mail blasts to Social Media posts, everything must look great! We make it happen. SEO EXPERTS Ranking at the top of Google requires skill and persistence. Our team does that for you. SOCIAL MEDIA EXPERTS Growing your social footprint and creating engaging followers is an art and a science. You need a talented team leading the charge.
  • 81. contactus Office No. 90, First Floor, D Wing, Elco Arcade Business Centre, Off Hill Road, Bandra West, Mumbai – 400050. MH. India +91-98670 44318 / contactus@creativeorange.in +91-91676 37162 / namarata@creativeorange.in LINKEDINFACEBOOK | TWITTER | INSTAGRAM /company/creativeoraange/CreativeOraange