This document discusses a new paradigm for loss control called "Inside-out Loss Control" or "Creative InterChange" that focuses on changing behaviors through observation and dialogue. It outlines several key concepts of this new paradigm, including risk control, understanding the causes and effects of accidents, and using Creative InterChange which involves authentic, appreciative, creative, and continual interaction. The document then describes an application of this paradigm called "TO DOTM" which stands for "Take time to Observe and to Dialogue in Order to solve". TO DOTM is presented as a process for helping change unsafe habits into conscious safe behaviors through observation, recognition, dialogue, and behavioral change facilitated by Creative InterChange principles.