The document discusses automating WhiteStar Corp's delivery of vector data to customers through an email-based system. The old process involved manual DVD delivery, while the new system will allow customers to self-serve data via email. It will use FME Server, PostgreSQL and cloud technologies to process data orders specified in emails, track usage, and integrate with other systems like Salesforce. The system aims to streamline internal tasks, automate quoting, and leverage FME's transformation capabilities to generate outputs from predefined formats.

1. Automated Email Services
Robert White – President WhiteStar Corp
Kevin Weller – Software Architect, ASAP iSystems
April 10, 2013

2. Project Background
 Business Environment
 WhiteStar Delivers Vector Data to Customers
 Public Land Survey (polygons).
 Texas Land Survey (polygons).
 Well Data (points).
 Culture (vectors, polygons, points).

3. Project Background
 Old Way.
 Manual Delivery.
 DVD.
 Desktop Installation.
 Stressing Out Jeff and Mike.

4. Project Background
 New Way
 Simple e-mail Interface.
 Customers Self-Serve Data.
 Common Process for Enterprise and Desktop.
 Based on Cloud Technologies.
 FME Server
 PostgreSQL
 ArcGIS Online?
 Mike and Jeff are Happy

5. Benefits
 Automates Internal Manual Tasks.
 Automates Data Quoting.
 Tracks Data Usage.
 Repurposes Resources.
 Entitlements Managed by Google Docs Interface.
 Interfaces to Salesforce.com.
 Eliminates Need for Web.
 Web Tools Development to Hide Complexity.

6. Features
 Leverage Strengths of FME:
 Repeatable, Simple Ordering Process.
 Leverage Predefined Output Formats.
 Use of .JPG and .PDF for Quote Generation
 Geodatabaseetc, for delivery.
 Leverage Power of Workspaces.
 Leverage Built-in Coordinate Systems / Transforms.
 Store Data in Cloud.

7. Basic Data Flow

8. Email Example
From: kweller@asapisoft.com
To: wsdata@fme.whitestar.com
Subject: WhiteStarGrid Order
COUNTY: CO:Jefferson
LAYERS: PLSS
COORDSYS: EPSG:4267
FMT: shapefile

9. Subsystem Decomposition

10. Cloud Deployment

11. Thank You!
 Questions?
 For more information:
 Robert White, rwhite@whitestar.com
 Kevin Weller, kweller@asapisystems.com
 ASAP iSystemsfor WhiteStar Corporation
 Twitter: @doxotter (Kevin) and @k0rcw (Robert)