The document discusses the importance of creating workplace unity through a shared narrative that defines acceptable behaviors and cultural values. It emphasizes that clarity and agreement on actions that enhance productivity and meaning in the workplace can lead to a more fulfilling culture. A well-designed shared narrative at all organizational levels fosters improved teamwork and cohesion.

1. CREATE WORKPLACE UNITY
WITH A SHARED NARRATIVE
REFERENCE POINTS
@CASTORYSCAPE

2. Humans throughout time have
reinforced how they should act
in their culture by defining a
heaven and a hell - the most
fulfilling life we might achieve,
and the crappiest life we might
make for ourselves if we’re not
careful enough.
BEHAVIORAL BOUNDARIES
@CASTORYSCAPE

3. When humans found themselves
with a crappy culture, it was
often due to a lack of clarity or
agreement about what actions
brought them closer to heaven
or on the highway to hell.
TROUBLE IN PARADISE
@CASTORYSCAPE

4. Conversely, the clearer and more
accepting everyone was on what
actions brought them closer to
heaven and away from hell, the
more productive, unified, and
meaningful life was in the
culture.
THIS IS THE WAY
@CASTORYSCAPE

5. Learn to design a shared workplace
narrative as a team, department,
and organization!
Shared narratives improve...
● productivity
● unity
● meaning
CALL TO ADVENTURE
@CASTORYSCAPE
HISTORY
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6. letsconnect@castoryscape.com
linkedin.com/in/castoryscape
castoryscape
@castoryscape