planning

1. Planning Production
Jennifer Robinson

2. • I am producing a music video to the narrative song ‘I missyou, I’m sorry’ by Gracie
Abrams
• This videowill follow four different couples who have recentlybroken up and find
themselvesin the same place at the sametime, but narrowly missingeach other.
• The video includesmy artist as a part of one of the couples, however the focus is not
solely on her in order to focus on the narrative storyline.
• Thedifferent scenesare shot in a train station, school, pub and house – all generic
places,allowing the audience to see themselvesin the couples’ shoes, creatinga
personal connection especiallyto fans that might have experiencedsimilarsituations.
• My biggest inspirationfor this music video was ‘ceilings’by LizzyMcAlpine, which has a
heavilynarrative basedvideo, but I looked at various others within the indie/indiepop
genre by femaleartists in order to produce a fitting video.
• In planning this video, I have madea storyboard to loosely plan each sceneand will
stickto that when filming as much as possible.
• I will be using Adobe After Effects to edit my video.

3. • The song has a slow start before building up during the second chorus and
the bridge
• During the slow verses, my video will introduce the four different couples
going about their days. When the song builds for the second chorus, the
video will show their paths crossing – though the characters are unaware
of this.
• The bridge/outro section of the video will represent the couples moving on
in a way through various ways: deciding to not text each other, walking in
the opposite directions, tearing down a poster of the other.