Hierarchy of our Corporate Statements: Mission, Values, Vision & Strategy  Our Mission:  Fuel Business Transformation Our Values:  Leadership, Adaptability, Customer Focus, Integrity & Passion Our Vision:  LiquidHub will be a premier technology consultancy and business systems integrator with a focus on trusted client & associate relationships  Our Strategy:  To build a unique, meritocracy-based $000 million IT services firm by offering  i ndependent,  i nnovative,  i ndispensable &  i ndustry-focused advice & solutions to our business & IT management clients.  Definitions - Hierarchy of Company Statements: Mission: Why we exist Values: What we believe in and how we will behave Vision: What we want to be Strategy: What our competitive game plan will be Balanced Scorecard: How we will monitor and implement that plan Source: Harvard Business Review, August 2007 Strategy Statement Element Definitions : unique : we seek to deliver greater value to clients than our competitors and build on our competitive strengths which include: 24x7 access to executive management; thought leadership; certified, experienced & locally-based associates; agile expertise and EA/SOA focus meritocracy : our associates’ responsibilities are based on demonstrated ability $150M [revenue] : at this size, we are a significant player in the IT services space independent advice : we are technology agnostic, selecting the optimal system components for our clients innovative : we seek to present fresh, new and exciting ideas to the our clients indispensable : our clients view us as absolutely necessary to their business success industry-focused : we understand the unique challenges of the life sciences, insurance and financial services industries solutions : we offer end-to-end technology solutions in 6 categories – IT Strategy, Governance, Collaboration, Integration, Data and Managed Services business & IT management : we focus our business development efforts on both LOB and IT Management clients : we are demonstrably focused on our clients; our aim is to make them successful Tagline:  Fueling Business Transformation Sub-Tagline:  Consulting | Solutions | Outsourcing 4i

Corporate Statements Hierarchy

  • 1.
    Hierarchy of ourCorporate Statements: Mission, Values, Vision & Strategy Our Mission: Fuel Business Transformation Our Values: Leadership, Adaptability, Customer Focus, Integrity & Passion Our Vision: LiquidHub will be a premier technology consultancy and business systems integrator with a focus on trusted client & associate relationships Our Strategy: To build a unique, meritocracy-based $000 million IT services firm by offering i ndependent, i nnovative, i ndispensable & i ndustry-focused advice & solutions to our business & IT management clients. Definitions - Hierarchy of Company Statements: Mission: Why we exist Values: What we believe in and how we will behave Vision: What we want to be Strategy: What our competitive game plan will be Balanced Scorecard: How we will monitor and implement that plan Source: Harvard Business Review, August 2007 Strategy Statement Element Definitions : unique : we seek to deliver greater value to clients than our competitors and build on our competitive strengths which include: 24x7 access to executive management; thought leadership; certified, experienced & locally-based associates; agile expertise and EA/SOA focus meritocracy : our associates’ responsibilities are based on demonstrated ability $150M [revenue] : at this size, we are a significant player in the IT services space independent advice : we are technology agnostic, selecting the optimal system components for our clients innovative : we seek to present fresh, new and exciting ideas to the our clients indispensable : our clients view us as absolutely necessary to their business success industry-focused : we understand the unique challenges of the life sciences, insurance and financial services industries solutions : we offer end-to-end technology solutions in 6 categories – IT Strategy, Governance, Collaboration, Integration, Data and Managed Services business & IT management : we focus our business development efforts on both LOB and IT Management clients : we are demonstrably focused on our clients; our aim is to make them successful Tagline: Fueling Business Transformation Sub-Tagline: Consulting | Solutions | Outsourcing 4i

Editor's Notes

  • #2 Porter argues that strategy is about selecting the set of activities in which an organization will excel to create a sustainable difference in the marketplace. The sustainable difference can be to deliver greater value to clients than competitors, or to provide comparable value but at lower cost than competitors. “Differentiation arises from both the choice of activities and how they are performed.”