SlideShare a Scribd company logo
7/26/2019 Corporate Social Responsibility
https://www.impactcommunication.co.uk/corporate-social-responsibility/ 1/3
type and press ‘enter’
Corporate Social Responsibility
Corporate social responsibility is about doing the right things. It’s a part of continuing process of building long term value through involvin
issues which affects public to improve company’s reputation and encourage customers and other stakeholders to stay engage w
organizations. Hence, it’s about behaving responsibly which also offers direct business benefits and drive corporate change with well defin
objective and measurable targets.
CSR activities offer desired consumer support; therefore companies are now expected to engage themselves with CSR programs to influe
consumers sense of well being so that companies are rewarded later in the market. There are a number of initiatives that leave huge amoun
influence on consumers that help build desired value propositions of the company. Authentic research reports suggest that businesses must
should we all, become a good citizen and encourage organization to act in a socially responsible manner.
The bene ts of CSR
CSR should not be perceived as meaningless activity, as it can benefit firms in many ways such as CSR programs are likely to increase custo
satisfaction that is positively linked with employee commitment and customer loyalty. Also, customers develop positive perception of firms thro
evaluation of the fairness that firm demonstrate by using firm’s products and services. Therefore, CSR initiatives are expected to demonstr
equity towards customers that leads to higher satisfaction.
Since, it is beginning to appear that consumers respect and want to buy goods from those who are responsible and preserve the interes
members of the society, hence there is direct link between being good and creating loyalty. In addition, careful implementation of CSR poli
can help your organization in following ways:
Raise positive perception of the organization
Increase customer retention
Develop and enhance relationship with customers,suppliers and all other stakeholders
Attract and retain new talents
Differentiate yourself from your competitors
Enhancing corporate reputation
Service List
Corporate social marketing
Cause related marketing
Corporate philanthropy
Corporate community involvement
Socially responsible business practices
(https://www.impactcommunication.co.uk/)
7/26/2019 Corporate Social Responsibility
https://www.impactcommunication.co.uk/corporate-social-responsibility/ 2/3
For further information please contact Creative Impact Communications to discuss Corporate Social  Responsibility  and sustainable busin
practices on info@impactcommunication.co.uk
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(/consumer-pr/)
Stay informed
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https://t.co/83BaF6ncCj #growthhacking #growthhack #marketing #growthh…
WHO WE ARE
Creative impact is a strategic communication agency comprising of a number
of services that rolled into one integrated agency. We offer the full range of
services that would cater all the services under the term of marketing
communications.
USEFUL LINKS
Advertising (https://www.impactcommunication.co.uk/advertising/)
SEO -Search Engine Optimisation
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designing-manchester/)
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Affiliate Marketing (https://www.impactcommunication.co.uk/affiliate-
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marketing/)

ADDRESS
Manchester:
The Shed, Chester Street,
CONTACT US
E: info@impactcommunication.co.uk
P: 00447818287434
7/26/2019 Corporate Social Responsibility
https://www.impactcommunication.co.uk/corporate-social-responsibility/ 3/3
Manchester, M1 5GD
London:
48 Carlyle Ave,
Southall, London UB1 2BH

(https://www.facebook.com/creativeimpactcommunic
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Corporate social responsibility

  • 1. 7/26/2019 Corporate Social Responsibility https://www.impactcommunication.co.uk/corporate-social-responsibility/ 1/3 type and press ‘enter’ Corporate Social Responsibility Corporate social responsibility is about doing the right things. It’s a part of continuing process of building long term value through involvin issues which affects public to improve company’s reputation and encourage customers and other stakeholders to stay engage w organizations. Hence, it’s about behaving responsibly which also offers direct business benefits and drive corporate change with well defin objective and measurable targets. CSR activities offer desired consumer support; therefore companies are now expected to engage themselves with CSR programs to influe consumers sense of well being so that companies are rewarded later in the market. There are a number of initiatives that leave huge amoun influence on consumers that help build desired value propositions of the company. Authentic research reports suggest that businesses must should we all, become a good citizen and encourage organization to act in a socially responsible manner. The bene ts of CSR CSR should not be perceived as meaningless activity, as it can benefit firms in many ways such as CSR programs are likely to increase custo satisfaction that is positively linked with employee commitment and customer loyalty. Also, customers develop positive perception of firms thro evaluation of the fairness that firm demonstrate by using firm’s products and services. Therefore, CSR initiatives are expected to demonstr equity towards customers that leads to higher satisfaction. Since, it is beginning to appear that consumers respect and want to buy goods from those who are responsible and preserve the interes members of the society, hence there is direct link between being good and creating loyalty. In addition, careful implementation of CSR poli can help your organization in following ways: Raise positive perception of the organization Increase customer retention Develop and enhance relationship with customers,suppliers and all other stakeholders Attract and retain new talents Differentiate yourself from your competitors Enhancing corporate reputation Service List Corporate social marketing Cause related marketing Corporate philanthropy Corporate community involvement Socially responsible business practices (https://www.impactcommunication.co.uk/)
  • 2. 7/26/2019 Corporate Social Responsibility https://www.impactcommunication.co.uk/corporate-social-responsibility/ 2/3 For further information please contact Creative Impact Communications to discuss Corporate Social  Responsibility  and sustainable busin practices on info@impactcommunication.co.uk (/advertising/) (/branding-brand-management/) (/corporate-social-responsibility/) (/consumer-pr/) Stay informed  FOLLOW US (HTTP://TWITTER.COM/ANUJRAMPAL1) RT @GrowthHackSlack (http://twitter.com/GrowthHackSlack): 4 Instagram Best Practices for Increasing Sales https://t.co/83BaF6ncCj #growthhacking #growthhack #marketing #growthh… WHO WE ARE Creative impact is a strategic communication agency comprising of a number of services that rolled into one integrated agency. We offer the full range of services that would cater all the services under the term of marketing communications. USEFUL LINKS Advertising (https://www.impactcommunication.co.uk/advertising/) SEO -Search Engine Optimisation (https://www.impactcommunication.co.uk/seo-search-engine-optimisation  Website Designing (https://www.impactcommunication.co.uk/website- designing-manchester/)  Affiliate Marketing (https://www.impactcommunication.co.uk/affiliate- marketing/)  Content Marketing (https://www.impactcommunication.co.uk/content- marketing/)  ADDRESS Manchester: The Shed, Chester Street, CONTACT US E: info@impactcommunication.co.uk P: 00447818287434
  • 3. 7/26/2019 Corporate Social Responsibility https://www.impactcommunication.co.uk/corporate-social-responsibility/ 3/3 Manchester, M1 5GD London: 48 Carlyle Ave, Southall, London UB1 2BH  (https://www.facebook.com/creativeimpactcommunic  (https://twitter.com/AnujRampal1)  (https://www.linkedin.com/profile/edit? trk=hb_tab_pro_top) ©2019 CREATIVE IMPACT COMMUNICATIONS. ALL RIGHTS RESERVED || Privacy & Cookies Policy (/privacy-cookies-policy/)