Cooking with Analytics provides first steps on how to properly setup your analytics account on your blog. As well as developing success metrics to achieve the best results for your blog.
3. THE BROTH
Tracking Code
• Take your time to placing the analytics
code... No one wants “Soup OK”
• Follow analytic provider's instructions on
implementing tracking
• Code is the basis for all of analytics
• Have Clear & Defined Goals
• Allows for customized tracking
• Provides metics to base success of site
- Goal Examples
- Qualitative Goal: At least 6 user
comments per post
- Quantitative Goal: Generate 200
links to site over 6 months
5. WHATS IN THE POT
• 2 1/2 Cups of Visitors
• Number of times an individual interacted with your web site.
• 1 Cup PageViews
• Number of pages visit equal to the number of visits
• 1/2 Teaspoon of Pages per Visit
• Average number of pages consumed per visit
• 1 teaspoon Avg Time on Site
• Time a user spends on a website
• 3 Cups Unique Visits
• Counting each visitor only once in a time frame
6. NOT TO MUCH SALT
• 1 1/2 tablespoon Bounce Rate
• Percent of visitors who enter site & immediately leave
• 1/3 Cup Social Visitors
• Visitors resulting from Facebook, Twitter or any custom
tracked social network
7. DOES IT TASTE GOOD?
• Keyword Dimension
• Gives you a sense relevancy
• Pulls out what works on your site
• Free SEO tool
9. ANALYTIC RESOURCES
• Google Analytics Code Installation: http://goo.gl/Q5s3U
• Google Analytics Setup Checklist: http://goo.gl/SVEfC
• Installing Google Analytics in Wordpress: http://goo.gl/zXZIF
• Installing Google Analytics in Blogger: http://goo.gl/D7Avp
• Occam’s Razor “Blog Goals”: http://goo.gl/0Hkwh
10. GRANDMA’S CHICKEN SOUP
Ingredients
1 2 1/2 cups wide egg noodles
2 1 teaspoon vegetable oil
3 12 cups chicken broth
4 1 1/2 tablespoons salt
5 1 teaspoon poultry seasoning
6 1 cup chopped celery
7 1 cup chopped onion
8 1/3 cup cornstarch
9 1/4 cup water
10 3 cups diced, cooked chicken meat
Directions
1. Bring a large pot of lightly salted water to a boil. Add egg noodles and oil, and boil for 8
minutes, or until tender. Drain, and rinse under cool running water.
2. In a large saucepan or Dutch oven, combine broth, salt, and poultry seasoning. Bring to
a boil. Stir in celery and onion. Reduce heat, cover, and simmer 15 minutes.
3. In a small bowl, mix cornstarch and water together until cornstarch is completely
dissolved. Gradually add to soup, stirring constantly. Stir in noodles and chicken, and
heat through.
http://goo.gl/REskE
11. FIND ME HERE
@egranning @socialmichigan
linkedin.com/in/erikgranning facebook.com/socialmichigan
www.erikgranning.com www.socialmichigan.com
