The document compares conventions across different music genres including rap, rock, pop, and indie. For rap, conventions that often occur include heavy jewelry, flashy displays of money, expensive cars, and casual baggy clothing. Rock conventions frequently involve live instrumentation and performances, as well as dark clothing and lighting. Pop music commonly uses colorful costumes, makeup, technology, and portrays a sexual or club-going lifestyle. Indie music tends to have a casual style and focus on live performances and low-budget settings that explore emotional themes.

1. Rap
Convention
table
Conventions Always Sometimes Rarely
Jewellery- heavy
chains, gold tooth,
prominent rings, and
heavy chains , tattoos
Flashy money
Expensive cars
Bad Language -
parental advisory
Exploitation of
women
Casual clothing-
baggy, ripped jeans,
hoodies
Strong editing cuts
between narrative+
concept

2. Music Video examples
A music video example is
Lil Wayne- Lollipop. This
shows most of the
conventions of rap/hip
hop.

4. Rock
Convention
table
conventions Always Sometimes Rarely
Instruments-
performance, stage,
dancing
Bands – gigs
Clothing- skinny jeans,
dark make up,
piercing
High emotions
Low key lightings -
dark
Diegetic sound

6. Pop Convention
table
Conventions Always Sometimes Rarely
Colourful costumes-
stylish
Lots of make up
They use a lot of
technology
Sexual and seductive
way
Clubbing and partying
– teens
Natural lightings

8. Indie
Convention
table
conventions Always Sometimes Rarely
Live performance
Bands
Casual clothing
Clubbing and drinking
Low budget setting
Emotional –
relationships, friends.