This document discusses controversy and provides examples. It begins by defining controversy as a public dispute or debate involving conflicting opinions. It then lists the members of Group #1 and provides some examples of controversial topics, including political issues like the Kashmir conflict and vaccination. The document discusses different types of controversy, such as those involving politics, entertainment, the environment, religion, and racism. For each type, it provides a brief explanation and example. It concludes by acknowledging that controversy is inevitable given differing viewpoints but provides tips for respectfully discussing controversial issues.

2. GROUP # 1
Aqsa Irshad
Arooba Sehar
Ayesha Abdul Khalique
Kiran Sohail
Waqar Bano
Yana Nusrat

3. CONTROVERSY
“Controversy is as state of prolonged public dispute or debated, usually
concerning a matter of conflicting opinion or point of view.”
Or
“Controversy is a public disagreement with two sides openly debating”

4. EXAMPLES
Political Party Adbhinandan Polio Drops

5. CONTINUED.
Kashmir Issue Paratition

6. THEOLOGY
The Study Of The Nature Of God And Religious Belief.

7. What Is Controversial Information
And How It Is Spreading
Controversial Information?

8. TYPES OF CONTROVERSY
•Political & Economic
•Environment
•Entertainment
•Religion
•Racism

9. POLITICAL &
ECONOMIC
Politics is the very reason
controversy exist. If everyone's
agenda was the same , there’d
never be a single conflict.
Example: cold war between United
States and Iran

10. ENTERTAINMENT
When people tend to get
enjoyment off illegal means.
Example: hunting of
endangered animals

11. ENVIRONMENT
People posing “GREEN PLANT”
themselves are ambitious about
what policy apply to them and to
the general public.
Example:
Cutting of forest.

12. RELIGION
• Liberation Army of
China
• Potala Palace is the
holiest site of
Buddhism.

13. RACISM
• Discrimination of physical
appearance.
• 2017 Dove’s body lotion
ad campaign.

15. Be prepared about
the subject matter.

16. Acknowledge the topic is
controversial:

17. Attack the issue, not people

18. Ask the audience what they already know
about the topic:
For example:
Freedom of speech is a right for
everyone, but use common sense
here to allow the audience to feel
heard but not endanger the talk into
a shouting match.

19. “ BEFORE YOU SAY IT, THINK ABOUT
THE LISTENER AND READER. HOW
DO THEY WANT TO HEAR IT AND
READ IT? ’’
KNOW YOUR AUDIENCE

20. AUDIENCE ANALYSIS N FACTORS
•Audience Expectations.
•Knowledge Of Topic .
•Audience Size.
•Attitude towards topic.

21. TIPS FOR ANALYZING AN AUDIENCE
1.Define target audience
2.Research
3.Survey
4.Interview

22. ESTABLISH CREDIBILITY
“CREDIBILITY, LIKE BEAUTY, IS IN THE EYE OF THE BEHOLDER”

23. FACTORS OF CREDIBILITY
•Your Personal Credibility.
•Your Expertise.
•Your Audience Judgement.

24. ESTABLISH YOUR CREDIBILITY WHEN
YOU’RE GIVING A SPEECH
•Trust, Like, & Respect your audience.
•Want what’s best for your audience.
•Use evidence that they find credible.
•Be the embodiment of your message.

25. PRESENT BOTH SIDES OF THE ARGUMENT
•It is important to take both sides of the argument into account even if one
is blatantly wrong.
•Avoid saying thinks “you are wrong.”
•Use language like “some may hold x opinion”

26. CONTROVERSY AT WORK PLACE
•Favoritism.
•Lower Wages.

27. FAVORITISM
An employer identification of a favored employee who is offered additional time
off, extended time to complete projects, or protection from firing

28. LOWER WAGES

29. THANK YOU!!