SlideShare a Scribd company logo
Private and confidential © giftxoxo.com
Experiential Manifest For Consumer Activation
&
Loyalty Initiatives
Discovery Choice Delight
Private and confidential © giftxoxo.com 2Private and confidential © giftxoxo.com
ABOUT GIFTXOXO
We at Giftxoxo deliver the perfect fulfillment program for
• Consumer activation and promotions
• Loyalty
• Trade promotions
• Affiliates & Channel Partners
• Customer acquisition
Private and confidential © giftxoxo.com 3
We create custom made offering for the brand across the below three products and cater to the
requirements
GIFTXOXO EXPERIENCES GIFTXOXO VOUCHERS GIFTXOXO CHOICE CARD
Gift a Memory Umbrella voucher for all brands Gift a Choice of Products
Private and confidential © giftxoxo.com
And Many More..
How we deliver
7/2/2014 Private and confidential © giftxoxo.com 4
XOXO Experience Box is a collection of WOW
experiences which are UNIQUE &
EXCLUSIVE. The experiences are packaged
in an elegantly carved wood box.
Gives the power of CHOICE to receiver
Choose between experiences across categories
PORTABLE and
READY TO CONSUME format
Price Variants
Private and confidential © giftxoxo.com
Visitwww.giftxoxo.com/experiences
Rs.2999 Rs.5999 Rs.7999 Rs.11999 Customize
1. GIFTXOXO EXPERIENCE BOX
Private and confidential © giftxoxo.com 5Private and confidential © giftxoxo.com
Visitwww.giftxoxo.com/gift-vouchers
Select Variants
Or Electronics, Spa, Retail, e-
Brands, Mobile Recharge etc.
An umbrella voucher for 250+ gift vouchers and gift card brands across India
Select your Denomination | Brand it with your
Logo | Use till Last Penny Spent |
Redeem across multiple Brands | Best Customer
Support
2. GIFTXOXO VOUCHER
All in One
Food Category
Gold Category
7/2/2014 Private and confidential © giftxoxo.com 6
A choice card with 4-5 options to choose from!
A Price Budget
Option 1 – Television
Option 2 – Refrigerator
Option 3 – Washing Machine
Option 4 – Air Conditioning
Option 5 – Holiday in Goa
Receiver
Chooses
Give a call to GIFTXOXO
@ 65656000
GIFTXOXO
Delivers the
Product
Private and confidential © giftxoxo.com 6Private and confidential © giftxoxo.com
3. GIFTXOXO CHOICE CARD
Private and confidential © giftxoxo.com 7
Solutions Offered with Case Studies done
Private and confidential © giftxoxo.com
Trade and
Consumer Promos
to increase sales
Sales Incentives
Festive promotions
Loyalty Program
Affiliate programs
Customer Retention
7/2/2014 Private and confidential © giftxoxo.com 8
Case 1. Consumer Promotions
Private and confidential © giftxoxo.com
Client
•TITAN Industries
Objective
•To delight loyal customers on
mother’s day with experience
gifts
Program
•Offered Choice Format
experience cards PAN India
• Worked with Agency in the
facebook campaign designing and
roll out
•Redemption end to end handling
done by us
CUSTOMER FEEDBACK
“Great experience. Received the
voucher within 3 days. For the
first time I have received such a
unique gift.”- Moutusi,
Tata Consultancy Services.
7/2/2014 Private and confidential © giftxoxo.com 9
Case 2. Sales Team Incentive Program
Private and confidential © giftxoxo.com
Client
•Pepsico India
Objective
•To incentivize sales team for
achievement of sales target
for IPL Season with exclusive
experience gifts
Program
•Offered XOXO exclusive
getaways experience boxes
for the team
Customer Feedback
“We are delighted with the
Giftxoxo offerings”- Gokul
Kandhi.
7/2/2014 Private and confidential © giftxoxo.com 10
Private and confidential © giftxoxo.com
Case 3. Wholsalers Incentive Program
Client
CADBURY
Objective
•Immediate redemption and choice of
date for the experience or gifts offered
to wholesalers
Program
•XOXO voucher that allowed redemption
any day for choice of experience
•Program of quarter to quarter moved
to month on month
•Support both Call, SMS and Miss Call
Result
85% redemption and same was
replicated in 2 markets
7/2/2014 Private and confidential © giftxoxo.com 11
Private and confidential © giftxoxo.com
Case 4. Influencer Connect Program
Client
•Bosch
Objective
•To engage influencers to buy entire range
of Bosch products (Contractors,
Plumbers etc)
Program
• Designed choice card for multiple product
option
• Managed end to end logistics and support
of the fulfillment
Result
• Pilot was a great success in Karnataka
• Rolled out in markets – Chennai &
Hyderabad
Client
•Citibank
Objective
•HNI customer acquisition in cost effective manner
Program
•Created exclusive experience box for the HNI customers
offering experience
• MIS offered on redemption for sales team to pitch for
the customer
Results
• Its happening now and we have seen requirements
move from Bangalore to multiple locations
7/2/2014 Private and confidential © giftxoxo.com 12
Private and confidential © giftxoxo.com
Case 5. Customer Acquisition Program
Client
•Godrej Properties
Objective
•Engaging premium customers and offering
exclusive privileges
Program
•Designed a personalized card program that
offers special privileges for members of Godrej
Ambassador club
•Monthly newsletters, creative and experience
catalogue design
RESULTS
• Program has been planned to roll out in
Mumbai as well
7/2/2014 Private and confidential © giftxoxo.com 13
Private and confidential © giftxoxo.com
Case 6. Customer Loyalty Program
7/2/2014 Private and confidential © giftxoxo.com 14
Private and confidential © giftxoxo.com
Way Ahead
Brief from
Client
• Price Band, Location, Campaign Period, Expected Outcome
Proposal
Sending
• Fulfillment process with innovative ideas
Pilot testing
• Specific market testing to make it robust for expected results
Sign off
• Alteration as per Pilot output and roll out
Roll Out
• Execution of the project
7/2/2014 Private and confidential © giftxoxo.com 15
GIFTXOXO
CREDENTIALS
Private and confidential © giftxoxo.com 15Private and confidential © giftxoxo.com
Private and confidential © giftxoxo.com 16
View list of clients
www.giftxoxo.com/clients
Private and confidential © giftxoxo.com
CLIENTS SERVED BY GIFTXOXO
Private and confidential © giftxoxo.com 17
GIFTXOXO TESTIMONIALS
Private and confidential © giftxoxo.com
Private and confiden al © gi xoxo.com 18
www.giftxoxo.com/contact-us
Private and confiden al © gi xoxo.com
GET IN TOUCH WITH GIFTXOXO
Email or Call Us
Customer Enquiries :cs@giftxoxo.com
Business Enquiries : business@giftxoxo.com
Work with Us : careers@giftxoxo.com
Media Enquiries : business@giftxoxo.com
Vendor Enquiries : business@giftxoxo.com
Phone : +91 - 80 6565 6000
+91 - 80 6565 6005
+91 - 997 209 7097
+91 - 968 657 5878
Bangalore (Corporate Office)
Regional Offices -
Bangalore | Mumbai | Delhi | Raipur | Jamshedpur | Kolkata
Nreach Online Services Pvt Ltd,
Giftxoxo.com ,
No. 92 (New), 06 (Old),
Jakkasandra Extn,
Sarjapur Main Cross Road,
Koramangala 1st Block,
Bangalore- 560 034.
Phone : 080 6565 6000
Private and confidential © giftxoxo.com 19
GIFTXOXO IN MEDIA
View our media coverage
www.giftxoxo.com/media
Private and confidential © giftxoxo.com

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Consumer Promotion Solutions

  • 1. Private and confidential © giftxoxo.com Experiential Manifest For Consumer Activation & Loyalty Initiatives Discovery Choice Delight
  • 2. Private and confidential © giftxoxo.com 2Private and confidential © giftxoxo.com ABOUT GIFTXOXO We at Giftxoxo deliver the perfect fulfillment program for • Consumer activation and promotions • Loyalty • Trade promotions • Affiliates & Channel Partners • Customer acquisition
  • 3. Private and confidential © giftxoxo.com 3 We create custom made offering for the brand across the below three products and cater to the requirements GIFTXOXO EXPERIENCES GIFTXOXO VOUCHERS GIFTXOXO CHOICE CARD Gift a Memory Umbrella voucher for all brands Gift a Choice of Products Private and confidential © giftxoxo.com And Many More.. How we deliver
  • 4. 7/2/2014 Private and confidential © giftxoxo.com 4 XOXO Experience Box is a collection of WOW experiences which are UNIQUE & EXCLUSIVE. The experiences are packaged in an elegantly carved wood box. Gives the power of CHOICE to receiver Choose between experiences across categories PORTABLE and READY TO CONSUME format Price Variants Private and confidential © giftxoxo.com Visitwww.giftxoxo.com/experiences Rs.2999 Rs.5999 Rs.7999 Rs.11999 Customize 1. GIFTXOXO EXPERIENCE BOX
  • 5. Private and confidential © giftxoxo.com 5Private and confidential © giftxoxo.com Visitwww.giftxoxo.com/gift-vouchers Select Variants Or Electronics, Spa, Retail, e- Brands, Mobile Recharge etc. An umbrella voucher for 250+ gift vouchers and gift card brands across India Select your Denomination | Brand it with your Logo | Use till Last Penny Spent | Redeem across multiple Brands | Best Customer Support 2. GIFTXOXO VOUCHER All in One Food Category Gold Category
  • 6. 7/2/2014 Private and confidential © giftxoxo.com 6 A choice card with 4-5 options to choose from! A Price Budget Option 1 – Television Option 2 – Refrigerator Option 3 – Washing Machine Option 4 – Air Conditioning Option 5 – Holiday in Goa Receiver Chooses Give a call to GIFTXOXO @ 65656000 GIFTXOXO Delivers the Product Private and confidential © giftxoxo.com 6Private and confidential © giftxoxo.com 3. GIFTXOXO CHOICE CARD
  • 7. Private and confidential © giftxoxo.com 7 Solutions Offered with Case Studies done Private and confidential © giftxoxo.com Trade and Consumer Promos to increase sales Sales Incentives Festive promotions Loyalty Program Affiliate programs Customer Retention
  • 8. 7/2/2014 Private and confidential © giftxoxo.com 8 Case 1. Consumer Promotions Private and confidential © giftxoxo.com Client •TITAN Industries Objective •To delight loyal customers on mother’s day with experience gifts Program •Offered Choice Format experience cards PAN India • Worked with Agency in the facebook campaign designing and roll out •Redemption end to end handling done by us CUSTOMER FEEDBACK “Great experience. Received the voucher within 3 days. For the first time I have received such a unique gift.”- Moutusi, Tata Consultancy Services.
  • 9. 7/2/2014 Private and confidential © giftxoxo.com 9 Case 2. Sales Team Incentive Program Private and confidential © giftxoxo.com Client •Pepsico India Objective •To incentivize sales team for achievement of sales target for IPL Season with exclusive experience gifts Program •Offered XOXO exclusive getaways experience boxes for the team Customer Feedback “We are delighted with the Giftxoxo offerings”- Gokul Kandhi.
  • 10. 7/2/2014 Private and confidential © giftxoxo.com 10 Private and confidential © giftxoxo.com Case 3. Wholsalers Incentive Program Client CADBURY Objective •Immediate redemption and choice of date for the experience or gifts offered to wholesalers Program •XOXO voucher that allowed redemption any day for choice of experience •Program of quarter to quarter moved to month on month •Support both Call, SMS and Miss Call Result 85% redemption and same was replicated in 2 markets
  • 11. 7/2/2014 Private and confidential © giftxoxo.com 11 Private and confidential © giftxoxo.com Case 4. Influencer Connect Program Client •Bosch Objective •To engage influencers to buy entire range of Bosch products (Contractors, Plumbers etc) Program • Designed choice card for multiple product option • Managed end to end logistics and support of the fulfillment Result • Pilot was a great success in Karnataka • Rolled out in markets – Chennai & Hyderabad
  • 12. Client •Citibank Objective •HNI customer acquisition in cost effective manner Program •Created exclusive experience box for the HNI customers offering experience • MIS offered on redemption for sales team to pitch for the customer Results • Its happening now and we have seen requirements move from Bangalore to multiple locations 7/2/2014 Private and confidential © giftxoxo.com 12 Private and confidential © giftxoxo.com Case 5. Customer Acquisition Program
  • 13. Client •Godrej Properties Objective •Engaging premium customers and offering exclusive privileges Program •Designed a personalized card program that offers special privileges for members of Godrej Ambassador club •Monthly newsletters, creative and experience catalogue design RESULTS • Program has been planned to roll out in Mumbai as well 7/2/2014 Private and confidential © giftxoxo.com 13 Private and confidential © giftxoxo.com Case 6. Customer Loyalty Program
  • 14. 7/2/2014 Private and confidential © giftxoxo.com 14 Private and confidential © giftxoxo.com Way Ahead Brief from Client • Price Band, Location, Campaign Period, Expected Outcome Proposal Sending • Fulfillment process with innovative ideas Pilot testing • Specific market testing to make it robust for expected results Sign off • Alteration as per Pilot output and roll out Roll Out • Execution of the project
  • 15. 7/2/2014 Private and confidential © giftxoxo.com 15 GIFTXOXO CREDENTIALS Private and confidential © giftxoxo.com 15Private and confidential © giftxoxo.com
  • 16. Private and confidential © giftxoxo.com 16 View list of clients www.giftxoxo.com/clients Private and confidential © giftxoxo.com CLIENTS SERVED BY GIFTXOXO
  • 17. Private and confidential © giftxoxo.com 17 GIFTXOXO TESTIMONIALS Private and confidential © giftxoxo.com
  • 18. Private and confiden al © gi xoxo.com 18 www.giftxoxo.com/contact-us Private and confiden al © gi xoxo.com GET IN TOUCH WITH GIFTXOXO Email or Call Us Customer Enquiries :cs@giftxoxo.com Business Enquiries : business@giftxoxo.com Work with Us : careers@giftxoxo.com Media Enquiries : business@giftxoxo.com Vendor Enquiries : business@giftxoxo.com Phone : +91 - 80 6565 6000 +91 - 80 6565 6005 +91 - 997 209 7097 +91 - 968 657 5878 Bangalore (Corporate Office) Regional Offices - Bangalore | Mumbai | Delhi | Raipur | Jamshedpur | Kolkata Nreach Online Services Pvt Ltd, Giftxoxo.com , No. 92 (New), 06 (Old), Jakkasandra Extn, Sarjapur Main Cross Road, Koramangala 1st Block, Bangalore- 560 034. Phone : 080 6565 6000
  • 19. Private and confidential © giftxoxo.com 19 GIFTXOXO IN MEDIA View our media coverage www.giftxoxo.com/media Private and confidential © giftxoxo.com