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Are you Male or Female?

                                 Male        Female




                  50%
                                                       50%




      What age group do you fall into?
         10 15      16-20          21-30      31-40     41-50   51+

                       0%               0%

                             20%                20%


           20%

                                                      40%




        What is your favoured Genre?
Dance            Dub-step           Techno            Rock        R&B
Rap              Pop                Heavy Metal       Indie       Ballad

                                        0%      0%
                            5%     5%

                        10%                     25%
                 10%

                  10%
                                                      25%
                                 10%
Do you prefer
concept, performance, narrative or
       mix-based videos?
        Performance      Narrative      Concept



                36%             37%


                        27%




       Which do you prefer?
        Male Artist     Female Artist       Mixed




                                      30%


      60%
                                            10%




  Do you prefer abstract videos, or
    ones that go with the lyrics?
             Abstract     Goes with Video




            40%

                                        60%
What media technique to you find
most atrractive in a music video?
Setting     Lyric/Sound      Camera work       Lighting     Fashion

                             4%

                      15%               35%
              11%


                            35%




   How often do you watch music
             videos?
           Daily    Weekly        Monthly     Hardly Ever

                                0%




                                100%




                Which do you prefer?
          Lively/fast Music Videos      Calm/Slow Music Videos



                          20%




                                               80%

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Conclusion of questionnaires

  • 1. Are you Male or Female? Male Female 50% 50% What age group do you fall into? 10 15 16-20 21-30 31-40 41-50 51+ 0% 0% 20% 20% 20% 40% What is your favoured Genre? Dance Dub-step Techno Rock R&B Rap Pop Heavy Metal Indie Ballad 0% 0% 5% 5% 10% 25% 10% 10% 25% 10%
  • 2. Do you prefer concept, performance, narrative or mix-based videos? Performance Narrative Concept 36% 37% 27% Which do you prefer? Male Artist Female Artist Mixed 30% 60% 10% Do you prefer abstract videos, or ones that go with the lyrics? Abstract Goes with Video 40% 60%
  • 3. What media technique to you find most atrractive in a music video? Setting Lyric/Sound Camera work Lighting Fashion 4% 15% 35% 11% 35% How often do you watch music videos? Daily Weekly Monthly Hardly Ever 0% 100% Which do you prefer? Lively/fast Music Videos Calm/Slow Music Videos 20% 80%