A survey was conducted about music magazine readership. The key findings were: - 78% of respondents said they do not buy music magazines - The majority (56%) would pay over £5 for a music magazine - Most people (33%) listen to music between 3-5 hours per day - The preferred format was monthly magazines (56%) over weekly magazines

1. Do you buy music Magazines?
0% 0%
22%
Buy Music
Magazines
78% Don’t Buy Music
Magazines

2. How much would you pay?
11% 11% 22%
Under £1
Between £1 - £3
Between £3 - £5
56%
Over £5

3. How long do you listen to music daily?
11% 11%
45% 1-3 hours
5+
33% 3-5 hours
Under 1 hour

4. Would you prefer a monthly or weekly
music magazine?
44%
56% Monthly
Weekly

5. Would you like to see interviews with
bands and artists in a music magazine?
11%
Yes
No
89%

6. Do you read the advertisements in a
music magazine?
33%
Yes
67% No

7. Would you like to see the top ten songs of
the week / month in a music magazine?
Yes
100%

8. Have you ever entered a competition in a
music magazine?
44%
56% Yes
No

9. Would you prefer to see a male or a
female on the front cover of a music
magazine?
44%
56% Male
Female