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COMPONENT 3
Cross-Media Production
Brief: Television
A LEVEL MEDIA STUDIES NON EXAMINED ASSESSMENT (NEA)
FOR SUBMISSION IN 2023
Details of Brief
 A cross-media production for a new television programme in a factual genre (or
subgenre/hybrid) of your choice.
 Create an audio-visual sequence from a new television programme and online materials to
promote the same programme.
 You should create a cross-media production for an independent production company (such
as Tiger Aspect, Kudos or Red Productions) to be broadcast on either Netflix or E4. Your cross-
media production should target an audience of 18-35 year olds with a particular interest in
your chosen genre.
TV Brief: Task 1- Audio Visual
 Create the opening pre-title and title sequence for a pilot episode
of a new television programme
 Length: 2 minutes 30 seconds – 3 minutes.
TV Brief: Task 1- Audio Visual
Minimum Requirements
• The sequence must construct representations of at least one social group and include the
following:
• A pre-title sequence that aims to ‘hook’ the audience and to establish the programme’s identity, including
key information about the narrative/ topic, the genre and the characters/ participants in the new
programme
• A title sequence that includes the title of the programme/ episode, names of key production personnel,
actors/ participants, and uses appropriate images/ graphics to establish the genre
• Two or more filming locations appropriate to the chosen genre
• At least three different characters or participants
• Construction of narrative exposition and/ or enigma, appropriate to the sequence
• Wide range of camera shots, angles and movement, appropriate to the chosen genre
• Diegetic sound (including dialogue) and non- diegetic sound (such as a soundtrack or sound effects)
• Editing of footage and sound, including continuity editing in the pre-title sequence, and montage editing in
the title sequence if appropriate
TV Brief: Task 2 - Online
Create a new functioning website to promote your television programme to its target audience.
This must include a working homepage plus one linked page, either:
• An ‘Episodes’ page
 Or:
• A ‘Further Information’page on a topic/issue(factual programme)
Length: 2 pages, including 30-45 seconds of embedded audio or audio-visual material related to the topic.
*Online options:
 Candidates are not required to create websites through programming languages such as HTML. It is acceptable for
candidates to use web design software or templates in the online options.
 However, candidates must be responsible for the design of the website and all content (such as written text/language,
images, audiovisual material) must be original.
TV Brief: Task 2- Online
Minimum requirements Part 1
Your online production must construct representations of at least one social group and include a minimum of 5
original images and audio or audio-visual material as detailed below.
Homepage:
• Original title for the programme and a brief ‘blurb’ to promote the series
• Menu bar including links to other pages and social media sites. Only ONE of these needs to be a working link
• Scheduling details: date and time of broadcast
• Original images that establish the location, narrative/ topic and/or characters/presenters/participants in the programme
Working link to one page from the website, either:
an ‘Episodes’ page: brief synopses of two further episodes from the series, accompanied by appropriate images
Or:
a ‘Further Information’ page on a topic/issue outlining the key themes/issues in the series accompanied by appropriate
images or a ‘Characters’ page introducing two key characters, accompanied by appropriate images
TV Brief: Task 2- Online
Minimum requirements Part 2
These pages must include:
Written text that introduces the characters/ presenters/ participants and narrative/ topic of the programme (approximately
200 words in total)
30-45 seconds of original audio or audio-visual material embedded in to one of the pages, for example an interview with
one of the cast, the presenter or the director, or ‘the making of…’ footage
Audio-visual material must include dialogue or narration; it must not just be a sequence of footage set to music

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Component 3 NEA 2023 Brief TV.pptx

  • 1. COMPONENT 3 Cross-Media Production Brief: Television A LEVEL MEDIA STUDIES NON EXAMINED ASSESSMENT (NEA) FOR SUBMISSION IN 2023
  • 2. Details of Brief  A cross-media production for a new television programme in a factual genre (or subgenre/hybrid) of your choice.  Create an audio-visual sequence from a new television programme and online materials to promote the same programme.  You should create a cross-media production for an independent production company (such as Tiger Aspect, Kudos or Red Productions) to be broadcast on either Netflix or E4. Your cross- media production should target an audience of 18-35 year olds with a particular interest in your chosen genre.
  • 3. TV Brief: Task 1- Audio Visual  Create the opening pre-title and title sequence for a pilot episode of a new television programme  Length: 2 minutes 30 seconds – 3 minutes.
  • 4. TV Brief: Task 1- Audio Visual Minimum Requirements • The sequence must construct representations of at least one social group and include the following: • A pre-title sequence that aims to ‘hook’ the audience and to establish the programme’s identity, including key information about the narrative/ topic, the genre and the characters/ participants in the new programme • A title sequence that includes the title of the programme/ episode, names of key production personnel, actors/ participants, and uses appropriate images/ graphics to establish the genre • Two or more filming locations appropriate to the chosen genre • At least three different characters or participants • Construction of narrative exposition and/ or enigma, appropriate to the sequence • Wide range of camera shots, angles and movement, appropriate to the chosen genre • Diegetic sound (including dialogue) and non- diegetic sound (such as a soundtrack or sound effects) • Editing of footage and sound, including continuity editing in the pre-title sequence, and montage editing in the title sequence if appropriate
  • 5. TV Brief: Task 2 - Online Create a new functioning website to promote your television programme to its target audience. This must include a working homepage plus one linked page, either: • An ‘Episodes’ page  Or: • A ‘Further Information’page on a topic/issue(factual programme) Length: 2 pages, including 30-45 seconds of embedded audio or audio-visual material related to the topic. *Online options:  Candidates are not required to create websites through programming languages such as HTML. It is acceptable for candidates to use web design software or templates in the online options.  However, candidates must be responsible for the design of the website and all content (such as written text/language, images, audiovisual material) must be original.
  • 6. TV Brief: Task 2- Online Minimum requirements Part 1 Your online production must construct representations of at least one social group and include a minimum of 5 original images and audio or audio-visual material as detailed below. Homepage: • Original title for the programme and a brief ‘blurb’ to promote the series • Menu bar including links to other pages and social media sites. Only ONE of these needs to be a working link • Scheduling details: date and time of broadcast • Original images that establish the location, narrative/ topic and/or characters/presenters/participants in the programme Working link to one page from the website, either: an ‘Episodes’ page: brief synopses of two further episodes from the series, accompanied by appropriate images Or: a ‘Further Information’ page on a topic/issue outlining the key themes/issues in the series accompanied by appropriate images or a ‘Characters’ page introducing two key characters, accompanied by appropriate images
  • 7. TV Brief: Task 2- Online Minimum requirements Part 2 These pages must include: Written text that introduces the characters/ presenters/ participants and narrative/ topic of the programme (approximately 200 words in total) 30-45 seconds of original audio or audio-visual material embedded in to one of the pages, for example an interview with one of the cast, the presenter or the director, or ‘the making of…’ footage Audio-visual material must include dialogue or narration; it must not just be a sequence of footage set to music