This document discusses how the interests of homeowners and service providers on the HomeStars platform need to be considered equally. Any new features added need to benefit both groups, as negatively impacting either one would hurt the whole community. When considering new ideas, walking a tightrope to balance both sides is important. User input is gathered through surveys and forums to help determine features to add or remove.

1. HOW HOMESTARS IS LIKE A
DUPLEX

6. Homeowners

7. Homeowners
Service Providers

8. 2 GROUPS
NEEDING EACH OTHER
In a healthy community, all groups are dependent on each other and exist in harmony.

10. EVERY HOMESTARS FEATURE
NEED TO CONSIDER BOTH
GROUPS
adding features that hurt either homeowners or service providers hurts us all
such as...

11. REMOVE REVIEW
MODERATION

12. BUMP UP FONT SIZE FOR
PREMIUM COMPANIES
making it just too tough for homeowners to evaluate service provider performance
not all ideas are good for all members of HomeStars

13. deciding which features to add is like walking a tight rope

14. GOOD FEATURES ?

15. Ideas we’re considering...
others?

16. Ideas we’re considering...
others?

17. Ideas we’re considering...
Video
others?

18. Ideas we’re considering...
Video
Messaging
others?

19. Ideas we’re considering...
Video
Messaging
Status Updates
others?

20. Ideas we’re considering...
Video
Messaging
Status Updates
Blogging tools
others?

21. Ideas we’re considering...
Video
Messaging
Status Updates
Blogging tools
Mobile tools
others?

22. Ideas we’re considering...
Video
Messaging
Status Updates
Blogging tools
Mobile tools
More Stats
others?

23. Ideas we’re considering...
Video
Messaging
Status Updates
Blogging tools
Mobile tools
More Stats
Reviews Recency
others?

24. Ideas we’re considering...
Video
Messaging
Status Updates
Blogging tools
Mobile tools
More Stats
Reviews Recency
Service Areas
others?

25. Ideas we’re considering...
Video
Messaging
Status Updates
Blogging tools
Mobile tools
More Stats
Reviews Recency
Service Areas
Adwords
others?

26. Ideas we’re considering...
Video
Messaging
Status Updates
Blogging tools
Mobile tools
More Stats
Reviews Recency
Service Areas
Adwords
No Shows
others?

29. Survey

30. Survey
Forum

31. Survey
Forum
Questions ?

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33. SEARCH MARKETING 101
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